Online Digital Marketing Today

Marvin Drobes
  • 5.0 (1)
  • Marketing
  • Updated Bimonthly

The up to date concepts and techniques for growing a business online using digital marketing. Learn what is working and what is not.Digital Online Marketing is a challenge for most businesses today. Confusion surrounds everything from Website design to Social Media to using Email and Text or Instant Messaging. There are literally hundreds of companies and programs promoting solutions to these issues. Our Podcast is designed to help navigate through this jungle so both businesses and marketing agencies can save time and money on their marketing efforts.

  1. Apr 17

    Mastering Google Ask Maps and Local SEO

    This deep dive podcast explores the emerging business opportunity of optimizing small businesses for Google's "Ask Maps" feature and other AI-driven search engines. The author highlights how entrepreneurs can alleviate "AI guilt" in business owners by offering services that improve their visibility in conversational search results. Key strategies include refining Google Business Profiles, managing automated review generation, and utilizing AI-created visual content to boost rankings. By using software tools like GoHighLevel, the guide suggests that individuals can build a recurring revenue stream while helping local companies adapt to modern search habits. Ultimately, the source serves as a practical roadmap for starting an AI-focused marketing agency that targets the shift toward immersive, hands-free navigation experiences. Want to trial GoHighLevel, email mdrobes@earningcoachmarketing.com with the subject: GHL 14 day trial. Send us Fan Mail Support the show Want answers to your most pressing questions about Digital Marketing. EarningCoach Marketing has been helping businesses for over 18 years navigate growing their business online. We would be happy to help and support your online goals by offering a no-cost discovery call to answers your questions. Schedule that call NOW at https://calendly.com/mdrobes. Also learn more about the Accountability For Success Mastermind and how being accountable can aid your success in your online marketing journey. Interested in being "ACCOUNTABLE AND MENTORED",. Join Free at: https://www.facebook.com/groups/439598631698554/

    21 min

  2. Apr 11

    Strategic Communication in the AI Era with Beltway Media's Joshua Altman

    Guest: Joshua Altman, Founder of Beltway Media In this special episode, host Marvin Drobes sits down with Joshua Altman, an experienced storyteller and strategist with over two decades of experience in communications and branding. Joshua leads Beltway Media, a bold DC-based communications firm that helps brands and organizations cut through the noise in today's crowded digital landscape. What You'll Learn: The Role of Corporate Communications Why consistency in messaging matters for businesses of all sizesHow corporate communications encompasses everything from marketing to SEO to packagingThe importance of being effective with your company's voice and presenceTwo Powerful Frameworks for Success Framework #1: Story, Narrative, Brand Understanding the foundational elements before jumping into brandingHow to craft compelling stories with character, setting, and situationWhat stakeholders should conclude from your connected storiesFramework #2: Read, See, Hear, Experience The four languages of communication and how they work togetherWhy each language must amplify the othersHow people experience your content across different platforms and contextsSolving the Content Creation Challenge Strategies for repurposing content effectivelyHow to turn one blog post into multiple pieces of valuable contentWhy recycling content is actually a good sign of audience engagementPlatform Strategy & Social Media The dangers of relying on a single platformWhy the full saying "jack of all trades, master of none, is oftentimes better than a master of one" mattersUnderstanding where your audience hangs out and how platforms evolveAI in Modern Marketing Practical applications of AI in content creation and automationThe importance of maintaining a human voiceRecommended tools: Claude, ChatGPT, Perplexity, Gemini, Advocates, and GumloopWhy prompt engineering is becoming an essential skillKey Takeaway: "Be the signal, not the noise. Provide value. Be useful. Communicate strategically, not voluminously." Connect with Joshua Altman: Website: beltway.mediaEmail: jaltman@beltway.mediaLinkedIn: linkedin.com/in/joshuaialtmanWhether you're a solo entrepreneur or leading a team, this episode provides actionable frameworks and strategies to elevate your communications, refine your message, and truly connect with your audience. For questions, suggestions, or to recommend future guests, contact host Marvin Drobes at mdrobes@earningcoachmarketing.com Subscribe to Online Digital Marketing Today Podcast on Spoti Send us Fan Mail Support the show Want answers to your most pressing questions about Digital Marketing. EarningCoach Marketing has been helping businesses for over 18 years navigate growing their business online. We would be happy to help and support your online goals by offering a no-cost discovery call to answers your questions. Schedule that call NOW at https://calendly.com/mdrobes. Also learn more about the Accountability For Success Mastermind and how being accountable can aid your success in your online marketing journey. Interested in being "ACCOUNTABLE AND MENTORED",. Join Free at: https://www.facebook.com/groups/439598631698554/

