Franchise Everything

Glenn Walford
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Let's talk about everything and anything in franchising! Inspiring with experiences and information from the coal face of the people behind the day-to-day of franchises in action. We unpack personal journeys in founding and leading franchises, but just as important, are the journeys of people who own and run one or multiple franchise locations. From fitness, to coffee, to lawns and everything in between, franchising is a buffet of business niches. And with that comes an even wider range of people and stories to talk to about what they do, and how they did it. And from the people who support franchises in every kind of way. Everyone has a story to tell, and you'll often be amazed when they tell it in this way!

  1. 4d ago ·  Video

    Ep179 The Journey to Becoming a Multi-Store Donut King Franchise Owner | Brooke Kochelak

    What happens when you grow up in a family business and eventually get the opportunity to take it over?   Brooke has known Donut King for almost her entire life. After growing up in her family’s franchise business, she chose to build her own career first, gaining experience in retail, multi-site operations and marketing before returning to help manage her family’s eight Donut King businesses.   In this episode, Brooke shares how her experience at National Storage taught her to track performance across multiple locations, understand the numbers and work on the business rather than just in it.   She explains how those skills helped her take on greater responsibility within the family business and purchase her first Donut King franchise in November 2024.   Key takeaways: How Brooke’s early experience in Donut King shaped her work ethic and customer service skills Why working at National Storage and a marketing company helped her develop new operational skills How tracking data and comparing performance across multiple locations improved her approach to operations How Brooke and her parents approached the transition, with a long-term plan for her to purchase the businesses How consistent operating standards allow staff to move between stores How receiving pre-made donut shells simplified store operations and reduced reliance on early-morning baking Brooke’s ambition to build her own group of Donut King franchises   Chapters 00:32 Meet Brooke Kochelak and Her Donut King Family Legacy 02:48 Learning Business Skills From a Young Age 03:48 Why Brooke Built Her Career Outside the Family Business 06:00 Taking Over the Family Business 07:27 Learning to Manage Multiple Locations 10:18 Understanding the Role of Marketing 11:21 Planning the Family Business Succession 13:37 Buying Her First Donut King Franchise 14:08 Assessing a Franchise Purchase 15:14 Managing Staff Across Multiple Stores 16:27 What Running a Donut King Business Looks Like 17:11 How Changes to Store Operations Made Business Easier 18:11 Lessons From Brooke’s Franchise Journey 19:13 Why Franchisee Support Matters 20:41 Brooke’s Five-Year Vision for Donut King 21:38 Wrapping Up   Listen or Watch on;   Spotify: https://tinyurl.com/29zua54h Apple Podcasts: https://tinyurl.com/2mcms2ds Amazon Music: https://tinyurl.com/mrybthd5 YouTube: https://youtu.be/BItAnPBA7LQ

  2. 5d ago ·  Video

    Ep178 The Story Behind Magnet Me and Haim Kadar’s Entrepreneurial Journey

    How do you turn an event photography side hustle into a business that can grow into a franchise?   Haim Kadar shares the story behind Magnet-Me, explaining how the photo magnet business developed from a side hustle into a full-time opportunity and eventually a franchise model.   In this episode, Haim discusses the lifestyle flexibility the business can offer, the skills needed to run it, and how the right equipment, training and support help franchisees get started. He also explains the “business in a box” approach and the systems that support the operation, including its CRM, workflows, packages and contracts.   Haim also explores how Magnet-Me can complement an existing photography business, create referral opportunities and generate repeat business through events.   Key Takeaways: -How Magnet-Me developed from an additional income opportunity into a dedicated business -The flexibility the business model can offer -What prospective franchisees need to know before getting started -The capabilities required to operate a Magnet-Me business -How equipment, training and support help franchisees launch -The role of CRM, workflows, packages and contracts in running the business -How Magnet-Me can fit alongside other photography services -How events and client relationships can create further opportunities   Chapters: 00:00 Meet Haim Kadar of Magnet Me 02:10 Starting a Photo Magnet Business in 2010 04:00 Buying the Original Business 06:36 Why Haim Returned to Australia 07:27 Leaving His Corporate Job to Pursue a New Opportunity 08:05 Building a Family Business With His Wife 11:12 When Haim Went Full Time in Magnet Me 12:15 Why Customer Service Matters 14:02 Using Contractors to Grow the Business 16:02 Navigating COVID as an Events Business 17:41 Why Haim Decided to Franchise Magnet Me 19:21 Why Franchising Offers More Than a Contractor Model 21:51 Turning Business Experience Into Franchise Systems 23:07 Haim's Five-Year Vision for Magnet Me 24:05 Expanding Into More Australian Territories   Listen or Watch on; Spotify: https://tinyurl.com/bdz7psb4 Apple Podcasts: https://tinyurl.com/3z878xwx Amazon Music: https://tinyurl.com/5awxsmtj YouTube: https://youtu.be/5WhLm3zOrD8   Build Consistent Video Content for Your Franchise https://www.franchisebuyermarketing.com.au/video-subscriptions

