Branding Room Only with Paula T. Edgar

Paula T. Edgar

This is the Branding Room Only podcast with Paula T. Edgar where we share career stories, strategies, and lessons learned on how industry leaders and influencers have built their personal brands.

  1. From Becoming to Leading: Living Your Personal Brand with Rhonda Joy McLean

    2D AGO

    From Becoming to Leading: Living Your Personal Brand with Rhonda Joy McLean

    In Part Two of this conversation on Branding Room Only, Paula T. Edgar and Rhonda Joy McLean move from formation to practice, exploring what it means to live your personal brand once leadership responsibilities deepen and visibility increases. Rhonda Joy reflects on how her leadership style evolved over time, particularly as she navigated being “the only,” managing teams, and carrying significant responsibility for others. She shares why listening is a critical leadership discipline, how relationships and sisterhood can sustain leaders, and what she learned the hard way about burnout, boundaries, and self-care. Paula and Rhonda also discuss the evolution of The Little Black Book of Success and Rhonda and her co-authors’ new book, The Next Little Black Book of Success, and why this moment called for a renewed leadership roadmap rooted in clarity, care, and people-centered values. 1:08 – How personal relationships impacted Rhonda’s ability to manage and build her brand 5:47 – How Rhonda’s brand has changed who she is and how she shows up over the course of her career 7:47 – The role of leadership and volunteerism in building Rhonda’s brand 14:48 – The cost of saying yes to everything, the importance of learning to rest, and Rhonda’s self-care strategy 18:12 – The Little Black Book of Success: how it came about, what it’s about, and the newest iteration 23:36 - Why Rhonda and her co-authors wrote another book, and inclusivity as a requirement (not an option) for the future of leadership 28:01 – What Rhonda does for fun, people-centered leadership, and the snippet that defines her Branding Room Only magic  Mentioned In From Becoming to Leading: Living Your Personal Brand with Rhonda Joy McLean RJM Leads  The Little Black Book of Success series by Elaine Meryl Brown, Marsha Haygood, and Rhonda Joy McLean Storehouse Voices (The NEXT Little Black Book of Success) Sign up for Paula’s Upcoming Webinars Learn More About Paula's Personal Branding Strategy Session Offer Call to Action Follow & Review: Help others find the podcast. Subscribe and leave a quick review. Conferences are an investment—make sure you maximize yours. My Engage Your Hustle™ Conference Playbook gives you the strategies to prepare, stand out, and follow up with impact. Get your copy today. Sponsor for this episode This episode is brought to you by PGE Consulting Group LLC. PGE Consulting Group LLC empowers individuals and organizations to lead with purpose, presence, and impact. Specializing in leadership development and personal branding, we offer keynotes, custom programming, consulting, and strategic advising—all designed to elevate influence and performance at every level. Founded and led by Paula Edgar, our work centers on practical strategies that enhance professional development, strengthen workplace culture, and drive meaningful, measurable change. To learn more about Paula and her services, go to www.paulaedgar.com or contact her at info@paulaedgar.com, and follow Paula Edgar and the PGE Consulting Group LLC on LinkedIn.