    39 min

  3. Apr 11

    The Fanatical Prospecting Playbook: Filling the Revenue Pipeline

    There are few one-size-fits-all solutions in sales. Context matters. Complex sales are different from one-call closes. B2B is different than B2C. Prospects, territories, products, industries, companies, and sales processes are all different. There is little black and white in the sales profession. Except for objections. There is democracy in objections. Every salesperson must endure many NOs in order to get to YES.  In this deep dive you will learn: Objections don’t care or consider: Who you areWhat you sellHow you sellIf you are new to sales or a veteranIf your sales cycle is long or short – complex or transactionalFor as long as salespeople have been asking buyers to make commitments, buyers have been throwing out objections. And, for as long as buyers have been saying no, salespeople have yearned for the secrets to getting past those NOs. Following in the footsteps of his blockbuster bestsellers Fanatical Prospecting and Sales EQ, Jeb Blount’s Objections is a comprehensive and contemporary guide that engages your heart and mind. In his signature right-to-the-point style, Jeb pulls no punches and slaps you in the face with the cold, hard truth about what’s really holding you back from closing sales and reaching your income goals. Then he pulls you in with examples, stories, and lessons that teach powerful human-influence frameworks for getting past NO - even with the most challenging objections. What you won’t find, though, is old school techniques straight out of the last century. No bait and switch schemes, no sycophantic tie-downs, no cheesy scripts, and none of the contrived closing techniques that leave you feeling like a phony, destroy relationships, and only serve to increase your buyers’ resistance. Instead, you’ll learn a new psychology for turning-around objections and proven techniques that work with today’s more informed, in control, and skeptical buyers. Inside the pages of Objections, you’ll gain deep insight into: How to get past the natural human fear of NO and become rejection proofThe science of resistance and why buyers throw out objectionsHuman influence frameworks that turn you into a master persuaderThe key to avoiding embarrassing red herrings that derail sales callsHow to leverage the “Magical Quarter of a Second” to instantly gain control of your emotions when you get hit with difficult objectionsProven objection turn-around frameworks that give you confidence and control in virtually every sales situationHow to easily skip past reflex responses on cold calls and when prospectingHow to move past brush-offs to get to the next step, increase pipeline velocity, and shorten the sales cycleThe 5 Step Process for Turning Around Buying Commitment Objections and closing the saleRapid Negotiation techniques that deliver better terms and higher pricesAs you dive into t Send us Fan Mail Support the show Want answers to your most pressing questions about Digital Marketing. EarningCoach Marketing has been helping businesses for over 18 years navigate growing their business online. We would be happy to help and support your online goals by offering a no-cost discovery call to answers your questions. Schedule that call NOW at https://calendly.com/mdrobes. Also learn more about the Accountability For Success Mastermind and how being accountable can aid your success in your online marketing journey. Interested in being "ACCOUNTABLE AND MENTORED",. Join Free at: https://www.facebook.com/groups/439598631698554/

