Smarter Podcasting: Making Podcasts Better

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Welcome to Smarter Podcasting, by Niall Mackay, The Podcast Guy, founder of Seven Million Bikes Podcasts. Niall has years of experience in podcasting, producing, editing, and hosting podcasts in various fields. He’s now on a mission to help podcasters create, publish, and build their communities through podcasting by sharing the techniques and lessons he’s learned. The show is designed to provide valuable insights and practical tips for any podcaster, whether they are individuals or businesses. Niall shares his tried and tested techniques for creating, publishing, and building a show, along with success stories of his own and his clients’ podcasts.  Whether you’re interested in starting a podcast or improving an existing one, Smarter Podcasting is a great free resource to help you. Join Niall on this podcasting journey by subscribing or following Smarter Podcasting today.

  1. PodPast: How To Create a Podcast on a Budget, with Brian Biedenbach

    6D AGO

    PodPast: How To Create a Podcast on a Budget, with Brian Biedenbach

    In this episode of Smarter Podcasting, Niall interviews Brian Biedenbach from Summit City Studios about how to kickstart a podcast without spending a fortune. They challenge the idea that podcasting requires costly equipment by revealing how they both began their successful podcasts with just a laptop, free software, and an affordable microphone. Key Talking Points: Essential budget-friendly gear for podcastingUsing free software for recording and editingStrategies for effective guest interviewsOvercoming common production challengesFocusing on content over equipmentThis episode is a must-listen for aspiring podcasters who want to get started with minimal resources.  Save Frustration. And time! Let my team and I save you the time and frustration it takes to edit a podcast. From start to finish, we can help you share your story with the world with minimum fuss and cost. – Niall Mackay, The Podcast Guy For my Audience Only: Audio Episodes Edited for ONLY $27! Save $127!! Book a FREE consultation now! Need a stunning new logo for your brand? Or maybe a short animation? Whatever you need, you can find it on Fiverr. I’ve been using Fiverr for years for everything from ordering YouTube thumbnails, translation services, keyword research, writing SEO articles to Canva designs and more! These are the programs the Seven Million Bikes Podcasts uses. These are affiliate links so they will give us a small commission, only if you sign up , and at no extra cost to you! You'll be directly supporting Seven Million Bikes Podc Send us a text Email me (niall@sevenmillionbikes.com) or contact me on Seven Million Bikes Podcasts Facebook or Instagram to book your free Podcast Audit! Thanks to James Mastroianni from The Wrong Side Of Hollywood for the endorsement! Sign up for Descript now! Need a stunning new logo for your brand? Or maybe a short animation? Whatever you need, you can find it on Fiverr. I’ve been using Fiverr for years for everything from ordering YouTube thumbnails, translation services, keyword research, writing SEO articles to Canva designs and more! Send a text Email me (niall@sevenmillionbikes.com) or contact me on Seven Million Bikes Podcasts Facebook or Instagram to book your free Podcast Audit!Thanks to James Mastroianni from The Wrong Side Of Hollywood for the endorsement! Sign up for Descript now! Need a stunning new logo for your brand? Or maybe a short animation?Whatever you need, you can find it on Fiverr.I’ve been using Fiverr for years for everything from ordering YouTube thumbnails, translation services, keyword research, writing SEO articles to Canva designs and more!

