The Takeover with Tim and Cindy

Tim and Cindy Dodd
  • 5.0 (36)
  • MARKETING
  • UPDATED SEMIWEEKLY

Ready to dominate your market? The Takeover is your go-to podcast for growth strategies that work. Whether you’re leading a company, driving marketing initiatives, or closing sales, these battle-tested strategies will help you scale. Each episode breaks down big ideas into actionable steps empowering you to generate more leads, drive more sales, and scale your business. Tune in for real advice delivered by world-class marketers & business leaders to help you dominate in all areas of Sales & Marketing. Let’s Get Winning!

  1. The Product Market Fit Lie That Stops Companies From Scaling with Ben Reed

    FEB 5

    The Product Market Fit Lie That Stops Companies From Scaling with Ben Reed

    Scaling revenue exposes every weakness in your business. In this episode, we sit down with Ben Reed, Founder of RevyOps, to unpack what really drives sustainable revenue growth. Ben has built, bought, and sold multiple companies and has spent years inside go-to-market execution, revenue operations, and founder-led sales. He shares why most founders misunderstand market research, why automation too early creates blind spots, and how AI has flooded teams with data but removed clarity. We also dig into why product decisions matter more than sales tactics, how GTM teams lose visibility as tools stack up, and what leadership teams should actually be paying attention to when scaling. This is a grounded conversation for founders and operators who want durable revenue, not short-term spikes. Keypoints + Chapter Markers: 00:00 Why scaling exposes weak foundations05:05 Founder-led sales and market discovery11:40 Automation mistakes in GTM18:50 AI, data overload, and outbound noise25:35 Why revenue problems start with product33:10 What RevyOps solves for scaling teams Connect with Ben: https://www.linkedin.com/in/benjamin-aaron-reed/ Website: https://go.revyops.com/ RESOURCES BELOW! Download The Free Outbound Sales Playbook: Master cold outreach, close more deals & drive revenue to your business using The Outbound Sales Playbook. Battle-tested on over 1,000+ businesses and proven with over 100M data-points. Join The Takeover Community: Sign up for The Takeover newsletter and get the latest marketing tips, sales strategies, and business insights delivered straight to your inbox. Join a community of entrepreneurs & high-performers dominating all areas of Sales & Marketing. Sign up for the newsletter. About The Hosts: Tim & Cindy Dodd are the Co-founders of PEMA.io, based out of Miami, FL. Connect with Tim and Cindy on LinkedIn and Instagram: Tim’s LinkedIn, Tim’s Instagram Cindy’s LinkedIn, Cindy’s Instagram About PEMA.io: Need B2B Appointments or want to grow your authority on LinkedIn? Learn more about our services here: https://www.pema.io/discover

    40 min
  2. The Playbook for Founders Using AI Agents (Without Losing Human Touch) with Maritza Tobon

    JAN 29

    The Playbook for Founders Using AI Agents (Without Losing Human Touch) with Maritza Tobon

    How do you use AI agents to scale faster without turning your business into something you don’t recognize? AI is no longer a future trend. It is actively reshaping how founders, agencies, and SMBs operate right now. Yet most leaders are either overwhelmed by AI hype or stuck chasing tools without a clear strategy. In this episode, we sit down with Maritza Tobon, Co-Founder and CTO of Maison, to unpack how AI agents actually work and how founders should be thinking about AI going into 2026. This conversation focuses on AI for founders, agentic AI, and how teams can leverage AI in smart and unconventional ways without sacrificing trust, culture, or human connection. If you are building a service business, agency, or community-led brand and want to stay competitive in the AI era, this is a must-listen. Timestamps: 00:17 Why AI is now a leadership decision for founders02:05 Maritza’s path from enterprise tech to AI-first startup founder06:37 How founders should start using AI without overcomplicating it09:42 Why prompt engineering is overrated for most businesses17:39 What AI agents are and how they differ from automation27:31 Why people plus AI will outperform service-only businessesConnect with Maritza: https://www.linkedin.com/in/maritzatobon/ RESOURCES BELOW! Download The Free Outbound Sales Playbook: Master cold outreach, close more deals & drive revenue to your business using The Outbound Sales Playbook. Battle-tested on over 1,000+ businesses and proven with over 100M data-points. Join The Takeover Community: Sign up for The Takeover newsletter and get the latest marketing tips, sales strategies, and business insights delivered straight to your inbox. Join a community of entrepreneurs & high-performers dominating all areas of Sales & Marketing. Sign up for the newsletter. About The Hosts: Tim & Cindy Dodd are the Co-founders of PEMA.io, based out of Miami, FL. Connect with Tim and Cindy on LinkedIn and Instagram: Tim’s LinkedIn, Tim’s Instagram Cindy’s LinkedIn, Cindy’s Instagram About PEMA.io: Need B2B Appointments or want to grow your authority on LinkedIn? Learn more about our services here: https://www.pema.io/discover

