TrailMarkers By Expedition Money

TrailMarkers By Expedition Money
  • 5.0 (3)
  • Entrepreneurship
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Financial wellness programs are supposed to help people become more financially confident and secure. We want to help people get fully invested in themselves and their future. The Expedition Money financial wellness program is unique. First, I have designed it based on my personal journey from financial stability to failures to success. I have built the programs and content to share step-by-step processes to solve the most common financial challenges and delve into subjects that most programs don’t want to tackle.

  1. 4h ago

    Why Subway Closed Thousands of Stores

    Subway once had more locations than McDonald's, with more than 27,000 US stores at its 2015 peak.Since then, thousands have closed. Here's what went wrong behind the counter. What you'll learn:- How Fred DeLuca borrowed $1,000 in 1965 and grew one sandwich shop into the world's largest restaurant chain- Why the franchise model, with an 8% royalty and development agents paid to open more stores, crowded stores close together- Why sales per store fell, and why franchisees protested the $4.99 footlong promotion in 2018- The food quality controversies, from the "yoga mat" bread ingredient to the 2017 chicken DNA test- Leadership turnover, a family business culture and the Jared Fogle scandal- The real estate problem, the Fresh Forward remodels, digital ordering and competition from Jersey Mike's and others Update: This episode was made in 2025 and covers events through early 2023. Subway was later sold to Roark Capital in a deal that closed in April 2024. Chapters:0:00 What happened to Subway?0:57 The rise of a sandwich empire3:27 The franchise model6:51 Food quality controversies8:32 Competitors eat Subway's lunch9:31 Leadership and corporate culture11:59 The Jared scandal13:36 The real estate problem15:35 The response and outlook18:13 Conclusion Books and resources from Peter Waitzman:Amazing Money Stories (true tales of greed, generosity, success and luck): https://geni.us/R7efFast Debt Payoff Guide: https://geni.us/HeWdQi1Rethink How You See Money: https://geni.us/YljOz9Money Is Factscinating: https://geni.us/LckBTAXWoodland Cents, gift books that teach kids money, ages 3 to 7: https://geni.us/0jq3 Employers and organizations: ask about evaluation copies and the Expedition Money financial wellness program: https://www.expedition.moneyContact us: https://www.expedition.money/contact-us Watch the video version: https://youtu.be/O_DTaR47JBk Educational and entertainment purposes only. This is not individualized financial, investment, legal, or tax advice. Talk with a qualified professional before making financial decisions. As an Amazon Associate I earn from qualifying purchases. Some links above are affiliate links, at no extra cost to you. #ad #Subway #Franchise #FastFood #BusinessCaseStudy #SmallBusiness See how your net worth, savings rate and spending compare to people your age, in your city and in your job, free and anonymous, at Keeping Up: https://www.keepingup.com.

