Business Finance and Soul

Shaun Enders
  • 4.9 (12)
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Business, Finance and Soul is a podcast created for the curious, a conversation for those interested in Business strategies, Personal Finance and the driving force behind it all. As an entrepreneur and a father, I have a deep respect for the work we do in our lives. Growing up and watching my grandparents struggle with their Personal Finances, I committed to learning this magical language. Over the years, as my business became more successful and I achieved financial freedom, I felt like something was missing. After a life changing introduction to meditation, I discovered a deeper satisfaction for the work I had been doing. I have found that Life is about finding meaning in our journey --and curiosity illuminates the path. I hope you enjoy Business, Finance and Soul.

  1. 2D AGO

    The Parallel Reality Engineering Framework

    The Parallel Reality Engineering Framework Shaun walks through the practical steps he uses when intentionally designing future outcomes. 1. Run the Simulation Imagine a future reality in detail: A new home A promotion A relocation A different financial lifestyle Go beyond the surface and imagine the full experience: Daily routines Responsibilities Trade-offs Emotional impact Ask yourself: Does this future actually light me up? 2. Write It Down Writing forces clarity. Turn imagination into strategy by identifying: What it looks like What it costs What it requires Who you must become This is where the metaphysical meets the physical. 3. Share the Vision When appropriate, bring others into the process. Whether it's a spouse, partner, or family member, shared futures accelerate progress because multiple people begin adapting to the same possibility. Ask yourself: Is this a shared future or just my ego future? 4. Build the Physical Plan Manifestation must eventually meet structure. Create a real-world framework: Budgets Time commitments Travel expectations Lifestyle adjustments When the logistics make sense, the vision becomes real. 5. Accept the Energy Cost Living in multiple potential futures can be exhausting. That's normal. You are expanding your nervous system and preparing for: New responsibilities New identity levels New financial realities Most people quit here because they want instant manifestation. 6. Use Technology as a Tool Modern tools like AI can assist with: Planning scenarios Budget simulations Career mapping Timeline possibilities But technology cannot replace the emotional signal that tells you whether a future truly aligns with you. 7. Release the Timeline The final step is critical. Feel it. Plan it. Align with it. Act toward it. Then detach from when it will happen. Ironically, when you stop forcing the timeline, progress often happens faster. The Warning: Passive Manifesting If you do not intentionally design your future, your subconscious will run the program for you. Often that means replaying: Old fears Scarcity thinking Past limitations People who consistently stack wins often do so because they have trained themselves to focus on possibility, growth, and positive expectation. Final Thought Manifesting should be fun. But it should also require effort. You are not wishing for the future. You are: rehearsing it aligning with it engineering it And when you consistently step into the emotional and physical reality of your next chapter, your future begins organizing itself around you. Connect with Shaun Podcast: https://podcasts.apple.com/us/podcast/business-finance-and-soul/id1680587418 https://www.linkedin.com/in/shaunenders/  Host: Shaun Enders Follow for more conversations at the intersection of business, personal growth, and intentional living. www.BusinessFinanceAndSoul.com

    22 min

  2. FEB 19

    How to Build a Side Hustle Without Building Another Job with Bart Merrell

    Side hustles aren't just extra cash—they can be a path to freedom, flexibility, and real financial security… if you design them right. In this episode, Shaun Enders sits down with lifelong entrepreneur Bart Merrell to break down what separates a true side hustle from a part-time job, why most people pick the wrong hustle, and how to spot opportunities hiding in plain sight. Bart shares stories from building multiple income streams (including dog training, AI consulting, and more), plus the mindset shifts that help people move past fear, imposter syndrome, and overthinking. You'll also hear how to avoid creating a "high-paying job" that traps your time, how to choose a hustle that matches your energy and season of life, and why your best opportunity might be closer than you think—maybe even in your own backyard. What you'll learn The difference between a side hustle and a part-time job The #1 mistake people make: building a hustle that becomes another job Bart's simple framework: What you like to do / need to do / already do How to choose a hustle that fits your values, lifestyle, and goals Why mentors matter when you're trying to refine an idea How to beat imposter syndrome and start before you feel "ready" A practical way to evaluate risk before investing money into an idea How to build income streams for "when life happens" Memorable moments Bart's "388 days without a day off" lesson—and how he redesigned his hustle A non-tech side hustle example that creates income with minimal marketing "Preparedness + opportunity + action" (and why action is the missing piece) The "acres of diamonds" story… with a Bart-style twist Connect with Bart Bart's Ideal Side Hustle resource: www.youridealsidehustle.com (Find his 1K Blind Spot Assessment and ways to connect.) Connect with Shaun / Business, Finance & Soul Subscribe on Apple Podcasts + YouTube for weekly conversations at the intersection of business, money, and meaning. www.BusinessFinanceAndSoul.com