    42 min
  3. 4 Hard Marketing and Sales Truths Most Businesses Will Ignore in 2026

    JAN 22

    4 Hard Marketing and Sales Truths Most Businesses Will Ignore in 2026

    The rules have changed again. What worked even a year ago in marketing and sales is already breaking down, and 2026 will punish anyone still running outdated playbooks. This episode is a focused compilation built around four marketing and sales truths that consistently showed up across our conversations. These are not trends. These are realities we saw play out with companies that kept closing, scaling, and expanding while others stalled. If you want to dominate your market in 2026, this episode will reset how you think about demand, offers, selling, and growth. Timestamps: 00:00 – Why 2026 will expose weak marketing and sales systems 04:12 – Truth #1: Buyers buy outcomes, not services 10:41 – Truth #2: No-brainer offers beat perfect sales scripts 18:26 – Truth #3: The sale does not end when the deal closes 26:58 – Truth #4: Expansion is engineered, not accidental These four truths will determine who wins next. RESOURCES BELOW! Download The Free Outbound Sales Playbook: Master cold outreach, close more deals & drive revenue to your business using The Outbound Sales Playbook. Battle-tested on over 1,000+ businesses and proven with over 100M data-points. Join The Takeover Community: Sign up for The Takeover newsletter and get the latest marketing tips, sales strategies, and business insights delivered straight to your inbox. Join a community of entrepreneurs & high-performers dominating all areas of Sales & Marketing. Sign up for the newsletter. About The Hosts: Tim & Cindy Dodd are the Co-founders of PEMA.io, based out of Miami, FL. Connect with Tim and Cindy on LinkedIn and Instagram: Tim’s LinkedIn, Tim’s Instagram Cindy’s LinkedIn, Cindy’s Instagram About PEMA.io: Need B2B Appointments or want to grow your authority on LinkedIn? Learn more about our services here: https://www.pema.io/discover

    55 min
  4. How Great Leaders Build Teams That Last with Kate Alavez

    JAN 12

    How Great Leaders Build Teams That Last with Kate Alavez

    Most leaders talk about culture. Very few know how to build it in a way that actually scales. In this episode of The Takeover, we sit down with Kate Alavez, President of PromoShop, Inc., to unpack what it takes to grow inside one organization, lead through change, and build a people first culture that lasts for decades. Kate shares her journey from an entry level role to the president’s seat, the role visibility played in her growth, and why humility and performance must coexist at the highest levels of leadership. We also dive into how PromoShop has stayed adaptable through industry shifts, how sales and operations work as one team, and where promotional merchandise is headed next. If you are a founder, executive, or emerging leader focused on longevity, trust, and execution, this conversation delivers a real signal. In this episode, you’ll learn: [00:44] The key moments that shaped Kate’s leadership journey [03:37] Why visibility accelerates opportunity inside organizations [06:29] What a people first culture actually looks like day to day [11:10] How sales and operations stay aligned as one team [14:54] The values that have kept PromoShop thriving for over 20 years [19:34] How merchandise has evolved into a brand experience [21:25] Using AI responsibly without losing human connection [27:36] Leadership non negotiables for long term success Connect with Kate Alavez Website: www.promoshopinc.com LinkedIn: Kate Alavez RESOURCES BELOW! Download The Free Outbound Sales Playbook: Master cold outreach, close more deals & drive revenue to your business using The Outbound Sales Playbook. Battle-tested on over 1,000+ businesses and proven with over 100M data-points. Join The Takeover Community: Sign up for The Takeover newsletter and get the latest marketing tips, sales strategies, and business insights delivered straight to your inbox. Join a community of entrepreneurs & high-performers dominating all areas of Sales & Marketing. Sign up for the newsletter. About The Hosts: Tim & Cindy Dodd are the Co-founders of PEMA.io, based out of Miami, FL. Connect with Tim and Cindy on LinkedIn and Instagram: Tim’s LinkedIn, Tim’s Instagram Cindy’s LinkedIn, Cindy’s Instagram About PEMA.io: Need B2B Appointments or want to grow your authority on LinkedIn? Learn more about our services here: https://www.pema.io/discover

