The Product-Led Geek

Ben Williams

Audio Essays and deep dives to help founders, leaders and growth operators scale your B2B software companies with product-led growth and product-led sales.

Episodes

  1. 06/03/2024

    PLGeek Audio Essays 006: Product-led sales and sequencing B2B monetisation motions

    How and when to layer on GTM motions.

  2. 06/03/2024

    PLGeek Audio Essays 005: The clever Snyk growth loop using GitHub Pull Requests

    A deep dive into one of Snyk's biggest growth loops.

  3. 06/03/2024

    PLGeek Audio Essays 004: The importance of account-level analytics in B2B

    User-level behavioural analytics are a wonderful thing and something that, over the years, have unlocked countless insights for me and the teams I’ve worked with or led. But user-level analytics aren't enough if you're working in B2B.

  4. 06/03/2024

    PLGeek Audio Essays 003: The PLGeek Guide to Product-Influenced Revenue

    Product Influenced Revenue is a key indicator of the efficiency of your PLG go-to-market. Learn all about why it's so important in this latest episode.

  5. 06/03/2024

    PLGeek Audio Essays 002: How to avoid a dysfunctional relationship between product and growth teams

    If your company has distinct product and growth teams, I’m willing to bet you’ve seen or felt something about their relationship that doesn’t quite sit right with you. What you’re sensing is dysfunction. It might not be catastrophic levels of dysfunction, but make no mistake, it's impacting your product growth and probably taking casualties along the way.

  6. 06/03/2024

    PLGeek Audio Essays 001: Starting your monetisation growth team the right way

    Today I’m going to help you get started with your first monetisation team in growth.

  • 6 Episodes

About

Audio Essays and deep dives to help founders, leaders and growth operators scale your B2B software companies with product-led growth and product-led sales.

Information

  • Creator
    Ben Williams
  • Years Active
    2023 - 2024
  • Episodes
    6
  • Rating
    Clean
  • Copyright
    © PLGeek Ltd 2024
  • Show Website
    The Product-Led Geek