The Uncapped Photographer Podcast

Christa Rene

The Uncapped Photographer Podcast is a podcast for established photographers teaching them how to uncap their offerings and setup in their photography business without the burnout. Every other week, Christa Rene Robinson will share the clear and concise actions you need to take to grow your photography business. This is the info she WISH someone had told her much, much sooner that would have allowed her to grow even FASTER! This podcast is for you if you are ready to hit the next level in your business and income so you can build the life of your dreams! Christa is a wife, mom, and photographer turned business coach with 10 years of experience in the industry. If you’d like to connect or work with Christa, reach out to her on Instagram @‌christa_rene. You can also learn more about her on her website https://christarenephotography.com.

  1. NOV 14

    Black Friday Ideas for Photographers

    Summary In this episode, Christa explores the potential benefits of running a Black Friday sale for photographers, even for luxury brands. She debunks the myth that promotions devalue high-end services and emphasizes that strategic offers can serve as a significant cash injection and attract new clients. Christa highlights the importance of personalizing marketing efforts, such as using text messages over email blasts, to effectively engage potential clients. She provides practical ideas for Black Friday promotions, including online gallery sales, new client offers, gift card sales, and wall art or album discounts. Christa stresses the need for urgency in promotions and encourages photographers to experiment with different strategies to find what resonates best with their audience. Takeaways Promotions for Luxury Brands:Running a Black Friday sale can benefit even luxury brands without devaluing their services.Cash Injection:Strategic promotions can provide a significant cash boost and attract new clients.Personalized Marketing:Use personalized communication, like text messages, to engage clients more effectively than mass email blasts.Variety of Offers:Consider different promotional ideas such as online gallery sales, new client offers, gift card sales, and wall art or album discounts.Urgency in Promotions:Create a sense of urgency with deadlines to encourage immediate action from clients.Experimentation:Try different promotional strategies to see what resonates best with your audience.Consistent Engagement:Regularly engage with clients through multiple channels to stand out during the busy Black Friday period.Client-Centric Approach:Tailor offers to meet the specific needs and interests of your clients for better results.Thinking about joining Uncapped or Intensive coaching?  DM me the word COACH to www.instagram.com/christa_rene for a no pressure convo on if this could help your business grow to the next level. Thanks for listening! We’d LOVE if you left us a review! Connect with Christa on Instagram HERE! Enjoy a free 20-min training on adding $50k in income from products HERE! Apply for Uncapped HERE!

    15 min
  2. OCT 24

    “I wouldn’t pay that much… so how can I charge it?”

    Summary In this episode, Christa discusses the challenges and strategies for photographers considering raising their rates and running Black Friday promotions. She shares her personal journey of transitioning to a full-service photography model to increase income and emphasizes the importance of understanding one's value and pricing accordingly. Christa debunks the myth that luxury brands can't offer promotions and provides practical tips for running effective Black Friday offers. She highlights the significance of knowing your numbers, creating a unique client experience, and maintaining confidence in your pricing. Christa also stresses the importance of personal outreach and building a supportive community to navigate the ups and downs of running a photography business. Takeaways Value Alignment:Ensure your pricing reflects the value and experience you offer to clients.Full-Service Transition:Transitioning to a full-service model can increase income and client satisfaction.Black Friday Offers:Luxury brands can successfully run promotions without devaluing their brand.Know Your Numbers:Understanding your costs and profit margins is crucial for sustainable pricing.Personal Outreach:Direct, personal communication with clients can enhance engagement and sales.Community Support:Building a supportive community and seeking coaching can help navigate business challenges.Confidence in Pricing:Confidence in your pricing comes from clarity and understanding of your business goals.Client Experience:Creating a unique and valuable client experience justifies higher pricing.Adaptability:Be open to trying different promotional strategies to see what resonates with your clients.Long-Term Vision:Focus on long-term business goals rather than short-term comparisons with competitors.Thinking about joining Uncapped or Intensive coaching?  DM me the word COACH to www.instagram.com/christa_rene for a no pressure convo on if this could help your business grow to the next level. Thanks for listening! We’d LOVE if you left us a review! Connect with Christa on Instagram HERE! Enjoy a free 20-min training on adding $50k in income from products HERE! Apply for Uncapped HERE!

    28 min
  3. OCT 17

    Embracing your next step in business with Aislinn Eileen

    Want to connect with Aislinn? Follow her on Instagram https://www.instagram.com/aislinneileencoaching/ Summary In this engaging conversation, Christa and Aislinn McKenna explore the journey of transitioning to full service photography, the importance of mindset coaching, and the value of investing in mentorship. Aislinn shares her personal experiences and insights on creating unique client experiences, overcoming fears in pricing, and the significance of self-investment in achieving business success. The discussion emphasizes the transformative power of mindset and the necessity of stepping out of comfort zones to reach new heights in the photography industry. Takeaways Aislinn McKenna emphasizes the importance of mindset in business success.Investing in coaching can lead to significant revenue growth.Creating unique client experiences can differentiate your photography business.Premium pricing attracts premium clients who value the experience.Failure is a part of the journey and can lead to freedom.Self-investment is crucial for personal and professional growth.Mindset shifts are necessary for photographers to elevate their business.Building relationships with clients enhances the overall experience.It's important to trust yourself and your capabilities.You can fast track your success by learning from experienced mentors.Thinking about joining Uncapped or Intensive coaching?  DM me the word COACH to www.instagram.com/christa_rene for a no pressure convo on if this could help your business grow to the next level. Thanks for listening! We’d LOVE if you left us a review! Connect with Christa on Instagram HERE! Enjoy a free 20-min training on adding $50k in income from products HERE! Apply for Uncapped HERE!