    37 min
  5. We Analyzed 150 Million LinkedIn DMs. 7 Rules That Actually Book B2B Meetings

    12/26/2025

    We Analyzed 150 Million LinkedIn DMs. 7 Rules That Actually Book B2B Meetings

    If your LinkedIn outreach feels flat and your inbox is full of replies that go nowhere, this episode gives you a sharper path forward. We analyzed 150 million LinkedIn DMs across more than a thousand B2B campaigns. Seven patterns kept repeating in the highest converting messages. We walk through them at a high level so you can start spotting what to fix, what to simplify, and what to stop doing entirely. You will hear why some messages get opened immediately, why others get skipped without a second thought, and what a few subtle shifts can do for your acceptance and reply rates. If you're serious about booking more B2B meetings with direct outreach, this episode gives you the signal without spoiling the strategy. Chapter Markers: [01:11] Message length and inbox visibility[03:36] Personalization that hurts more than it helps[05:28] Connection requests and prospect psychology[09:21] Free value offers and faster momentum[13:38] Specific outcomes and numbers that stop the scrollRESOURCES BELOW! Download The Free Outbound Sales Playbook: Master cold outreach, close more deals & drive revenue to your business using The Outbound Sales Playbook. Battle-tested on over 1,000+ businesses and proven with over 100M data-points. Join The Takeover Community: Sign up for The Takeover newsletter and get the latest marketing tips, sales strategies, and business insights delivered straight to your inbox. Join a community of entrepreneurs & high-performers dominating all areas of Sales & Marketing. Sign up for the newsletter. About The Hosts: Tim & Cindy Dodd are the Co-founders of PEMA.io, based out of Miami, FL. Connect with Tim and Cindy on LinkedIn and Instagram: Tim’s LinkedIn, Tim’s Instagram Cindy’s LinkedIn, Cindy’s Instagram About PEMA.io: Need B2B Appointments or want to grow your authority on LinkedIn? Learn more about our services here: https://www.pema.io/discover

    22 min
  6. From 80K in Debt to over 100M in Revenue using Referral Engines (with Tyler Wagner)

    12/16/2025

    From 80K in Debt to over 100M in Revenue using Referral Engines (with Tyler Wagner)

    What would your business look like if you could scale to 25M a year without paid ads, funnels, or complicated tech stacks? In this episode, we sit down with Tyler Wagner, founder of Authors Unite and the force behind thousands of bestselling authors. Tyler breaks down the unconventional growth model he used to build a multi-eight-figure business. He explains why he ignored traditional marketing, how he created a referral engine that compounds, and why consistency and volume will outrun everything else when it comes to scaling. If you want to understand how the top players think about partnerships, outbound, and high-ticket sales, lock into this conversation. This is a rare behind-the-scenes look at what it takes to win at a very high level. We discuss: - Creating the first bestselling authors - The moment his first business took off - Building momentum through referral partners - Scaling to multi-eight figures - What winning looks like at this stage Connect With Tyler Wagner:  Authors Unite: https://authorsunite.com  Partner Profits: https://partnerprofits.io RESOURCES BELOW! Download The Free Outbound Sales Playbook: Master cold outreach, close more deals & drive revenue to your business using The Outbound Sales Playbook. Battle-tested on over 1,000+ businesses and proven with over 100M data-points. Join The Takeover Community: Sign up for The Takeover newsletter and get the latest marketing tips, sales strategies, and business insights delivered straight to your inbox. Join a community of entrepreneurs & high-performers dominating all areas of Sales & Marketing. Sign up for the newsletter. About The Hosts: Tim & Cindy Dodd are the Co-founders of PEMA.io, based out of Miami, FL. Connect with Tim and Cindy on LinkedIn and Instagram: Tim’s LinkedIn, Tim’s Instagram Cindy’s LinkedIn, Cindy’s Instagram About PEMA.io: Need B2B Appointments or want to grow your authority on LinkedIn? Learn more about our services here: https://www.pema.io/discover

