From Zero with Anusha Kannan

Anusha Ramesh Kannan

A space for the generalist in me: personal growth, relationships, my relationship with AI, universe or spirituality sometimes, whatever book I just finished, the occasional vlog. No fixed lane :) → To know more about me: anushakannan.com

  1. Feb 4

    solo founder diaries | 3 months of building the anti-LinkedIn | Episode 66

    Get early access to Gen Yodha: https://www.genyodha.com/ It's 4am. I'm rebuilding my entire platform from scratch while talking you through what's been happening :) 3 months ago I started building Gen Yodha - the anti-LinkedIn for early career professionals (0-7 years). This is the real update: the positioning mistake that almost derailed everything, why vibe coding broke my MVP & what I'm doing about it. In this video: 00:01 - Announcement for The 360° Marketing Show viewers 01:01 - The 3 month journey so far 04:22 - The positioning mistake (marketing) 09:50 - Vibe coding: what worked and what broke 12:30 - Why I'm launching messy 15:28 - The thing I learned from Polywork 16:45 - What building in public actually did for me 19:00 - What I'm learning about myself 21:30 - What's next 📢 If you're watching from @The360DegreeMarketingShow- this is the new era. The show now lives under From Zero - same marketing conversations, but focused on pre-seed, seed, and series A stage marketing. Subscribe to this channel to follow the full journey. — If you have 0-7 years of work experience and you're tired of feeling invisible on LinkedIn, this is for you. — From Zero presents: The 360° Marketing Show Lessons from building marketing, career, startup & self FROM ZERO Join From Zero: anushakannan.com/newsletter Let's connect: Instagram: https://www.instagram.com/anusharameshkannann LinkedIn: https://www.linkedin.com/in/anusharameshkannan/ Who even am I? https://www.anushakannan.com/ #buildinpublic #startup #marketing #antilinkedin #genyodha #foundersjourney #mvp #vibecoding

  2. Jan 21

    If you’re early in your career & LinkedIn isn’t working, this is for you | Episode 64

    Gen Yodha - closed cohort soon → https://www.genyodha.com/become-an-unofficial-board-director I wanted to share the thing career influencers won't tell you: the advice isn't broken, your starting point is just different. Here's what actually works if you don't have the name, the network, or the credentials yet. Building something for people like us. -- Gen Yodha: Check out Gen Yodha 🏹: https://www.genyodha.com/ Follow Gen Yodha 🏹 on Instagram: https://www.instagram.com/genyodha/ Read the first unofficial board update: https://genyodha.beehiiv.com/p/day-1-of-gen-yodha How is Gen Yodha different from LinkedIn? Read our product updates - https://www.genyodha.com/product Timestamps to help you navigate the video :) 0:00 - I followed every piece of career advice and still got rejected 0:33 - The standard playbook everyone tells you to follow 1:15 - Why the same advice works for them but not for you 9:22 - 4 lessons that slappped me in the faceee 12:44 - What I'm building for people starting from 0 -- Join From Zero: anushakannan.com/newsletter Let's connect: Instagram: https://www.instagram.com/anusharameshkannann LinkedIn: https://www.linkedin.com/in/anusharameshkannan/ Who even am I? https://www.anushakannan.com/ current subs: 178💚 tags: career advice, job search 2026, linkedin tips, gen z career, how to get a job, networking tips, personal branding, job hunting, career advice for beginners, entry level jobs, how to land a job, job search tips, career growth, linkedin strategy, cold dming, job referrals, networking for introverts, first job, career change, job market 2026, building a network, starting from zero, no experience jobs, career tips gen z, how to get hired, job application tips, linkedin for beginners, peer networking, career development, early career advice music from CapCut

  3. 12/19/2025

    Why This ~$44M LinkedIn Competitor Failed (And What I'm Building Instead) | Episode 62

