Speak Loud Podcast - A Podcast For Business Owners

Speak Loud Group LLC
  • 5.0 (2)
  • Entrepreneurship
  • Updated Daily

The Speak Loud Podcast features in-depth interviews with business owners who share their journeys from startup to growth and scaling. Each episode explores their wins and challenges, providing valuable insights into the entrepreneurial experience. With a strong focus on advertising and marketing, listeners can expect professional tips and tricks that can help them scale their own businesses. Join us for inspiring stories and practical advice to navigate the complexities of building and expanding a successful enterprise. Brought to you by Speak Loud Group. 

  1. Sep 23

    Solving Recruiting & Hiring Problems - Hiring the Right People for the Right Jobs Episode 49

    In this episode of the Speak Loud Podcast, we break down why so many business owners struggle with hiring—and why relying on resumes, interviews, gut instinct, and whether you simply "like" a candidate can lead to expensive mistakes. We also dive into DISC behavioral assessments and how business owners can use them to better understand candidates, build stronger teams, improve communication, and put the right people in the right seats. We cover: ✅ Why traditional interviews don't tell you the whole story ✅ What a bad hire actually costs your business ✅ What DISC assessments measure: Dominance, Influence, Supportive and Cautious ✅ How different DISC styles approach the exact same job differently ✅ Why you should profile the position before assessing the candidate ✅ The difference between finding the right person and putting them in the right seat ✅ Using DISC during hiring, interviewing and onboarding ✅ How DISC can improve communication with your existing team ✅ Hiring red flags business owners should watch for ✅ Why DISC should be a tool—not a pass/fail hiring test The goal isn't to find one "best" personality type. Different people are naturally wired to solve problems, communicate, handle pace, and follow procedures differently. The question is whether that person's natural behavior fits what the position actually requires.   And DISC isn't a magic hiring test. It's a flashlight, not a verdict. Skills, experience, character, references, structured interviews, and culture fit still matter.      The big takeaway: Hiring deserves a process, not a vibe. Define the seat, understand the behaviors needed to succeed, assess the candidate, and deliberately match the right person to the right job.      If marketing and lead generation are your constraint, Speak Loud Group can help with digital marketing, Meta Ads, Google Ads, SEO, content creation, video, and lead generation. If the constraint is deeper in the business—hiring, staffing, leadership, operations, profitability, systems, or scaling—that's where our coaching and consulting program, Amplified Equity, comes in. #Hiring #DISCAssessment #HiringProcess #BusinessGrowth #BusinessCoaching #Leadership #Staffing #TeamBuilding #EmployeeHiring #SmallBusiness #Entrepreneurship #BusinessOwner #CompanyCulture #Management #BusinessStrategy #ScalingBusiness #SpeakLoudGroup #AmplifiedEquity #BusinessPodcast

  2. Sep 2

    Sales Problems, Business Growth Bottlenecks & How to Fix Them Episode 48

    Sales Problems, Business Growth Bottlenecks & How to Fix Them | Amplified Equity What looks like a sales problem is not always actually a sales problem. In this episode, Laura fires off some of the most common questions business owners have about sales, growth, lead follow-up, team performance, and why businesses sometimes stall even when demand is there. We break down: Common sales problems and how to fix them Problems that appear to be sales issues but are actually caused by something else What speed to lead means and why response time matters Why businesses lose sales even when they are generating leads Sales follow-up mistakes Lead conversion problems Sales team accountability and performance When a sales issue is a small problem, a big problem, or a full-blown fire alarm Why more marketing does not automatically fix a broken sales process How staffing, systems, technology, SOPs, leadership, and operations can create sales problems Why identifying the real bottleneck matters before throwing more money at advertising or hiring We also talk about Amplified Equity, the coaching and consulting side of our business, and how our approach goes far beyond traditional sales coaching. Amplified Equity looks at the entire business: sales, marketing, staffing, technology, systems, SOPs, leadership, accountability, operations, and more. The goal is to identify the real constraints holding a company back and create a practical blueprint for growth. Instead of assuming every business needs the same coaching program, sales script, marketing strategy, or management system, we analyze what is actually happening inside the company and determine where the biggest opportunities and bottlenecks exist. Sometimes the issue is sales. Sometimes it is marketing. Sometimes it is the wrong people in the wrong seats. Sometimes the company has outgrown its systems. Sometimes the owner has become the bottleneck. And sometimes the business is growing in revenue while becoming less profitable and more difficult to operate. That is where a broader business analysis becomes incredibly valuable. If you own a growing business and feel like something is preventing you from reaching the next level, this episode will help you start thinking differently about where the real problem may be. Need help with marketing or advertising? Visit www.speakloudmedia.com to learn more about Speak Loud Group and schedule a no-obligation discovery meeting. Want help analyzing and scaling the entire business? Visit www.amplifiedequity.co to learn more about Amplified Equity and schedule a no-obligation discovery meeting. business coaching, business consulting, sales training, sales problems, lead conversion, speed to lead, sales follow-up, business growth, scaling a business, marketing strategy, staffing, recruiting, SOPs, business systems, technology, automation, leadership, business operations, sales management, profitability, business bottlenecks, business growth strategy, small business consulting, entrepreneur coaching, business owner advice.

