The Takeover with Tim and Cindy

Tim and Cindy Dodd
  • 5.0 (36)
  • Marketing
  • Updated Semiweekly

Ready to dominate your market? The Takeover is your go-to podcast for growth strategies that work. Whether you’re leading a company, driving marketing initiatives, or closing sales, these battle-tested strategies will help you scale. Each episode breaks down big ideas into actionable steps empowering you to generate more leads, drive more sales, and scale your business. Tune in for real advice delivered by world-class marketers & business leaders to help you dominate in all areas of Sales & Marketing. Let’s Get Winning!

  1. Why Great Marketing Starts With Sales Psychology with Alisha Conlin-Hurd

    8h ago

    Why Great Marketing Starts With Sales Psychology with Alisha Conlin-Hurd

    Most agencies don’t fail because of bad marketing. They fail because their systems, positioning, and sales processes are broken. In this episode of The Takeover, we sit down with Alisha Conlin-Hurd to talk about what’s actually working in today’s agency landscape, from paid ads and funnel strategy to sales psychology, niche selection, and scaling without burning out. Alisha shares how she went from cold calling and telco sales to launching hundreds of funnels across 120+ niches, building a 7-figure agency, and coaching agency owners around the world. Keynotes & Chapter Markers 00:18 – Alisha’s journey from cold calling to entrepreneurship05:22 – Using sales feedback loops to improve marketing performance08:41 – How to increase show-up rates before the sales call17:56 – Building winning ad angles and creative systems29:34 – The scaling mistakes keeping agencies stuck38:55 – Redefining success, impact, and the next chapter of growth Connect with Alisha: LinkedIn: https://www.linkedin.com/in/alishaconlinhurd/ Website: https://www.persuasionexperience.com RESOURCES BELOW! Download The Free Outbound Sales Playbook: Master cold outreach, close more deals & drive revenue to your business using The Outbound Sales Playbook. Battle-tested on over 1,000+ businesses and proven with over 100M data-points.Join The Takeover Community: Sign up for The Takeover newsletter and get the latest marketing tips, sales strategies, and business insights delivered straight to your inbox. Join a community of entrepreneurs & high-performers dominating all areas of Sales & Marketing. Sign up for the newsletter.About The Hosts: Tim & Cindy Dodd are the Co-founders of PEMA.io, based out of Miami, FL. Connect with Tim and Cindy on LinkedIn and Instagram:Tim’s LinkedIn, Tim’s InstagramCindy’s LinkedIn, Cindy’s InstagramAbout PEMA.io: Need B2B Appointments or want to grow your authority on LinkedIn? Learn more about our services here: https://www.pema.io/discover

    45 min
  2. The CFO Secrets Every Founder Needs to Scale Profitably with Heather Hall

    May 21

    The CFO Secrets Every Founder Needs to Scale Profitably with Heather Hall

    Most founders don’t have a marketing problem. They have a financial visibility problem. In this episode of The Takeover, we sit down with Heather Hall, founder of Sapphire CFO Solutions and former CFO across multiple fintech and SaaS companies, to break down what separates scalable businesses from the ones constantly stuck in survival mode. Heather shares the behind-the-scenes realities of startup finance, from messy books and cash flow stress… to fundraising, data rooms, forecasting, and preparing for exits. If you’re a founder, operator, or agency owner trying to grow with clarity and confidence… this conversation will completely change how you think about finance. Keynotes & Chapter Markers: 00:00 – Heather’s journey from audit to startup CFO08:38 – Why founders delay finance until it’s too late11:28 – The importance of visibility & transparency around numbers16:39 – Building a data room and preparing for an exit24:13 – The ROI mindset CFOs use when evaluating investments29:57 – Why thought leadership matters for modern founders Connect with Heather: LinkedIn: https://www.linkedin.com/in/heatherhallcpa/ Website: https://www.sapphirecfosolutions.com/ RESOURCES BELOW! Download The Free Outbound Sales Playbook: Master cold outreach, close more deals & drive revenue to your business using The Outbound Sales Playbook. Battle-tested on over 1,000+ businesses and proven with over 100M data-points.Join The Takeover Community: Sign up for The Takeover newsletter and get the latest marketing tips, sales strategies, and business insights delivered straight to your inbox. Join a community of entrepreneurs & high-performers dominating all areas of Sales & Marketing. Sign up for the newsletter.About The Hosts: Tim & Cindy Dodd are the Co-founders of PEMA.io, based out of Miami, FL. Connect with Tim and Cindy on LinkedIn and Instagram:Tim’s LinkedIn, Tim’s InstagramCindy’s LinkedIn, Cindy’s InstagramAbout PEMA.io: Need B2B Appointments or want to grow your authority on LinkedIn? Learn more about our services here: https://www.pema.io/discover