    25 min

  4. Apr 6

    From Tactics to Systems: Scaling a Digital Marketing Agency

    The premier guide to digital marketing that works, and a solid framework for success The Art of Digital Marketing is the comprehensive guide to cracking the digital marketing 'code,' and reaching, engaging, and serving the empowered consumer. Based on the industry's leading certification from the Digital Marketing Institute (DMI), this book presents an innovative methodology for successful digital marketing: start with the customer and work backwards. A campaign is only effective as it is reflective of the consumer's wants, needs, preferences, and inclinations; the DMI framework provides structured, implementable, iterative direction for getting it right every time. The heart of the framework is a three-step process called the 3i Principles: Initiate, Iterate, and Integrate. This simple idea translates into higher engagement, real customer interaction, and multichannel campaigns that extend even into traditional marketing channels. The evolution of digital marketing isn't really about the brands; it's about consumers exercising more control over their choices. This book demonstrates how using this single realization as a starting point helps you build and implement more effective campaigns. Get inside the customer's head with deep consumer researchConstantly improve your campaigns based on feedback and interactionsIntegrate digital activities across channels, including traditional marketingBuild campaigns based on customer choice and controlDigital marketing turns traditional marketing models on their heads. Instead of telling the customer what to think, you find out what they already think and go from there. Instead of front-loading resources, you continually adjust your approach based on real interactions with real customers every day. Digital marketing operates within its own paradigm, and The Art of Digital Marketing opens the door for your next campaign. Send us Fan Mail Support the show Want answers to your most pressing questions about Digital Marketing. EarningCoach Marketing has been helping businesses for over 18 years navigate growing their business online. We would be happy to help and support your online goals by offering a no-cost discovery call to answers your questions. Schedule that call NOW at https://calendly.com/mdrobes. Also learn more about the Accountability For Success Mastermind and how being accountable can aid your success in your online marketing journey. Interested in being "ACCOUNTABLE AND MENTORED",. Join Free at: https://www.facebook.com/groups/439598631698554/

    20 min

  5. Apr 3

    Stop Waiting, Start Winning: The Power of Ruthless Execution

    The $200 Million Email Formula That Gets People to Open and Buy (Even If You Hate Writing) What if you could make more from every person on your email list? What if you could send quick, simple messages that make people want to open, read, and buy—without sounding like a desperate weirdo or corporate drone? This podcast deep dive shares with you how. Inside Just F*cking Send It*, I give you the no-bollocks blueprint that’s helped me (and my clients) sell over $200 million worth of stuff online. Everything in this book revolves around four simple—but wildly profitable—principles: Send more emails. Volume matters. The more you send, the more chances you have to make money. (Don’t worry—I’ll show you how often to email your list without pissing them off.) Send better emails. Quality counts. Boring emails get ignored. Good ones get read, clicked, and shared. I’ll show you how to write ones that do all three. Send the RIGHT emails at the RIGHT time. Timing is everything. The right message to the wrong audience (or at the wrong time) won't convert. Don’t be a boring piece of sh*t when you send them. “Personality sells. Generic, corporate-speak emails get ignored.” These four rules changed my life. Now it’s your turn. Stop overthinking… …and Just F*cking Send It. Want help with composing emails that get opened and your links get clicked? We will be happy to review things you can do with a no-cost call. Schedule your call at; https://calendly.com/mdrobes Send us Fan Mail Support the show Want answers to your most pressing questions about Digital Marketing. EarningCoach Marketing has been helping businesses for over 18 years navigate growing their business online. We would be happy to help and support your online goals by offering a no-cost discovery call to answers your questions. Schedule that call NOW at https://calendly.com/mdrobes. Also learn more about the Accountability For Success Mastermind and how being accountable can aid your success in your online marketing journey. Interested in being "ACCOUNTABLE AND MENTORED",. Join Free at: https://www.facebook.com/groups/439598631698554/

    20 min

  6. Mar 30

    Pinned for Profit: Pinterest as a Strategic Business Tool

    This podcast deep dive discussion from The Growth Stack, where hosts Maya and Derek analyze Karen Leland’s book regarding Pinterest for business. The conversation highlights the platform’s potential for generating high-intent web traffic and discovering new market segments through visual data. By treating the site as a search engine rather than just social media, companies can establish brand consistency and practice ethical community engagement. The hosts emphasize that while some technical details from the 2013 source are dated, the underlying marketing principles remain essential for modern growth. Ultimately, the text presents Pinterest as a vital, often ignored tool for visual storytelling and long-term brand discipline. Send us Fan Mail Support the show Want answers to your most pressing questions about Digital Marketing. EarningCoach Marketing has been helping businesses for over 18 years navigate growing their business online. We would be happy to help and support your online goals by offering a no-cost discovery call to answers your questions. Schedule that call NOW at https://calendly.com/mdrobes. Also learn more about the Accountability For Success Mastermind and how being accountable can aid your success in your online marketing journey. Interested in being "ACCOUNTABLE AND MENTORED",. Join Free at: https://www.facebook.com/groups/439598631698554/