  2. 4h ago

    Does 852 Hz Really Help ADHD? What the Science Says

    Millions of people play 852 Hz "solfeggio" tracks to focus, calm down or manage ADHD.Is there any science behind it, or is it just another wellness trend? Here's what the evidence says. What you'll learn:- Where the solfeggio frequency story comes from, and why music historians say it doesn't hold up- What sound frequency actually means, and what sound really does to attention and mood- What research says (and doesn't say) about binaural beats- How the placebo effect and expectation shape the results people report- Why some people with ADHD might still find these tracks helpful, from steady background sound to focus rituals- How the wellness audio business profits from scientific-sounding claims This episode is educational, not medical advice. Talk with a qualified clinician about ADHD treatment. Chapters:0:00 Can a sound frequency fix focus?0:55 The 852 Hz phenomenon2:03 Understanding sound frequencies3:15 The solfeggio frequencies origin story4:28 Red flags in the history and science5:43 What sound really does to the brain7:05 Binaural beats: closer to science?8:22 The placebo effect and expectation9:25 What we know about sound and ADHD10:33 Why some people might benefit11:53 The commercialization factor12:58 Conclusion Books and resources from Peter Waitzman:Amazing Money Stories (true tales of greed, generosity, success and luck): https://geni.us/R7efFast Debt Payoff Guide: https://geni.us/HeWdQi1Rethink How You See Money: https://geni.us/YljOz9Money Is Factscinating: https://geni.us/LckBTAXWoodland Cents, gift books that teach kids money, ages 3 to 7: https://geni.us/0jq3 Employers and organizations: ask about evaluation copies and the Expedition Money financial wellness program: https://www.expedition.moneyContact us: https://www.expedition.money/contact-us Watch the video version: https://youtu.be/_WksZshWMl8 Educational and entertainment purposes only. This is not individualized financial, investment, legal, or tax advice. Talk with a qualified professional before making financial decisions. As an Amazon Associate I earn from qualifying purchases. Some links above are affiliate links, at no extra cost to you. #ad #ADHD #852Hz #SolfeggioFrequencies #Focus #Wellness See how your net worth, savings rate and spending compare to people your age, in your city and in your job, free and anonymous, at Keeping Up: https://www.keepingup.com.

  3. 4h ago

    The Last Rooftop Owner Fighting the Chicago Cubs

    The Ricketts family now owns most of the rooftops across from Wrigley Field. One owner next to a firehouse refused to sign the Cubs' new deal.This is the story of his fight with a billion-dollar franchise, recorded in June 2025. What you'll learn:- How free rooftop views from 1914 turned into a business worth millions- The Cubs' 2002 lawsuit and the 2004 deal that sent 17% of rooftop revenue to the team- How the Ricketts family bought 11 of the 16 rooftops between 2015 and 2017- Why Wrigley View Rooftop at 1050 W. Waveland Ave. refused new terms when the old deals ended in 2023- The June 2024 federal lawsuit, the dome argument and an 1885 Detroit rooftop case- The economics on both sides, and what the fight says about neighborhood character vs. corporate control Update (October 2026): On September 30, 2026, federal Judge Sharon Johnson Coleman granted the Cubs a permanent injunction barring Wrigley View Rooftop from selling tickets to Cubs games. Watch the 2026 update: https://youtu.be/4j127Z7QpWI Chapters:0:00 The billionaire vs. the rooftop owner0:25 Wrigley Field's rooftops since 19141:49 The lawsuit and the 2004 settlement2:29 The Ricketts expansion2:55 The Cubs' rooftop buying spree3:29 Wrigley View Rooftop holds out4:24 When the deals expired5:23 The June 2024 lawsuit6:22 Signage and blocked views8:09 An 1885 legal precedent8:47 The economics of the fight9:35 The court rulings so far10:20 Marketing as the last rooftop11:25 A changing neighborhood12:35 Where things stood in June 202514:35 What could happen next15:46 The people behind the fight Books and resources from Peter Waitzman:Amazing Money Stories (true tales of greed, generosity, success and luck): https://geni.us/R7efFast Debt Payoff Guide: https://geni.us/HeWdQi1Rethink How You See Money: https://geni.us/YljOz9Money Is Factscinating: https://geni.us/LckBTAXWoodland Cents, gift books that teach kids money, ages 3 to 7: https://geni.us/0jq3 Employers and organizations: ask about evaluation copies and the Expedition Money financial wellness program: https://www.expedition.moneyContact us: https://www.expedition.money/contact-us Watch the video version: https://youtu.be/fifQek9LDQ4 Educational and entertainment purposes only. This is not individualized financial, investment, legal, or tax advice. Talk with a qualified professional before making financial decisions. As an Amazon Associate I earn from qualifying purchases. Some links above are affiliate links, at no extra cost to you. #ad #ChicagoCubs #WrigleyField #Chicago #SmallBusiness #SportsBusiness See how your net worth, savings rate and spending compare to people your age, in your city and in your job, free and anonymous, at Keeping Up: https://www.keepingup.com.

