Online Digital Marketing Today

Marvin Drobes
  • 5.0 (1)
  • MARKETING
  • UPDATED BIMONTHLY

The up to date concepts and techniques for growing a business online using digital marketing. Learn what is working and what is not.Digital Online Marketing is a challenge for most businesses today. Confusion surrounds everything from Website design to Social Media to using Email and Text or Instant Messaging. There are literally hundreds of companies and programs promoting solutions to these issues. Our Podcast is designed to help navigate through this jungle so both businesses and marketing agencies can save time and money on their marketing efforts.

  1. 13H AGO

    Dan Kennedy's-No B.S. Marketing, Book Review

    This podcast deep dive examines the enduring impact of Dan Kennedy’s marketing principles within the modern digital landscape. The dialogue emphasizes shifting focus away from vanity metrics like social media followers toward measurable sales and high-value customer acquisition. Key strategies discussed include the necessity of niche targeting, the prioritization of compelling offers over creative aesthetics, and the importance of owning direct communication channels like email. By advocating for data-driven testing and backend monetization, the source argues that timeless psychological triggers are far more effective than fleeting digital trends. Ultimately, the text serves as a guide for businesses to achieve strategic domination by building authority and engineering scalable, result-oriented systems. EarningCoach Marketing can help you with your online digital marketing goals at affordable fees. Check out our website and learn more: https://earningcoachmarketing.com #DanKennedyDirectResponseMarketing, #NoBSMarketingStrategies, #DirectResponseMarketingForAgencies, #HowToBuildProfitableMarketingOffers, #DigitalMarketingROIAndConversions Send a text Support the show Want answers to your most pressing questions about Digital Marketing. EarningCoach Marketing has been helping businesses for over 18 years navigate growing their business online. We would be happy to help and support your online goals by offering a no-cost discovery call to answers your questions. Schedule that call NOW at https://calendly.com/mdrobes. Also learn more about the Accountability For Success Mastermind and how being accountable can aid your success in your online marketing journey. Interested in being "ACCOUNTABLE AND MENTORED",. Join Free at: https://www.facebook.com/groups/439598631698554/

    18 min

  2. FEB 2

    Seth Godin's-This Is Marketing Book Review

    Look, I get it. You're running ads. Posting on social media. Maybe you've got a nice logo on your truck. And you're wondering why it's not working the way it should. Here's the thing nobody tells you: Marketing isn't advertising. It's the promise you make—and whether you actually keep it. This podcast? It's about helping you stop chasing *everyone* and start serving the *right* people. The ones who'll pay you what you're worth, stick around, and tell their friends. Let me paint you a picture: There's a plumber out there running ads that say "We do all plumbing!" He's competing with every other guy in town, and the only people calling are price-shoppers who want the cheapest option. Then there's another plumber. Same town. Same skills. But his message says: *"We protect busy families from surprise disasters."* Guess who's booked solid at premium prices? That's the difference between volume and alignment. We're going to show you how to get inside your customer's head—not their demographics, but the actual *movie* playing in their mind. What scares them. What they hope for. What "success" looks like in their own words. Because when you nail that? Everything changes. Your messaging gets sharper. Your customers get better. And you stop feeling like you're screaming into the void hoping *someone* hears you. This podcast is for you if: You're tired of competing on price, chasing leads that ghost you, or wondering why your marketing dashboard looks great but your bank account doesn't. We're going to help you become the business a specific group of people would genuinely *miss* if you were gone. That's when the real money starts. This is Episode #1 of 3. Please subscribe to receive notice when additional podcasts are available. #Marketing Strategy, #Customer Alignment, #Target Marketing, #Business Growth, #Customer Psychology, #Niche Marketing, #Brand Promise Send us a text Support the show Want answers to your most pressing questions about Digital Marketing. EarningCoach Marketing has been helping businesses for over 18 years navigate growing their business online. We would be happy to help and support your online goals by offering a no-cost discovery call to answers your questions. Schedule that call NOW at https://calendly.com/mdrobes. Also learn more about the Accountability For Success Mastermind and how being accountable can aid your success in your online marketing journey. Interested in being "ACCOUNTABLE AND MENTORED",. Join Free at: https://www.facebook.com/groups/439598631698554/

