SEEN. KNOWN. PAID: Build Your Vivacious Personal Brand

Marina Girgis

Brand feeling blah??
 Struggling to stand out and stay real? Tired of talking to no one? If you’re a coach, strategist, or digital creator ready to feel LIT UP about your business, create more FREEDOM in your life, and MAGNETIZE dream clients and speaking opportunities by being who you are, this podcast is for you! I’m a brand strategist who will help you build your true-to-self personal brand around who you are not just your offers or expertise, on and off social media, without following trends, algorithm tricks, or corporate marketing BS. Say hi in the DMs on IG: @vivaciouslymarina

  1. May 21

    55: Reclaiming B*tchy: How Kiki Athanas Built a Viral 7-Figure Brand by Breaking the Rules

    In this unfiltered episode, Marina Girgis chats with Intuitive Eating coach, Kiki Athanas, about building an authentic personal brand, embracing spicy opinions, and scaling a seven-figure business through intuitive marketing. Whether you're a coach, entrepreneur, or content creator, discover how to navigate social media with honesty and boldness. How Kiki Athanas transformed disordered eating into a thriving business offering her signature 1010 methodThe importance of owning your authority and being unapologetically authentic onlineStrategies for creating viral content: embracing polarity, sass, and truth-tellingThe evolution from vanilla to spicy social media presence what it takes to stand out and attract clientsThe role of marketing that responds to market needs versus rigid planningHow to build an ecosystem that supports your unique style and lifestyle, including retreats, certifications, and programsThe mindset shift around making business decisions: prioritizing choice, fun, and intuition over rigid rulesBehind the scenes of launching and relaunching the 1010 program, and future expansion plansThe power of setting new standards and creating authority content that elevates your brandThe importance of boundaries and avoiding burnout with flexible business models Connect with Kiki: InstagramTikTokWebsiteJoin the Next 10/10 GroupNewsletterConnect with Marina: InstagramJoin Marina’s Free newsletter communityJoin the waitlist for Premium Presence, Marina’s Branding Mastermind

    45 min
  2. Feb 19

    53: Relatability Is Not Leadership

    In this episode, Marina Girgis breaks down a major shift happening in the online space: the move from the relatability era into the identity era of personal branding. While relatability once created connection and trust, it no longer builds authority, leadership, or long-term brand power. In this episode, we explore: Why emotionally intelligent, self-aware women still feel invisible onlineHow softened authority and over-explaining quietly dilute leadershipWhat it truly means to move from being relatable to being recognized, from being liked to being followed This conversation is an invitation to step into identity-level leadership with clarity and conviction—without abandoning care, depth, or integrity. Connect with Marina:Marina’s IG: ⁠⁠@vivaciouslymarina⁠⁠ 💌 Work with Marina: The next live mastermind cohort of Premium Presence begins in April 2026, get on the waitlist to secure the founders rate & access limited spots: ⁠⁠https://vivaciousretreats.com/mastermind⁠⁠ 💌  Download the ⁠(free) Introduction Post Framework⁠ to position yourself with clarity, authority, and emotional depth without over-explaining or performing connection. ⁠https://vivacious.myflodesk.com/intro⁠ 💌 Join Marina’s private email list Selfish, where she shares in-depth personal brand strategies and personal behind-the-scenes of scaling her business while prioritizing a spacious lifestyle:⁠⁠https://vivacious.myflodesk.com/selfish⁠

    13 min
  3. 11/12/2025

    51: Owning your pretty privilege and its shadow in business with Lorri Luxxe

    Let’s be honest — every woman has felt the power of being seen… and the pain of being judged for it. We’re told beauty opens doors — but also that it makes us shallow, manipulative, or less serious. So we dim our light, hide our magnetism, and pretend our femininity doesn’t belong in business. In this powerful episode, Marina sits down with Lorri Luxxe (@lorriluxxe) to unpack the shadow of pretty privilege — and how to own your beauty, presence, and feminine essence as your most magnetic business advantage. 🎙️ In this episode, you’ll learn about: ✨ The real meaning of “Pretty Privilege” (and how to reclaim it with power) ✨ Why feminine essence isn’t vanity — it’s your visibility advantage ✨ How to navigate judgment and guilt around being seen ✨ The energetic shift from hustling to attracting with more ease ✨ The embodiment practices that make you irresistible to aligned opportunities If you’ve ever felt guilty for shining too brightly — this one’s for you. Connect with Lorri: Lori's IG: ⁠@lorriluxxe Connect with Marina: Marina’s IG: ⁠⁠@vivaciouslymarina⁠⁠ 💌 Work with Marina: The next live mastermind cohort of Premium Presence begins in April 2026, get on the waitlist to secure the founders rate & access limited spots: ⁠⁠https://vivaciousretreats.com/mastermind⁠⁠ 💌  Download the ⁠(free) Introduction Post Framework⁠ to position yourself with clarity, authority, and emotional depth without over-explaining or performing connection. ⁠https://vivacious.myflodesk.com/intro⁠ 💌 Join Marina’s private email list Selfish, where she shares in-depth personal brand strategies and personal behind-the-scenes of scaling her business while prioritizing a spacious lifestyle:⁠⁠https://vivacious.myflodesk.com/selfish⁠

    49 min
  4. 10/29/2025

    50: How she doubled her prices & landed pay-in-full clients (client story)