    1 hr

  3. FEB 4

    The Chief Emotional Officer: How Moms Shape the Family's Energy with Genia Enders

    Episode Summary What happens when outward success masks inner survival? In this powerful and deeply personal conversation, Shaun sits down with Genia Enders, conscious coach and founder of Journey With G, to explore what so many ambitious mothers experience quietly: pressure, over-functioning, emotional overwhelm, and the feeling of holding everything together while slowly losing themselves inside. Genia shares her journey from building a multi-million-dollar business to realizing that motherhood didn't create her stress — it illuminated what was already beneath the surface. Together, they unpack what it means to move from reactivity to presence, why nervous system regulation is foundational for emotional intelligence and leadership, and how moms truly become the emotional leaders of the home — the "Chief Emotional Officer" of the family. This episode is an invitation to slow down, tune inward, and live with more intention, alignment, and peace. What You'll Learn in This Episode The difference between survival mode and true wholeness How motherhood reveals unresolved emotional patterns Common survival habits among high-achieving women: overdoing, over-pleasing, ignoring What nervous system dysregulation actually feels like day-to-day Why breathwork and grounding practices create immediate change The shift from self-improvement to self-integration How presence transforms leadership, parenting, and relationships Why moms are the emotional tone-setters of the household The compounding power of living with 1% more intention each day Key Moments 00:00 – Genia's story begins: success on the outside, chaos within 03:00 – Motherhood as the great illuminator 05:00 – Healthy drive vs nervous-system over-functioning 07:40 – The litmus test: "What is my emotional home like?" 10:30 – Tools to shift from reactivity to presence 14:00 – Nervous system work and leadership performance 18:30 – Transformation isn't about fixing yourself 21:00 – Self-integration vs self-improvement 41:00 – Moms as the "Chief Emotional Officer" 46:00 – The daily question: living with 1% more intention Memorable Quotes "Motherhood didn't create the awareness — it illuminated it." "Stress and overwhelm aren't proof that you're failing. They're an invitation to grow." "Presence is a practice, not a destination." "A grounded mom changes the entire emotional fabric of the family." "What is one way I can live with more intention today — just 1% better?" Resources & Links 🌿 Learn more about Genia's work: journeywithg.com 📍 Instagram: @genia.enders Mindful Motherhood Program: https://journeywithg.com/mindful-motherhood-program/ Closing Reflection If you're a mother, leader, or high achiever who feels like you're functioning… but not fully living — this episode is your reminder: Peace is available. Alignment is possible. And presence changes everything.