  3. 6d ago ·  Video

    Ep177 How to Own a Plumbing Business Without Being a Plumber with Shaun McCarthy | Plumbing Bros

    Can you own a plumbing franchise without being a plumber?   In this episode of Franchise Everything, Glenn Walford speaks with Shaun McCarthy, Master Plumber for Plumbing Bros, about how he works alongside franchise owner Cal to manage the technical side of the business.   Shaun shares his journey from completing his plumbing apprenticeship in New Zealand and running his own plumbing business to moving to Australia and taking on a different role within a franchise.   He explains how the arrangement works, from quoting jobs and checking compliance to maintaining work quality and communicating with clients.   Key takeaways: How a franchise owner can run the business while an experienced Master Plumber manages technical work From his plumbing apprenticeship in New Zealand to running his own business and moving to Australia Why finding clients and managing the pressures of running a business can be demanding How Shaun's technical knowledge helps Kal make informed decisions about jobs and compliance Why transparency between the franchise owner and Master Plumber matters Why following plumbing codes and keeping clients informed are essential   Chapters 00:00 How Plumbing Bros Works Without the Owner Being a Plumber 00:27 Meet Shaun McCarthy, Master Plumber at Plumbing Bros 01:18 Shaun's Plumbing Apprenticeship in New Zealand 03:04 Learning the Trade and Building Experience 06:23 From Apprentice to Licensed Plumber 08:05 Learning to Lead and Train Apprentices 09:15 Starting His Own Plumbing Business 10:11 Why Shaun Moved to Australia 13:00 Getting Licensed to Work in Australia 14:02 How Shaun Supports Plumbing Bros Franchise Owner Kal 15:06 The Challenges of Running Your Own Business 16:03 Why Shaun Joined Plumbing Bros 17:02 Balancing Technical Expertise and Business Ownership 18:54 Quoting Jobs, Site Visits and Compliance 21:09 Working Transparently With the Franchise Owner 21:41 Why Compliance and Attention to Detail Matter 22:47 Bringing on an Apprentice 23:19 Wrapping Up   Listen or Watch on; Spotify: https://tinyurl.com/bparf7jt Apple Podcasts: https://tinyurl.com/3yvbexs9 Amazon Music: https://tinyurl.com/2znuwnxv YouTube: https://youtu.be/3praTryJ-9c   Build Consistent Video Content for Your Franchise https://www.franchisebuyermarketing.com.au/video-subscriptions

  4. Sep 30 ·  Video

    Ep176 The Story Behind Battery Zone: How Charlie Carter Built a Battery Business From the Ground Up