    32 min
  2. Becoming Before Leading with Rhonda Joy McLean

    FEB 10

    Becoming Before Leading with Rhonda Joy McLean

    In this episode of Branding Room Only, Paula T. Edgar is joined by Rhonda Joy McLean for a thoughtful and deeply personal conversation about where leadership and personal brand truly begin. Long before titles, platforms, or visibility, Rhonda Joy reflects on the experiences, values, and identity work that shaped how she shows up as a leader. Rhonda Joy shares stories from her upbringing in the Jim Crow South, integrating schools as a teenager, and learning early lessons about resilience, collaboration, and self-trust. She explores how faith, culture, and intergenerational legacy informed not only her career path, but the way she leads people and navigates systems. Together, Paula and Rhonda Joy unpack personal branding as presence rather than performance, and leadership as something practiced long before it is named. This episode centers the idea that a durable personal brand is not built through optics alone, but through lived experience, integrity, and clarity about who you are. It is a conversation about formation, grounding, and becoming before leading. 2:36 – What personal branding means to Rhonda Joy, how she describes herself, a quote she thinks about often, and her hype music 6:46 – How school integration was a daily test of courage, discipline, and collaboration 12:39 – Rhonda Joy’s reflection on what’s happening now, decades after being a part of racial justice history 16:19 – The foundation for Rhonda Joy’s fearless leadership, from childhood to law career 21:31 – How being rejected opened doors to excellence for Rhonda Joy, instead of shrinking her ambition 25:42 – Rhonda Joy’s impact on others and her values-led, continuously evolving brand Mentioned In Becoming Before Leading with Rhonda Joy McLean RJM Leads  The Little Black Book of Success series by Elaine Meryl Brown, Marsha Haygood, and Rhonda Joy McLean Rhonda Joy McLean on Instagram and LinkedIn NAACP Legal Defense Fund Curated Resources from Paula Sign up for Paula’s Upcoming Webinars Learn More About Paula's Personal Branding Strategy Session Offer Call to Action Follow & Review: Help others find the podcast. Subscribe and leave a quick review. Want more branding insights? Join Paula’s newsletter for expert tips and exclusive content! Subscribe Here Conferences are an investment—make sure you maximize yours. My Engage Your Hustle™ Conference Playbook gives you the strategies to prepare, stand out, and follow up with impact. Get your copy today. Sponsor for this episode This episode is brought to you by PGE Consulting Group LLC. PGE Consulting Group LLC empowers individuals and organizations to lead with purpose, presence, and impact. Specializing in leadership development and personal branding, we offer keynotes, custom programming, consulting, and strategic advising—all designed to elevate influence and performance at every level. Founded and led by Paula Edgar, our work centers on practical strategies that enhance professional development, strengthen workplace culture, and drive meaningful, measurable change. To learn more about Paula and her services, go to www.paulaedgar.com or contact her at info@paulaedgar.com, and follow Paula Edgar and the PGE Consulting Group LLC on LinkedIn.

    30 min
  3. The Personal Brand You Carry: Legacy, Leadership, and Letters with Walter Pryor

    FEB 3

    The Personal Brand You Carry: Legacy, Leadership, and Letters with Walter Pryor

    Think about the lessons that shaped you early, the voices that influenced how you see the world, and what it would mean to have those reflections preserved over time. Walter Pryor brings warmth, humor, and thoughtful vulnerability to every interaction. A public service leader, corporate executive, community advocate, and author of This Leaves Me Okay, his career reflects not just professional milestones, but a lineage shaped by nearly 30 years of handwritten letters from his grandmother, Mama Ceal, written with care, consistency, and intention. In this episode of Branding Room Only, Paula sits down with Walter to explore resilience, legacy, and the role personal relationships play in building a grounded, accessible personal brand. Along the way, the conversation surfaces lessons on leadership, parenting, partnership, and what it means to honor those who came before us while being intentional about what we leave behind. This episode is both a reflection on authenticity, mission, courage, and connection, and an invitation to consider how your past quietly shapes how you lead and show up for others today. 1:12 – How Walter defines personal brand, how he’d describe himself, his chosen quotes that offer grounding and guidance, and the song that makes him move 6:04 – How small-town Arkansas shaped Walter’s worldview and gave him both humility and ambition 9:09 – A pivotal family loss that redirected Walter’s educational path  10:52 – The non-linear evolution from Biglaw to government, Capitol Hill, and corporate leadership 14:44 – How Southern Bancorp’s mission felt like a full-circle homecoming that ties into Walter’s brand 17:10 – How personal relationships can influence your leadership  20:54 – What parenting young adults teaches you about mentoring as a leader 23:34 – The spark that led to Walter’s memoir (and the decades of handwritten letters at its heart) 27:14 – Lessons about connection, influence, and resiliency from Mama Ceal’s letters 32:27 – How Mama Ceal’s life reflects a broader civil rights narrative and why telling that story now is urgent 35:21 – The importance and responsibility of being a custodian and guardian of family history 36:16 – Walter’s vision of the legacy he wants to provide to any future grandchildren 38:24 – Walter’s joy, the grounding trait he refuses to compromise, and the quality that fills a room when he fully shows up Mentioned In The Personal Brand You Carry: Legacy, Leadership, and Letters with Walter Pryor Walter Pryor  This Leaves Me Okay by Walter Pryor  Pyramid Art, Books & Custom Framing Sign up for Paula’s Upcoming Webinars Subscribe and leave a quick review. Want more branding insights? Join Paula’s newsletter for expert tips and exclusive content! Subscribe Here My Engage Your Hustle™ Conference Playbook gives you the strategies to prepare, stand out, and follow up with impact. Get your copy today. Sponsor for this episode PGE Consulting Group LLC empowers individuals and organizations to lead with purpose, presence, and impact. Specializing in leadership development and personal branding, we offer keynotes, custom programming, consulting, and strategic advising—all designed to elevate influence and performance at every level. To learn more about Paula and her services, go to www.paulaedgar.com or contact her at info@paulaedgar.com, and follow Paula Edgar and the PGE Consulting Group LLC on LinkedIn.

