Golf Business Technology Podcast

Aboo Tayub

Explore interviews and discussions within the realm of Golf Technology in the Business World, encompassing topics such as AI, analytics, data, the metaverse, and beyond. This comprehensive coverage aims to assist Golf Clubs, Multi Report Operators, both public and private entities, as well as Coaches and professionals in making informed and crucial choices and decisions.

  1. 4d ago

    The GBT Podcast Season 6, Episode 5 – Interview between Anthony Medaglia/Ron Gring/V1 Sports and Golf Business Technology

    The GBT Podcast: Season 6, Episode 5 Guests: Anthony Medaglia & Ron Gring (V1 Sports) Host: Aboo Tayub Spotify Episode Description: Can technology fundamentally change how we teach and learn the golf swing—without making the game more complicated? In Season 6, Episode 5 of The GBT Podcast, host Aboo Tayub sits down with Anthony Medaglia and Golf Magazine Top 100 Teacher Ron Gring from V1 Sports. Together, they dive into the rapid evolution of video diagnostics, skeletal tracking, and ground pressure mechanics that are driving the next generation of performance coaching. Ron shares his first-hand perspective on transitioning from decades on the lesson tee to building a thriving, scalable online coaching practice. Meanwhile, Anthony reveals how multi-sensor ecosystems—combining high-speed video, ball tracing, and pressure data—are bridging the gap between high-level sports science and clear, actionable feedback for everyday golfers. Key Topics Covered in This Episode: From Tee to Screen: How veteran instructors are leveraging modern digital platforms to build sustainable online coaching models. Simplifying the Data: Translating complex biomechanics, ground force, and video analytics into simple swing feel for students. Next-Gen Analysis: The role of skeletal tracking, ball flight path visualization, and pressure mats in everyday lessons. Commercial Impact: How golf academies, driving ranges, and resort facilities use V1 Sports technology to boost coach productivity and player retention. Whether you're a golf coach looking to modernize your practice, a facility manager evaluating tech investments, or a golfer curious about the future of swing mechanics, this conversation offers a comprehensive blueprint for the modern game. Listen now and don't forget to subscribe to The GBT Podcast on Spotify for the latest insights in golf business and technology!

  2. Jul 29

    The GBT Podcast Season 6, Episode 3 – Interview between Drew Koehler/Blue Tees Golf and Golf Business Technology

    Episode Title: S6 E3: Disruption in Golf Tech — Drew Koehler on Scaling Blue Tees Golf How does a startup take on legacy giants in golf technology and win over the modern player? In this episode of the Golf Business Technology Podcast, we sit down with Drew Koehler, Co-Founder and Chief Revenue Officer of Blue Tees Golf. Drew breaks down the origin story of Blue Tees—moving from corporate tech strategy at Gartner to bootstrapping a direct-to-consumer brand that revolutionized affordable, high-design tech for everyday golfers. We discuss the business of DTC vs. green-grass retail distribution, building a connected hardware ecosystem, and how Blue Tees continues to innovate in distance-measuring technology. 00:00 – Welcome to Season 6, Episode 3 of the GBT Podcast 03:15 – The Spark: Transitioning from Gartner tech consulting to founding Blue Tees 10:40 – Challenging Legacy Brands: Offering premium design at an accessible price point 18:25 – Retail Strategy: Balancing DTC success with pro shop and major retail distribution 27:10 – The Product Ecosystem: Expanding from laser rangefinders to GPS speakers and software 36:00 – What’s next for Blue Tees Golf and the future of consumer golf tech Golf Business Technology: https://golfbusinesstechnology.com Blue Tees Golf: https://www.blueteesgolf.com Follow Drew Koehler on LinkedIn: https://www.linkedin.com/in/drew-koehler/ Don't forget to follow the show and leave a 5-star rating if you enjoyed the conversation!