    Key takeaways How Charlie went from truck driver to business development manager before starting Battery Zone Why he saw a gap in the market for a dedicated battery retail business Why service, product choice and giving customers options have been central to Battery Zone’s growth How Charlie grew the Pakenham store from around $18,000 to approximately $120,000 in monthly sales How supplier relationships can help franchisees improve margins and grow their businesses Why Charlie believes business owners should reinvest in the business and plan their exit strategy early How Battery Zone is developing mobile and hybrid franchise opportunities Charlie’s five-year plan to expand mobile battery coverage across Victoria   Chapters 0:28 Meet Charlie Carter, Founder of Battery Zone 0:59 What Battery Zone Does 2:08 How Charlie Got Into the Battery Industry 2:42 From Truck Driver to Business Development Manager 4:03 Learning to Grow Sales and Customer Accounts 5:11 Why Battery Knowledge and Testing Matter 6:22 How Battery Testing Can Prevent Breakdowns 7:32 The Service Philosophy Behind Battery Zone 9:30 Applying Seven Years of Industry Experience 10:42 Turning Experience Into Systems and Processes 11:04 Why Battery Zone Expanded Its Product Range 13:45 Growing From $18K to $120K a Month 14:29 How Word of Mouth Helped Grow the Business 16:47 Building Supplier Relationships and Better Margins 18:17 Developing the Mobile Battery Franchise Model 19:26 Why Franchise Royalties Go Back Into the Business 20:43 Why Every Franchisee Needs an Exit Strategy 21:37 Building a Valuable Franchise Business 22:07 Battery Zone’s Five-Year Growth Plan 22:48 Creating Hybrid Franchise Opportunities 23:35 Adding Value to Existing Business Space 24:00 Wrapping Up   What does it take to turn experience in the battery industry into a successful business?   Charlie Carter, founder of Battery Zone, share his journey from truck driver and battery industry business development manager to building his own battery retail business.   After spending seven years working with battery retailers and helping them grow their sales, Charlie saw an opportunity to open a dedicated battery store in Pakenham.   Charlie talks about the challenges of the first few years, how customer service and product choice became central to Battery Zone, and how the original store grew from around $18,000 in monthly sales to approximately $120,000 a month.   He also shares how word of mouth, supplier relationships and understanding what customers need helped the business grow.   Listen or Watch on;   Spotify: https://tinyurl.com/2tbucrwz Apple Podcasts: https://tinyurl.com/4762a596 Amazon Music: https://tinyurl.com/57np3tn4 YouTube: https://youtu.be/gxjLYFcLvPQ   Build Consistent Video Content for Your Franchise https://www.franchisebuyermarketing.com.au/video-subscriptions

  5. Sep 24 ·  Video

    Ep175 How Donut King Is Simplifying the Business and Preparing for Growth | Tom Elliott

    Key takeaways: Why Donut King's simple operating model has remained largely unchanged over 45 years How Donut King has stepped back to understand what made the brand successful Why listening to experienced franchise partners has become a key part of the brand's strategy How new dashboards and financial tools are helping franchisees focus on profitability Why franchise businesses need to focus on what makes their franchise partners more money How Donut King has simplified its marketing around core customers, products and pricing Why licensed partnerships and promotions are being brought back into focus Where Donut King sees opportunities for growth across metro and regional Australia How multi-site franchise partners are contributing to the next stage of expansion   Chapters 00:32 Meet Tom Elliott, Executive General Manager at Donut King 01:14 Donut King's 45-Year History 01:48 Why the Donut King Model Has Stayed Simple 02:02 The Three Pieces of Equipment Driving the Business 03:35 Why Simplicity Matters for Franchise Partners 06:00 Going Back to What Made Donut King Successful 07:17 Getting Franchise Partners Involved in the Reset 08:00 The Franchise Partners Behind the Brand 09:18 Moving From Compliance to Franchisee Profitability 10:44 New Dashboards and Financial Tools 11:38 Why Profitability Is the Number That Matters 12:13 The Marketing Reset 14:08 Why Donut King Doesn't Need to Reinvent the Wheel 15:03 Metro, Regional and Multi-Site Growth 16:42 Why Donut King Appeals to Landlords 17:12 The Future of Donut King   What does it take to take a 45-year-old franchise brand, get back to the fundamentals and build it for the next stage of growth?   Tom Elliott, Executive General Manager at Donut King, joins Glenn Walford on the Franchise Everything podcast to unpack the evolution of one of Australia's best-known franchise brands. With Donut King once operating around 350 locations and now sitting at around 180, Tom explains how the business has stepped back to understand what made the brand successful in the first place.   Tom talks about the simplicity of the Donut King operating model, the importance of listening to franchise partners, and the work the business has done to better understand its core customers. He also shares how new financial dashboards and operational tools are helping franchisees focus on profitability, while a renewed focus on core products, licensed partnerships and marketing fundamentals is helping drive the next phase of growth.   With significant white space across Australia, Tom also discusses the opportunities for new locations, multi-site franchise partners and regional stores.   Listen or Watch on;   Spotify: Apple Podcasts: Amazon Music: YouTube: https://youtu.be/ew7eSyI41Ns

