Entrepreneurs with Heart

Adria Marshall & Sydney Mufuka

This show will teach you how to build a solid foundation and grow your small business so you can leave your corporate job and take your business from side hustle to full time. If you are looking for business advice from a self-made 7 figure entrepreneur then this is the show for you. This show will provide valuable insights for beginner entrepreneurs and small business owners on topics ranging from building authority online, email marketing, building a team and outsourcing, content marketing, website optimization, social media strategies, how to get more traffic, productivity tips, and so much more.  If you want to learn how to start and grow your business without spending thousands on business school, then hit the follow button and tune in to get started. This show will provide answers to questions like: What do I need to do first to start my business?How do I get more sales in my business?What software do I need for my business?How should I price my products?Where should I promote my business?How can I find someone to make my products?How do I balance my business and my personal life?When is the right time to hire?Should I run Facebook Ads for my business?

  1. 12/11/2024

    Email List Segmentation Made Easy: Tips from The Launch Maverick Lisa Njambi

    In this episode of Entrepreneurs with Heart, we sit down with Lisa Njambi, co-founder of The Launch Maverick, to uncover the secrets of email marketing, audience segmentation, and turning subscribers into loyal customers. Lisa shares her incredible journey from biochemistry to copywriting, showcasing how she leveraged her analytical skills to transform into a marketing expert.  Whether you're just starting to grow your email list or you're ready to refine your segmentation strategy, Lisa offers actionable insights to elevate your approach. We discuss the importance of understanding your audience’s evolving needs, how to avoid the dreaded spam folder, and why low-end products or subscription models can be game-changers. Plus, we dive into the technicalities of email platforms, subscription strategies for creatives, and how segmentation is key to building trust and increasing conversions.  This episode is packed with tips and strategies for small business owners who want to make their email marketing more effective and impactful. Topics Discussed in the Episode: Lisa Njambi’s career transition from biochemistry to email marketing expertise.The importance of email list segmentation and how it boosts conversions.How low-end products and subscription models create trust with new customers.Practical tips for avoiding the spam folder and increasing email deliverability.The role of email marketing analytics in understanding your audience and growing sales.Quote: Email marketing is about speaking to the right people at the right time. Connect with Lisa: Website: The Launch Maverick: Launches, Funnels, & Marketing for Impact-Driven Brands LinkedIn: Lisa Njambi- The Launch Maverick Facebook Profile: Lisa Njambi Facebook Business: The Launch Maverick Connect with Sydney: Website Shop Instagram Connect with Adria Website Instagram

    49 min
  2. 11/27/2024

    Building Unshakable Self-Trust: Amy Posner’s Blueprint for Creative Entrepreneurs

    This week on Entrepreneurs with Heart, we sit down with Amy Posner, a seasoned business mentor with an inspiring background that spans creative entrepreneurship and strategic coaching. Amy shares powerful insights on the shift from wanting to be liked to building respect in business and the transformative realization that fueled her journey. With stories from her early days buying into a small business to her current role empowering creative freelancers, Amy unpacks lessons on developing “unshakable self-trust,” overcoming imposter syndrome, and using discipline as a foundation for success. We discuss the psychology of entrepreneurship, exploring the challenges creatives face in building sustainable businesses—especially when their passions clash with the demands of the business world. Amy explains how shifting mindsets, especially through tools like meditation and journaling, can lead to personal clarity and more meaningful professional impact. Plus, she shares wisdom from her father on maintaining a positive mental attitude and discusses why fear often overshadows faith when chasing big dreams.  Whether you’re a freelancer, artist, or seasoned entrepreneur, Amy’s down-to-earth advice offers a fresh perspective on staying true to yourself, setting clear goals, and building a support system that celebrates your unique skills. Topics Discussed in the Episode: The importance of being respected over being liked in businessBalancing creativity with business acumen for sustainable successTools for overcoming imposter syndrome and building self-trustDiscipline in mindset and work routines as keys to achievementRecognizing and embracing your unique strengths Connect with Amy Posner: Breakthrough Clients | Free course for freelancers  Amy Posner (she/her) (@amyrposner) • Instagram photos and videos Amy Posner - Owner - AmyPosner.com Business growth mentor for creative freelancers | LinkedIn Amy Posner Connect with Sydney: Website Shop Instagram Connect with Adria Website Instagram

    52 min
  3. 11/20/2024

    Building a Balanced Business: Irene’s Journey with Divine OBM

    In this episode of Entrepreneurs with Heart, hosts Sydney and Adria welcome Irene, an accomplished online business manager (OBM) and mother of four, who shares her journey from a solo entrepreneur to a trusted operations partner for growing businesses. Irene, founder of Divine OBM, opens up about her experience in creating healthy work boundaries, managing clients across time zones, and balancing her professional ambitions with her responsibilities as a parent. Adria and Sydney discuss how Irene mastered the art of running efficient and smooth business launches, complete with step-by-step details for preparing, executing, and optimizing every campaign. With a genuine focus on maintaining mental well-being and sustainability, Irene offers practical advice for anyone feeling the strain of scaling a business. Irene shares tips on setting boundaries, managing work-life harmony, and building a support team that enables entrepreneurs to focus on what truly matters. This episode is packed with actionable advice and inspiration for entrepreneurs looking to grow their business without compromising their personal lives. Topics Discussed in the Episode: Irene’s journey from virtual assistant to a successful online business managerStrategies for setting and communicating boundaries in work and lifeA breakdown of a successful launch strategy: pre-launch, launch, and post-launch phasesHow to build and optimize marketing funnels to capture and convert leadsBalancing family, self-care, and work across different time zonesConnect with Irene and Divine OBM: https://divineobm.com/ https://www.instagram.com/divine_obm/?hl=en https://www.facebook.com/divineOBM/ https://ke.linkedin.com/in/irenemuriuki Connect with Sydney: Website Shop Instagram Connect with Adria Website Instagram

    34 min

About

This show will teach you how to build a solid foundation and grow your small business so you can leave your corporate job and take your business from side hustle to full time. If you are looking for business advice from a self-made 7 figure entrepreneur then this is the show for you. This show will provide valuable insights for beginner entrepreneurs and small business owners on topics ranging from building authority online, email marketing, building a team and outsourcing, content marketing, website optimization, social media strategies, how to get more traffic, productivity tips, and so much more.  If you want to learn how to start and grow your business without spending thousands on business school, then hit the follow button and tune in to get started. This show will provide answers to questions like: What do I need to do first to start my business?How do I get more sales in my business?What software do I need for my business?How should I price my products?Where should I promote my business?How can I find someone to make my products?How do I balance my business and my personal life?When is the right time to hire?Should I run Facebook Ads for my business?