    47 min
  4. Your Face Is Part of Your Personal Brand: Why Makeup and Skincare Matter with Osha Hinds

    JAN 27

    Your Face Is Part of Your Personal Brand: Why Makeup and Skincare Matter with Osha Hinds

    Your face is part of your personal brand whether you acknowledge it or not. People experience you visually before you say a word. Some dismiss makeup and skincare as vanity or assume it has nothing to do with their work. Others do it themselves without realizing how small missteps can distract from the impression they want to make. Either way, an important part of your brand is being left to chance. Osha Hinds has spent over a decade helping people show up with intention. She works with everyone from corporate professionals to brides and understands that makeup isn’t about transformation for its own sake. It’s about being deliberate with your image. That mindset, and the trust it requires, is what her career is built on. Her journey from aspiring fashion designer to landing at MAC Cosmetics after ten interviews taught her what it takes to build credibility when your work is immediately visible. In this episode of Branding Room Only, Paula and Osha break down why image matters for your brand, the common mistakes people make when doing their own makeup, and how to look prepared in five minutes before a video call. They also explore what it means to be trusted with someone’s image, and why that principle extends beyond makeup into how you build a personal brand worth remembering. 1:07 – Personal brand definition for Osha, three words that sum her up, the MLK Jr. quote she always references, and her go-to soca song 4:23 – Osha’s unexpected path from fashion design to makeup artistry 10:22 – The pivotal “fake it till you make it” moment that changed Osha’s career and confidence 17:09 – How personal image communicates brand credibility before you ever speak 20:39 – How makeup can empower you and why wearing it benefits you (even if you don’t think it’s necessary) 25:25 – Biggest beauty mistakes people make and what they reveal about perception 29:33 – Makeup prep recommendations for men and women (on and off-camera) 36:04 – The misconception and truth about red lipstick 39:30 – Basics that every professional and non-professional should have in their makeup toolkit 46:35 – Quick makeup routine when you only have five minutes to get ready for a Zoom meeting 48:50 – The four makeup items Osha and Paula would use for themselves in case of an emergency 50:29 – How Osha helps those who struggle with their confidence and self-image 52:51 – Spa days and 4DX movie theaters, a nasty truth about some water rides, and one of Paula’s favorite Osha stories 56:40 – The importance of being a good client and partner for your makeup artist 59:50 – Why trust is vital to Osha’s brand, the importance of communication, and how she does eyebrows differently Mentioned In The Confidence Factor: How Makeup Impacts Your Personal Brand with Osha Hinds Connect with Osha on Instagram Sign up for Paula’s Upcoming Webinars Conferences are an investment—make sure you maximize yours. My Engage Your Hustle™ Conference Playbook gives you the strategies to prepare, stand out, and follow up with impact. Get your copy today. This episode is brought to you by PGE Consulting Group LLC. PGE Consulting Group LLC empowers individuals and organizations to lead with purpose, presence, and impact. Specializing in leadership development and personal branding, we offer keynotes, custom programming, consulting, and strategic advising—all designed to elevate influence and performance at every level. To learn more about Paula and her services, go to www.paulaedgar.com or contact her at info@paulaedgar.com, and follow Paula Edgar and the PGE Consulting Group LLC on LinkedIn.

    1h 4m
  5. 8 Personal Branding Lessons to Learn From Martin Luther King Jr.'s Legacy

