The Power Selling Podcast - Your Gateway to Modern Commerce

Danna Crawford aka The Power Selling Mom

Commerce is evolving faster than ever, and The Power Selling Podcast goes inside the shift.From e-commerce and resale to logistics, AI, and supply chain, we explore how modern operators are building leaner, smarter, and more connected commerce businesses. Each episode features candid conversations with founders, operators, and innovators redefining what it means to sell in the digital age, the systems they build, the challenges they face, and the lessons they’ve learned along the way.

  1. I Signed Up for Medicare… Here’s What Surprised Me (Part 2)

    FEB 11

    I Signed Up for Medicare… Here’s What Surprised Me (Part 2)

    Send a text In Part 2 of my Medicare journey, I’m sharing what happened after I completed the enrollment process — and what I didn’t expect. Turning 65 is more than a birthday milestone. It’s deadlines, decisions, and learning an entirely new system of healthcare coverage. As someone who has been self-employed for decades, I didn’t have an HR department guiding me through Medicare. I had to figure it out — and I’m documenting the journey to help others who may feel just as overwhelmed. In this episode, we talk about: • My personal experience signing up for Medicare  • Understanding Medicare Parts A and B  • Why supplemental insurance is critical  • The limitations of original Medicare  • How health challenges can complicate decisions  • Why community advice and shared experiences matter  • The importance of staying informed as we age Medicare is not something you want to ignore until the last minute. There are timelines. There are coverage gaps. And there are important choices that can affect both your health and your finances. If you’re approaching 65 — or helping a parent, spouse, or friend navigate this process — this episode will give you a real-life perspective from someone going through it right now. I’d love to hear your Medicare story. What surprised you most? Let’s learn from each other. Support the show Connect with me: Website: https://aiforresellers.com LinkedIn: https://www.linkedin.com/in/dannacraw... Instagram: https://www.instagram.com/dannacrawford/ Facebook: https://www.facebook.com/thepowersellingpodcast

    6 min
  2. From Reseller to Brand Builder: Starr Bryson of Flippin’ Hippos

    FEB 8

    From Reseller to Brand Builder: Starr Bryson of Flippin’ Hippos

    Send us a text In this episode of The Power Selling Podcast, host Danna Crawford sits down with Starr Bryson, the founder of Flippin’ Hippos, for a real and refreshing conversation about what it actually takes to grow a reselling business sustainably. Starr shares her journey from reseller to brand builder and opens up about the systems, structure, and mindset shifts that helped her scale without burning out. This episode goes beyond “hustle culture” and dives into how intentional processes, leadership, and community can change everything — especially for sellers who feel stuck doing all the things. If you’re looking to build a smarter reselling business that supports your life (not consumes it), this episode is packed with insights you can apply right away. In this episode, you’ll learn: How Starr built and grew Flippin’ HipposWhy systems and workflows are critical for scalingCommon mistakes resellers make when trying to growHow to move from hustle mode to sustainable successWhat long-term thinking looks like in resellingWhether you’re new to reselling or ready to level up, this conversation will leave you inspired, grounded, and motivated to build a business that lasts. 🎧 Subscribe to The Power Selling Podcast for more real conversations with sellers, founders, and industry leaders who are shaping the future of online selling. Support the show Connect with me: Website: https://aiforresellers.com LinkedIn: https://www.linkedin.com/in/dannacraw... Instagram: https://www.instagram.com/dannacrawford/ Facebook: https://www.facebook.com/thepowersellingpodcast

    31 min
  3. Why the Mattress Industry Is Broken — And How NapLab Uses Data to Fix It

    JAN 27

    Why the Mattress Industry Is Broken — And How NapLab Uses Data to Fix It

    Send us a text Buying a mattress shouldn’t feel like gambling — but for most consumers, it does. In this episode of The Power Selling Podcast, Danna Crawford sits down with Derek from NapLab, a data-driven mattress testing platform that’s changing how people shop for sleep. NapLab takes a radically transparent, data-first approach to mattress reviews — focusing on structured testing, fair scoring, and real-world outcomes instead of marketing hype. Derek shares why the mattress industry has long been misunderstood, how direct-to-consumer brands reshaped pricing and trust, and why transparency directly impacts conversion rates for high-consideration purchases. You’ll also hear: Why traditional mattress marketing fails modern consumersThe biggest mattress buying myths that won’t go awayHow NapLab designs reviews that scale across millions of sleepersThe difference between premium quality and premium pricingWhy explaining outcomes converts better than overselling featuresIf you care about data-backed decisions, consumer trust, or building credibility in a crowded marketplace, this episode is a must-listen. 🎧 Watch on YouTube or listen on your favorite podcast app. Support the show Connect with me: Website: https://aiforresellers.com LinkedIn: https://www.linkedin.com/in/dannacraw... Instagram: https://www.instagram.com/dannacrawford/ Facebook: https://www.facebook.com/thepowersellingpodcast

    17 min
5
out of 5
6 Ratings

About

Commerce is evolving faster than ever, and The Power Selling Podcast goes inside the shift.From e-commerce and resale to logistics, AI, and supply chain, we explore how modern operators are building leaner, smarter, and more connected commerce businesses. Each episode features candid conversations with founders, operators, and innovators redefining what it means to sell in the digital age, the systems they build, the challenges they face, and the lessons they’ve learned along the way.

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