    7 min

  7. Mar 27

    They Ask, You Answer: by Marcus Sheridan

    This podcast outlines a strategic business framework called They Ask, You Answer, specifically tailored for the home services industry. The core philosophy encourages business owners to earn homeowner trust by becoming the most transparent and helpful teachers in their local markets. By systematically documenting every customer concern—from pricing and potential problems to competitor comparisons—companies can create a Question Backlog that drives their marketing efforts. The guide details how to integrate this educational content into the sales process through "assignment selling," which involves sending informative articles or videos to prospects before an initial appointment. Ultimately, the sources provide a 90-day implementation roadmap designed to align leadership, technicians, and marketing teams toward a culture of radical honesty. This approach aims to shorten sales cycles, eliminate unqualified leads, and establish a dominant online presence through authentic expert communication. EarningCoach Marketing is available to help you "Be The Only One" not just #1. Grab a free audit of your online presence by calling 732-523-2600. Our team will then review your current position online and share what you can do to be found on top of the search platforms. Send us Fan Mail Support the show Want answers to your most pressing questions about Digital Marketing. EarningCoach Marketing has been helping businesses for over 18 years navigate growing their business online. We would be happy to help and support your online goals by offering a no-cost discovery call to answers your questions. Schedule that call NOW at https://calendly.com/mdrobes. Also learn more about the Accountability For Success Mastermind and how being accountable can aid your success in your online marketing journey. Interested in being "ACCOUNTABLE AND MENTORED",. Join Free at: https://www.facebook.com/groups/439598631698554/

    21 min

  8. Mar 23

    Mastering YouTube Hooks to Maximize Audience Retention

    These sources provide a comprehensive framework for maximizing audience retention on YouTube by balancing compelling storytelling with strategic video editing. This deep dive podcast emphasizes the "make or break" importance of the first 30 seconds, suggesting that creators use human connections, "Aha moments," and sensory variety to hook viewers immediately. Authors warn against common pitfalls such as misleading clickbait, excessive editing that distracts from the narrative, and failing to provide logical pauses for information processing. Effective production requires a deep understanding of demographics, as younger audiences prefer dynamic transitions while older viewers may favor a more understated style. Ultimately, the text argues that while visual elements prevent boredom, a structured storyboard and emotional stakes are the primary drivers of long-term engagement. Earningcoach Marketing is available to help audit, rewrite and optimize your YouTube videos for maximum engagement and results. Schedule a brief call to learn more: https://calendly.com/mdrobes Send us Fan Mail Support the show Want answers to your most pressing questions about Digital Marketing. EarningCoach Marketing has been helping businesses for over 18 years navigate growing their business online. We would be happy to help and support your online goals by offering a no-cost discovery call to answers your questions. Schedule that call NOW at https://calendly.com/mdrobes. Also learn more about the Accountability For Success Mastermind and how being accountable can aid your success in your online marketing journey. Interested in being "ACCOUNTABLE AND MENTORED",. Join Free at: https://www.facebook.com/groups/439598631698554/

    21 min
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About

The up to date concepts and techniques for growing a business online using digital marketing. Learn what is working and what is not.Digital Online Marketing is a challenge for most businesses today. Confusion surrounds everything from Website design to Social Media to using Email and Text or Instant Messaging. There are literally hundreds of companies and programs promoting solutions to these issues. Our Podcast is designed to help navigate through this jungle so both businesses and marketing agencies can save time and money on their marketing efforts.

Information

  • Creator
    Marvin Drobes
  • Years Active
    2023 - 2026
  • Episodes
    130
  • Rating
    Explicit
  • Copyright
    © 2026 Online Digital Marketing Today
  • Show Website
    Online Digital Marketing Today