Million Dollar Days

Robby Choucair and George Passas

Welcome to Million Dollar Days with Robby Choucair & George Passas. Your go-to podcast for a deep dive into the world of Life and Business Mastery. Join hosts Robby Choucair and George Passas, a dynamic marketer and a seasoned Entrepreneur, as they navigate through an array of intriguing topics ranging from the everyday to the extraordinary. Robby brings his marketing expertise to the table, offering insights into the latest strategies and trends. George, with his extensive experience in business, provides a grounded, practical perspective. Together, they explore everything from the feasibility of alien existence to effective goal setting, and even the nuances of religion. Million Dollar Days  is not just about business acumen; it's an exploration of life's many facets, wrapped up in conversations that are as enlightening as they are entertaining. Tune in and be part of our journey, where every day is a million-dollar day, filled with learning, laughter, and the pursuit of mastery.

  1. The Most Expensive Mistakes in Business

    3D AGO

    The Most Expensive Mistakes in Business

    Send us a text Ever feel like you returned from a “break” only to land in the same loop of emails, invoices, and small fires? We dig into the real shift that breaks that cycle: stop operating, start leading. This conversation pulls apart what it takes to step into a true CEO role—hiring a strong second-in-command, enforcing standards that protect your cash flow, and designing systems your team actually uses every day. We get honest about the biggest mistakes across ten years in business. Ignoring brand early cost years of compounding attention. Trying to learn everything alone bled time and money that a great mentor could have saved. Hiring cheap created expensive headaches; hiring senior talent bought back time, trust, and momentum. And the costliest lesson of all: being lenient on client payments. We share the exact practices that fixed it—clear expectations at contract signing, strict late fees, and zero-blur lines between friendly and friends. From there, we zoom in on systems and compliance. It’s not enough to document processes; you have to remove ambiguity. Use precise timing, clear outcomes, and visual instructions so there’s no room to drift. Ask yourself: if my life depended on this task getting done, what would I provide? That mindset changes adoption, quality, and pace. We also question whether it’s smarter to buy a business with working systems rather than building from scratch, and why real-world learning beats academic theory for practical performance. If you’re ready to stop reliving the same 12 months, this is your playbook: set standards, enforce payments, hire for excellence, and buy back your time so you can grow brand, pipeline, and opportunities that scale. Business becomes a vehicle for personal growth when you choose excellence over busyness and design a company that moves. Subscribe, share this with a friend who needs the push, and if you’re in construction, message us for the free ticket link to the Builder Summit on February 25 in Melbourne. Your next level starts with one decision—what will you change today?

    1h 13m
  2. When A Brand Becomes A Tribe: Why People Wear The Logo, Pay The Premium, And Stay Loyal

    JAN 11

    When A Brand Becomes A Tribe: Why People Wear The Logo, Pay The Premium, And Stay Loyal

    Send us a text Blink and the holidays vanished, but the lessons stuck. We headed to California expecting pure magic at Disneyland and walked away with something bigger: a live masterclass in how the world’s strongest brands turn customers into fans. We break down immersive lands that feel like movie sets, fast pass systems that stall your day, and the high-cost, high-delight choices families make to skip lines. Then we compare it with Universal Studios, where lower expectations met smoother logistics, punchier ride design, and an experience that hits harder for adults. From there, the story moves courtside. At the Intuit Dome, facial recognition handles entry, food, and merch with near-zero friction, while NBA entertainment keeps the energy up every minute. We talk about why that matters—because frictionless systems and constant engagement are what modern audiences expect everywhere. On the flight, a small act of care from Qantas turned anxiety into loyalty. That’s the blueprint: great product, memorable service, and thoughtful touches when it counts. We also get honest about price and identity. Why do people wear Disneyland merch head to toe? Why do Yeti bottles command a premium? How did Porsche make ownership feel like joining a family while a service quote elsewhere did the opposite? Add Secretlab’s packaging and support, and you get a simple pattern: performance earns trust, service cements it, and symbols broadcast belonging. We connect those dots to practical takeaways for any founder or marketer—engineer emotional moments, remove buying friction, reward loyalty, and create artifacts people want to show off. If you’re planning a theme park trip, curious about the economics behind billion-dollar experiences, or focused on building a brand that compels people to say “I only buy from them,” this conversation will spark ideas you can use now. Subscribe, share with a friend who loves brand strategy, and tell us: which brand has your unwavering loyalty—and why?