    42 min
  7. The Agency Landscape is Changing & 3 Moves to Dominate in 2026

    12/04/2025

    The Agency Landscape is Changing & 3 Moves to Dominate in 2026

    The agency world is in a shakeup. AI is changing how work gets done, how in-house teams are structured, and which agencies even make the shortlist. On top of that, buyers are more risk averse, sales cycles are tighter, and the old pitch decks are falling flat. In this episode, we pull back the curtain on what we are actually seeing across hundreds of agencies behind the scenes. There is a clear pattern between the agencies that are quietly breaking records and the ones that feel like they are pushing a boulder uphill. It comes down to three specific shifts. We talk about the kind of offer that gets a yes without six months of internal approvals, why traditional “awareness first” marketing is losing ground to outcome based campaigns, and how founder visibility is turning into one of the strongest growth channels for agencies in 2026. If you run a marketing, digital, creative, or PR agency and you want to stay off the chopping block, this episode will show you how to adjust before the market forces you to. Key topics + chapter markers Why the agency landscape is shifting in 2026Risk removal and “land and expand” offersThe end of traditional marketing playbooksFounder visibility as a growth engineThe three questions every agency should ask before 2026 Schedule a call with our team to see how we can help your agency scale lead flow and sales meetings with direct outreach and LinkedIn authority content. RESOURCES BELOW! Download The Free Outbound Sales Playbook: Master cold outreach, close more deals & drive revenue to your business using The Outbound Sales Playbook. Battle-tested on over 1,000+ businesses and proven with over 100M data-points. Join The Takeover Community: Sign up for The Takeover newsletter and get the latest marketing tips, sales strategies, and business insights delivered straight to your inbox. Join a community of entrepreneurs & high-performers dominating all areas of Sales & Marketing. Sign up for the newsletter. About The Hosts: Tim & Cindy Dodd are the Co-founders of PEMA.io, based out of Miami, FL. Connect with Tim and Cindy on LinkedIn and Instagram: Tim’s LinkedIn, Tim’s Instagram Cindy’s LinkedIn, Cindy’s Instagram About PEMA.io: Need B2B Appointments or want to grow your authority on LinkedIn? Learn more about our services here: https://www.pema.io/discover

    28 min
  8. Win 2026 Before the New Year Even Starts

    11/27/2025

    Win 2026 Before the New Year Even Starts

    There is a pattern that appears every year. From November through the end of December, most companies ease up. Sales slows, content slows, follow up fades. Yet this is the stretch where decision makers consume more content than usual. It is the moment when effort compounds faster and where the smallest moves today create outsized returns in January. In this episode, we walk through how to turn these weeks into your advantage. You will hear how we have used this season to drive strong revenue and how that momentum transforms the first quarter that follows. You will also learn the three steps you can use right away to build pipeline, increase visibility, and strengthen relationships while others disappear. If you want January to feel different, this is where the shift starts. Key Topics + Chapters What the rebound effect is and why it mattersHow early effort becomes amplified in JanuaryHow to create the reason for the season for your prospectsWhy content consumption rises while content creation dropsHow to keep pipeline warm while competitors shut downLet’s Get Winning! RESOURCES BELOW! Download The Free Outbound Sales Playbook: Master cold outreach, close more deals & drive revenue to your business using The Outbound Sales Playbook. Battle-tested on over 1,000+ businesses and proven with over 100M data-points. Join The Takeover Community: Sign up for The Takeover newsletter and get the latest marketing tips, sales strategies, and business insights delivered straight to your inbox. Join a community of entrepreneurs & high-performers dominating all areas of Sales & Marketing. Sign up for the newsletter. About The Hosts: Tim & Cindy Dodd are the Co-founders of PEMA.io, based out of Miami, FL. Connect with Tim and Cindy on LinkedIn and Instagram: Tim’s LinkedIn, Tim’s Instagram Cindy’s LinkedIn, Cindy’s Instagram About PEMA.io: Need B2B Appointments or want to grow your authority on LinkedIn? Learn more about our services here: https://www.pema.io/discover

    16 min
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5
out of 5
36 Ratings

About

Ready to dominate your market? The Takeover is your go-to podcast for growth strategies that work. Whether you’re leading a company, driving marketing initiatives, or closing sales, these battle-tested strategies will help you scale. Each episode breaks down big ideas into actionable steps empowering you to generate more leads, drive more sales, and scale your business. Tune in for real advice delivered by world-class marketers & business leaders to help you dominate in all areas of Sales & Marketing. Let’s Get Winning!

Information

  • Creator
    Tim and Cindy Dodd
  • Years Active
    2023 - 2026
  • Episodes
    127
  • Rating
    Explicit
  • Copyright
    © 2026 The Takeover with Tim and Cindy
  • Show Website
    The Takeover with Tim and Cindy