    44 min
  2. PodPast: How To Make Your Podcast A SUCCESS Using Podcast Analytics

    FEB 5

    PodPast: How To Make Your Podcast A SUCCESS Using Podcast Analytics

    Are you a podcaster looking to grow your audience and measure the success of your show? In this episode, we dive deep into the world of podcast analytics. From basic metrics like downloads and listener retention, to demographic and conversion data, understanding and utilizing podcast analytics is crucial for any successful podcast. I share the importance of tracking retention rates, analyzing your metrics, and focusing on the metrics that truly matter for measuring success. I also share tips on creating high-quality content, using segments to promote engagement and incorporating storytelling techniques. Examples of successful podcasts like Serial and How I Built This show us how using analytics can boost your show's success. Join us as we break down the world of podcast analytics and give you the tools to launch and grow your own successful podcast. Topics Discussed: Podcast Analytics, Metrics, Retention, Engagement, Demographics, Conversion, Content Creation, Episode Performance, Call to Action, Podcast Examples, Course Entities Mentioned: PodTrack, Chartable, Apple Podcasts, Spotify, Smarter Podcasting, Seven Million Bikes Podcasts Save Frustration. And time! Let my team and I save you the time and frustration it takes to edit a podcast. From start to finish, we can help you share your story with the world with minimum fuss and cost. – Niall Mackay, The Podcast Guy For my Audience Only: Audio Episodes Edited for ONLY $27! Save $127!! Book a FREE consultation now! Need a stunning new logo for your brand? Or maybe a short animation? Whatever you need, you can find it on Fiverr. I’ve been using Fiverr for years for everything from ordering YouTube thumbnails, translation services, keyword research, writing SEO articles to Canva designs and more! These are the programs the Seven Million Bikes Podcasts uses. These are affiliate links so they will give us a small commission, only if you sign up , and at no extra cost to you! You'll be directly supporting Seven Million Bikes Podc Send us a text Email me (niall@sevenmillionbikes.com) or contact me on Seven Million Bikes Podcasts Facebook or Instagram to book your free Podcast Audit! Thanks to James Mastroianni from The Wrong Side Of Hollywood for the endorsement! Sign up for De Send us a text Email me (niall@sevenmillionbikes.com) or contact me on Seven Million Bikes Podcasts Facebook or Instagram to book your free Podcast Audit!Thanks to James Mastroianni from The Wrong Side Of Hollywood for the endorsement! Sign up for Descript now! Need a stunning new logo for your brand? Or maybe a short animation?Whatever you need, you can find it on Fiverr.I’ve been using Fiverr for years for everything from ordering YouTube thumbnails, translation services, keyword research, writing SEO articles to Canva designs and more!

    32 min
  3. Don't Miss Out on Radim Malinic's BEST Kept Secrets to Reaching Episode 100!

    FEB 2

    Don't Miss Out on Radim Malinic's BEST Kept Secrets to Reaching Episode 100!

    “The best part of podcasting was actually just enjoying the patience and the process and not overthinking it too much.” That line from Radim stayed with me long after we finished recording. My guest today is Radim Manilic, host of the Daring Creativity Podcast, as he reached a huge milestone. Episode 100. What I loved about this conversation was how grounded it was. There were no shortcuts, no hype, no promises of overnight growth. Just an honest look at what it actually takes to keep a podcast alive long enough to matter. What really struck me was how little Radim talked about motivation and how much he talked about systems, patience, and enjoying the process. He did not set out chasing numbers or fame. He built something that fit into his life, supported his work, and gave him a voice in his industry. That is why the podcast lasted. This episode is especially for anyone who is on episode three, episode nine, or thinking about quitting. Radim’s journey is proof that podcasting success is not about being loud. It is about being consistent, intentional, and realistic. 5 Key Talking Points from This Episode Most podcasts fail because they are too hard to run Podfade usually comes from friction, not lack of passion. Doing everything yourself drains energy fast.Systems matter more than motivation Reaching episode 100 was about workflows and support, not willpower.A strong theme creates longevity Radim’s podcast survived because it had clear guardrails and a purpose tied to his work and thinking.Famous guests do not guarantee success Depth and relevance matter more than status. Some of the most famous guests did not bring the biggest results.Podcasting gives you a personal voice at scale For Radim, the podcast became a career leveler, allowing him to speak directly to thousands of people without gatekeepers.Chapters & Timestamps 00:00 – Welcome to Smarter Podcasting I introduce the show, my background, and why this episode matters for podcasters thinking long term. 02:00 – Celebrating 100 Episodes with Radim Malinic Why episode 100 is a milestone worth paying attention to and what it really represents. 04:30 – Why Radim Started His Podcast From books to audio, and how having a clear theme changed everything. 08:30 – Systems, Consistency, and Avoiding Podfade Why most podcasts stop early and how systems remove friction. 14:30 – Professional Production and Making Guests Shine Editing, quality, and why sounding professional is about respect, not perfection. 20:30 – Advice for Podcasters on Episode Three Why doing everything yourself is usually the problem and how to think long term. Send us a text Email me (niall@sevenmillionbikes.com) or contact me on Seven Million Bikes Podcasts Facebook or Instagram to book your free Podcast Audit!Thanks to James Mastroianni from The Wrong Side Of Hollywood for the endorsement! Sign up for Descript now! Need a stunning new logo for your brand? Or maybe a short animation?Whatever you need, you can find it on Fiverr.I’ve been using Fiverr for years for everything from ordering YouTube thumbnails, translation services, keyword research, writing SEO articles to Canva designs and more!