    1h 5m
  3. Be Exceptional in 2026: Roll The Dice

    JAN 4

    Be Exceptional in 2026: Roll The Dice

    Send us a text Ready to make 2026 the year you stop flirting with your goals and start owning them? We kick off with a bold reset: set “exceptional” as the baseline, not the bonus. That shift pulls everything else into focus—clearer standards, faster decisions, and the courage to pick risks that actually make your stomach flip. If the mind quits before the body, we build the kind of daily rules that carry us when motivation vanishes. We unpack how comfort becomes the quiet ceiling on growth and why comparison is only toxic when it steals your joy. Observation, on the other hand, is a lever; study bigger players to spot your constraints and redesign your systems. We talk real stakes too—rolling the dice on a $10M+ project, using long-term strategy to eat small costs and win bigger trust, and building resilience so a hit that once ruined your week barely dents your morning. You’ll hear practical tactics for replacing hype with habits: no-snooze mornings, non-negotiable blocks, and micro-bravery reps that compound into macro wins. There’s also a mindset audit: choose courage where fear lives, aim for bigger problems that elevate your capacity, and protect your home life from business shrapnel. We’re bringing in more guests this year—people who don’t always agree with us—to sharpen ideas and stress-test beliefs. If you want to play a bigger game, this conversation gives you the playbook: standards over slogans, discipline over dopamine, and smart risks over safe routines. If you felt this, hit follow, subscribe on your favorite platform, and share it with a friend who’s ready to roll the dice in 2026. Then tell us: what’s your word of the year—and what scary move are you committing to this week?

    58 min
  4. That’s a Wrap

    12/28/2025

    That’s a Wrap

    Send us a text Time doesn’t slow down just because the calendar does. We take a hard, honest look at the year that was—what worked, what hurt, and what taught us more than we wanted to learn—and then we sketch a sharper plan for what comes next. From the joy of rest as a real strategy to the shock of how fast wins normalize, this one’s about choosing progress on purpose. We get into high-performance mindset without the fluff: early mornings on January 1, the quiet edges that stack over time, and a year defined by persistence. George shares how eight tough months demanded grit, the big personal milestones that still mattered, and a difficult leadership decision that forced clarity on values. Robbie opens up about building systems that dwarf last year’s, the frustration of delayed results, and the question that stings but guides: are you playing the right game on the right horizon? Risk takes center stage with a $12.5M contract that could propel or punish. We walk through worst-case thinking, legal realities, cash flow danger, and the equally scary alternative—staying the same. Then we dismantle New Year’s resolutions and rebuild a practical approach: start tomorrow, not “someday.” Set one meaningful goal in each pillar—health, wealth, relationships, and experiences—and back it with habits, deadlines, and systems that make progress likely. We also confront hedonic adaptation head-on: why the office, the car, and the win all fade fast, and how to anchor your efforts to purpose, not novelty. If you want a smarter way to end the year and a cleaner way to begin the next, this conversation gives you prompts, guardrails, and momentum. Subscribe, share with someone who needs a nudge, and leave a review with your one-word summary of the year—we’ll read our favorites on the show.

    1h 3m
  5. Should Australia Put a Stop to Owner Builders?

    12/21/2025

    Should Australia Put a Stop to Owner Builders?

    Send us a text A howling wind shreds a campsite, a lonely mate nearly gets blown away, and a highway stop turns into a $1,018 gut punch over an unregistered company car. That flash of blue lights opens the door to a bigger question we’ve all felt: why do the systems that happily take your money fail at the moments that matter? We pull apart VicRoads bureaucracy, the dead weight of outdated taxes, and the slow grind of council delays that can sink a project long before a slab is poured. Then we go straight at the sacred cow: owner builders. George takes the gloves off—most people don’t have the time, the trade leverage, or the coordination to deliver a safe, durable home without paying for it twice in delays and defects. We break down how trades price owner builders, why vague drawings explode into variations, and where hidden risks live behind paint and plaster. Robbie presses on freedom, AI as a coach, and whether a smarter framework could unlock a better path for those who can’t or won’t hire a builder. We search for a middle ground that respects ambition and protects outcomes: short, targeted education on sequencing, codes, contracts, and estimating; mandatory stage inspections beyond slab and frame; and independent oversight from registered builders or project managers who can approve each gate before you move forward. Along the way we share practical buying signals—documentation quality, real branding, transparent communication, and how a well-run process beats a too-cheap quote every time. If you care about building—your home, your business, or the industry—this conversation gives you usable filters and a clear sense of where things break and how to fix them. Join us, then tell us where you stand: should anyone be allowed to build a house, or is it time to reform the rules? Subscribe, share this with a mate who’s planning a build, and leave a review to help more people find the show.

    1h 33m
  6. Procrastination Is Expensive: Pay Now Or Pay More Later

    12/14/2025

    Procrastination Is Expensive: Pay Now Or Pay More Later

    Send us a text A twenty-second jet ski gag beat months of polished business content. That gut punch sparked a bigger conversation: are we chasing views, or building value? We walk through the strange math of the internet—why entertainment wins the scroll, why educational content wins the sale, and how to align your strategy so the numbers that go up are the ones that pay you. We compare platforms and unpack why reposting a proven clip can still outperform most of your feed. Then we zoom out to the metric that matters: revenue. Alex Hormozi’s pivot back to tactical content is a case study in choosing money over fame. Sponsorship stories, comment-section chaos, and brand choices show up here not as theory, but as decisions you need to make if you want a business that lasts. From there, we dive into procrastination—the hidden tax on growth. Fear of judgment, perfectionism, and comfort masquerade as standards while they steal your time, focus, and deals. Pain avoided is pain intensified. You’ll hear simple tools we actually use: a four-quadrant board (do now, do later, delegate, eliminate), deep work instead of multitasking, and a bias toward fast, reversible decisions. We talk blind spots and why you probably can’t remove your own—mentors and peers exist to show you what you can’t see. If you’ve been putting off a task, a call, or a launch, break it into the next tiny step and do it today. Subscribe for more straight talk on content strategy, business growth, and execution. Share this with someone who needs the push, and leave a review telling us the one thing you’ll finish before the day ends.