    JAN 19

    8 Personal Branding Lessons to Learn From Martin Luther King Jr.'s Legacy

    Dr. Martin Luther King Jr. wasn’t just a leader—he was a master of personal branding. In honor of his birthday (January 15), we’re reflecting on his life and legacy and what they can teach us about building a meaningful and impactful personal brand. In this episode of Branding Room Only, I share eight powerful lessons inspired by Dr. King’s life and offer actionable tips to help you build your brand with purpose, authenticity, and a lasting impact. 1:17 - The foundation of every strong brand and the most powerful element of Dr. King’s brand 3:28 - How MLK Jr. solidified his credibility with integrity and used strategic visibility to amplify his message 5:39 - Why visual consistency reinforces your brand, plus a powerful example of resilience in Dr. King’s legacy 7:34 - How a strong personal brand is rooted in service to others and built with legacy in mind 9:47 - Ways to honor Dr. King’s lessons and align your actions with your values year-round Mentioned In 8 Personal Branding Lessons to Learn From Martin Luther King Jr.'s Legacy The King Center - Dr. King Jr.  The Nobel Peace Prize, 1964 - Martin Luther King Jr.  Curated Resources from Paula Sign up for Paula’s Upcoming Webinars Learn More About Paula's Personal Branding Strategy Session Offer Subscribe to The Branding Room Only on YouTube Call to Action Follow & Review: Help others find the podcast. Subscribe and leave a quick review. Want more branding insights? Join Paula’s newsletter for expert tips and exclusive content! Subscribe Here Conferences are an investment—make sure you maximize yours. My Engage Your Hustle™ Conference Playbook gives you the strategies to prepare, stand out, and follow up with impact. Get your copy today. Sponsor for this episode This episode is brought to you by PGE Consulting Group LLC. PGE Consulting Group LLC is dedicated to providing a practical hybrid of professional development training and diversity solutions. From speaking to consulting to programming and more, all services and resources are carefully tailored for each partner. Paula Edgar’s distinct expertise helps engage attendees and create lasting change for her clients. To learn more about Paula and her services, go to www.paulaedgar.com or contact her at info@paulaedgar.com, and follow Paula Edgar and the PGE Consulting Group LLC on LinkedIn.

    12 min
  6. Why Choosing Yourself Is a Branding Decision with Tara Jaye Frank

    JAN 13

    Why Choosing Yourself Is a Branding Decision with Tara Jaye Frank

    What happens when the version of you that’s always holding it together finally can’t anymore? In You Are Before the World, Tara Jaye Frank writes with radical honesty about depletion, overgiving, and the moment she realized that putting everyone else first was costing her herself. In this episode of Branding Room Only, Paula sits down with Tara to talk about the internal reckoning that shaped the book and the deeper truth beneath it: that worth is not earned through sacrifice, helpfulness, or being “twice as good.” Drawing from her leadership journey, her decade-long partnership with Dr. Maya Angelou, and the personal losses that forced her to reexamine who she was without her roles, Tara reflects on what it really takes to choose yourself. This is a conversation about boundaries, grief, divorce, motherhood, and the courage to stop contorting yourself to fit spaces that were never designed to hold you fully. If you’ve ever believed your value lived in what you give, or felt the pressure to stay composed while quietly unraveling, this episode is an invitation to remember: you are before the world. 1:22 – How Tara’s definition of personal branding has changed from a couple of years ago and the unique way she describes herself 4:15 – The idea of getting ready for what’s ready for you and what plays for Tara when she’s having a bad day or needs to get hyped up 7:17 – How her Cape Verdean community in MA and experiences outside of it shaped Tara and her bridge-building skill 13:23 – Tara’s career, from greeting card writer to CEO of her own firm, and how she became a writer for Hallmark 18:43 – Lessons learned from partnering with Dr. Maya Angelou for 10 years 21:36 – How a single, unexpected moment can reframe an entire life’s work 26:24 – Paula’s experience from reading You Are Before the World 30:22 – The hidden emotional load behind being a helper 34:13 – Why breaking the box is often more painful than staying inside it 43:06 – Stories that Tara had to rewrite for herself to move forward 49:38 – The quiet grief of losing roles you once built your identity around 55:29 – What Tara does for fun, what she’ll never compromise on, and the differentiator that is her magic Mentioned In Why Choosing Yourself Is a Branding Decision with Tara Jaye Frank Tara Jaye Frank  You Are Before the World and The Waymakers by Tara Jaye Frank The 92 Project – IKONI Collective The Waymakers Change Group (TWCHG) Sign up for Paula’s Upcoming Webinars Learn More About Paula's Personal Branding Strategy Session Offer Follow & Review: Help others find the podcast. Subscribe and leave a quick review. Conferences are an investment—make sure you maximize yours. My Engage Your Hustle™ Conference Playbook gives you the strategies to prepare, stand out, and follow up with impact. Get your copy today. Sponsor for this episode To learn more about Paula and her services, go to www.paulaedgar.com or contact her at info@paulaedgar.com, and follow Paula Edgar and the PGE Consulting Group LLC on LinkedIn.