  4. 4h ago

    How the University of Michigan Became a Research Giant

    The University of Michigan was founded in 1817, 20 years before Michigan became a state.Here's how a frontier school in Detroit grew into one of the world's top public research universities. What you'll learn:- The 1817 Catholepistemiad in Detroit, the move to Ann Arbor and the 1841 opening with 7 students and 2 professors- Early firsts: the first American university chemistry lab, a university-owned hospital and admitting women in 1870- Medical milestones, from iodized salt in 1924 to the flu vaccine and FluMist- Time-sharing computers, laser holography and Google co-founder Larry Page- The Big House: from 72,000 seats in 1927 to 107,601 today- Campus traditions like the brass M on the Diag, plus famous alumni such as President Gerald Ford Chapters:0:00 Introduction0:54 Origins: from Detroit to Ann Arbor3:18 Innovation and academic excellence4:49 Medical breakthroughs6:20 Technology and digital innovation7:43 The Big House9:36 Iconic campus landmarks11:40 Notable alumni and global impact13:22 Closing Books and resources from Peter Waitzman:Amazing Money Stories (true tales of greed, generosity, success and luck): https://geni.us/R7efFast Debt Payoff Guide: https://geni.us/HeWdQi1Rethink How You See Money: https://geni.us/YljOz9Money Is Factscinating: https://geni.us/LckBTAXWoodland Cents, gift books that teach kids money, ages 3 to 7: https://geni.us/0jq3 Employers and organizations: ask about evaluation copies and the Expedition Money financial wellness program: https://www.expedition.moneyContact us: https://www.expedition.money/contact-us Watch the video version: https://youtu.be/1N6udt_tS3A Educational and entertainment purposes only. This is not individualized financial, investment, legal, or tax advice. Talk with a qualified professional before making financial decisions. As an Amazon Associate I earn from qualifying purchases. Some links above are affiliate links, at no extra cost to you. #ad #UniversityOfMichigan #AnnArbor #CollegeHistory #HigherEducation See how your net worth, savings rate and spending compare to people your age, in your city and in your job, free and anonymous, at Keeping Up: https://www.keepingup.com.

  5. 4h ago

    Why the Hated Aston Martin Cygnet Became a Collector Car

    Take a Toyota iQ, add a hand-finished Aston Martin interior and charge more than 3 times the price. The Aston Martin Cygnet flopped.Now collectors want it. Here's how the most controversial city car became a mistake people actually want to own. What you'll learn:- Why EU fleet CO2 rules pushed a brand with nothing smaller than a V8 to build a tiny city car- How Toyota iQs were shipped to Aston's Gaydon factory and rebuilt with leather, Alcantara and new paint, about 150 hours per car- Why the £30,995 price and slow sales made the Cygnet a commercial disaster- The one-off 2018 V8 Cygnet with a 430 horsepower Vantage S engine- Why rarity plus notoriety turns failed cars into collector cars, like the DeLorean and the Edsel- Business lessons about brand integrity, pricing and knowing your customer Chapters:0:00 The Aston Martin nobody wanted0:36 The emissions problem1:32 The Toyota iQ connection2:22 The $40,000 makeover3:14 The sales disaster4:03 The collector's paradox4:52 The V8 Cygnet5:41 Where the rest went7:09 What owners say7:52 What if it had succeeded?8:30 The verdict Books and resources from Peter Waitzman:Amazing Money Stories (true tales of greed, generosity, success and luck): https://geni.us/R7efFast Debt Payoff Guide: https://geni.us/HeWdQi1Rethink How You See Money: https://geni.us/YljOz9Money Is Factscinating: https://geni.us/LckBTAXWoodland Cents, gift books that teach kids money, ages 3 to 7: https://geni.us/0jq3 Employers and organizations: ask about evaluation copies and the Expedition Money financial wellness program: https://www.expedition.moneyContact us: https://www.expedition.money/contact-us Watch the video version: https://youtu.be/4DR24ZD07yY Educational and entertainment purposes only. This is not individualized financial, investment, legal, or tax advice. Talk with a qualified professional before making financial decisions. As an Amazon Associate I earn from qualifying purchases. Some links above are affiliate links, at no extra cost to you. #ad #AstonMartin #Cygnet #CarHistory #CollectorCars #BusinessLessons See how your net worth, savings rate and spending compare to people your age, in your city and in your job, free and anonymous, at Keeping Up: https://www.keepingup.com.