    19 min

  3. JAN 28

    Jim Rohn's "The Season's Of Life"-Book Review

    In this podcast, we break down a powerful business framework inspired by Jim Rohn’s The Seasons of Life, revealing how every company moves through four natural seasons: Winter, Spring, Summer, and Fall. Each season comes with its own challenges, opportunities, and rules for winning. You’ll discover why Winter isn’t a failure, but a critical time to strengthen systems and mindset… why Spring rewards those who take bold, timely action… how to protect momentum during Summer’s peak growth… and how Fall gives you the clarity to evaluate results without emotion. Instead of reacting to setbacks or chasing short-term wins, this podcast helps you identify the season you’re in right now—and make smarter, more strategic decisions because of it. If you’re a business owner who wants clarity, confidence, and a long-term advantage, this conversation will change how you look at every phase of your business journey. 🎧 Learn the season. Adjust your strategy. Grow with intention. #BusinessCycles, #JimRohnTeachings, #EntrepreneurStrategy, #SeasonalBusinessManagement, #GrowthAndResilience Send us a text Support the show Want answers to your most pressing questions about Digital Marketing. EarningCoach Marketing has been helping businesses for over 18 years navigate growing their business online. We would be happy to help and support your online goals by offering a no-cost discovery call to answers your questions. Schedule that call NOW at https://calendly.com/mdrobes. Also learn more about the Accountability For Success Mastermind and how being accountable can aid your success in your online marketing journey. Interested in being "ACCOUNTABLE AND MENTORED",. Join Free at: https://www.facebook.com/groups/439598631698554/

    15 min

  4. JAN 26

    Stop Emailing Your Prospects (Do This Instead For 5X Better Response Rates)

    If you've noticed your email open rates declining, you're not alone. The average email campaign now sees open rates around 20%, while text messages consistently achieve 98% open rates and 36% click-through rates. That's a significant difference—and it's why more coaches, consultants, and course creators are adding SMS marketing to their client communication strategy. **Here's what you'll learn in this practical guide:** This step-by-step resource walks you through everything you need to know about SMS marketing for high-ticket businesses. You'll discover how to use text messaging to increase webinar attendance, book more qualified sales calls, and improve your overall customer engagement. Inside, you'll find: - **A four-step framework** for creating broadcast strategies that nurture leads naturally - **Compliance guidelines** that keep you on the right side of regulations - **Technical setup instructions** for toll-free numbers and automated sequences - **Real case studies** showing how businesses like yours have improved their results - **Integration strategies** for adding SMS to your existing funnels without disrupting what's already working The goal isn't to replace your email marketing—it's to complement it with a channel your clients actually check multiple times per day. **Why SMS works for high-ticket offers:** When you're selling coaching packages, consulting services, or premium courses, timing matters. Text messages reach your prospects when they're most engaged, helping you stay top-of-mind during their decision-making process. You'll learn how to create automated follow-up sequences that feel personal and helpful (not pushy or salesy), so you can maintain relationships while focusing on delivery and fulfillment. Whether you're looking to rescue underperforming email campaigns, increase your customer lifetime value, or simply communicate more effectively with your audience, this guide gives you the framework and examples you need to get started. **Ready to add a new channel to your marketing mix?** Dive in and discover how SMS marketing can help you achieve more consistent engagement and better return on investment—without adding hours to your workweek. Learn more by visiting:  https://earningcoachmarketing.com/the-role-of-communication-strategies-in-marketing/ Send us a text Support the show Want answers to your most pressing questions about Digital Marketing. EarningCoach Marketing has been helping businesses for over 18 years navigate growing their business online. We would be happy to help and support your online goals by offering a no-cost discovery call to answers your questions. Schedule that call NOW at https://calendly.com/mdrobes. Also learn more about the Accountability For Success Mastermind and how being accountable can aid your success in your online marketing journey. Interested in being "ACCOUNTABLE AND MENTORED",. Join Free at: https://www.facebook.com/groups/439598631698554/

