From Zero with Anusha Kannan

Anusha Ramesh Kannan

A space for the generalist in me: personal growth, relationships, my relationship with AI, universe or spirituality sometimes, whatever book I just finished, the occasional vlog. No fixed lane :) → To know more about me: anushakannan.com

  1. Sep 8

    The reality of reverse culture shock | Episode 69

    Moving back to the place you came from can feel harder than leaving it. When everyone around you still remembers the old version of you, how do you keep growing without shrinking back into who you used to be? Anusha Kannan gets brutally honest about the hidden emotional cost of returning to her hometown after time abroad- not the logistics, but the identity whiplash of walking into familiar rooms where people think they know who you are. What starts as a reflection on homecoming turns into a relatable breakdown of what happens when your old life and your new self stop fitting together. you'll listen to things like: Why coming back home can be more disorienting than moving abroad in the first place The trap of “performing” your old self around family, friends, and familiar routines How social media and online visibility create the illusion that people are tracking your transformation The difference between the old self, actual self, and ideal self Why pretending is not neutral & how it can quietly keep you stuck The role of filters and boundaries in protecting your sanity, standards, and direction Anusha also shares the internal fight of being in-between seasons - too changed to live as before, but not yet fully aligned with the person she wants to become. She explores the grief of outgrowing a version of yourself, why old environments pull you backward, and how to stop over-explaining yourself when other people’s expectations don’t match your reality. This episode is for anyone who has ever moved, returned, changed, or felt like they no longer fit the version of themselves that other people still expect. If you’re navigating identity, boundaries, reinvention, or the uncomfortable middle of becoming someone new, this conversation will hit home. Watch this episode on YouTube: https://youtu.be/6RHumWcF9Vs Read From Zero: https://fromzerowithanushakannan.substack.com/ Let's connect: Instagram: https://www.instagram.com/anusharameshkannann LinkedIn: https://www.linkedin.com/in/anusharameshkannan/ Who even am I? https://www.anushakannan.com/ 0:00 Intro: one year back in India 0:25 What I thought the hardest part would be 1:24 What I didn't expect 2:20 Walking into rooms where people think they know me 3:35 The assumption I kept making about people watching me 5:12 What I got wrong about that 5:58 Something I started doing without realizing it 6:42 Stuck in between seasons 7:29 Why my brain won't let this go 8:50 The pretending isn't as harmless as I thought 9:53 A framework I keep coming back to 11:46 Outgrowing a version of myself 13:16 Why the in-between is the hardest part 14:58 The first thing I'm doing about it 15:22 The second thing 17:47 The third thing I'm realizing 19:12 Letting go of needing to explain myself 21:20 Letting people be who they are 21:59 Where the real work happens

  2. Feb 4

    solo founder diaries | 3 months of building the anti-LinkedIn | Episode 66

    Get early access to Gen Yodha: https://www.genyodha.com/ It's 4am. I'm rebuilding my entire platform from scratch while talking you through what's been happening :) 3 months ago I started building Gen Yodha - the anti-LinkedIn for early career professionals (0-7 years). This is the real update: the positioning mistake that almost derailed everything, why vibe coding broke my MVP & what I'm doing about it. In this video: 00:01 - Announcement for The 360° Marketing Show viewers 01:01 - The 3 month journey so far 04:22 - The positioning mistake (marketing) 09:50 - Vibe coding: what worked and what broke 12:30 - Why I'm launching messy 15:28 - The thing I learned from Polywork 16:45 - What building in public actually did for me 19:00 - What I'm learning about myself 21:30 - What's next 📢 If you're watching from @The360DegreeMarketingShow- this is the new era. The show now lives under From Zero - same marketing conversations, but focused on pre-seed, seed, and series A stage marketing. Subscribe to this channel to follow the full journey. — If you have 0-7 years of work experience and you're tired of feeling invisible on LinkedIn, this is for you. — From Zero presents: The 360° Marketing Show Lessons from building marketing, career, startup & self FROM ZERO Join From Zero: anushakannan.com/newsletter Let's connect: Instagram: https://www.instagram.com/anusharameshkannann LinkedIn: https://www.linkedin.com/in/anusharameshkannan/ Who even am I? https://www.anushakannan.com/ #buildinpublic #startup #marketing #antilinkedin #genyodha #foundersjourney #mvp #vibecoding