    30 min
  4. Podcast: How To Use AI To Grow Your Show With Praveen Telu

    JAN 29

    Podcast: How To Use AI To Grow Your Show With Praveen Telu

    Podcasting has been revolutionized with the integration of AI technologies. Podcasters can now save time and produce better content with the help of AI tools.  In this episode, we discover how AI can be used to enhance audio quality, generate show notes, and provide personalized content recommendations. We also explore Descript , an editing tool that uses AI-powered tools to generate voiceovers and speaker labels, and otter.ai, a transcription tool with keyword search highlighting and collaboration tools. Chat GPT can even suggest fresh content ideas that spark creativity. We learn about OpenAI's more predictable and cheaper usage, the important role of visuals, and the benefit of using AI in social media marketing. However, we also acknowledge that AI tools should not replace human creativity or authenticity, and it's vital to strike a balance between using these tools effectively and making content unique. Join us in discovering the future of AI in podcasting through experimentation and find out how it can help you create more engaging and accessible content. Topics discussed in this episode: - The benefits of AI in podcasting - Descript Studio editing tool - Chat GPT content idea generation - PodcastMarketing.AI for show notes, descriptions, and social media posts - Sourcing guests, finding topics, and creating episode outlines through AI - Advancements in AI, such as the use of voice assistants - The importance of balancing AI with personal touch and authenticity Entities mentioned: - Descript  - PodcastMarketing.AI - Chat GPT - Dubb - Capsho - Canva - OpenAI Save Frustration. And time! Let my team and I save you the time and frustration it takes to edit a podcast. From start to finish, we can help you share your story with the world with minimum fuss and cost. – Niall Mackay, The Podcast Guy For my Audience Only: Audio Episodes Edited for ONLY $27! Save $127!! Book a FREE consultation now! Need a stunning new logo for your brand? Or maybe a short animation? Whatever you need, you can find it on Fiverr. I’ve been using Fiverr for years for everything from ordering YouTube thumbnails, translation services, keyword research, writing SEO articles to Canva designs and more! These are the programs the Seven Million Bikes Podcasts uses. These are affiliate links so they will give us a small commission, only if you sign up , and at no extra cost to you! You'll be directly supporting Seven Million Bikes Podc Send us a text Email me (niall@sevenmillionbikes.com) or contact me on Seven Million Bikes Podcasts Facebook or Instagram to book your free Podcast Audit!Thanks to James Mastroianni from The Wrong Side Of Hollywood for the endorsement! Sign up for Descript now! Need a stunning new logo for your brand? Or maybe a short animation?Whatever you need, you can find it on Fiverr.I’ve been using Fiverr for years for everything from ordering YouTube thumbnails, translation services, keyword research, writing SEO articles to Canva designs and more!