  6. Sep 23 ·  Video

    Ep174 How Magnet-Me Turned Event Photography Into a Franchise Business with Haim Kadar

    Key Takeaways: How Magnet-Me started as a side hustle and developed into a full-time business Why Haim considers Magnet-Me a lifestyle business and how it provides flexibility around family and work How Magnet-Me developed its franchise model after receiving enquiries from across Australia What franchise partners need to know about photography and the training provided How the Magnet-Me kit makes the business easy to operate at events What is included in the “business in the box”, including the CRM, email templates, workflows, packages and contracts How the systems guide franchisees from the initial enquiry through to after the event How Magnet-Me can complement an existing photography business   Chapters 00:00 Meet Haim Kadar and Magnet-Me 1:19 Why Magnet-Me Is a Lifestyle Business 02:50 From Side Hustle to Full-Time Business 04:01 Why Magnet-Me Became a Franchise 04:07 What Skills Do You Need to Run Magnet-Me? 05:05 The Magnet-Me Kit and How It Works 07:44 Building the “Business in a Box” 08:10 The Systems Behind the Magnet-Me Franchise 12:00 Adding Magnet-Me to an Existing Photography Business 13:05 How Magnet-Me Generates Referrals 14:08 Weddings, Corporate Events and Repeat Business 14:40 Wrap Up   How do you turn an event photography business into a franchise and build a model that gives franchisees the systems and support to run it?   Haim Kadar joins Glenn Walford on the Franchise Everything podcast to talk about Magnet-Me, an event photography business creating instant photo magnets for weddings, corporate events, graduations and other special occasions.   Haim shares how Magnet-Me started as a side hustle before becoming a full-time business, why he sees it as a lifestyle business, and how the business developed into a franchise model.   He also explains how the Magnet-Me kit, CRM, workflows, packages and other systems help franchisees operate the business.   Listen or Watch on;   Spotify: https://tinyurl.com/46awtfba Apple Podcasts: https://tinyurl.com/4hsdyj8h Amazon Music: https://tinyurl.com/4xtzkmrm YouTube: https://youtu.be/wxPihvYFrFk   Build Consistent Video Content for Your Franchise https://www.franchisebuyermarketing.com.au/video-subscriptions

  7. Sep 11 ·  Video

    Ep173 How Kat Kammas Built Her Kip McGrath Franchise from One Centre to Two

    KEY TAKEAWAYS: Kat's journey from being a Kip McGrath student to becoming the owner of the same centre How Kip McGrath helped Kat build confidence and influenced her decision to become a teacher Why Kat decided to buy the centre when her former teacher and boss announced his retirement What it was like becoming a franchise owner at 22 and the youngest Kip McGrath franchisee at the time How social media, incentives and word of mouth helped Kat grow her centre How building the right team has allowed Kat to expand to her second centre, with a long-term goal of owning three   TIMESTAMPS 0:00 Introduction to Kat Kammas and her Kip McGrath franchise journey 1:29 How Kip McGrath influenced Kat's education and career 3:15 Studying psychology and her original interest in child psychology 5:30 The unexpected opportunity to buy her former teacher's centre 6:09 Becoming the owner of the same centre where she had been a student and tutor 7:18 How incentives contributed to increased enrolments 8:53 What it was like becoming a business owner at 22 9:29 Using her previous experience with the centre to make the transition easier 10:14 The support she receives across marketing, communications and finance 10:47 The challenges Kat faced as a young franchise owner 11:25 Bringing social media and local marketing into a traditionally run centre 11:57 Preparing to take over her second Kip McGrath centre in San Suzy 12:31 Training staff and communicating changes before expanding 13:36 Taking over an existing Kip McGrath centre through resale 15:49 Kat's current day-to-day responsibilities 16:38 Using the Kip McGrath system to make the transition easier 17:35 Recovering from the drop in student numbers during COVID 17:54 Her long-term goal of owning three Kip McGrath centres 18:43 How Kat manages up to 250 lessons across the week 19:41 Kat's goal of reaching three centres   Kat Kammas is the franchise owner of Kip McGrath Miranda, where she recently celebrated five years of ownership. Her connection with the brand began much earlier, when she joined Kip McGrath as a shy student in Year 3, later becoming a tutor and eventually working for the teacher who would become her former boss.   Kat's journey came full circle when her former boss announced he was retiring and she immediately offered to buy the centre. She shares what it was like becoming a business owner at just 22, being the youngest Kip McGrath franchisee at the time, and learning how to lead a team while developing her business skills.   Listen or Watch on;   Spotify: https://tinyurl.com/3f9ck329 Apple Podcasts: https://tinyurl.com/yushx9cw Amazon Music: https://tinyurl.com/2v7bujbs YouTube: https://youtu.be/5SUGhis5f10 Build Consistent Video Content for Your Franchise https://www.franchisebuyermarketing.com.au/video-subscriptions