  3. Jan 21

    If you’re early in your career & LinkedIn isn’t working, this is for you | Episode 64

    Gen Yodha - closed cohort soon → https://www.genyodha.com/become-an-unofficial-board-director I wanted to share the thing career influencers won't tell you: the advice isn't broken, your starting point is just different. Here's what actually works if you don't have the name, the network, or the credentials yet. Building something for people like us. -- Gen Yodha: Check out Gen Yodha 🏹: https://www.genyodha.com/ Follow Gen Yodha 🏹 on Instagram: https://www.instagram.com/genyodha/ Read the first unofficial board update: https://genyodha.beehiiv.com/p/day-1-of-gen-yodha How is Gen Yodha different from LinkedIn? Read our product updates - https://www.genyodha.com/product Timestamps to help you navigate the video :) 0:00 - I followed every piece of career advice and still got rejected 0:33 - The standard playbook everyone tells you to follow 1:15 - Why the same advice works for them but not for you 9:22 - 4 lessons that slappped me in the faceee 12:44 - What I'm building for people starting from 0 -- Join From Zero: anushakannan.com/newsletter Let's connect: Instagram: https://www.instagram.com/anusharameshkannann LinkedIn: https://www.linkedin.com/in/anusharameshkannan/ Who even am I? https://www.anushakannan.com/ current subs: 178💚 tags: career advice, job search 2026, linkedin tips, gen z career, how to get a job, networking tips, personal branding, job hunting, career advice for beginners, entry level jobs, how to land a job, job search tips, career growth, linkedin strategy, cold dming, job referrals, networking for introverts, first job, career change, job market 2026, building a network, starting from zero, no experience jobs, career tips gen z, how to get hired, job application tips, linkedin for beginners, peer networking, career development, early career advice music from CapCut

  4. 12/19/2025

    Why This ~$44M LinkedIn Competitor Failed (And What I'm Building Instead) | Episode 62

    🏹 First 10 users, sign up here →https://www.genyodha.com/cohort-1💚 Join the unofficial board: https://www.genyodha.com/become-an-unofficial-board-director ----------------------------------------------------------------------Gen Yodha:Check out Gen Yodha 🏹: https://www.genyodha.com/Follow Gen Yodha 🏹 on Instagram: https://www.instagram.com/genyodha/Read the first unofficial board update: https://genyodha.beehiiv.com/p/day-1-of-gen-yodhaHow is Gen Yodha different from LinkedIn? Read our product updates - https://www.genyodha.com/product----------------------------------------------------------------------Join From Zero: anushakannan.com/newsletterLet's connect:Instagram: https://www.instagram.com/anusharameshkannannLinkedIn: https://www.linkedin.com/in/anusharameshkannan/Who even am I? https://www.anushakannan.com/🎙️ For marketing nerds: Subscribe to The 360° Marketing Show  @The360DegreeMarketingShow  Polywork raised $44.5M from Series B and shut down on January 31st, 2025. They were backed by Andreessen Horowitz (led Series A), Stripe founders John and Patrick Collison, Alexis Ohanian (Reddit co-founder), and more. In this video, I break down exactly why the "anti-LinkedIn" failed...the cold start problem, the unclear value prop, and the pivot that alienated their core users. Plus, what this means for anyone trying to fix professional networking (including me with Gen Yodha).Sources:- Polywork shutdown announcement: https://x.com/multiplay3r/status/1873859669065978327- Series B funding ($28M): https://www.businesswire.com/news/home/20220915005370/en/Polywork-Secures-28M-Series-B-Funding-as-it-Launches-Out-of-Private-Beta- Series A funding ($13M, led by a16z): https://www.siliconrepublic.com/start-ups/polywork-series-a- Polywork post-mortem analysis: https://www.productreleasenotes.com/p/what-happened-to-polywork-an-eye current subs: 159💚tags: polywork shutdown polywork failed linkedin alternative why startups fail anti linkedin polywork vs linkedin startup post mortem network effects cold start problem gen yodha early career networking startup lessons linkedin competitorMusic from Capcut: Reasoning, Verification, Serlous, News, Accompaniment: LP(1455637)

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About

A space for the generalist in me: personal growth, relationships, my relationship with AI, universe or spirituality sometimes, whatever book I just finished, the occasional vlog. No fixed lane :) → To know more about me: anushakannan.com