    57 min
  7. How Business Owners Can Switch Off Without Dropping The Ball

    12/07/2025

    How Business Owners Can Switch Off Without Dropping The Ball

    Send us a text Year-end hits different when you’re running a team, a site, or a whole business. We open with the reality most leaders feel but rarely say out loud: the last few weeks of the year are hectic, attention is split, and in construction that can turn risky fast. We dig into why injuries and mistakes spike before the holidays and how simple, disciplined planning—four-week look-aheads, proactive trade bookings, clear durations—pulls teams out of chaos and back into control. From there we get practical about mental load. Do Not Disturb windows, email rules, and centralized accounts aren’t “nice to have,” they’re risk controls for your attention. We talk about training the system to solve problems without you: telling suppliers to call ops, consolidating invoicing, running ABA pay cycles, and resisting the reflex to be everyone’s switchboard. The payoff is fewer fires and more time for real work—process, brand, and strategy that actually moves the business. Can an owner truly switch off? Maybe not until the business is mature enough to run without you. We get honest about laptop-on-holiday decisions, the tension between control and freedom, and the leap required to hire people better than you. It’s uncomfortable, and it’s the point. We explore how mentors and paid expertise can ethically “skip the grind,” compressing years into months while accepting that you’ll still pay tuition in mistakes. There’s heart in here too. We laugh about Disneyland prices and fast passes while making a bigger point: core memories beat line items. Presence with family, a reception-free bush trip, or a rare quiet week between Christmas and New Year can be a strategy, not a cop-out. Discipline isn’t doing what you love; it’s doing what you don’t want to do without quick rewards—like showing up weekly for 111 episodes. If you want a sharper, safer, calmer 2025, this conversation gives you the operating system to start now. If this helped, follow and subscribe, share it with a friend who needs better boundaries, and drop a review telling us your best end-of-year system tweak.

    1h 9m
  8. How High Standards Shape Teams And Results

    11/30/2025

    How High Standards Shape Teams And Results

    Send us a text Where’s the line between empathy and excellence? We dive deep into the messy middle ground leaders face when standards slip, projects stack up, and “we’ll sort it out after the holidays” becomes the silent policy. From construction sites that live or die by early starts to content teams deciding whether to keep publishing during shutdowns, we unpack how small choices shape culture, safety, and brand. We share non-negotiables that prevent chaos before it starts: supervisors on site before trucks arrive, office teams online when trades need support, and social posts scheduled so your pipeline doesn’t go dark. You’ll hear how “the standard you walk past is the standard you accept” plays out on real projects, plus why direct feedback outperforms passive-aggressive nudges. Instead of swinging between extremes—hands-off complacency or headline-grabbing tyranny—we make the case for a blended leadership style anchored in values and measured by outcomes. You’ll also get a framework for diagnosing performance gaps without lowering the bar: is the issue skill, time, tools, or ownership? That lens helps decide whether to train, reprioritize, standardize, or escalate. We talk hiring with intent—paying for capability while setting the line on day one—so A-players stay engaged and mediocrity has nowhere to hide. If you’ve ever wondered whether you’re being patient or just avoiding a hard talk, this conversation gives you the language, cadence, and confidence to act. If this resonates, subscribe and share with a leader who needs it. Want to contribute your story? Visit milliondollardays.com.au/guests to apply. And if you’re on YouTube, help us hit 1,000 subscribers by Christmas—tap subscribe and join the journey.

    57 min

About

Welcome to Million Dollar Days with Robby Choucair & George Passas. Your go-to podcast for a deep dive into the world of Life and Business Mastery. Join hosts Robby Choucair and George Passas, a dynamic marketer and a seasoned Entrepreneur, as they navigate through an array of intriguing topics ranging from the everyday to the extraordinary. Robby brings his marketing expertise to the table, offering insights into the latest strategies and trends. George, with his extensive experience in business, provides a grounded, practical perspective. Together, they explore everything from the feasibility of alien existence to effective goal setting, and even the nuances of religion. Million Dollar Days  is not just about business acumen; it's an exploration of life's many facets, wrapped up in conversations that are as enlightening as they are entertaining. Tune in and be part of our journey, where every day is a million-dollar day, filled with learning, laughter, and the pursuit of mastery.

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