    18 min

  5. JAN 20

    AI Predicts What Keeps Viewers Watching

    AI-ify Your Business Without Losing Your Soul: The Human-First Automation Playbook Look, I'm going to be straight with you. You didn't start your business to become a content-creating, email-writing, social-media-posting MACHINE. You started it because you had a vision. A message that mattered. A transformation you wanted to create. But somewhere along the way, you became a slave to the system you built. **And that ends TODAY.** ## What You'll Learn In This Video: ✅ **The "Weird Is Your Superpower" Philosophy** – How to train AI on YOUR voice, stories, and quirks so your content still sounds like you (not some generic robot) ✅ **The Five Cs Framework** – Using Clarity, Courage, Clients, Confidence, and Creativity to build automation that actually converts ✅ **AI Stacking Systems** – Turn ONE piece of content into an entire multi-platform campaign without burning out ✅ **Lead Generation That Feels Human** – Create interactive chatbots, custom AI tools, and nurture sequences that attract perfect-fit clients while you sleep ✅ **Content Repurposing Made Simple** – Transform livestreams into social posts, emails, blogs, and lead magnets in hours (not weeks) ✅ **The Human-First Filter** – Why AI should amplify your personality, not replace it ## Here's The Bottom Line: This isn't about replacing you with a robot. It's about building a system where AI handles the grunt work while YOU focus on strategy, creativity, and the high-value work that actually grows your business. When you get this right, you'll have MORE time for the work that lights you up... while your business runs smoother than ever. --- **🚀 Tools That Make This Possible:** - ChatGPT, Google Gemini, Claude (AI content generation) - ManyChat (conversational chatbots and automation) - HighLevel/GoHighLevel (CRM and nurture workflows) - MindPal (custom no-code AI tools and assessments) --- **💬 Drop a comment below:** What's the ONE task you wish you could automate right now? If this helped you, smash that like button and subscribe for more. --- **#AIForBusiness #MarketingAutomation #AILeadGeneration #ChatGPT #ManyChat #HighLevel #ContentRepurposing #DigitalMarketing #AIMarketing #SocialMediaAutomation #EmailMarketing #LeadGeneration #BusinessAutomation #AITools #MarketingStrategy #OnlineBusiness #Entrepreneurship #AIContentCreation #SalesAutomation #HumanFirstAI** Looking to learn more how to use AI in your business? Check out all our podcasts talking about AI but subscribing to our channel "Online Digital Marketing Today" on Apple Podcasts or Spotify. Send us a text Support the show Want answers to your most pressing questions about Digital Marketing. EarningCoach Marketing has been helping businesses for over 18 years navigate growing their business online. We would be happy to help and support your online goals by offering a no-cost discovery call to answers your questions. Schedule that call NOW at https://calendly.com/mdrobes. Also learn more about the Accountability For Success Mastermind and how being accountable can aid your success in your online marketing journey. Interested in being "ACCOUNTABLE AND MENTORED",. Join Free at: https://www.facebook.com/groups/439598631698554/

