Take 10 to Take Down Big Tobacco

American Heart Association
  • 5.0 (3)
  • MEDICINE

Take 10 to Take Down Big Tobacco is produced by the California Tobacco Endgame Center for Organizing and Engagement, a project of the American Heart Association with funding from the California Tobacco Prevention Program. Learn more at Organizingtoendtobacco.org.

Episodes

  1. 09/15/2025

    Art and Advocacy

    Spoken word artist Ryon Everidge and Eric Batch from the American Heart Association dive into how art fuels advocacy. They discuss powerful pieces like "What Would They Say?" and "How Long Will You Target Me" to challenge tobacco industry tactics and uplift community voices. This episode highlights how creative expression can drive public health awareness and inspire policy change.

    13 min

  2. 05/01/2025

    Public Health Insights and Shifting Strategies of Big Tobacco

    In this episode of Take Ten to Take Down Big Tobacco, veteran public health advocate Jim Knox shares powerful insights from decades on the front lines and unpacks how the tobacco industry's tactics continue to evolve. Tune in for a compelling look at the challenges—and opportunities—in the fight for a healthier future.

    15 min

  3. 12/17/2024

    Shifting the Narrative on Retail Tobacco Sales: Breaking Free from Big Tobacco

    In this episode of Take Ten to Take Down Big Tobacco, we sit down with Nathan Subramanian from Alameda County's Tobacco Control Program.  Discover how bold, community-driven strategies are setting the stage to end the commercial tobacco epidemic. This is more than just tobacco prevention—it's a movement to reclaim our communities from the grip of Big Tobacco.

    14 min

  4. 09/17/2024

    Inside the Decision Maker's Mind: Insights from El Monte Mayor Pro Tem Dr. Julia Ruedas

    Decision makers have a significant impact on the success of tobacco prevention policies, and it is important to build your coalition skills and keep them engaged.  El Monte Mayor Pro Tem Dr. Ruedas shares her experiences and advice that can empower you to take your efforts to the next level.

    16 min

  5. 05/17/2024

    Meeting with Decision-Makers for I&E Days

    In this episode, we discuss how to have effective meetings with decision-makers with Amaya Wooding, Project Coordinator at LGBTQ Minus Tobacco; Shelly Brantley, Project Director at RISE; and Ignacio Burgos, Youth and Young Adult Specialist at the California Youth Advocacy Network. For closed captioning, click here: https://four.libsyn.com/content_edit/index/item_id/31359347

    13 min
  6. Strengthening the Movement with Rod Lew

    02/05/2024

    Strengthening the Movement with Rod Lew

    Rod Lew, Executive Director at Asian Pacific Partners for Empowerment, Advocacy and Leadership (APPEAL), discusses where the tobacco prevention movement has been, where it is going, and how we can empower diverse communities to strengthen the movement.  For closed captioning, click here: https://organizingtoendtobacco.org/strengthening-the-movement-with-rod-lew/

    13 min

  7. 12/14/2023 · VIDEO

    Latino Coordinating Center

    Rosendo Iniguez from the Latino Coordinating Center highlights the work of the Center and discusses ways to effectively communicate with the Latino Community.

    11 min
  8. AMPLIFY! African American Coordinating Center

    11/01/2023

    AMPLIFY! African American Coordinating Center

    Empowering the African American and Black Communities to Fight Big Tobacco, Y'Lonn Burris from AMPLIFY! African American Statewide Coordinating Center.

    10 min
  9. Storytelling and Advocacy

    11/01/2023

    Storytelling and Advocacy

    Lori Bremner, Organizing and Engagement Manager from the Center, talks about how to use storytelling to achieve our advocacy goals.

    11 min
  • 9 Episodes

Ratings & Reviews

5
out of 5
3 Ratings

About

Take 10 to Take Down Big Tobacco is produced by the California Tobacco Endgame Center for Organizing and Engagement, a project of the American Heart Association with funding from the California Tobacco Prevention Program. Learn more at Organizingtoendtobacco.org.

Information