    51 min
  5. PodPast: How To Start A Successful Podcast - 10 Expert Tips

    JAN 22

    PodPast: How To Start A Successful Podcast - 10 Expert Tips

    Are you considering starting your own podcast but have no idea where to begin? In this episode, we cover everything you need to know to get started on the right foot. From choosing a topic and name to recording equipment and editing software, I've got you covered. I also discuss how to retain listeners, promote your show, and even monetize your podcast. Niall Mackay, a seasoned podcast expert, provides valuable insights and shares his extensive knowledge to make your journey smoother. Learn how to produce a high-quality show that reaches people across the world and attracts loyal fans and potential sponsors. Join us as we take the first steps of podcasting together. Topics discussed: - Choosing a topic and name for your podcast - How to attract sponsors even with a small audience - Recording equipment, including microphone options and quiet recording spaces - Editing software and techniques - Retaining listeners and promoting your show - Monetizing your podcast Save Frustration. And time! Let my team and I save you the time and frustration it takes to edit a podcast. From start to finish, we can help you share your story with the world with minimum fuss and cost. – Niall Mackay, The Podcast Guy For my Audience Only: Audio Episodes Edited for ONLY $27! Save $127!! Book a FREE consultation now! Need a stunning new logo for your brand? Or maybe a short animation? Whatever you need, you can find it on Fiverr. I’ve been using Fiverr for years for everything from ordering YouTube thumbnails, translation services, keyword research, writing SEO articles to Canva designs and more! These are the programs the Seven Million Bikes Podcasts uses. These are affiliate links so they will give us a small commission, only if you sign up , and at no extra cost to you! You'll be directly supporting Seven Million Bikes Podcasts too. NordVPN | Descript | Buzzsprout | Fiverr | Send us a text Email me (niall@sevenmillionbikes.com) or contact me on Seven Million Bikes Podcasts Facebook or Instagram to book your free Podcast Audit! Thanks to James Mastroianni from The Wrong Side Of Hollywood for the endorsement! Sign up for Send us a text Email me (niall@sevenmillionbikes.com) or contact me on Seven Million Bikes Podcasts Facebook or Instagram to book your free Podcast Audit!Thanks to James Mastroianni from The Wrong Side Of Hollywood for the endorsement! Sign up for Descript now! Need a stunning new logo for your brand? Or maybe a short animation?Whatever you need, you can find it on Fiverr.I’ve been using Fiverr for years for everything from ordering YouTube thumbnails, translation services, keyword research, writing SEO articles to Canva designs and more!

    37 min
  6. PodPast: Smarter Podcasting Is Here

    JAN 15

    PodPast: Smarter Podcasting Is Here

    Thanks for listening to this brand new show, Smarter Podcasting. I’m Niall Mackay, the podcast guy and founder of Seven Million Bikes Podcasts.  I’m a podcast fanatic, stand-up comedian, and teacher. My mission is to help you on this podcast journey with me! Save Frustration. And time! Let my team and I save you the time and frustration it takes to edit a podcast. From start to finish, we can help you share your story with the world with minimum fuss and cost. – Niall Mackay, The Podcast Guy For my Audience Only: Audio Episodes Edited for ONLY $27! Save $127!! Book a FREE consultation now! Need a stunning new logo for your brand? Or maybe a short animation? Whatever you need, you can find it on Fiverr. I’ve been using Fiverr for years for everything from ordering YouTube thumbnails, translation services, keyword research, writing SEO articles to Canva designs and more! These are the programs the Seven Million Bikes Podcasts uses. These are affiliate links so they will give us a small commission, only if you sign up , and at no extra cost to you! You'll be directly supporting Seven Million Bikes Podcasts too.NordVPN | Descript | Buzzsprout | Canva | Fiverr | Riverside |  PodcastMarketing.AI Send us a text Email me (niall@sevenmillionbikes.com) or contact me on Seven Million Bikes Podcasts Facebook or Instagram to book your free Podcast Audit! Thanks to James Mastroianni from The Wrong Side Of Hollywood for the endorsement! Need a stunning new logo for your brand? Or maybe a short animation? Whatever you need, you can find it on Fiverr. I’ve been using Fiverr for years for everything from ordering YouTube thumbnails, translation services, keyword research, writing SEO articles to Canva designs and more! Send us a text Email me (niall@sevenmillionbikes.com) or contact me on Seven Million Bikes Podcasts Facebook or Instagram to book your free Podcast Audit!Thanks to James Mastroianni from The Wrong Side Of Hollywood for the endorsement! Need a stunning new logo for your brand? Or maybe a short animation?Whatever you need, you can find it on Fiverr.I’ve been using Fiverr for years for everything from ordering YouTube thumbnails, translation services, keyword research, writing SEO articles to Canva designs and more!

