The Digital Marketeer

The Digital Marketeer
  • 5.0 (5)
  • Marketing
  • Updated Biweekly

Are you tired of sifting through the B.S. and noise to remain relevant while working full-time? What better way to quench your knowledge than by hearing about digital trends from industry leaders during your commute home or over a glass of wine? The Digital Marketeer got you, so you can do less to learn more. Stefanie and her guests share compelling stories to grip and educate advertising and publisher professionals on industry topics and trends in a fun, light hearted way.

  1. 1d ago

    Episode 105: More Than a Month with Robyn Streisand and Michael Krans

    Host Stephanie Beach welcomes marketing leaders Robyn Streisand, Founder and CEO of The Mixx and Titanium Worldwide, and Michael Krans, VP of Retail Media at Macy’s, for a special Pride Month discussion on the evolution of inclusivity in the advertising industry. Key themes include moving beyond "checkbox diversity" toward genuine brand belonging and the importance of long-term commitment over seasonal campaigns. The discussion explores how queer culture has increasingly influenced mainstream culture and the ways in which retail media networks use first-party data to measure the impact of inclusive messaging. About the Guests: Robyn Streisand: Robyn Streisand is the Founder & CEO of The Mixx and Titanium Worldwide, with 30 years of experience helping Fortune 500 brands connect authentically with diverse audiences. A recognized leader in LGBTQ+ inclusion and cultural fluency, she founded The Mixx and launched Titanium Worldwide, the world's first collective of certified-diverse marketing, media, and communications agencies. Her work helps brands build authentic connections that inspire loyalty and drive lasting growth. Michael Krans: Michael Krans is the Vice President of Macy's Media Network, leading retail media strategy across Macy's, Bloomingdale's, and Bluemercury. With more than two decades of experience spanning retail media, publishing, and digital commerce, he has held leadership roles at iconic brands including Harper's Bazaar, The New Yorker, Condé Nast Traveler, and Walmart Connect. Known for driving digital innovation, Michael helped launch ShopBazaar.com, one of the industry's first content-to-commerce platforms, and has built data-driven media solutions for some of the world's largest fashion, beauty, and retail brands. Connect with our guests linkedin.com/robynstreisand and linkedin.com/michael-j-krans

    50 min

  2. Jun 16

    Episode 104: Identity Crisis with Jonah Travis

    We hear from Jonah Travis, Senior Director of Demand Partnership at Intent IQ, and his thoughts about identity resolution and cross-device tracking in a cookieless digital landscape. Key themes include bridging tracking gaps between devices like CTV and mobile, and eliminating "black space" in data where 40% of traffic lacks identifiable markers. The discussion also addresses using on-page signals to distinguish high-value human consumers from AI-driven bot traffic to ensure ad quality. About Jonah Travis: Jonah Travis, Senior Director of Demand Partnerships, joined the team to solve industry-wide challenges like tracking on iPhones and cross-platform attribution. He has a background in programmatic, native, and search advertising from roles at companies such as FixU, AdMarketplace, and AdTheorent. Personally, he is a former college basketball player whose first job was delivering phone books in Minneapolis. About Intent IQ: Intent IQ is an identity solution pioneer with over 150 granted patents focused on connecting brands with audiences without using cookies. The company claims a 90% to 97% accuracy rate in cross-device identification by constantly validating probabilistic signals against a verified household graph. Originally publisher-focused, they are expanding into the demand side to provide advertisers with more informed, cross-platform solutions. Discover more at intentiq.com