    You’ve mastered your craft… But are you still trying to prove your worth? This episode is for the woman who’s ready to lead with her brand presence instead of prove she is the best. In this episode, I share how my client Lib, a brilliant copywriter with over 10 years of experience, went from proving herself to owning her authority after attending my 6-day luxury retreat in Mexico with @vivaciousretreats. 🎙️ In this episode, you’ll learn about: ✨ How Lib doubled her prices and confidently attracted premium clients ✨ The shift that helped her turn imposter syndrome into embodied confidence ✨ The energetic difference between proving and leading ✨ What happens when a woman finally claims her worth Connect with Lib: Lib's IG: ⁠@libabouchonConnect with Marina:Marina’s IG: ⁠@vivaciouslymarina⁠ 💌 Work with Marina: The next live mastermind cohort of Premium Presence begins in April 2026, get on the waitlist to secure the founders rate & access limited spots: ⁠⁠https://vivaciousretreats.com/mastermind⁠⁠💌 Download the (free) ⁠⁠⁠⁠⁠⁠Feminine Business Planner ⁠⁠⁠⁠⁠⁠ to align your business with your cycle for feminine productivity without the burnout. https://vivacious.myflodesk.com/femplanner 💌 Join Marina’s private email list Selfish, where she shares in-depth personal brand strategies and personal behind-the-scenes of scaling her business while prioritizing a spacious lifestyle:⁠https://vivacious.myflodesk.com/selfish Speak soon — and until then… Stay vivacious! ✨

    36 min
  5. 10/22/2025

    49: When Your Soul Is Asking You to Evolve

    You heard the call for change… But will you answer? This episode is a channeled message for the woman standing at the edge of her next evolution. If you’ve been feeling the nudge to shed, release, and step into something bigger but you might know what that is YET… this one’s for you. 🎙️ In this episode, you will learn about: ✨ Marina’s personal take on transformation, endings, and new beginnings ✨ The exact energy you might be feeling during this “eclipse season” of life ✨ 2 powerful journal prompts to help you see what’s ready to be birthed through you and what you might be scared of ✨ How to trust the whispers of your soul and follow them into your next level If you’ve been asking for a sign… consider this it. Connect with Marina:Marina’s IG: ⁠⁠@vivaciouslymarina⁠⁠ 💌 Work with Marina: The next live mastermind cohort of Premium Presence begins in April 2026, get on the waitlist to secure the founders rate & access limited spots: ⁠⁠https://vivaciousretreats.com/mastermind⁠⁠ 💌 Download the (free) ⁠⁠⁠⁠⁠⁠⁠Feminine Business Planner ⁠⁠⁠⁠⁠⁠⁠ to align your business with your cycle for feminine productivity without the burnout. ⁠https://vivacious.myflodesk.com/femplanner⁠ 💌 Join Marina’s private email list Selfish, where she shares in-depth personal brand strategies and personal behind-the-scenes of scaling her business while prioritizing a spacious lifestyle:⁠⁠https://vivacious.myflodesk.com/selfish⁠ Speak soon — and until then… Stay vivacious! ✨

    16 min
  6. 10/15/2025

    48: Transform creative burnout to creative rebirth (client story)

    What happens when a multi six-figure, award-winning agency owner hits a wall in her creativity? When the strategy is still working… but the soul behind it feels numb? In this episode, my client Gabby (@strutsocialwithgabby⁠) a powerhouse entrepreneur who built a successful business but secretly felt disconnected from her own magic. After joining my Greece retreat with @vivaciousretreats, everything shifted. 🎙️ In this episode, you will learn about: ✨ What creative burnout really looks like for high-achieving women & what signs to look for ✨ The moment Gabby realized she was operating from obligation, not joy ✨ How feminine creativity returned to her brand (and life) ✨ The energetic shift that reignited desire, inspiration & visibility once again in her brand ✨ Why sometimes the strategy is fine, it’s the soul of the brand that needs revival 👉 Ready to step into embodied feminine leadership & master the art of storytelling in your brand? Apply for the Wisdom Within Egypt Retreat happening December 4-9, 2025 (last few spots) This is your reminder: you don’t need a new business or a new offer, you might just need a creative rebirth & alignment with your true self! Connect with Gabby Gabby's IG: @strutsocialwithgabby Connect with Marina:Marina’s IG: ⁠⁠@vivaciouslymarina⁠⁠ 💌 Work with Marina: The next live mastermind cohort of Premium Presence begins in April 2026, get on the waitlist to secure the founders rate & access limited spots:⁠⁠ https://vivaciousretreats.com/mastermind⁠⁠ 💌 Download the (free) ⁠⁠⁠⁠⁠⁠⁠Feminine Business Planner ⁠⁠⁠⁠⁠⁠⁠ to align your business with your cycle for feminine productivity without the burnout. ⁠https://vivacious.myflodesk.com/femplanner⁠ 💌 Join Marina’s private email list Selfish, where she shares in-depth personal brand strategies and personal behind-the-scenes of scaling her business while prioritizing a spacious lifestyle:⁠⁠https://vivacious.myflodesk.com/selfish⁠ Speak soon — and until then… Stay vivacious! ✨

    1h 4m
5
out of 5
12 Ratings

About

Brand feeling blah??
 Struggling to stand out and stay real? Tired of talking to no one? If you’re a coach, strategist, or digital creator ready to feel LIT UP about your business, create more FREEDOM in your life, and MAGNETIZE dream clients and speaking opportunities by being who you are, this podcast is for you! I’m a brand strategist who will help you build your true-to-self personal brand around who you are not just your offers or expertise, on and off social media, without following trends, algorithm tricks, or corporate marketing BS. Say hi in the DMs on IG: @vivaciouslymarina