Dental Marketing Goat

Gary Bird

Welcome to the Dental Marketing Goat Podcast, where we discuss proven dental marketing strategies that consistently attract predictable new patient flow to your practice.Whether you're a solo practitioner or part of a larger group, we'll provide valuable insights and actionable tips to help your dental practice thrive.Tune in as we explore the latest trends and techniques in dental marketing and how you can use them to drive predictable, sustained growth for your business. 

  1. 20H AGO

    #253 How Starbucks (and DSOs) Use Brute Force in their Marketing (And What Can You Do About It)

    🚀Check out our new Dental AI Receptionist! It schedules better than humans: https://bit.ly/48RHMt2 🚀Grow Your Practice with Cherry Payment Plans: https://bit.ly/4p48qoC ➖➖➖➖ In this episode, Gary Bird breaks down how DSOs and brands like Starbucks dominate markets using brute force marketing, and what dental practice owners can do to compete and grow. Learn proven dental marketing strategies, practice growth systems, and how to increase new patient acquisition, treatment acceptance, and patient referrals even in competitive markets. Discover why most dentists fail with low marketing budgets and how to properly invest 4–10% of collections for real growth. Gary also shares actionable insights on improving patient experience, reducing wait times, and leveraging monthly payment financing to boost revenue. If you want to scale your dental practice, compete with DSOs, and build a thriving, patient-focused business, this episode is a must-watch. Connect with our Host, Gary Bird, Here ⤵️ SMC: https://bit.ly/4jFhb5T Personal: https://bit.ly/3SCEQZy Want the strategies we talk about delivered to your inbox? Subscribe to Dental Marketing Digest: https://hubs.la/Q0436vZG0 ➖➖➖➖ Dental Marketing Goat, the go-to podcast for dentists who want to grow faster, market smarter and build practices that thrive in today’s competitive landscape. Hosted by Gary Bird, the Dental Marketing Goat himself and founder of SMC National - recently named Best Dental Marketing Agency by over 60,000 dental professionals. Each episode unpacks the real strategies, marketing frameworks and operational shifts that high-performing practices use to attract more patients and increase production. Whether you're a solo practitioner or scaling a DSO, you’ll learn how to align your marketing, team and systems to drive predictable growth. 🚀 Want to see how SMC can help you grow? 📱 Book a call here:➡️ https://bit.ly/4jFhb5T 🎙️ Check out our 3 Dental Podcasts ➡️ https://smcnational.com/podcasts/ 📅 Upcoming Events ➡️https://smcnational.com/events

    8 min
  2. 2D AGO

    #252 3 Core Steps to Solve Your Capacity Crisis (Without Hiring More Hygienists)

    🚀Check out our new Dental AI Receptionist! It schedules better than humans: https://bit.ly/48RHMt2 🚀Grow Your Practice with Cherry Payment Plans: https://bit.ly/4p48qoC ➖➖➖➖ Learn how a rapidly growing dental practice solved a major capacity problem without immediately hiring more staff. In this episode, Gary Bird and Dr. Shane break down practical dental practice growth strategies, including improving new patient flow, increasing case acceptance, optimizing hygiene scheduling, and scaling a dental office while controlling overhead. Discover real-world insights on dental practice management, new patient systems, team workflow optimization, and how to sustainably grow a dental practice. Connect with our Guest Here ⤵️ Website: https://carolinapinesdentistry.com/ Connect with our Host, Gary Bird, Here ⤵️ SMC: https://bit.ly/4jFhb5T Personal: https://bit.ly/3SCEQZy Want the strategies we talk about delivered to your inbox? Subscribe to Dental Marketing Digest: https://hubs.la/Q0436vZG0 ➖➖➖➖ Dental Marketing Goat, the go-to podcast for dentists who want to grow faster, market smarter and build practices that thrive in today’s competitive landscape. Hosted by Gary Bird, the Dental Marketing Goat himself and founder of SMC National - recently named Best Dental Marketing Agency by over 60,000 dental professionals. Each episode unpacks the real strategies, marketing frameworks and operational shifts that high-performing practices use to attract more patients and increase production. Whether you're a solo practitioner or scaling a DSO, you’ll learn how to align your marketing, team and systems to drive predictable growth. 🚀 Want to see how SMC can help you grow? 📱 Book a call here:➡️ https://bit.ly/4jFhb5T 🎙️ Check out our 3 Dental Podcasts ➡️ https://smcnational.com/podcasts/ 📅 Upcoming Events ➡️https://smcnational.com/events

    24 min
  3. 4D AGO

    #251 These Types of Dentists We Can't Help Grow!