    46 min

  3. Jun 9

    Episode 103: The AI Gender Gap with Nadia Koski

    AI is everywhere, but is it working against women? Stefanie Beach sits down with global marketing powerhouse Nadia Koski to tackle the gender gaps embedded in AI systems and what they mean for brands, consumers, and the future of advertising. Raw, real, and ahead of the curve, this is the conversation the industry needs to have. About Nadia Koski: Nadia is a global marketing and communications leader with 18+ years of experience driving brand growth, digital transformation, and high-impact storytelling across adtech, martech, and publishing. She has led global strategy, PR, and omnichannel content ecosystems across international markets and delivered measurable business impact through data-driven content and innovation. She specializes in architecting AI-driven content ecosystems and multimedia networks that bridge the gap between technical innovation and human-centric storytelling. She has founded various ESG initiatives, mentorship programs, and networks to build inclusive, high-performing global teams that drive social impact and measurable ROI. Known for her strong executive presence as an international speaker, podcaster, and educator with a “connector” mindset, she is a driving force creating thought leadership and communication strategies in media, technology, and culture. Discover more at ⁠linkedin.com/in/nadiakoski⁠

    43 min

  4. Jun 4

    Episode 102: Substance Over Spectacle with Jasmine Presson

    LIVE FROM POSSIBLE 2026! Stefanie Beach meets with Jasmine Presson, Chief Strategy Officer, North America at MediaPlus Group to talk about what it takes to drive sustainable growth in today's evolving marketing landscape. The discussion explores the value of independent agency thinking, the intersection of media and creativity, and how brands can unlock stronger business outcomes by combining data-driven insights with innovative storytelling. Jasmine shares her perspective on navigating industry transformation, building meaningful consumer connections, and creating strategies that deliver measurable results while keeping pace with rapidly changing consumer expectations. About Jasmine Presson: Jasmine Presson is Chief Strategy Officer, North America at MediaPlus Group, with more than 20 years of experience in marketing research and advertising strategy. Known as a “marketing matchmaker,” she focuses on building authentic connections between brands and consumers that drive growth. Her career includes work with major brands such as Johnson & Johnson, Anheuser-Busch, PepsiCo, Revlon, Chiquita, and Canon. She also played a key role in building Mediaplus North America and shaping its strategic vision. About MediaPlus Group: MediaPlus Group is part of Serviceplan Group, Europe’s largest independent agency group. The company develops integrated media strategies that blend data, consumer insights, technology, and creativity to help brands grow. With a focus on agility and customized solutions, Mediaplus helps clients strengthen customer relationships, improve marketing performance, and navigate today’s evolving media landscape.Discover more at mediaplusgroup.com

    26 min

  5. Jun 2

    Episode 101: The Emotionally Available Brand with Joanna O’Connell

    LIVE FROM POSSIBLE 2026! Stefanie Beach sits down with Joanna O’Connell, Chief Intelligence Officer at Omnicom Media Group, for a fascinating conversation about the future of brand influence. From emotional availability and AI-powered purchasing decisions to influencer trust, ad fatigue, and the evolving role of storytelling, Joanna shares groundbreaking research and actionable insights on how brands can build deeper connections, earn consumer trust, and stay relevant in an increasingly complex media landscape. About Joanna O’Connell: Joanna O’Connell is Chief Intelligence Officer for Omnicom Media, North America where she heads Omnicom Media Intelligence. OMI helps its colleagues and clients anticipate and smartly react to the most important trends in media and advertising through research-based guidance and actionable insights. A data-driven advertising expert, O’Connell has served as a pioneer throughout her 20+ year career. About Omnicom Group, North America: Heading the marketplace intelligence function for OMG, NA, marketplace intelligence delivers the actionable insights, predictive analyses and prescriptive recommendations that enable OMG teams and clients to anticipate, manage and  leverage , emerging trends, rapid shifts and seismic disruptions  in the media landscape to drive business growth. Discover more at omnicommedia.com

    33 min

  6. Jun 1

    Episode 100: AI Edge Podcast

    Staying on the leading edge of Artificial Intelligence... The landscape of digital marketing is shifting, and industry leaders are sounding the alarm on the hidden biases within AI. In this episode, our very own Stefanie Beach and Nadia Koski join Shiv Gupta and Myles Younger on the podcast to discuss the critical importance of inclusivity as AI becomes the primary layer for media buying and consumer interaction, exploring why brands that fail to address biased data risk losing both revenue and the trust of future generations. About The AI Edge Podcast: AI Edge Podcast is a specialized platform designed specifically for marketing and advertising professionals to navigate the rapidly evolving landscape of artificial intelligence. In each episode, the show bridges the gap between complex AI advancements and their practical, real-world impact on the industry. By exploring critical topics, from the emergence of agentic shopping assistants and AI-driven data strategies at major media upfronts to the ethical challenges of biased training data, the podcast empowers its audience with the knowledge needed to maintain a competitive advantage in a tech-driven market. Watch more at https://uofdigitallive.podbean.com/

