The Business Fondle

Professional Babe
  • 0.0 (0)
  • Entrepreneurship
  • Updated Weekly

Welcome to The Business Fondle — the bold business podcast for entrepreneurs and business owners, hosted by Peta Serras, the Professional Babe. So why don’t you pour yourself a drink and slip into something a little more comfortable and I’ll get your business going.

  1. 1d ago

    183. EVERY ENTREPRENEUR YOU LOVE HAS A CREATIVE PROCESS (EXCEPT YOU)

    No ideas, no direction, and buying other people's certainty? You don't have a content problem. You have a creative process problem. Entrepreneurship is one of the most creative things you can do, but most of us treat content as "I haven't posted, what can I sell?" In this episode of The Business Fondle, I take you through my own creative process, the one behind my podcast, my offers and my biggest business decisions, and shows you how to build yours so your best ideas finally make it out of your head. Key Topics Covered: Why having no creative process leads straight to stagnation in your business, your offers and your growthHow copying what everyone else posts leaves your whole body of work feeling disconnected from youThe real reason you keep buying courses from people who seem so certainMy 3-step process: catch your ideas, trust what you're drawn to, follow the threadA live demo turning one note from her phone into a podcast episode and an offer ideaWhy trusting your creative ideas builds the self-trust you need for big, ballsy business movesThis video is for you if: You stare at a blank screen wondering what to post, then end up scrolling for "inspiration"You're a service provider or coach who knows you have more to say but can't get it outYour business feels stuck and you can't work out what to do nextTIMESTAMPS: 00:00 Introduction to Creative Entrepreneurship 00:27 The Importance of a Creative Process 02:45 Personal Reflections on Creativity 05:18 The Evolution of Content Creation 07:42 Overcoming Stagnation in Business 10:36 Finding Your Creative Vehicle 13:16 Trusting Your Creative Ideas 15:32 The Role of Self-Trust in Creativity 18:08 Navigating Creative Blocks 20:57 The Journey of Creative Expression 23:30 Final Thoughts on Creativity and Business LINKS AND WORK WITH ME: Private Advisory: https://www.professionalbabe.com/consulting/ Good In Business: https://www.professionalbabe.com/good-in-business/ Hot Business Audit: https://hot-business.scoreapp.com/ Business Bang: https://www.professionalbabe.com/business-bang/ Give Good Email: https://www.professionalbabe.com/give-good-email/ Spill your secrets (or ep requests, feedback, or praise to me) by sending me a text 💬 Support the show If you’re craving more, you can find me on Instagram @professionalbabe and make sure to subscribe to my email list which you can find at professionalbabe.com — word on the street is I give good email.

  2. Sep 29

    182. GET RICH, GET HOT, GET EVERYTHING (END OF YEAR GAMEPLAN)

    You don't need a new year or a Monday — YOU are the fresh start. And here's how to make the last 100 days of the years count. This episode is your end-of-year business plan: decide the future you want, raise your standards and do the boring daily action that gets you there. I covers visual anchors and vision boards, why annoyance tells you which standards need levelling up, and why building reputation assets beats pumping out more content in the AI age. Key Topics Covered: Why waiting for a fresh start keeps you stuck, and how to start on any given day"The curse of discipline": why boring daily steps are the behaviour of your future selfHow to create a visual anchor for your future with the self, power, wealth, connections and pleasure vision board categoriesHow strong emotions reveal the standards you're betraying or need to setBuilding reputation assets (case studies, testimonials, peer endorsements) when AI makes content output endlessRepitching past clients and making big, scary pitches every day so the payoff lands in 2027This video is for you if: You're a service provider or entrepreneur tempted to write off the rest of the year and "start fresh" in JanuaryYou set big goals but get bored with the consistency they takeYou're posting heaps of content and want assets that position you as the expert in your industryTIMESTAMPS 0:00:00 - Intro: Why you don't need a fresh start to get everything 0:02:55 - Quantum leaping starts with a decision (and the curse of discipline) 0:05:50 - The boring daily steps behind big goals (plus the protein yoghurt story) 0:07:05 - Create a visual anchor for the future you want 0:13:05 - The 5 vision board categories: self, power, wealth, connections, pleasure 0:15:40 - Raise your standards: what your annoyance is telling you 0:20:00 - Why reputation assets beat more content in the AI age 0:24:50 - Repitch past clients and win work in the next 100 days 0:27:05 - Create your own opportunities with big, scary pitches 0:32:50 - You don't quantum leap with a new vision, you leap with daily action Spill your secrets (or ep requests, feedback, or praise to me) by sending me a text 💬 Support the show If you’re craving more, you can find me on Instagram @professionalbabe and make sure to subscribe to my email list which you can find at professionalbabe.com — word on the street is I give good email.