    32 min
  3. Why Founder Content is a Non-Negotiable in 2026 with Lyrik Fryer

    May 14

    Why Founder Content is a Non-Negotiable in 2026 with Lyrik Fryer

    What if building a global media team didn’t cost you thousands… but less than $500 a month? In this episode, we sit down with Lyrik Fryer, co-founder of WorkPlay Branding, a platform that’s redefining how founders and brands create content at scale. From shooting content herself 7 days a week… to building a global creator network across the U.S., Canada, Australia, and Europe, Lyrik breaks down exactly how she turned a creative service into a scalable, recurring revenue machine. We get into the real strategy behind her “no-brainer offer,” how she leveraged relationships and brand positioning to grow, and why content infrastructure, not just content, is the real unlock as a founder in 2026. Keynotes & Chapter Markers: 00:00 – From side hustle to global platform07:03 – Scaling through demand (and never saying no)10:03 – The “give it away for free” growth strategy13:14 – How the $497/month offer was created21:32 – Systemizing creativity (KPIs for content)26:42 – Why founders MUST build a content infrastructure Connect with Lyrik: LinkedIn: https://www.linkedin.com/in/lyrikfryer/ Instagram: https://www.instagram.com/lyrik.fryer/ WorkPlay Branding: https://www.instagram.com/workplaybranding/  RESOURCES BELOW! Download The Free Outbound Sales Playbook: Master cold outreach, close more deals & drive revenue to your business using The Outbound Sales Playbook. Battle-tested on over 1,000+ businesses and proven with over 100M data-points.Join The Takeover Community: Sign up for The Takeover newsletter and get the latest marketing tips, sales strategies, and business insights delivered straight to your inbox. Join a community of entrepreneurs & high-performers dominating all areas of Sales & Marketing. Sign up for the newsletter.About The Hosts: Tim & Cindy Dodd are the Co-founders of PEMA.io, based out of Miami, FL. Connect with Tim and Cindy on LinkedIn and Instagram:Tim’s LinkedIn, Tim’s InstagramCindy’s LinkedIn, Cindy’s InstagramAbout PEMA.io: Need B2B Appointments or want to grow your authority on LinkedIn? Learn more about our services here: https://www.pema.io/discover

    36 min
  4. AI Made Marketing Easier… So Why Is It Harder to Stand Out? With Dan Klein

    Apr 30

    AI Made Marketing Easier… So Why Is It Harder to Stand Out? With Dan Klein

    AI is changing everything in marketing… but not in the way most people think. In this episode, we sat down with Dan Klein to break down what’s actually happening behind the scenes as AI floods the market with content, and why so many businesses are starting to blend together instead of stand out. We talk about the real opportunity most companies are missing: using AI to increase efficiency while doubling down on what makes you human. Because the truth is… AI isn’t your competitive advantage anymore. It’s the baseline. Keypoints & Chapter Markers: 00:00 – The AI shift: why everything is starting to look the same04:08 – Efficiency vs pricing: the real growth lever09:09 – Standing out when everyone sounds identical13:45 – Why imperfect content performs better20:10 – Scaling with simplicity (not more services)29:59 – The future: human-first marketing in an AI world Connect with Dan: LinkedIn: https://www.linkedin.com/in/dan-klein-mba-168a0410/ RESOURCES BELOW! Download The Free Outbound Sales Playbook: Master cold outreach, close more deals & drive revenue to your business using The Outbound Sales Playbook. Battle-tested on over 1,000+ businesses and proven with over 100M data-points.Join The Takeover Community: Sign up for The Takeover newsletter and get the latest marketing tips, sales strategies, and business insights delivered straight to your inbox. Join a community of entrepreneurs & high-performers dominating all areas of Sales & Marketing. Sign up for the newsletter.About The Hosts: Tim & Cindy Dodd are the Co-founders of PEMA.io, based out of Miami, FL. Connect with Tim and Cindy on LinkedIn and Instagram:Tim’s LinkedIn, Tim’s InstagramCindy’s LinkedIn, Cindy’s InstagramAbout PEMA.io: Need B2B Appointments or want to grow your authority on LinkedIn? Learn more about our services here: https://www.pema.io/discover