    11 min
  7. PodPast : EDITING: Revolutionizing Podcast Editing with Descript's Arielle Nissinblatt

    JAN 1

    PodPast : EDITING: Revolutionizing Podcast Editing with Descript's Arielle Nissinblatt

    "There's no perfect portion of the podcast that you need to get clipped, try something else if it doesn't hit the right demographic." Niall Mackay sits down with Arielle Nissinblatt, Community Marketing Manager at Descript, to discuss the evolution of podcast editing and the growing importance of video content in podcasting. Arielle shares her journey in the podcasting industry, from starting a podcast recommendation newsletter to her current role at Descript. The conversation delves into the transformative impact of Descript on podcast editing, particularly its text-based audio transcription service and recent transition to video-based editing. Niall and Arielle explore the significance of creating short video clips for social media promotion and the relationship between these clips and podcast listenership. They also discuss upcoming features in Descript, including the integration with Squadcast for seamless remote recording and editing. Key Takeaways: Descript's text-based audio transcription revolutionized podcast editing The transition to video-based editing in Descript changed everything for podcasters Creating short video clips is crucial for social media promotion and brand awareness Video clips may not directly convert to podcast listeners, but they serve different marketing purposes Descript's B-roll feature adds dynamism to podcast videos effortlessly Send us a text Email me (niall@sevenmillionbikes.com) or contact me on Seven Million Bikes Podcasts Facebook or Instagram to book your free Podcast Audit!Thanks to James Mastroianni from The Wrong Side Of Hollywood for the endorsement! Sign up for Descript now! Need a stunning new logo for your brand? Or maybe a short animation?Whatever you need, you can find it on Fiverr.I’ve been using Fiverr for years for everything from ordering YouTube thumbnails, translation services, keyword research, writing SEO articles to Canva designs and more!

    38 min
  8. PodPast : CONTENT: Jordan Harbinger's Key to Podcast Success

    12/25/2025

    PodPast : CONTENT: Jordan Harbinger's Key to Podcast Success

    In this episode I interview one of the biggest names in podcasting, Jordan Harbinger! We delve into the art of preparing for podcast interviews.  Jordan, whose podcast has millions of downloads, shares his journey from being a Wall Street lawyer to a renowned podcaster. He discusses the importance of extensive preparation, including reading entire books, taking notes, and adjusting interview flow in real-time.  Jordan emphasizes a structured approach to creating engaging content and advises new podcasters to focus on the joy of podcasting rather than monetization. Additionally, they talk about the misconceptions around podcasting and the hard work required to achieve success in the field.  The episode wraps up with Jordan sharing stories about his favorite guests and offering advice for aspiring podcasters. Send us a text Email me (niall@sevenmillionbikes.com) or contact me on Seven Million Bikes Podcasts Facebook or Instagram to book your free Podcast Audit!Thanks to James Mastroianni from The Wrong Side Of Hollywood for the endorsement! Sign up for Descript now! Need a stunning new logo for your brand? Or maybe a short animation?Whatever you need, you can find it on Fiverr.I’ve been using Fiverr for years for everything from ordering YouTube thumbnails, translation services, keyword research, writing SEO articles to Canva designs and more!

    46 min
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Ratings & Reviews

5
out of 5
4 Ratings

About

Welcome to Smarter Podcasting, by Niall Mackay, The Podcast Guy, founder of Seven Million Bikes Podcasts. Niall has years of experience in podcasting, producing, editing, and hosting podcasts in various fields. He’s now on a mission to help podcasters create, publish, and build their communities through podcasting by sharing the techniques and lessons he’s learned. The show is designed to provide valuable insights and practical tips for any podcaster, whether they are individuals or businesses. Niall shares his tried and tested techniques for creating, publishing, and building a show, along with success stories of his own and his clients’ podcasts.  Whether you’re interested in starting a podcast or improving an existing one, Smarter Podcasting is a great free resource to help you. Join Niall on this podcasting journey by subscribing or following Smarter Podcasting today.

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