Built Not Born In Business Podcast

Chris and Helen Butler

What if the difference between your business thriving and barely surviving isn't more capital, better timing, or a lucky break. Instead it’s the lessons you haven't learned yet from people who've already been exactly where you are? Every episode, we sit down with founders, investors and business leaders who've actually built something. The ones who've risked their own money, made tough calls, navigated failures and created businesses that endure and turnover millions. We talk about the decisions that kept them up at night. The pivots that worked. The mistakes that didn't. The moments when quitting looked easier than continuing. And the strategies, mindset shifts and lessons that made the difference between barely surviving and actually succeeding. If you're building a business, you'll hear stories that validate what you're going through and give you insight you can apply immediately. If you're thinking about starting, you'll get an honest view of what's actually involved and whether it's the right path for you. If you've been doing this a while, you'll find others who understand the pressure you carry and the vision that keeps you going. This is for the people building something meaningful. The ones willing to do what's difficult today for what matters tomorrow. The ones who understand that success comes from consistent execution, smart choices and pushing through when it gets uncomfortable. Built Not Born In Business Podcast. Every episode could save you years of trial and error. Subscribe now.

  1. Jun 19

    The Most Successful Founders Are All Faking It

    Every successful founder you look up to is faking it more than they'll admit and the woman who said it has built something most people can't explain.Frankie James is the co-founder of Ideas Fest: part business festival, part awards programme, part the kind of room where founders actually drop the act. In this episode she breaks down how it started, why it nearly didn't survive and what running it has taught her about the people who build real businesses.She came out of the pandemic doing what every event company did, webinars and white papers and hated every minute of it. So she walked away from the safe version and put on a live festival instead, with no guarantee anyone would turn up. They did. She talks through the moment she sat on a hill watching one car become ten become hundreds, in the pouring rain, not knowing whether the whole thing was about to collapse.There's a harder story underneath it. After the world went back to normal, almost her entire team left and the business nearly folded. Instead of hiding it, she picked up the phone to ten people more successful than her, then told the people who'd already bought tickets the honest truth about where things stood. What happened next is the part most founders get wrong.The thread running through all of it is people. How she landed serious speakers when nobody knew who she was. Why she thinks networking is the most underrated skill in business and costs you nothing. Why trust has no shortcut, no matter how many people try to sell you one. And why the most successful founders she meets are almost always the ones still fumbling their way through and admitting they don't have it figured out.If you're building something and quietly wondering whether everyone else knows something you don't, this one's for you. They don't. They're working it out as they go, same as you. The difference is whether you'll put yourself in the rooms where that becomes obvious.

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What if the difference between your business thriving and barely surviving isn't more capital, better timing, or a lucky break. Instead it’s the lessons you haven't learned yet from people who've already been exactly where you are? Every episode, we sit down with founders, investors and business leaders who've actually built something. The ones who've risked their own money, made tough calls, navigated failures and created businesses that endure and turnover millions. We talk about the decisions that kept them up at night. The pivots that worked. The mistakes that didn't. The moments when quitting looked easier than continuing. And the strategies, mindset shifts and lessons that made the difference between barely surviving and actually succeeding. If you're building a business, you'll hear stories that validate what you're going through and give you insight you can apply immediately. If you're thinking about starting, you'll get an honest view of what's actually involved and whether it's the right path for you. If you've been doing this a while, you'll find others who understand the pressure you carry and the vision that keeps you going. This is for the people building something meaningful. The ones willing to do what's difficult today for what matters tomorrow. The ones who understand that success comes from consistent execution, smart choices and pushing through when it gets uncomfortable. Built Not Born In Business Podcast. Every episode could save you years of trial and error. Subscribe now.