    34 min
  5. Why Founder Led Brands Are Dominating in 2026 with Milou Pietersz

    Apr 23

    Why Founder Led Brands Are Dominating in 2026 with Milou Pietersz

    Most founders think they need better marketing. What they actually need is more visibility. In this episode, we sit down with Milou Pietersz, founder and CEO of Simply Multimedia and a Forbes-featured strategist who built a million-dollar brand by leading from the front. She shares how founder-led content is reshaping trust, why people connect with people over brands, and what it really takes to turn content into a consistent growth engine. We also dive into the mindset shift that changes everything, how to think about LinkedIn versus other platforms, and why the right visibility strategy can warm up prospects before the conversation even starts. Keypoints & Chapter Markers: 00:16 – Why this conversation matters right now 02:08 – Starting from zero and building momentum 05:24 – The turning point behind building a personal brand 08:11 – How trust is built in today’s market 12:08 – Why most founders quit too early 18:10 – Choosing the right platform for growth Connect with Milou LinkedIn: https://www.linkedin.com/in/miloupietersz/ Instagram: https://www.instagram.com/MILOUPIETERSZ/ RESOURCES BELOW! Download The Free Outbound Sales Playbook: Master cold outreach, close more deals & drive revenue to your business using The Outbound Sales Playbook. Battle-tested on over 1,000+ businesses and proven with over 100M data-points.Join The Takeover Community: Sign up for The Takeover newsletter and get the latest marketing tips, sales strategies, and business insights delivered straight to your inbox. Join a community of entrepreneurs & high-performers dominating all areas of Sales & Marketing. Sign up for the newsletter.About The Hosts: Tim & Cindy Dodd are the Co-founders of PEMA.io, based out of Miami, FL. Connect with Tim and Cindy on LinkedIn and Instagram:Tim’s LinkedIn, Tim’s InstagramCindy’s LinkedIn, Cindy’s InstagramAbout PEMA.io: Need B2B Appointments or want to grow your authority on LinkedIn? Learn more about our services here: https://www.pema.io/discover

    27 min
  6. The Real Reason You’re Stuck in Business with Kevin St. Clergy

    Apr 9

    The Real Reason You’re Stuck in Business with Kevin St. Clergy

    What if the real reason your business isn’t growing… isn’t what you think? In this episode, we sit down with Kevin St. Clergy, bestselling author of Blind Blaming and entrepreneur who has built, scaled, and exited multiple companies. He has helped high performers break through revenue plateaus by identifying the real problem most people never see. This conversation goes deeper than tactics. We unpack the belief ceilings, broken sales processes, and hidden blind spots that quietly stall growth. Kevin shares how small shifts in focus can completely change your trajectory, and why most entrepreneurs stay stuck for years solving the wrong problems. If you’re pushing hard but not seeing the results you want, this episode will challenge how you think about growth, sales, and scaling your business. Key Topics + Chapter Markers: 00:00 – Kevin’s background and the mindset required to scale 02:22 – Why most entrepreneurs stay stuck in linear growth 05:42 – Finding your niche and focusing on outcomes over services 09:27 – Fixing your sales process and qualifying the right clients 12:17 – Retention, referrals, and scaling through existing clients 25:54 – Building a growth culture and eliminating blame in your team Connect with Kevin: Website: https://blindblaming.com/assess Book: Beyond Blind Blaming™ RESOURCES BELOW! Download The Free Outbound Sales Playbook: Master cold outreach, close more deals & drive revenue to your business using The Outbound Sales Playbook. Battle-tested on over 1,000+ businesses and proven with over 100M data-points.Join The Takeover Community: Sign up for The Takeover newsletter and get the latest marketing tips, sales strategies, and business insights delivered straight to your inbox. Join a community of entrepreneurs & high-performers dominating all areas of Sales & Marketing. Sign up for the newsletter.About The Hosts: Tim & Cindy Dodd are the Co-founders of PEMA.io, based out of Miami, FL. Connect with Tim and Cindy on LinkedIn and Instagram:Tim’s LinkedIn, Tim’s InstagramCindy’s LinkedIn, Cindy’s InstagramAbout PEMA.io: Need B2B Appointments or want to grow your authority on LinkedIn? Learn more about our services here: https://www.pema.io/discover

    35 min
  7. Why “Giving a Damn” Is the Ultimate Business Advantage with Justin Ricklefs