    47 min

  4. JAN 27

    Storytelling as a Leadership Requirement with Dr. Danny Brassell

    If you've ever wondered why some leaders instantly connect and inspire while others struggle to be heard, this episode breaks it down. Dr. Danny Brassell shares how storytelling becomes a leadership requirement and a growth engine that converts audiences into clients. Danny's path includes pivots from journalism to teaching to speaking, a painful financial loss that reshaped his worldview, and a repeatable framework for building talks that drive real results.  You'll also hear why vulnerability builds trust, why reading is a competitive advantage in a distracted world, and how to move from applause to measurable ROI. What you'll learn Why storytelling isn't optional for leaders—it's the bridge to trust, influence, and action. How to turn failure into connection (and why audiences relate more to your losses than your wins). The difference between good presenters (who tell stories) and excellent presenters (who tell stories with intention). A practical method for building a personal "story bank" you can pull from anytime. How to design talks that move the needle, not just "get applause." Danny's 5Cs framework for building talks that convert. Why deep reading is a competitive advantage—and how to use your phone to support learning instead of draining attention. How to manage stage fright by naming it and turning discomfort into connection. A simple weekly habit system that creates momentum across your life (Danny's "7 F's"). Key Topics & Timestamps  00:01 – Intro: why storytelling is a leadership requirement 02:18 – Danny's "Pivots" story: journalism → teaching → speaking 05:13 – Shame, vulnerability, and telling the "messy" parts 06:35 – The 2005 real estate seminar scam: losing everything and what it taught him 11:05 – The "story bank" exercise: triggers → themes → intentional stories 14:59 – Relatable stories vs. impressive stories (Everest vs. first grade) 16:25 – Speaking as the fastest way to grow a business (applause vs. next steps) 21:05 – The 5Cs framework: Clarity, Connect, Content, Call to Action, Close 26:57 – Stage fright: embrace the weakness, say it out loud, keep going 35:57 – Reading as competitive advantage + how leaders train attention 48:44 – Misfits, unconventional thinkers, and what school often misses 57:06 – Pre-week planning + Danny's "7 F's" goal categories 1:09:38 – "Intentionally curious" + building a life around better questions 1:10:09 – Free resource: Danny's Story Blueprint + the power of one clear CTA 1:11:52 – Closing: "Stay curious." Danny's Most Actionable Frameworks 1) The "Story Bank" Exercise (Danny's process) Write down story triggers for 60 minutes (hundreds of quick moments). For each, label the message: perseverance, loyalty, awareness, humility, etc. Use stories by intention—to generate a specific emotion and outcome. 2) Applause vs. ROI Danny's measurement of speaking success: How many people took the next step? Examples of "next steps": Subscribe / follow / opt-in (unpaid) Book a consult / buy a product / join a program (paid) 3) The 5Cs Process (Danny's talk-building blueprint) Clarity: Who is the audience? What problem do you solve? Connect: In the first 5 minutes, "RAP" Relatable (I'm like you) Authority (I solved it) Purpose (I'm here to help you) Content: Teach meaningfully (serve the audience) Call to Action: One clear next step Close: Emotional finish people remember 4) Audience Motivation (Income / Freedom / Impact) "20-year-olds" → income "40-year-olds" → freedom "60-year-olds" → impact Notable Moments & Soundbites "Good presenters tell stories. Excellent presenters tell stories with intention." "We want to move hearts—but we also want to move the needle." "The first five minutes are everything." "You don't need artificial intelligence—you need authentic intelligence." "You no longer have to know the answer. It's more important to ask the right question." "Stay curious."   YouTube: https://www.youtube.com/@Businessfinanceandsoul

    1h 12m

  5. JAN 13

    AI Isn't the End of Humanity It Might Be the Beginning (with Pete Sacco)

    In this episode of Business, Finance & Soul, Shaun Enders sits down with Pete Sacco—entrepreneur, data center builder, and self-described modern-day mystic—to talk about what happens when high performance meets inner work. Pete shares the turning point that changed his life, the framework he calls Commit, Learn, Do, and why his book Living in Bliss is ultimately about building a life rooted in presence, purpose, and prosperity (for yourself—and for others). From there, the conversation expands into the frontier: AI as "electricity," decentralization, the future of identity, robotics, and why the next era may not diminish our humanity—but amplify it. Pete also breaks down leadership in the modern world: culture, motivation, vision, and the rituals that keep leaders grounded when everything speeds up. If you've ever felt like success and fulfillment were two separate paths, this episode is your reminder: you can be both. What we cover Pete's transformation story and the origin of Commit, Learn, Do Defining "bliss" for leaders in high-pressure environments Why meditation is a leadership tool (and where it can lead) AI's pace of change and what it means for identity and purpose Decentralization: workforce, energy, finance, and cloud infrastructure Robotics, caregiving, and the future of "work" The belief Pete would erase: your worth = your productivity Building a personal brand in the AI era Guest links Pete's website: www.petesacco.com  Book: Living in Bliss: https://www.amazon.com/Living-Bliss-Achieve-Balanced-Existence/dp/1636803725/ref=tmm_hrd_swatch_0   Connect with Shaun / Business, Finance & Soul https://www.youtube.com/@Businessfinanceandsoul www.BusinessFinanceAndSoul.com    Timestamps  00:00 – Intro / Pete's background: technologist + modern-day mystic 02:45 – The turning point and Living in Bliss 06:15 – What "bliss" means for leaders 09:05 – The CEO shift: culture + motivation 14:40 – Rituals for grounded leadership (meditation) 17:08 – Consciousness, connectedness, and "unmeditating" 22:15 – AI, identity, and the future of work 32:30 – Decentralization: energy, cloud, currency 42:20 – Robotics and real-world adoption 52:00 – The belief Pete would erase 54:35 – "My job is to love you" (the story) 56:30 – Where to find Pete