  3. Jun 30

    The GBT Podcast Season 6, Episode 1 – Interview between Oskar Åsgård/Toptracer and Golf Business Technology

    Season 6, Episode 1: "Democratizing the Range — Inside Toptracer Go" Guest: Oskar Åsgård (Senior Manager of Product Management & Marketing, Toptracer) How do you bring elite ball-tracking technology to a 10-bay standalone facility or a traditional grass-tee range without six-figure infrastructure budgets? In the Season 6 premiere of The GBT Podcast, the team sits down with Toptracer’s Head of Product, Oskar Åsgård, to break down the launch of Toptracer Go. Historically, deploying high-end tracking meant investing heavily in hardwired, in-bay touchscreen monitors. Toptracer Go completely flips the script by turning the golfer's smartphone into a "launch monitor in their pocket." For just £829 ($979) per month, a single camera unit can cover up to 50 meters of tee line, allowing facilities to eliminate heavy hardware costs while immediately unlocking instant distance, ball speed, and launch angle data for practice sessions. Oskar dives into the product’s origin story—from testing on the practice ranges of major championships like The Open and the Ryder Cup—to how it is designed to remove friction for both the operator and the consumer. If you are a facility owner, general manager, or PGA professional looking to drive revenue and keep players on your mats longer, this deep dive is essential listening. The "Launch Monitor in Your Pocket": How Toptracer Go eliminates the need for expensive in-bay hardware monitors by utilizing high-density camera systems and standard QR-code phone synchronization. The Low-Barrier Price Point: Breaking down the business case of the £829/month model, giving head pros and golf directors the autonomy to upgrade their practice facilities within standard discretionary budgets. Fast, Fun, Frictionless: Why speed of connectivity is crucial for modern players warming up before a round, and how streamlined data builds instant player engagement. From the Major Stages to the Local Range: How the tech scaled from fan-experience testing at elite events like the PGA Championship straight into standalone community driving ranges. The Broader Ecosystem: A look at how Toptracer Go co-exists with their new AI-driven business intelligence tool, Toptracer IQ, to give operators total visibility into customer behavior. "We built Toptracer Go to remove friction. We’re opening the door for smaller facilities to offer a premium, tech-enabled experience that might have previously been completely out of reach." — Oskar Åsgård Available now on Apple Podcasts, Spotify, and all major platforms. Head to Golf Business Technology online for the full video version and expanded show notes.

  4. Jun 16

    The GBT Podcast Season 5, Episode 9 – Interview between Josh Segal/Golf District and Golf Business Technology

    Eliminating the No-Show Dilemma with Josh Segal No-shows, last-minute cancellations, and the messy logistics of rain checks have plagued golf course operators for decades. In this episode of The GBT Podcast, we sit down with Josh Segal, Co-CEO of Golf District, to discuss how his company is introducing a modern, risk-free prepaid model to golf courses—inspired by the ticketing systems of major league sports. If you are an operator looking to secure your revenue, protect your tee sheet, and improve player experience without adding friction, this interview is a masterclass in modern demand engineering. In Season 5, Episode 9, the Golf Business Technology team dives deep into the operational headaches of traditional booking systems. Josh Segal breaks down how Golf District integrates directly into a course's existing tee sheet to offer a 100% prepaid, non-refundable booking platform. But here is the twist: rather than trapping golfers in rigid bookings, the platform introduces a "SeatGeek/StubHub" style secondary resale market under the course’s absolute control. If a golfer can’t make it, they can safely resell their slot to another player. The golfer gets their money back, the new player gets a tee time, and the course captures a premium—eliminating the dreaded "short-show" or empty slot entirely. "Prepaid isn't just a revenue conversation, it's an experience conversation." — Josh Segal Traditionally, golf courses have resisted 100% prepaid booking because of the customer friction it causes when plans change. Golf District solves this by keeping the course's upfront revenue non-refundable, but providing golfers an operator-defined marketplace to list their tee times for resale. Courses utilizing this tech-driven demand engine are seeing dramatic shifts in their day-to-day metrics: Zero Lost Revenue: 0% no-shows and short-shows. Higher ADR: An increase of 30% to 40% in Average Daily Rate on prepaid times. Early Visibility: Tee sheets are filling up much earlier, allowing operators to forecast inventory and labor weeks in advance. Pro Shop Relief: Automated waitlists and AI booking features drastically cut down on phone inquiries, freeing up staff to focus on hospitality and high-value player interactions. A major hurdle for golf tech adoption is the pain of changing software or paying hefty implementation fees. Josh highlights that Golf District is free for courses to implement and seamlessly bridges into the majority of major U.S. tee sheet systems, maintaining the course's exact brand identity on their own website. The golf industry is moving away from the era of fragile reservations toward guaranteed inventory asset management. By shifting the financial risk away from the course while empowering the golfer with liquidity, Golf District is proving that what works for stadium ticketing can maximize yield for golf courses. Where to Listen: Catch the full interview on The GBT Podcast via Apple Podcasts, Spotify, or your favorite podcast app. To learn more about unlocking your tee sheet’s true capacity, visit GolfDistrict.com.