    🚀Check out our new Dental AI Receptionist! It schedules better than humans: https://bit.ly/48RHMt2 🚀Grow Your Practice with Cherry Payment Plans: https://bit.ly/4p48qoC ➖➖➖➖ In this episode, Gary Bird breaks down why some dentists struggle with dental practice growth, and why no amount of dental marketing or new patient leads can fix it. Learn the real reasons dental practices fail to grow, including poor leadership, lack of accountability, and misunderstanding how dental marketing actually works. This episode covers key concepts like new patient conversion, dental front desk performance, scheduling inefficiencies, and treatment acceptance. If you're a dentist or practice owner looking to grow your dental practice, increase patient flow, and improve case acceptance, this is a must-watch. Discover how adopting extreme ownership and the right mindset can unlock real, sustainable growth. Stop blaming marketing and start fixing the real bottlenecks in your dental business. Connect with our Host, Gary Bird, Here ⤵️ SMC: https://bit.ly/4jFhb5T Personal: https://bit.ly/3SCEQZy Want the strategies we talk about delivered to your inbox? Subscribe to Dental Marketing Digest: https://hubs.la/Q0436vZG0 ➖➖➖➖ Dental Marketing Goat, the go-to podcast for dentists who want to grow faster, market smarter and build practices that thrive in today’s competitive landscape. Hosted by Gary Bird, the Dental Marketing Goat himself and founder of SMC National - recently named Best Dental Marketing Agency by over 60,000 dental professionals. Each episode unpacks the real strategies, marketing frameworks and operational shifts that high-performing practices use to attract more patients and increase production. Whether you're a solo practitioner or scaling a DSO, you’ll learn how to align your marketing, team and systems to drive predictable growth. 🚀 Want to see how SMC can help you grow? 📱 Book a call here:➡️ https://bit.ly/4jFhb5T 🎙️ Check out our 3 Dental Podcasts ➡️ https://smcnational.com/podcasts/ 📅 Upcoming Events ➡️https://smcnational.com/events

    5 min
  4. MAR 27

    #250 17 Roadblocks to Growth: The Real Reason Your Dental Practice Isn't Growing

    🚀Check out our new Dental AI Receptionist! It schedules better than humans: https://bit.ly/48RHMt2 🚀Grow Your Practice with Cherry Payment Plans: https://bit.ly/4p48qoC ➖➖➖➖ In this episode, Gary Bird breaks down the 17 hidden reasons dental practices fail to grow, and how to fix them with proven systems. If you’re struggling with dental practice growth, patient acquisition, missed calls, low Google reviews, or poor case acceptance, this episode reveals the operational blind spots holding you back. Learn how to increase new patient flow, improve dental marketing performance, optimize scheduling, and boost treatment acceptance with simple but powerful strategies. Gary shares real data on why most dental offices lose revenue through missed opportunities and how to build scalable systems that drive consistent growth. Whether you’re a startup or an established practice, this episode is packed with actionable insights to help you grow your dental practice faster. Connect with our Host, Gary Bird, Here ⤵️ SMC: https://bit.ly/4jFhb5T Personal: https://bit.ly/3SCEQZy Want the strategies we talk about delivered to your inbox? Subscribe to Dental Marketing Digest: https://hubs.la/Q0436vZG0 ➖➖➖➖ Dental Marketing Goat, the go-to podcast for dentists who want to grow faster, market smarter and build practices that thrive in today’s competitive landscape. Hosted by Gary Bird, the Dental Marketing Goat himself and founder of SMC National - recently named Best Dental Marketing Agency by over 60,000 dental professionals. Each episode unpacks the real strategies, marketing frameworks and operational shifts that high-performing practices use to attract more patients and increase production. Whether you're a solo practitioner or scaling a DSO, you’ll learn how to align your marketing, team and systems to drive predictable growth. 🚀 Want to see how SMC can help you grow? 📱 Book a call here:➡️ https://bit.ly/4jFhb5T 🎙️ Check out our 3 Dental Podcasts ➡️ https://smcnational.com/podcasts/ 📅 Upcoming Events ➡️https://smcnational.com/events