    Apr 2

    Why “Giving a Damn” Is the Ultimate Business Advantage with Justin Ricklefs

    What if the biggest lever in your business isn’t another strategy, funnel, or hire… but how much you actually care? In this episode, we sit down with Justin Ricklefs, founder of Guild Collective and author of Give a Damn, to break down a completely different approach to growth. One that challenges the idea that scaling requires more complexity, and instead focuses on clarity, alignment, and building a brand from the inside out. We unpack what really separates companies that grow from those that stall, why most businesses already have the answers but struggle to execute, and how simplifying your message can unlock momentum across your entire organization. If you’re trying to scale without losing what makes your business great, this conversation will shift how you think. What we get into: 00:00 – Why most businesses struggle to scale effectively 03:00 – The shift from complexity to clarity in growth 08:45 – Finding the right niche without limiting your business 14:50 – The difference between product and process 21:50 – Why culture drives everything in your company 27:00 – The real driver behind referrals, retention, and growth Connect with Justin: Book: Give a Damn LinkedIn: https://www.linkedin.com/in/justinricklefs/ RESOURCES BELOW! Download The Free Outbound Sales Playbook: Master cold outreach, close more deals & drive revenue to your business using The Outbound Sales Playbook. Battle-tested on over 1,000+ businesses and proven with over 100M data-points.Join The Takeover Community: Sign up for The Takeover newsletter and get the latest marketing tips, sales strategies, and business insights delivered straight to your inbox. Join a community of entrepreneurs & high-performers dominating all areas of Sales & Marketing. Sign up for the newsletter.About The Hosts: Tim & Cindy Dodd are the Co-founders of PEMA.io, based out of Miami, FL. Connect with Tim and Cindy on LinkedIn and Instagram:Tim’s LinkedIn, Tim’s InstagramCindy’s LinkedIn, Cindy’s InstagramAbout PEMA.io: Need B2B Appointments or want to grow your authority on LinkedIn? Learn more about our services here: https://www.pema.io/discover

    41 min
  8. The Product Market Fit Lie That Stops Companies From Scaling with Ben Reed

    Feb 5

    The Product Market Fit Lie That Stops Companies From Scaling with Ben Reed

    Scaling revenue exposes every weakness in your business. In this episode, we sit down with Ben Reed, Founder of RevyOps, to unpack what really drives sustainable revenue growth. Ben has built, bought, and sold multiple companies and has spent years inside go-to-market execution, revenue operations, and founder-led sales. He shares why most founders misunderstand market research, why automation too early creates blind spots, and how AI has flooded teams with data but removed clarity. We also dig into why product decisions matter more than sales tactics, how GTM teams lose visibility as tools stack up, and what leadership teams should actually be paying attention to when scaling. This is a grounded conversation for founders and operators who want durable revenue, not short-term spikes. Keypoints + Chapter Markers: 00:00 Why scaling exposes weak foundations05:05 Founder-led sales and market discovery11:40 Automation mistakes in GTM18:50 AI, data overload, and outbound noise25:35 Why revenue problems start with product33:10 What RevyOps solves for scaling teams Connect with Ben: https://www.linkedin.com/in/benjamin-aaron-reed/ Website: https://go.revyops.com/ RESOURCES BELOW! Download The Free Outbound Sales Playbook: Master cold outreach, close more deals & drive revenue to your business using The Outbound Sales Playbook. Battle-tested on over 1,000+ businesses and proven with over 100M data-points.Join The Takeover Community: Sign up for The Takeover newsletter and get the latest marketing tips, sales strategies, and business insights delivered straight to your inbox. Join a community of entrepreneurs & high-performers dominating all areas of Sales & Marketing. Sign up for the newsletter.About The Hosts: Tim & Cindy Dodd are the Co-founders of PEMA.io, based out of Miami, FL. Connect with Tim and Cindy on LinkedIn and Instagram:Tim’s LinkedIn, Tim’s InstagramCindy’s LinkedIn, Cindy’s InstagramAbout PEMA.io: Need B2B Appointments or want to grow your authority on LinkedIn? Learn more about our services here: https://www.pema.io/discover

    40 min
See All (134)

Trailer

5
out of 5
36 Ratings

About

Ready to dominate your market? The Takeover is your go-to podcast for growth strategies that work. Whether you’re leading a company, driving marketing initiatives, or closing sales, these battle-tested strategies will help you scale. Each episode breaks down big ideas into actionable steps empowering you to generate more leads, drive more sales, and scale your business. Tune in for real advice delivered by world-class marketers & business leaders to help you dominate in all areas of Sales & Marketing. Let’s Get Winning!

Information

  • Creator
    Tim and Cindy Dodd
  • Years Active
    2023 - 2026
  • Episodes
    134
  • Rating
    Explicit
  • Copyright
    © 2026 The Takeover with Tim and Cindy
  • Show Website
    The Takeover with Tim and Cindy

You Might Also Like