    1h 2m

  6. 12/30/2025

    Why Healthcare is Broken with Donovan Pyle

    Healthcare premiums keep rising, but plan quality often stays the same (or gets worse). In this conversation, Shaun Enders sits down with Donovan Pyle—CEO of Health Compass and author of Fixing Healthcare—to unpack why the employer-sponsored healthcare market functions the way it does. Donovan explains the "hidden supply chain" behind your healthcare spend, why broker incentives often conflict with employer outcomes, and how CEOs can start reclaiming wasted dollars by getting unbiased, fiduciary-aligned guidance and improving visibility into unit pricing. Key Topics Covered Why employer healthcare spend feels unstoppable, and why that belief is "trained" The healthcare supply chain and how lack of transparency drives waste How brokers were historically designed to function (and why incentives matter) Why networks can hide prices and distort the price/quality relationship The "discount off infinity" problem behind EOBs (Explanation of Benefits) Regulatory capture and why some states limit small-business options Certificate of Need ("CON") laws and how they restrict competition The shift toward fiduciary models (similar to what happened in retirement plans) Practical steps for CEOs: visibility, vendor stack, and unbiased advisory support Chapters / Timestamps (YouTube-style) 00:01 – Welcome + why this topic matters to Shaun (20 years of premium increases) 01:17 – The big numbers: employer-sponsored coverage, $1.3T spend, and the "waste" claim 02:03 – Why finance/HR teams aren't set up to understand healthcare procurement 03:54 – The broker dilemma: "the only voice you have" vs. conflicts of interest 05:29 – Why Donovan focuses on the employer-sponsored market (not Medicare/Medicaid) 07:27 – The origin story: the first U.S. insurance plan (1929) and what became Blue Cross 09:26 – Brokers as "retail distribution" and why costs rising helps the sell-side 11:59 – ACA, cost-plus dynamics, and why vertical integration changed the game 14:52 – Reframing healthcare: not one line item—a supply chain 16:31 – Shaun's parallel: higher education costs and "cracks in the veneer" 19:14 – The strategy universe expands once you get unbiased advice 21:21 – Cash pricing: why individuals sometimes get better pricing than big insurers 23:34 – Shaun's billing experience: allowed vs billed, even in integrated systems 25:35 – EOBs as marketing: "Island Speak" and the illusion of savings 29:40 – Small business reality in CA/NY/WA: limited options and why 34:50 – Certificate of Need ("CON") laws: regulating supply and blocking competition 42:07 – ACA subsidies: what's expiring and what the market may revert to 46:31 – The most practical step: get unbiased, fiduciary-aligned advice 51:16 – Parallels to financial services: commissions → fee-based fiduciary models 57:14 – Real example: PBM RFP leading to multi-million-dollar savings 59:18 – Bringing it back to purpose: time, meaning, and what drives Donovan 01:05:29 – Where to find Donovan + free executive summary roadmap https://assessment.healthcompassconsulting.com/tba Watch on YouTube: https://youtu.be/9vEdj0XBOyI Connect with Shaun: www.CallTSG.com www.BusinessFinanceAndSoul.com https://www.linkedin.com/in/shaunenders/ People / Organizations Mentioned Donovan Pyle – CEO, Health Compass; author of Fixing Healthcare Validation Institute – referenced as a place to find fiduciary-based firms RAND Corporation (2021 study referenced) – cash pricing / employer pricing dynamics David Goldhill – author of Catastrophic Care (chapter: "Island Speak") Harris Rosen – Rosen Hotels (Orlando), example of long-term employer healthcare strategy Resources Mentioned Free executive summary + roadmap: FixingHealthcare.com Book: Fixing Healthcare (Donovan Pyle) Book: Catastrophic Care (David Goldhill) Disclaimer This episode discusses healthcare financing and benefits strategy from an employer perspective. It is not medical, legal, or financial advice.