    16 min
  5. MAR 25

    #249 122 New Patients: A Dental Startup Success Story

    Download Free Resource: https://hubs.la/Q0415CjZ0 🚀Check out our new Dental AI Receptionist! It schedules better than humans: https://bit.ly/48RHMt2 🚀Grow Your Practice with Cherry Payment Plans: https://bit.ly/4p48qoC ➖➖➖➖ How does a brand-new dental startup reach 122 new patients in just three months in a hyper-competitive market? In this episode, Gary Bird talks with Dr. Hussam Asker about startup dental practice marketing, high phone conversion rates, ZocDoc patient acquisition, Google reviews, patient experience strategies, and the systems that drive rapid new patient growth. Learn how smart marketing investment, front desk scripting, patient retention strategies, and transparent pricing can help dentists grow a successful dental practice from day one. Connect with our Guest Here ⤵️ Website: https://apoloniasmiles.com/ Connect with our Host, Gary Bird, Here ⤵️ SMC:  https://bit.ly/4jFhb5T Personal: https://bit.ly/3SCEQZy Want the strategies we talk about delivered to your inbox? Subscribe to Dental Marketing Digest: https://hubs.la/Q0436vZG0 ➖➖➖➖ Dental Marketing Goat, the go-to podcast for dentists who want to grow faster, market smarter and build practices that thrive in today’s competitive landscape. Hosted by Gary Bird, the Dental Marketing Goat himself and founder of SMC National - recently named Best Dental Marketing Agency by over 60,000 dental professionals. Each episode unpacks the real strategies, marketing frameworks and operational shifts that high-performing practices use to attract more patients and increase production. Whether you're a solo practitioner or scaling a DSO, you’ll learn how to align your marketing, team and systems to drive predictable growth. 🚀 Want to see how SMC can help you grow? 📱 Book a call here:➡️ https://bit.ly/4jFhb5T 🎙️ Check out our 3 Dental Podcasts ➡️ https://smcnational.com/podcasts/ 📅 Upcoming Events ➡️https://smcnational.com/events

    26 min
  6. MAR 23

    #248 20 to 70 New Patients: Hyper Competitive Market Start-up

    📥 Download Free Resource: https://go.smcnational.com/phone-coaching 📥 Phone Call Conversion Verbiage Scripting: https://hubs.la/Q0415CjZ0 🚀Check out our new Dental AI Receptionist! It schedules better than humans: https://bit.ly/48RHMt2 🚀Grow Your Practice with Cherry Payment Plans: https://bit.ly/4p48qoC ➖➖➖➖ Two dentists share how they turned a struggling dental practice into a fast-growing office by increasing marketing spend, improving phone conversion rates, and creating systems that drive consistent new patient growth. In this episode of Dental Marketing Goat, Dr. Arain and Dr. Maknojia discuss dental practice marketing strategies, Google Ads for dentists, patient referral programs, scheduling systems, and how to achieve higher case acceptance in a competitive market. Learn actionable insights on dental practice growth, new patient acquisition, and building a profitable dental office. Connect with our Guests Here ⤵️ Website: https://premierdentalkaty.com/ Connect with our Host, Gary Bird, Here ⤵️ SMC:  https://bit.ly/4jFhb5T Personal: https://bit.ly/3SCEQZy Want the strategies we talk about delivered to your inbox? Subscribe to Dental Marketing Digest: https://hubs.la/Q0475mLC0 ➖➖➖➖ Dental Marketing Goat, the go-to podcast for dentists who want to grow faster, market smarter and build practices that thrive in today’s competitive landscape. Hosted by Gary Bird, the Dental Marketing Goat himself and founder of SMC National - recently named Best Dental Marketing Agency by over 60,000 dental professionals. Each episode unpacks the real strategies, marketing frameworks and operational shifts that high-performing practices use to attract more patients and increase production. Whether you're a solo practitioner or scaling a DSO, you’ll learn how to align your marketing, team and systems to drive predictable growth. ➡️Want to see how SMC can help you grow? 📅Book a call here:➡️https://smcnational.com 🎙️ Check out our 3 Dental Podcasts ➡️ https://smcnational.com/podcasts/ 📅 Upcoming Events ➡️https://smcnational.com/events

    27 min
  7. MAR 16

    #247 Dental Marketing in Medicaid Cities (And You Don't Take Medicaid)