  6. 1d ago

    Why Tim Hortons Struggles to Win Over Americans

    In Canada, Tim Hortons is a national institution with about 80% of coffee sales. In the US, it has struggled for 3 decades, with stores opening to fanfare and closing quietly from Buffalo to Columbus to St. Louis. Here's why. In this episode you will learn:- How hockey player Tim Horton's 1964 doughnut shop in Hamilton, Ontario became part of Canadian identity- The first US store in Tonawanda, New York, and the Wendy's years- Why Starbucks, Dunkin' and McDonald's left little room in the US coffee market- The push for US growth after the 2014 Burger King deal, and the closures that followed- Real estate, loyalty apps and lower sales per store- Why a brand built on national identity struggles to cross a border Chapters:0:00 A Canadian institution0:53 How Tim Hortons won Canada2:00 Crossing the border3:25 A crowded US coffee market4:35 The 3G Capital era5:35 Product and marketing problems6:35 Closures and retreat7:17 Real estate and digital gaps8:14 The numbers8:32 No clear place in America10:05 The lesson Books and resources from Peter Waitzman:Amazing Money Stories (true tales of greed, generosity, success and luck): https://geni.us/R7efFast Debt Payoff Guide: https://geni.us/HeWdQi1Rethink How You See Money: https://geni.us/YljOz9Money Is Factscinating: https://geni.us/LckBTAXWoodland Cents, best gift books that teach kids money, ages 3 to 7: https://link.amazon/B07yAAjZ2 Watch the video version: https://www.youtube.com/watch?v=dacznvpW0u8 Employers and organizations: ask about evaluation copies and the Expedition Money financial wellness program: https://www.expedition.moneyContact us: https://www.expedition.money/contact-us As an Amazon Associate I earn from qualifying purchases. Some links above are affiliate links, at no extra cost to you. Educational and entertainment purposes only. This is not individualized financial, investment, legal, or tax advice. Talk with a qualified professional before making financial decisions. #TimHortons #BusinessCaseStudy #Franchise #Coffee #ad See how your net worth, savings rate and spending compare to people your age, in your city and in your job, free and anonymous, at Keeping Up: https://www.keepingup.com.

  7. 1d ago

    How the Chicago Cubs Quietly Took Over Wrigley's Rooftops

    For decades, fans watched Cubs games from the rooftops across Waveland and Sheffield Avenues. Today the team owns most of them. This is the story of power, property rights and a billionaire family's plan for the view of America's most beloved ballpark. In this episode you will learn:- How neighbors' rooftop parties became a multimillion-dollar business- The Cubs' 2002 lawsuit and the 2004 deal that sent 17% of rooftop revenue to the team- Why the Ricketts family's Wrigley renovation and video boards put them on a collision course with rooftop owners- The 2015 lawsuit, and how the Ricketts quietly bought rooftop buildings through LLCs- What rooftop tickets cost now, and the trade-off between tradition and modernization Chicago fans: did you ever watch a game from a Wrigley rooftop? Chapters:0:00 The rooftops of Wrigley0:41 Where rooftop viewing began1:46 Tribune vs. the rooftops2:46 The Ricketts era3:59 The 1060 Project and the video boards5:14 Buying the rooftops6:53 Wrigley Rooftops today7:45 Remaking Wrigleyville9:03 Tradition vs. modernization Books and resources from Peter Waitzman:Amazing Money Stories (true tales of greed, generosity, success and luck): https://geni.us/R7efFast Debt Payoff Guide: https://geni.us/HeWdQi1Rethink How You See Money: https://geni.us/YljOz9Money Is Factscinating: https://geni.us/LckBTAXWoodland Cents, best gift books that teach kids money, ages 3 to 7: https://link.amazon/B07yAAjZ2 Watch the video version: https://www.youtube.com/watch?v=rZ_yIAq2j8w Employers and organizations: ask about evaluation copies and the Expedition Money financial wellness program: https://www.expedition.moneyContact us: https://www.expedition.money/contact-us As an Amazon Associate I earn from qualifying purchases. Some links above are affiliate links, at no extra cost to you. Educational and entertainment purposes only. This is not individualized financial, investment, legal, or tax advice. Talk with a qualified professional before making financial decisions. #ChicagoCubs #WrigleyField #Chicago #SportsBusiness #ad See how your net worth, savings rate and spending compare to people your age, in your city and in your job, free and anonymous, at Keeping Up: https://www.keepingup.com.