  3. Sep 22

    181. GET OVER IT, BITCH: REMINDERS ON CLIENTS, PRICING, AND YOUR IMPACT

    What if the thing that annoys you most about your clients is actually the exact thing they're paying you for? In this episode, I breaks down three reminders every service provider needs: how to recognise when you've outgrown your current client base, why your next price increase is less about deliverables and more about identity, and why you'll only ever see 2% of the real impact you have on people. Expect some tangents, some tough love, and a whole lot of "back yourself." Key Topics Covered: Why your client frustrations point straight to what you're actually being paid forHow to know when you've graduated to a different kind of customerAuditing your offers and digital storefront to attract higher-level clientsWhy price increases are an identity purchase, not a logic purchaseThe real cost of underselling and over-explaining your offerWhy you'll never see the full scope of your impact — and why that's okayThis video is for you if: You're a service provider, coach, or creative who's outgrown your current clientsYou've been putting off a price increase and need a pushYou're chasing external validation instead of trusting your own evidence of impactTIMESTAMPS: 0:00:00 - Intro: Get ready for some hot and sexy business reminders 0:00:35 - What annoys you about your clients is what they're paying you for 0:02:14 - How to know you've graduated to a new type of client 0:05:26 - Auditing your offers, storefront and messaging to attract the next-level customer 0:08:23 - The identity behind a price increase (and why $16k gyms exist) 0:11:51 - "If you don't want to be visible, get a job" — a real client story 0:13:51 - Why price is a positioning strategy, not just a number 0:14:59 - You'll only ever see 2% of your real impact 0:19:10 - Why the best brand experience beats every ad campaign LINKS AND WORK WITH ME: Private Advisory: https://www.professionalbabe.com/consulting/ Good In Business: https://www.professionalbabe.com/good-in-business/ Hot Business Audit: https://hot-business.scoreapp.com/ Business Bang: https://www.professionalbabe.com/business-bang/ Give Good Email: https://www.professionalbabe.com/give-good-email/ Spill your secrets (or ep requests, feedback, or praise to me) by sending me a text 💬 Support the show If you’re craving more, you can find me on Instagram @professionalbabe and make sure to subscribe to my email list which you can find at professionalbabe.com — word on the street is I give good email.

  4. Sep 15

    180. THE STANDARD OF EXCELLENCE WITH CHLOE FORD

    Why are you taking life advice from the friend who's never had to live in your body? I sits down with health, fitness and business strategist Chloe Ford for an unfiltered chat about raising your standards, why "enabling friends" keep you stuck, and the difference between reading about personal development and actually doing it. They get into discipline versus hustle culture, why B-plus effort beats waiting for a perfect day, and why self-trust — not motivation — is what actually gets you results. CONNECT WITH CHLOE: Instagram: https://www.instagram.com/chloefordwellness/ Website: https://cfwellness.co.nz/ Key Topics Covered: Why people seek out "enablers" instead of the person who'll expand themThe difference between a coach and a professional friendDiscipline vs hustle culture — and why they're not the same thingHow self-trust is built through kept promises, not perfect weeksWhy "B-plus" consistency beats chasing flawless daysThe "do you know what I'm gonna do" mindset for problem-solving on the flyTIMESTAMPS: 0:00:00 - Intro: Confronting, but f*****g fabulous 0:01:43 - Who Chloe Ford actually is (and why she hates "coach") 0:06:20 - Why Peta refuses to be your "professional friend" 0:09:02 - The friends who enable you instead of expanding you 0:14:45 - How broken promises erode your self-trust 0:19:40 - Discipline vs hustle culture, explained 0:26:56 - What Chloe does when a client's vision is too small 0:48:38 - "Disturbing amounts of enthusiasm" over fake-it-till-you-make-it 0:56:12 - Why B-plus days beat waiting for perfect ones 1:00:26 - "Do you know what I'm gonna do?" — the pivot mindset LINKS AND WORK WITH ME: Private Advisory: https://www.professionalbabe.com/consulting/ Good In Business: https://www.professionalbabe.com/good-in-business/ Hot Business Audit: https://hot-business.scoreapp.com/ Business Bang: https://www.professionalbabe.com/business-bang/ Give Good Email: https://www.professionalbabe.com/give-good-email/ Spill your secrets (or ep requests, feedback, or praise to me) by sending me a text 💬 Support the show If you’re craving more, you can find me on Instagram @professionalbabe and make sure to subscribe to my email list which you can find at professionalbabe.com — word on the street is I give good email.