    23 min
  4. SEP 26

    From $400 sessions → $2,500 sessions after a cross country move: Lindy’s story 🎉

    Want to connect with Lindy on social media? Follow her @lindyrebophoto Summary In this conversation, Lindy Rebro shares her journey as a full-service portrait photographer in Southeast Georgia. She discusses the challenges of restarting her business after a move, the impact of ADHD on her focus, and the importance of offering tangible products to clients. Lindy highlights her financial growth and the support she received from her community, emphasizing the value of perseverance and personal connection in her work. Takeaways Lindy Rebro is a full-service portrait photographer in Southeast Georgia.She restarted her photography business after moving cross-country.Lindy emphasizes the importance of differentiating herself in a saturated market.She faced challenges with ADHD, impacting her focus and business decisions.The shift to offering tangible products has significantly improved her client experience.Lindy's financial growth includes reaching a 10K month and aiming for six figures.Community support and guidance were crucial in her business journey.She believes in the value of education and continuous learning.Lindy's drive and competitive nature motivate her to push for success.She encourages others to embrace their struggles and keep moving forward.Thinking about joining Uncapped or Intensive coaching?  DM me the word COACH to www.instagram.com/christa_rene for a no pressure convo on if this could help your business grow to the next level. Thanks for listening! We’d LOVE if you left us a review! Connect with Christa on Instagram HERE! Enjoy a free 20-min training on adding $50k in income from products HERE! Apply for Uncapped HERE!

    20 min
  5. SEP 19

    From Startup to 6-Figures in the Senior Space at 20 yrs old: Interview with Gianna

    Want to connect with Gianna on social media? Follow her @giannamaclainephotography Summary In this conversation, Gianna McLean shares her inspiring journey as a senior photographer, detailing her rapid growth in the industry, the importance of product offerings, and the strategies she employed to build a successful senior team. She emphasizes the significance of mindset and coaching in achieving business milestones, including her recent home purchase at a young age. Gianna also discusses her plans to launch a coaching program to empower other photographers in the senior space. Takeaways Gianna started her photography business right after high school.She quickly learned the ropes of senior photography through experience.Adding products to her sessions significantly increased her revenue.Clients appreciate both digital images and physical products.Gianna successfully launched a senior team to enhance marketing.She adjusted her pricing strategy to reflect the value of her services.In April, she achieved one of her biggest months in sales.Gianna bought her first house at the age of 20.She plans to launch a coaching program for senior photographers.Mindset and support are crucial for business growth.Thinking about joining Uncapped or Intensive coaching?  DM me the word COACH to www.instagram.com/christa_rene for a no pressure convo on if this could help your business grow to the next level. Thanks for listening! We’d LOVE if you left us a review! Connect with Christa on Instagram HERE! Enjoy a free 20-min training on adding $50k in income from products HERE! Apply for Uncapped HERE!

    18 min
  6. SEP 12

    From Overwhelmed to Empowered: Simplifying Paid Ads with Lauren

    Want to follow along with Lauren on Social Media: @goldmangrows https://www.goldmangrows.com/ Summary In this episode, Christa welcomes Lauren from Goldman Grows, a paid ads leader with extensive experience managing multi-million dollar ad budgets. Lauren shares her insights on how creatives can harness Facebook ads to elevate their business to the next level. Together, Christa and Lauren discuss practical strategies and hint at an exciting collaboration in the works. Tune in to learn from Lauren's expertise and discover how to make paid ads a transformative tool for your business. Takeaways Simplifying Paid Ads: Lauren shares how paid ads can be straightforward and cost-effective, debunking common myths.Solid Offer Foundation: Ensure your offer is strong and engaging before investing in paid ads to maximize effectiveness.Precision Targeting: Utilize ads manager for precise audience targeting, rather than relying on post boosting.Building an Ecosystem: Integrate ads with organic content to create a cohesive marketing strategy that enhances brand exposure.Long-term Strategy: Approach paid ads as a long-term investment rather than a quick solution for immediate results.Investing in Growth: Embrace the mindset of investing in ads as a pathway to personal and professional development.Exciting Collaboration: Christa and Lauren hint at a future collaboration designed to help creatives and photographers scale their businesses.Thinking about joining Uncapped or Intensive coaching?  DM me the word COACH to www.instagram.com/christa_rene for a no pressure convo on if this could help your business grow to the next level. Thanks for listening! We’d LOVE if you left us a review! Connect with Christa on Instagram HERE! Enjoy a free 20-min training on adding $50k in income from products HERE! Apply for Uncapped HERE!

    27 min

Ratings & Reviews

5
out of 5
8 Ratings

About

The Uncapped Photographer Podcast is a podcast for established photographers teaching them how to uncap their offerings and setup in their photography business without the burnout. Every other week, Christa Rene Robinson will share the clear and concise actions you need to take to grow your photography business. This is the info she WISH someone had told her much, much sooner that would have allowed her to grow even FASTER! This podcast is for you if you are ready to hit the next level in your business and income so you can build the life of your dreams! Christa is a wife, mom, and photographer turned business coach with 10 years of experience in the industry. If you’d like to connect or work with Christa, reach out to her on Instagram @‌christa_rene. You can also learn more about her on her website https://christarenephotography.com.

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