  8. 1d ago

    Why the Slate EV Is Doomed but I Still Put Down a Deposit

    Peter Waitzman loves the Slate EV's modular idea, and he even put down a $50 deposit. But he thinks a few choices will keep the Bezos-backed electric truck from going mainstream. In this episode you will hear:- Why no rear doors rules it out for many families with car seats- Why the "$20,000 truck" really starts in the high $20,000s before tax credits- Peter's guesses at upgrade prices: SUV roof, rear seats, power windows, wheels, speakers, wrap and carpet- What about $40,000 buys instead: a Bronco Sport Badlands, a base Bronco or a Chevy Trax with money left over- Range, top speed and charging- What Slate should fix, and who will buy it anyway How small is it? See the size breakdown: https://youtu.be/vHMNmwrC640 The upgrade prices in this episode are Peter's estimates, not Slate's prices. Chapters:0:00 An expensive toy?0:47 The fatal flaw: no rear doors2:33 The price game3:50 Playing with the configurator4:47 Peter's upgrade price guesses6:22 What $40,000 gets you8:27 Why Peter put down a deposit9:15 What Slate needs to do10:09 The bottom line Books and resources from Peter Waitzman:Amazing Money Stories (true tales of greed, generosity, success and luck): https://geni.us/R7efFast Debt Payoff Guide: https://geni.us/HeWdQi1Rethink How You See Money: https://geni.us/YljOz9Money Is Factscinating: https://geni.us/LckBTAXWoodland Cents, best gift books that teach kids money, ages 3 to 7: https://link.amazon/B07yAAjZ2 Watch the video version: https://www.youtube.com/watch?v=QnFSZYyLJqg Employers and organizations: ask about evaluation copies and the Expedition Money financial wellness program: https://www.expedition.moneyContact us: https://www.expedition.money/contact-us As an Amazon Associate I earn from qualifying purchases. Some links above are affiliate links, at no extra cost to you. Educational and entertainment purposes only. This is not individualized financial, investment, legal, or tax advice. Talk with a qualified professional before making financial decisions. #SlateTruck #EV #CarBuying #ElectricTruck #ad See how your net worth, savings rate and spending compare to people your age, in your city and in your job, free and anonymous, at Keeping Up: https://www.keepingup.com.

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Ratings & Reviews

5
out of 5
3 Ratings

About

Financial wellness programs are supposed to help people become more financially confident and secure. We want to help people get fully invested in themselves and their future. The Expedition Money financial wellness program is unique. First, I have designed it based on my personal journey from financial stability to failures to success. I have built the programs and content to share step-by-step processes to solve the most common financial challenges and delve into subjects that most programs don’t want to tackle.

Information

  • Creator
    TrailMarkers By Expedition Money
  • Years Active
    2023 - 2026
  • Episodes
    509
  • Rating
    Clean
  • Copyright
    © TrailMarkers By Expedition Money
  • Show Website
    TrailMarkers By Expedition Money