    52 min

  7. May 19

    Episode 99: The Agentic Edge with Scott Ensign

    LIVE FROM POSSIBLE 2026! The future of media buying is here, and Butler/Till is already running it. In this episode, host Stefanie Beach sits down with Scott Ensign, Chief Strategy Officer at Butler/Till, to unpack how agentic media is transforming the way campaigns are built, bought, and optimized, from pharma to franchise networks, and why the agencies embracing it now will be the ones setting the pace for everyone else. About Scott Ensign: Scott Ensign is Chief Strategy Officer at Butler/Till and a leading voice in how marketing operates in a continuously disrupted world. His work centers on omnichannel marketing, a framework for driving performance when data is fragmented, limited, or just messy. He focuses on rethinking how media decisions are made, using AI as a continuous decision layer rather than a one-time optimization tool. Scott’s approach helps Butler/Till's clients adapt faster, compete more effectively, and build marketing systems that improve over time, especially in highly regulated and privacy-driven markets. About Butler/Till: Butler/Till is a data-driven media buying and marketing agency that helps healthcare, regulated, and multi-location brands turn media investment into measurable growth. The agency plans and activates campaigns across digital and traditional channels with a focus on outcomes like patient acquisition, qualified leads, and local market performance. They are known for reaching complex and underserved audiences, including rare disease patients and healthcare professionals, through privacy-first, HIPAA-conscious strategies. Combining programmatic media, advanced audience design, and AI-driven optimization, Butler/Till delivers efficient, compliant growth in environments where traditional targeting falls short.  Discover more at butlertill.com

    24 min

  8. May 12

    Episode 98: The Humans are Back with Amy Thorne

    What happens when AI stops being a threat to creativity and starts becoming its greatest accelerator? In this episode, host Stefanie Beach sits down with Amy Thorne, Chief Future Officer at Dentsu Creative, to unpack how the smartest brands are using AI to move faster, think deeper, and create bolder work, without losing the human spark that makes it all matter. About Amy Thorne: Amy has spent over 20 years driving results for major organizations by applying analytic performance metrics to creative. She has a strategic approach to bringing distinct creative experiences to life through human truths and data-driven insights. Amy has strong hands-on Financial Services, Retail, Health and TM&E experience, but her work spans across verticals and includes the Automotive, Nonprofit and Insurance industries. Regardless of category, Amy excels at driving business innovation, transformation and inspiration to deliver both for clients and her team. She has a proven track record of building successful businesses, developing high-performing teams, and converting new opportunities with a focus on delivering measurable results. About Dentsu Creative: Dentsu Creative is a global creative agency network designed to unlock exponential growth for clients. We use Transformative Creativity as a differentiating, driving force to bring our capabilities together to positively impact people, business and society. Established in 2022, Dentsu Creative is integrated with dentsu’s Media and CXM businesses in over 145 countries and regions, to offer Integrated Growth Solutions. Discover more at dentsucreative.com

    28 min
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About

Are you tired of sifting through the B.S. and noise to remain relevant while working full-time? What better way to quench your knowledge than by hearing about digital trends from industry leaders during your commute home or over a glass of wine? The Digital Marketeer got you, so you can do less to learn more. Stefanie and her guests share compelling stories to grip and educate advertising and publisher professionals on industry topics and trends in a fun, light hearted way.

Information

  • Creator
    The Digital Marketeer
  • Years Active
    2023 - 2026
  • Episodes
    105
  • Rating
    Clean
  • Copyright
    © The Digital Marketeer
  • Show Website
    The Digital Marketeer