    14 min

  6. JAN 16

    The AI-Driven Content Revolution

    **How To Use AI To Create Better Content (Simple Guide That Actually Works)**  Okay, here's the deal... Creating content that people actually want to read is hard.  Most people just guess what their audience wants. They write stuff, post it, and hope someone cares.  Spoiler alert: That doesn't work.  But there's a better way. And it's easier than you think.  **What Is AI Content Creation?**  AI (artificial intelligence) is like having a really smart assistant that helps you figure out what to write and how to write it.  It's not rocket science. It's just using technology to make your job easier.  **Step 1: Find Out What People Actually Want**  Instead of guessing, you use AI tools to see what people are searching for right now.  These tools show you: - What questions people are asking - What topics are popular - What problems people need solved   Takes about 15 minutes. Now you know exactly what to create.  **Step 2: Learn From What's Already Working**  You find the best content in your area (the stuff getting tons of views and shares).  Then you let AI break down why it works.  It shows you the patterns. The hooks. The story structures.  You're not copying. You're learning what works and using it in your own way.  **Step 3: Make It Personal**  Here's the cool part...  You create one piece of content. Then AI helps you adjust it for different people.  Beginners get one version. Experts get another.  Same message. Different packaging.  Now everyone feels like you're talking directly to them.  **Step 4: Get People Involved**  Nobody wants to just read anymore. They want to DO something.  So add polls, quizzes, and interactive stuff.  AI helps you set this up without making it complicated.  When people participate, they stick around longer and actually remember you.  **Why This Matters For Your Content Strategy**  Look, creating engaging content doesn't have to be hard.  You just need the right system.  AI content creation tools help you: - Save time (hours, not minutes) - Know what works before you create it - Make content people actually care about - Grow your audience faster  **The Bottom Line**  Stop guessing. Start using AI.  The tools exist. They're not expensive. And they actually work.  People who use this system are growing while everyone else is stuck.  You can either learn this now or watch your competitors pass you by.  Your choice. EarningCoach Marketing can help. Email us with your questions and we will do the best we can to get you the answers. mdrobes@earningcoachmarketing.com Subjectline: AI Help Send us a text Support the show Want answers to your most pressing questions about Digital Marketing. EarningCoach Marketing has been helping businesses for over 18 years navigate growing their business online. We would be happy to help and support your online goals by offering a no-cost discovery call to answers your questions. Schedule that call NOW at https://calendly.com/mdrobes. Also learn more about the Accountability For Success Mastermind and how being accountable can aid your success in your online marketing journey. Interested in being "ACCOUNTABLE AND MENTORED",. Join Free at: https://www.facebook.com/groups/439598631698554/

    14 min

  7. JAN 15

    Hook to Booked - Transform Cold Leads Into Paying Clients in 60 Seconds

    Lead Generation Problem Costing Service Businesses Thousands Every Month Are you drowning in leads but starving for clients? You're not alone. Most service-based businesses struggle with the same frustrating problem: plenty of inquiries, but terrible conversion rates. The truth is, **lead generation isn't your problem—lead conversion is**. In this game-changing episode, we break down Gabriel Ryan's revolutionary **Hook to Booked Blueprint™**, a proven four-stage marketing framework that's transforming how service businesses convert cold prospects into committed, ready-to-buy clients. What You'll Learn: The Complete Sales Conversion System The Buyer's Tipping Point Principle: Why Timing Beats Everything Discover the psychological principle that changes everything about sales:  People buy when their pain peaks, from whoever is top-of-mind and trusted. Not the best solution. Not the cheapest option. The one they already know when crisis hits. Learn why being "objectively better" means nothing if you're not present at the exact moment your prospect hits their breaking point—even if that's 2 AM on a Tuesday. The 60-Second Rule That Multiplies Your Conversion Rates Here's a conversion optimization secret most businesses ignore: Responding to leads within 60 seconds dramatically increases your close rates. We reveal why speed-to-lead isn't just about being fast—it's a powerful trust signal that separates professionals from amateurs. PLUS SO MUCH MORE! You'll walk away with: - A complete lead conversion blueprint you can implement immediately - Automation strategies that work while you sleep - Psychological principles that influence buying decisions - Proven frameworks tested across multiple industries - The exact systems that separate market leaders from everyone else Lead generation strategies | Sales conversion optimization | Customer acquisition system | Marketing automation | Service business growth | Trust-building techniques | Speed-to-lead response | Prospect nurture sequences | Appointment booking systems | Sales psychology | Buyer behavior | Marketing frameworks | Client conversion | Business automation | Revenue optimization | Sales funnel optimization | Consultative selling | Authority positioning | Marketing systems | Predictable revenue 🎧 Listen now and discover why being top-of-mind and trusted beats being "the best" every single time. 💡 Ready to stop losing leads to slower competitors? This episode gives you the complete playbook. ⚡ Transform your follow-up system and watch your conversion rates multiply—starting today. Subscribe Now and never miss an episode on building systematic, scalable revenue for your service business. #LeadConversion, #SalesStrategy, #MarketingAutomation, #ServiceBusiness, #CustomerAcquisition, #BusinessGrowth, #SalesPsychology, #MarketingFramework Talk to one of our Specialists at EarningCoach Marketing t Send us a text Support the show Want answers to your most pressing questions about Digital Marketing. EarningCoach Marketing has been helping businesses for over 18 years navigate growing their business online. We would be happy to help and support your online goals by offering a no-cost discovery call to answers your questions. Schedule that call NOW at https://calendly.com/mdrobes. Also learn more about the Accountability For Success Mastermind and how being accountable can aid your success in your online marketing journey. Interested in being "ACCOUNTABLE AND MENTORED",. Join Free at: https://www.facebook.com/groups/439598631698554/