  5. Jun 10

    The GBT Podcast Season 5, Episode 8 – Interview between Jill Walsh/Toptracer - Johan Rogebrant/Sweetspot and Golf Business Technology

    Golf 2.0: How Technology is Shaping the Next Wave of Golf Experiences and Revenue Opportunities Recorded Live: The 2026 PGA Show, Orlando, FL Host: Golf Business Technology (GBT) Guests: Jill Walsh – Toptracer Johan Rogebrant – Sweetspot The 2026 PGA Show floor made one thing abundantly clear: golf technology is no longer just a luxury add-on for high-end resorts. It has become the core infrastructure driving player engagement and venue survival. In this live-on-the-floor episode of The GBT Podcast, we sit down with two industry heavyweights pushing the boundaries of "Golf 2.0." Jill Walsh from Toptracer and Johan Rogebrandt from SweetSpot join the panel to discuss how gamified tracking technology and intelligent commerce systems are converging. Together, they map out the exact blueprint golf facilities must follow to transform modern entertainment into measurable, bottom-line revenue. Golf is experiencing a massive cultural shift toward accessibility, lifestyle integration, and entertainment. "Golf 2.0" represents a world where the line between traditional on-course play and off-course, simulator-driven entertainment is completely blurred. Venues are evolving into hybrid social and wellness spaces that appeal to a younger, digitally native audience. Jill Walsh breaks down how Toptracer is redefining the modern driving range. By turning a repetitive practice session into a data-driven, gamified experience, facilities can dramatically increase dwell time and food-and-beverage (F&B) sales. The Hook: Tracing ball flight keeps players engaged longer. The Business Impact: Higher bay utilization rates and an entry point for non-golfers who view the sport as an evening social activity rather than an intimidating 18-hole commitment. Great experiences only matter if you can efficiently capture their value. Johan Rogebrandt highlights the backend revolution happening via SweetSpot’s golf commerce platform. Dynamic Pricing: Moving away from static, "gut-feeling" green fees. Facilities are leveraging data to shift prices based on real-time demand, weather, and capacity gaps. Unified Operations: A successful "Golf 2.0" venue needs its booking systems, bay technology, automated ball dispensers, and F&B points-of-sale to talk to each other seamlessly. If checkout features friction, conversion drops. The ultimate synergy of the panel highlights a unified trend: tracking tech captures the player's interest, while commerce tech optimizes the venue's revenue pipeline. The guests share real-world advice on how operators can audit their current tech stack to ensure their systems deliver clear ROI within 6 months. "Golf is becoming less insular and more culturally porous. It’s a lifestyle choice now, and the venues succeeding are those wrapping technology around that social experience." — Golf Business Technology "It’s about lowering the barrier to entry. When you give a player immediate, visual data feedback, you turn standard practice into an addictive game that keeps them in the bay—and ordering food—longer." — Jill Walsh, Toptracer "If you don’t have clear, real-time visibility into your bookings and player behavior, every new tech investment is just a gamble. Optimization means replacing guess-work with true data." — Johan Rogebrandt, Sweetspot Enjoyed this episode? Be sure to subscribe to The GBT Podcast, leave us a 5-star review, and share this episode with fellow golf operators looking to maximize their facility's potential in 2026!

About

Explore interviews and discussions within the realm of Golf Technology in the Business World, encompassing topics such as AI, analytics, data, the metaverse, and beyond. This comprehensive coverage aims to assist Golf Clubs, Multi Report Operators, both public and private entities, as well as Coaches and professionals in making informed and crucial choices and decisions.

You Might Also Like