    🚀Check out our new Dental AI Receptionist! It schedules better than humans: https://bit.ly/48RHMt2 🚀Grow Your Practice with Cherry Payment Plans: https://bit.ly/4p48qoC ➖➖➖➖ In this episode, Gary Bird breaks down one of the biggest challenges in dental marketing and practice growth: how to attract the right patients when a large percentage of your local market relies on Medicaid. Gary explains how dentists in both rural areas and dense cities like Brooklyn can use smarter Google marketing strategies, patient targeting, and scheduling systems to shape the type of patients their practice attracts. If you are trying to grow a dental practice, improve case acceptance, and attract higher-value dental patients, this episode provides practical strategies you can apply immediately. Learn why accepting the wrong patients can confuse your marketing data and how to restructure your dental marketing strategy, Google ads, and hygiene-driven growth model to build a healthier patient base. This episode is perfect for dentists looking to improve dental practice marketing, increase production, and grow their dental office the right way. Connect with our Host, Gary Bird, Here ⤵️ SMC: https://bit.ly/4jFhb5T Personal: https://bit.ly/3SCEQZy Want the strategies we talk about delivered to your inbox? Subscribe to Dental Marketing Digest: https://hubs.la/Q0436vZG0 ➖➖➖➖ Dental Marketing Goat, the go-to podcast for dentists who want to grow faster, market smarter and build practices that thrive in today’s competitive landscape. Hosted by Gary Bird, the Dental Marketing Goat himself and founder of SMC National - recently named Best Dental Marketing Agency by over 60,000 dental professionals. Each episode unpacks the real strategies, marketing frameworks and operational shifts that high-performing practices use to attract more patients and increase production. Whether you're a solo practitioner or scaling a DSO, you’ll learn how to align your marketing, team and systems to drive predictable growth. ➡️Want to see how SMC can help you grow? 📅Book a call here:➡️https://smcnational.com 🎙️ Check out our 3 Dental Podcasts ➡️ https://smcnational.com/podcasts/ 📅 Upcoming Events ➡️https://smcnational.com/events

    8 min
  8. MAR 11

    #246 2026 Dental Social Media Calendar with Canva Templates

    🚀GET YOUR FREE RESOURCE: https://bit.ly/4srT6UV 🚀Check out our new Dental AI Receptionist! It schedules better than humans: https://bit.ly/48RHMt2 🚀Grow Your Practice with Cherry Payment Plans: https://bit.ly/4p48qoC 🚀The mastermind fills fast - apply now and start scaling with confidence: https://shorturl.at/AenIt ➖➖➖➖ In this episode, Gary Bird shares one of the most requested resources for dental marketing and social media growth. Gary walks through a powerful 2026 dental social media calendar designed to help dentists, dental practices, and dental marketers consistently post content that drives engagement and production. The calendar includes daily post ideas, Canva templates, holiday promotions, and a complete social media strategy for dentists. If you're looking to grow your dental practice using dental social media marketing, AI marketing tools, and proven dental content strategies, this resource will simplify your entire content plan. Learn how to streamline posting, improve dental practice visibility online, and generate more patient interest through consistent content. Comment below to get the free dental social media calendar and templates. Connect with our Host, Gary Bird, Here ⤵️ SMC: https://bit.ly/4jFhb5T Personal: https://bit.ly/3SCEQZy Want the strategies we talk about delivered to your inbox? Subscribe to Dental Marketing Digest: https://hubs.la/Q0436vZG0 ➖➖➖➖ Dental Marketing Goat, the go-to podcast for dentists who want to grow faster, market smarter and build practices that thrive in today’s competitive landscape. Hosted by Gary Bird, the Dental Marketing Goat himself and founder of SMC National - recently named Best Dental Marketing Agency by over 60,000 dental professionals. Each episode unpacks the real strategies, marketing frameworks and operational shifts that high-performing practices use to attract more patients and increase production. Whether you're a solo practitioner or scaling a DSO, you’ll learn how to align your marketing, team and systems to drive predictable growth. ➡️Want to see how SMC can help you grow? 📅Book a call here:➡️https://smcnational.com 🎙️ Check out our 3 Dental Podcasts ➡️ https://smcnational.com/podcasts/ 📅 Upcoming Events ➡️https://smcnational.com/events

    3 min

Ratings & Reviews

5
out of 5
3 Ratings

About

Welcome to the Dental Marketing Goat Podcast, where we discuss proven dental marketing strategies that consistently attract predictable new patient flow to your practice.Whether you're a solo practitioner or part of a larger group, we'll provide valuable insights and actionable tips to help your dental practice thrive.Tune in as we explore the latest trends and techniques in dental marketing and how you can use them to drive predictable, sustained growth for your business. 

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