  5. Sep 8

    179. GIVE YOURSELF EVERYTHING YOU'VE EVER WANTED

    You don't become a new person the day the money hits your account — you become more of who you already were, one purchase and one decision at a time. In this episode I unpack why entrepreneurship really is the ultimate personal development tool — because it gives you the funds, time and safety to finally become the person you were always meant to be. I trace it back to my teenage self reading Vogue, why I sold my Pilates studio to stop denying my true identity, and how a $472 Dior makeup class 20 years ago still shapes how I run my business today. Key Topics Covered: Why "upgrading your identity" happens in tiny daily choices, not one big switch-flip momentThe real reason entrepreneurship is called "the greatest personal development experience"Why I sold my thriving Pilates studio to stop performing a version of myself that wasn't trueHow financial safety gives you permission to take more personal risksThe "Million Dollar You" exercise for figuring out who you actually want to becomeWhy you can't outsource "knowing who you are" to ChatGPT (or anyone else)This episode is for you if: You feel like you're waiting for some future version of success before you're "allowed" to become yourselfYou've ever downplayed an interest or hobby because someone called it shallow or indulgentYou want a business that grows because you're becoming more yourself, not lessTIMESTAMPS 0:00:00 - Intro: Getting dressed as your most fabulous self  0:03:00 - Why identity change is incremental, not a switch you flick  0:04:26 - Becoming the benefactor (and sugar daddy) of your own life  0:06:01 - Robert Greene's Mastery and finding your calling in childhood  0:08:07 - Why she sold her Pilates studio to stop suffocating her true self  0:11:03 - Losing myself during a hard, low-money season in Melbourne  0:13:27 - How money in the bank gives you permission to take risks  0:18:33 - The identity question you can't outsource to a robot  0:21:06 - The Dior makeup class story and the Million Dollar You exercise LINKS AND WORK WITH ME: Private Advisory: https://www.professionalbabe.com/consulting/ Good In Business: https://www.professionalbabe.com/good-in-business/ Hot Business Audit: https://hot-business.scoreapp.com/ Business Bang: https://www.professionalbabe.com/business-bang/ Give Good Email: https://www.professionalbabe.com/give-good-email/ Spill your secrets (or ep requests, feedback, or praise to me) by sending me a text 💬 Support the show If you’re craving more, you can find me on Instagram @professionalbabe and make sure to subscribe to my email list which you can find at professionalbabe.com — word on the street is I give good email.

  6. Sep 1

    178. SELF-BELIEF IS THE REAL GROWTH STRATEGY (I CRIED RECORDING THIS)

    In this deeply personal birthday episode, I get real about the last five years of Professional Babe — the same hotel room where I shot my original branding photos, the financial milestones, and the mindset work that got me here and why self-belief is the real constant behind every result I've had. Key Topics Covered: Why self-belief is the real growth strategyThe money mindset shift behind paying myself a six-figure salary and building a growth fundHow I lost 14 kilos through incremental, consistent change (not a quick fix)Checking yourself: the "would this matter if I did it every day" testWhy I've never had a partner who bankrolled my business — and how that built my resilienceCreating a vision board with a process, across self, power, wealth, connections and pleasureTIMESTAMPS 0:00:00 - Intro: Birthday, a hotel suite and unexpected tears 0:02:27 - Back in the exact room I shot my Professional Babe branding 0:05:35 - Then vs now: lockdown, cheap shoes and a stressed-out shoot 0:08:16 - The real growth system: goals, offers, people, sales — and mindset over the top 0:10:35 - Why AI (or losing a program) could never take my success away 0:15:10 - The "would it matter if I did this every day" self-check 0:22:00 - The money talk: six-figure salary, growth funds and cash in the bank 0:27:10 - Cheers to clients, 177 episodes, and what's next LINKS AND WORK WITH ME: Private Advisory: https://www.professionalbabe.com/consulting/ Good In Business: https://www.professionalbabe.com/good-in-business/ Hot Business Audit: https://hot-business.scoreapp.com/ Business Bang: https://www.professionalbabe.com/business-bang/ Give Good Email: https://www.professionalbabe.com/give-good-email/ Spill your secrets (or ep requests, feedback, or praise to me) by sending me a text 💬 Support the show If you’re craving more, you can find me on Instagram @professionalbabe and make sure to subscribe to my email list which you can find at professionalbabe.com — word on the street is I give good email.