    1h 7m

  7. 12/16/2025

    The Long Game of Delayed Gratification

    In this solo episode of Business, Finance & Soul, Shaun Enders breaks down why meaningful success in life, business, money, health, and relationships almost always unfolds over years, not weeks or months. Drawing from personal experience in entrepreneurship, investing, parenting, and athletics, Shaun explains how discipline compounds, why modern life is engineered against patience, and how learning to sit comfortably in the delay can change your future. If you're building something that matters and wondering why it feels slower than expected this episode will help you reframe timelines, trust the process, and stay committed to the long game. 🎯 Topics include: Delayed gratification vs instant gratification Long-term thinking in business and finance Discipline, compounding, and consistency Parenting, investing, and life goals Why the payoff takes time 00:00 – Welcome & The Arc of the Payoff Why success often shows up in waves, not straight lines  02:25 – Wrestling, Trauma, and Learning Delay Early How sport and adversity taught long-term thinking  04:30 – Delayed Gratification Is Compounding in Disguise Good decisions vs. bad decisions over time  06:05 – Indulgence Today Is a Tax on the Future Diet, discipline, and conscious tradeoffs  08:00 – Discipline vs. Distraction Two simple questions to audit your daily behavior  10:15 – Social Comparison and Financial Drift How lifestyle creep quietly derails long-term goals  12:20 – What If the Goal Takes 10 or 20 Years? Why timelines matter less than direction  14:25 – Journaling, Vision, and a Decade-Long Payoff Living a reality imagined ten years earlier  15:18 – Staying in Discomfort Without Tapping Out Delayed gratification isn't waiting—it's doing  17:05 – Parenting, Business, and Invisible Payoffs Why some rewards don't show up for decades  19:20 – The Long Game vs. the Now Game Saving vs. spending, building vs. reacting  20:15 – The Five-Year Payoff Myth Trusting the work before the reward  21:00 – The 30-Day Delayed Gratification Challenge A practical exercise to build pride and confidence https://www.youtube.com/@Businessfinanceandsoul  www.BusinessFinanceAndSoul.com www.CallTSG.com

    23 min

  8. 12/09/2025

    Valuable Before Visible with Ben Albert

    When the pandemic hit, Ben Albert lost his job, his identity, and his direction. One small action, opening his laptop and messaging strangers on LinkedIn, changed everything. In this episode, we break down how to rewrite your internal narrative, why resilience beats talent, and what it really means to be "valuable before visible." Ben shares the real reason some creators break through while others stay stuck, plus practical tools for reinvention, storytelling, and building meaningful relationships. If you're ready for a mindset shift or need the spark to start your next chapter, this one's for you. 00:01 — Ben's turning point: Losing his job and the moment he opened his laptop to reinvent his life. 02:00 — Reaching out to strangers: How LinkedIn became his lifeline. 04:05 — Reinvention & identity: Why we must rewrite our story at different stages of life. 05:30 — Good habits vs. bad habits: The power of "disintegration." 10:18 — What successful people share: The truth about resilience and doubling down on strengths. 13:11 — "Valuable before visible": Ben's philosophy and the Taylor Swift example. 18:07 — Networking myths: What most people get wrong. 19:21 — Introverts & anxiety: Tools for showing up when you're nervous. 23:04 — Reframing fear: "What's the worst that could happen?" 28:28 — Why some creators break through: Consistency, differentiation, and momentum. 31:42 — Showing up fully: Why performing for small audiences matters. 37:08 — Replacing his income in one year: How Ben built momentum brick by brick. 46:18 — What makes a great guest: Listening over scripting. 50:26 — Crafting your personal story: The Lighthouse & Foghorn method. 55:53 — The one question to ask daily: "What's awesome about that?" 58:03 — What drives Ben today: Travel, freedom, and building a life he loves.   Connect with Ben Albert: https://realbusinessconnections.com/ Podcast:  https://podcasts.apple.com/us/podcast/real-business-connections/id1537115928 https://open.spotify.com/show/6GIUXbsHXx0OSgPFED1sg8?si=3dce5e380e0e4a43&nd=1&dlsi=517b62461e8a4f83%20 Linkedin: https://www.linkedin.com/in/realbenalbert/ Connect with Shaun: https://www.linkedin.com/in/shaunenders/ Transition Staffing Group www.CallTSG.com  www.BusinessFinanceAndSoul.com

    1h 3m
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About

Business, Finance and Soul is a podcast created for the curious, a conversation for those interested in Business strategies, Personal Finance and the driving force behind it all. As an entrepreneur and a father, I have a deep respect for the work we do in our lives. Growing up and watching my grandparents struggle with their Personal Finances, I committed to learning this magical language. Over the years, as my business became more successful and I achieved financial freedom, I felt like something was missing. After a life changing introduction to meditation, I discovered a deeper satisfaction for the work I had been doing. I have found that Life is about finding meaning in our journey --and curiosity illuminates the path. I hope you enjoy Business, Finance and Soul.

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