    🏹 First 10 users, sign up here →https://www.genyodha.com/cohort-1💚 Join the unofficial board: https://www.genyodha.com/become-an-unofficial-board-director ----------------------------------------------------------------------Gen Yodha:Check out Gen Yodha 🏹: https://www.genyodha.com/Follow Gen Yodha 🏹 on Instagram: https://www.instagram.com/genyodha/Read the first unofficial board update: https://genyodha.beehiiv.com/p/day-1-of-gen-yodhaHow is Gen Yodha different from LinkedIn? Read our product updates - https://www.genyodha.com/product----------------------------------------------------------------------Join From Zero: anushakannan.com/newsletterLet's connect:Instagram: https://www.instagram.com/anusharameshkannannLinkedIn: https://www.linkedin.com/in/anusharameshkannan/Who even am I? https://www.anushakannan.com/🎙️ For marketing nerds: Subscribe to The 360° Marketing Show  @The360DegreeMarketingShow  Polywork raised $44.5M from Series B and shut down on January 31st, 2025. They were backed by Andreessen Horowitz (led Series A), Stripe founders John and Patrick Collison, Alexis Ohanian (Reddit co-founder), and more. In this video, I break down exactly why the "anti-LinkedIn" failed...the cold start problem, the unclear value prop, and the pivot that alienated their core users. Plus, what this means for anyone trying to fix professional networking (including me with Gen Yodha).Sources:- Polywork shutdown announcement: https://x.com/multiplay3r/status/1873859669065978327- Series B funding ($28M): https://www.businesswire.com/news/home/20220915005370/en/Polywork-Secures-28M-Series-B-Funding-as-it-Launches-Out-of-Private-Beta- Series A funding ($13M, led by a16z): https://www.siliconrepublic.com/start-ups/polywork-series-a- Polywork post-mortem analysis: https://www.productreleasenotes.com/p/what-happened-to-polywork-an-eye current subs: 159💚tags: polywork shutdown polywork failed linkedin alternative why startups fail anti linkedin polywork vs linkedin startup post mortem network effects cold start problem gen yodha early career networking startup lessons linkedin competitorMusic from Capcut: Reasoning, Verification, Serlous, News, Accompaniment: LP(1455637)

  4. 12/03/2025

    I'm building what I needed 3 years ago - here's what (the anti-linkedin) | | Episode 61

    BECOME THE UNOFFICIAL BOARD DIRECTOR: https://www.genyodha.com/become-an-unofficial-board-director Want to be part of shaping this? Fill out this research form (anonymous!): https://forms.gle/Y6L5zHr5eY2AmMAv9 I've been job searching on and off for 3 years. And the biggest lesson? Senior people rarely responded to my cold outreach. But my peers-classmates, friends, people at my level--they're the ones who actually helped. Real referrals. Real information. Not generic advice. That's why I'm building Gen Yodha. A place where early-career people actually help each other instead of performing for algorithms. If you're trying to build a personal brand without a big company name, building something alone, or just want a job without the performative culture, this is for you. This is the name reveal. Welcome to Gen Yodha. 🏹 T I M E S T A M P S 0:15 - the people who actually helped me get jobs 0:33 - why your peers matter more than you think 1:05 - the problem with existing networking platforms 1:26 - what if helping each other was the default? 1:56 - the name reveal 2:16 - what building a career actually comes down to 2:30 - the unofficial board of directors (and how to join) 3:37 - BTS: filming at 4 AM because my neighbors won't keeep it dowwnn hehe If any of these resonate with you, drop a comment and let me know which bucket you're in (or if you're all three, like me). Read my story & decide if you'd like to follow along: anushakannan.com/newsletter Let's connect: Instagram: https://www.instagram.com/anusharameshkannann LinkedIn: https://www.linkedin.com/in/anusharameshkannan/ Who even am I? https://www.anushakannan.com/ 🎙️ For marketing nerds: Subscribe to The 360° Marketing Show @The360DegreeMarketingShow

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About

A space for the generalist in me: personal growth, relationships, my relationship with AI, universe or spirituality sometimes, whatever book I just finished, the occasional vlog. No fixed lane :) → To know more about me: anushakannan.com