  8. Aug 24 ·  Video

    Ep172 | Property Lawyers to Lawn Care High Rollers: Coochie HydroGreen | Matt & Dani Jamieson

    Key Takeaways: How Matt and Dani Jamieson moved from long corporate careers into franchise ownership Why they chose to leave Canberra and build a new lifestyle on the Sunshine Coast How a connection to Coochie HydroGreen from 20 years earlier eventually led them back to the brand How they reached High Rollers status just three and a half years after starting the business Why the support of the Coochie HydroGreen network and other franchisees has been important to their growth The challenge of hiring their first employee and making the transition from working in the business to working on it How their previous corporate leadership and management experience helped them as business owners   TIMESTAMPS 0:00 Welcome and introduction to Matt and Dani Jamieson, Coochie HydroGreen 1:10 Matt and Dani's career backgrounds in property law and public service 3:05 Their Sunshine Coast and Glasshouse Mountains Coochie HydroGreen territory 6:15 Choosing a business that would give them a more outdoor lifestyle 7:04 Their first connection with Coochie HydroGreen more than 20 years ago 8:22 Why they originally walked away from buying a Coochie HydroGreen franchise 9:28 Assessing the Sunshine Coast territory and its potential for growth 10:12 Transitioning from corporate careers into franchise ownership 11:29 Reaching Coochie HydroGreen High Rollers status after three and a half years 12:45 How training and support from other franchisees helped them grow 14:35 How the franchise structure protects their investment and creates collaboration 15:22 Learning the technical side of the lawn care business 17:05 Hiring their first employee and making the transition from working in the business 18:50 Adding another truck and planning for another team member 19:08 Dani's role in managing the backend of the growing business 19:56 How their previous leadership and management experience helped them build their team 20:16 Future plans for more trucks and potentially expanding into additional territories   Matt and Dani Jamieson are Coochie HydroGreen franchise owners who made the move from long corporate careers in property law and public service to building a business on Queensland's Sunshine Coast. After years of wanting to leave Canberra, they finally made the decision to prioritise lifestyle and began searching for a business that would allow them to work outdoors rather than remain in an office.   Their connection with Coochie HydroGreen began more than 20 years earlier, and after exploring other franchise opportunities, they returned to the brand and launched their own business in 2022. Their business reached High Rollers status after just three and a half years, which they credit to hard work, commitment and the support of the wider franchise network.   Listen or Watch on;   Spotify: https://tinyurl.com/ytzue2eh Apple Podcasts: https://tinyurl.com/bdexrbxc Amazon Music: https://tinyurl.com/4ewvcwxa YouTube: https://youtu.be/kCQgVkrp2us

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About

Let's talk about everything and anything in franchising! Inspiring with experiences and information from the coal face of the people behind the day-to-day of franchises in action. We unpack personal journeys in founding and leading franchises, but just as important, are the journeys of people who own and run one or multiple franchise locations. From fitness, to coffee, to lawns and everything in between, franchising is a buffet of business niches. And with that comes an even wider range of people and stories to talk to about what they do, and how they did it. And from the people who support franchises in every kind of way. Everyone has a story to tell, and you'll often be amazed when they tell it in this way!

Information

  • Creator
    Glenn Walford
  • Years Active
    2023 - 2026
  • Episodes
    100
  • Rating
    Clean
  • Copyright
    © Copyright 2023 All rights reserved.
  • Show Website
    Franchise Everything

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