    14 min

  8. JAN 11

    How To Use SMS Marketing To 10X Your Coaching Sales (While Everyone Else Drowns In Email)

    This podcast answers a question most marketers fail to ask...Is SMS a viable way to connect to your potential clients Look, I'm going to be straight with you... If you're still relying on email alone to sell your coaching, consulting, or courses, you're leaving a FORTUNE on the table. Here's why: While your emails are rotting in the "Promotions" tab with a pathetic 20-30% open rate and a 1-2% click rate... SMS is getting a 99% open rate and 15X MORE clicks. Yeah, you read that right. Fifteen times more people are actually clicking your links when you text them instead of emailing them. And in this video, I'm breaking down the EXACT system that coaches and consultants are using right now to: ✅ Boost webinar show-up rates (so you're not presenting to an empty room) ✅ Fill your calendar with high-ticket sales calls (the real money-maker) ✅ Drive more content consumption (so prospects actually trust you before they buy) ✅ Protect your business when email deliverability tanks (and it will) Here's What You're Getting: The 4-Step Implementation Blueprint that takes you from zero to a fully automated SMS machine that's making you money while you sleep. The "Immediate Text Rule" that prevents your opt-outs from skyrocketing (miss this and you're toast) Phone Number Breakdown: Why Toll-Free numbers are 3X faster and way cheaper than the alternatives (and why Short Codes are a waste of money for most businesses) Compliance Secrets so you don't get banned by carriers and lose everything overnight The Monthly Broadcast Strategy that keeps your list hot and your calendar full Real Results From Real Businesses: One company's email got completely destroyed by a hack. Their SMS program? It "carried the entire business" and kept revenue flowing. Another discovered that focusing on ONE $8,000 backend coaching close via SMS was worth MORE than pushing 50-150 low-ticket upsells through email. Some broadcasts are hitting 41% click-through rates. When's the last time your email did that? Here's The Bottom Line: The attention economy has changed. People's attention spans have been "obliterated" by short-form content, and they're glued to their phones 24/7. Email is like shouting into a crowded room hoping someone hears you. SMS is like walking up and tapping them on the shoulder. Which one do you think works better? If you're serious about scaling your coaching or consulting business... If you're tired of low webinar attendance and no-shows on sales calls... If you want a "second list" that protects you when email inevitably fails... Then you need to watch this video right now. Here you go: #SMS marketing for coaches, #text message marketing strategy, #high ticket sales funnel, #coaching business growth, #webinar att Send us a text Support the show Want answers to your most pressing questions about Digital Marketing. EarningCoach Marketing has been helping businesses for over 18 years navigate growing their business online. We would be happy to help and support your online goals by offering a no-cost discovery call to answers your questions. Schedule that call NOW at https://calendly.com/mdrobes. Also learn more about the Accountability For Success Mastermind and how being accountable can aid your success in your online marketing journey. Interested in being "ACCOUNTABLE AND MENTORED",. Join Free at: https://www.facebook.com/groups/439598631698554/

    18 min
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About

The up to date concepts and techniques for growing a business online using digital marketing. Learn what is working and what is not.Digital Online Marketing is a challenge for most businesses today. Confusion surrounds everything from Website design to Social Media to using Email and Text or Instant Messaging. There are literally hundreds of companies and programs promoting solutions to these issues. Our Podcast is designed to help navigate through this jungle so both businesses and marketing agencies can save time and money on their marketing efforts.

Information

  • Creator
    Marvin Drobes
  • Years Active
    2023 - 2026
  • Episodes
    116
  • Rating
    Clean
  • Copyright
    © 2026 Online Digital Marketing Today
  • Show Website
    Online Digital Marketing Today