  7. Aug 25

    177. GREAT WORK NEEDS CLIENTS GOOD ENOUGH TO SHOW IT OFF (CONTROVERSIAL AND I'M GOING THERE)

    You can be the best in the room and still look average — if the people you're working with won't rise to meet you. This episode is about the client calibre problem nobody wants to name. If you're an expert who feels flat, uninspired, or like you're dragging people across the line, the issue probably isn't your skill — it's that your work can't be expressed in its highest form until you're working with clients capable of living up to the standard.  Key Topics Covered: Why A-grade work needs A-grade clients before it can look like artThe energetic, creative and reputational cost of taking the wrong clientHow to spot the client whose identity is keeping them stuckWhy the fix isn't more clients — it's the right clientsThe embodiment test: are you actually a match for the clients you want?Using offers, pricing and application processes to vet the roomPositioning that sells certainty instead of looking like a hobbyReframing imposter syndrome as a signal to upskillTIMESTAMPS: 0:00:45 - The Olympic coach dropped off at the local gym 0:01:48 - The choreographer and the room of reluctant dancers 0:03:38 - Killing the "I should be grateful for any client" belief 0:04:59 - The client who showed you how good you actually are 0:07:39 - It's not more clients, it's the right clients 0:08:49 - The reputational cost nobody talks about 0:11:44 - When a client's identity is the thing holding them back 0:19:42 - The game plan: deciding who your client needs to be 0:21:06 - Embodiment, offers, positioning and imposter syndrome LINKS AND WORK WITH ME: Private Advisory: https://www.professionalbabe.com/consulting/ Good In Business: https://www.professionalbabe.com/good-in-business/ Hot Business Audit: https://hot-business.scoreapp.com/ Business Bang: https://www.professionalbabe.com/business-bang/ Give Good Email: https://www.professionalbabe.com/give-good-email/ Spill your secrets (or ep requests, feedback, or praise to me) by sending me a text 💬 Support the show If you’re craving more, you can find me on Instagram @professionalbabe and make sure to subscribe to my email list which you can find at professionalbabe.com — word on the street is I give good email.

  8. Aug 17

    176. HOW TO SELL EXPENSIVE THINGS

    The strategy and the mindset behind selling premium offers — and why being called expensive should be a compliment. Most people lead with their cheapest offer and wonder why high-ticket sales feel impossible. This episode breaks down exactly how to build, position and sell expensive offers — from restructuring your offer suite and making your premium service the hero product, to the mindset work that lets you say a big number out loud without your voice breaking. Real pricing, real numbers, no fluff. Key Topics Covered: Why your beliefs about "expensive" are quietly making your business decisions for youThe two-part pricing formula: what it's actually worth vs what the client walks away withHow to build an expensive offer when you've never sold one (you probably already have)Why your hero product should be your most expensive offer, not your entry-level oneThe credibility assets premium buyers actually look for before they pay youHow to stop making people hunt to pay you — and why hidden pricing kills high-ticket salesThe "say it out loud" hack that makes big numbers feel effortless in a pitchWhy premium buyers are already lurking in your audience without commentingTIMESTAMPS 0:00:00 - Why making money with extra zeros attached is exceptionally fun 0:01:21 - The caveat: you need skills worthy of the price tag 0:02:28 - What does "expensive" actually mean to you? (Check your beliefs) 0:05:00 - How I price my offers: value, transformation, client 0:05:55 - Why I want clients to think I'm unreasonable and expensive 0:09:39 - Strategy 1: You need an expensive offer (you may already have one) 0:12:07 - Strategy 2: Make your most expensive offer your hero product 0:14:36 - Strategy 3: Stop making people hunt to pay you 0:17:45 - Strategy 4: Build the credibility that sells the price for you 0:23:30 - Mindset: Say your price out loud until it's as easy as ordering coffee 0:26:28 - It's not the price stopping you — it's the client and the scope 0:29:15 - Why your self-worth can't depend on people paying you LINKS AND WORK WITH ME: Private Advisory: https://www.professionalbabe.com/consulting/ Good In Business: https://www.professionalbabe.com/good-in-business/ Hot Business Audit: https://hot-business.scoreapp.com/ Business Bang: https://www.professionalbabe.com/business-bang/ Give Good Email: https://www.professionalbabe.com/give-good-email/ Spill your secrets (or ep requests, feedback, or praise to me) by sending me a text 💬 Support the show If you’re craving more, you can find me on Instagram @professionalbabe and make sure to subscribe to my email list which you can find at professionalbabe.com — word on the street is I give good email.

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About

Welcome to The Business Fondle — the bold business podcast for entrepreneurs and business owners, hosted by Peta Serras, the Professional Babe. So why don’t you pour yourself a drink and slip into something a little more comfortable and I’ll get your business going.

Information

  • Creator
    Professional Babe
  • Years Active
    2023 - 2026
  • Episodes
    184
  • Rating
    Explicit
  • Copyright
    © 2026 The Business Fondle
  • Show Website
    The Business Fondle

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