    1h 1m
  7. What Ten Years of Guiding Reflection and Goal-Setting With Others Has Taught Me

    JAN 6

    What Ten Years of Guiding Reflection and Goal-Setting With Others Has Taught Me

    Reflection gets skipped over in a culture that rewards speed, productivity, and visible wins. Most people want to jump straight to the next goal list without pausing to tell the truth about what they actually lived through. But reflection isn't some soft year-end ritual. It's a leadership skill and a requirement for building a strong personal brand. We live in a culture that often rewards movement, not meaning. Speed, productivity, and visible wins are celebrated, while reflection is frequently skipped. But reflection isn’t a soft reset or a year-end ritual—it’s a leadership skill and a critical foundation for building a personal brand that lasts. In this solo episode of Branding Room Only, Paula reflects on more than a decade of guiding intention and goal-setting work. She explores why moving faster isn’t the same as moving intentionally, how clarity comes from honesty, and why alignment—not busyness—is what actually sustains growth. The episode surfaces the reflection questions that lead to real breakthroughs and the themes that show up year after year: rest as strategy, asking for help, letting go, and redefining success on your own terms. 0:35 – Why reflection changes the quality of every decision that follows 2:04 – Examples of how the power of intention quietly shapes alignment 4:39 – How words of the year serve as a clarifying anchor 6:31 – How vision boards are often misunderstood 8:54 – What happens when rest is treated as a requirement, not a reward 10:06 – Why doing everything alone isn’t a strength 10:57 – The freedom of letting go of tolerations that no longer fit 11:57 – How reflection dismantles comparison without diminishing ambition 12:48 – Reflective questions asked in these yearly sessions 14:31 – What results can look like after going through this reflection 16:01 – Why naming what matters to you protects your brand from autopilot Mentioned In What Ten Years of Guiding Reflection and Goal-Setting With Others Has Taught Me 2026 Annual Intention and Goal Setting Webinar Personal Branding Strategy Sessions If you enjoyed this episode, leave a 5-star review on your favorite podcast platform!  Want more ways to grow your personal brand? Make sure you’re signed up for my upcoming webinars and workshops. Conferences are an investment—make sure you maximize yours. My Engage Your Hustle™ Conference Playbook gives you the strategies to prepare, stand out, and follow up with impact. Get your copy today. Sponsor for this episode PGE Consulting Group LLC empowers individuals and organizations to lead with purpose, presence, and impact. Specializing in leadership development and personal branding, we offer keynotes, custom programming, consulting, and strategic advising—all designed to elevate influence and performance at every level. Founded and led by Paula Edgar, our work centers on practical strategies that enhance professional development, strengthen workplace culture, and drive meaningful, measurable change. To learn more about Paula and her services, go to www.paulaedgar.com or contact her at info@paulaedgar.com, and follow Paula Edgar and the PGE Consulting Group LLC on LinkedIn.

    18 min
  8. Intentions vs. Goals and How to Combine Them for a Winning Strategy

    12/30/2025

    Intentions vs. Goals and How to Combine Them for a Winning Strategy

    Setting a big, exciting goal can feel amazing at the start—the motivation is high, and the journey feels full of possibility. But what happens when the excitement fades or the path gets bumpy? That’s when the power of intention can make all the difference. In this episode of Branding Room Only, I’m diving into the difference between intentions and goals and how combining the two can create a winning strategy. We’ll explore why intentions are key to building a personal brand that feels authentic and sustainable—and how they can keep you grounded and moving forward, even when you don’t hit the mark. 1:38 - Why an intention is different from a goal 3:19 - Why you must have intentions if you want to build a strong brand 6:49 - How combining your intentions and goals leads to a winning strategy 9:14 - Actionable steps to help you bring it all together Mentioned In Intentions vs. Goals and How to Combine Them for a Winning Strategy PGE January Free Webinar -  2026 Annual Intention and Goal Setting Webinar Curated Resources from Paula Personal Branding Strategy Sessions Subscribe to The Branding Room Only on YouTube Call to Action Follow & Review: If you enjoyed this episode, leave a 5-star review on your favorite podcast platform!  Want more ways to grow your personal brand? Make sure you’re signed up for my upcoming webinars and workshops. Conferences are an investment—make sure you maximize yours. My Engage Your Hustle™ Conference Playbook gives you the strategies to prepare, stand out, and follow up with impact. Get your copy today. Sponsor for this episode This episode is brought to you by PGE Consulting Group LLC. PGE Consulting Group LLC empowers individuals and organizations to lead with purpose, presence, and impact. Specializing in leadership development and personal branding, we offer keynotes, custom programming, consulting, and strategic advising—all designed to elevate influence and performance at every level. Founded and led by Paula Edgar, our work centers on practical strategies that enhance professional development, strengthen workplace culture, and drive meaningful, measurable change. To learn more about Paula and her services, go to www.paulaedgar.com or contact her at info@paulaedgar.com, and follow Paula Edgar and the PGE Consulting Group LLC on LinkedIn.

    13 min
5
out of 5
27 Ratings

About

This is the Branding Room Only podcast with Paula T. Edgar where we share career stories, strategies, and lessons learned on how industry leaders and influencers have built their personal brands.