  3. Aug 26

    How business owners can learn from us for $19 Episode 47

    If you're a small business owner who knows you need better marketing but you're not ready to hire a marketing agency yet, Speak Loud Academy was built for you. In this episode of the Speak Loud Podcast, Laura asks the questions: What exactly is Speak Loud Academy? Who is it for? What's changed? And why should business owners pay attention? The biggest change? We've unlocked the entire Speak Loud Academy classroom library. For just $19/month, members get access to 50+ hours of practical digital marketing training designed to help business owners understand, implement, and improve their own marketing. We're teaching the same core strategies we work with every day, including: ✅ Social Media Marketing — Facebook, Instagram, TikTok & more ✅ Organic Social Media — what to post and how to build visibility ✅ Meta Ads — Facebook & Instagram advertising ✅ Google Ads — PPC, search campaigns & lead generation ✅ SEO — improving your visibility on Google ✅ AI for Business — ChatGPT, AI tools, prompts & workflows ✅ Content Creation — videos, Reels, graphics & marketing content ✅ Branding, lead generation & digital marketing strategy ✅ And much more But Speak Loud Academy isn't just a library of prerecorded courses. You also gain access to our community, where you can ask questions, get advice, talk through marketing challenges, and learn alongside other business owners. We built Speak Loud Academy specifically for the entrepreneur asking: “I know I need to market my business—but I can't afford to hire an agency yet. What do I do?” You learn how to do it yourself. Instead of piecing together random YouTube videos, outdated marketing advice, and conflicting social media tips, you can learn directly from marketing professionals who actually manage advertising campaigns, create content, build marketing strategies, and generate leads for businesses every day. And it's only $19/month. 👉 JOIN SPEAK LOUD ACADEMY: https://www.skool.com/speakloudacademy Learn the skills. Ask the questions. Market your business better. And when your company grows to the point where you're ready to hand the marketing off to someone else, you'll actually understand what good marketing should look like.

  4. Aug 20

    Answering the TOP FAQ's in Marketing / Advertising - Episode 46

    🎙️ Top Marketing & Advertising Questions — Answered With NO FILTER Is SEO dead because of AI? Is boosting a Facebook post basically the same thing as running a Meta Ads campaign? How much should you actually be spending on marketing? And how do you know if any of it is actually working? In this episode of the Speak Loud Podcast, we're tackling some of the most frequently asked—and sometimes misunderstood—questions we hear about marketing and advertising. No carefully crafted corporate answers. We're answering them the way we'd answer a client sitting across the table from us. Laura and I dig into questions like: ✅ Is SEO dead because of AI? ✅ Is boosting a post the same as running a real Meta Ads campaign? ✅ Should every business be running Facebook and Instagram Ads? ✅ How much should a business actually spend on marketing? ✅ Organic social media vs. paid advertising—which matters more? and MORE!!!  Ask more in the comments we can get this series going! We also talk about how AI is changing search, SEO, content creation, Meta Ads, Google Ads, and digital marketing as a whole—and why some of the marketing advice business owners have heard for years needs to be reconsidered. Marketing isn't about finding one magic platform, campaign, or hack. It's about understanding your customer, creating the right message and offer, getting that message in front of the right people, and having a strategy to turn attention into revenue. Some of our answers might surprise you. Some might piss off a few marketers. We're okay with that. If you're a business owner trying to make sense of SEO, AI, social media, Facebook Ads, Instagram Ads, Google Ads, content marketing, lead generation, or your overall marketing strategy, this episode is for you. Need Help Growing Your Business? If you're looking for a marketing and advertising partner to help build your brand and generate consistent leads, Speak Loud Group helps businesses with digital marketing, paid advertising, content creation, Meta Ads, Google Ads, SEO, video, and lead generation. And if marketing isn't your biggest constraint, Amplified Equity works with business owners through coaching and consulting to identify and solve the problems limiting growth—from staffing and sales to operations, technology, margins, leadership, and scalability. Real questions. Real answers. No filter.

  5. Aug 17

    Fixing A Sales Problem FAST - Episode 45

    🚨 Fixing Sales Problems FAST | More Sales Reps, More Revenue… LESS Profit?! What happens when you add salespeople, revenue goes UP… but somehow profit goes DOWN? In this episode, we break down a real situation we encountered with an Amplified Equity coaching and consulting client who came to us with what appeared to be a sales problem. The company was growing, they had added more sales reps, and top-line revenue was increasing—but the bottom line was moving in the wrong direction. So we started digging. What we discovered wasn't simply a lack of sales. Over time, a steady flow of incoming leads had allowed the sales team to become comfortable. Reps weren't working opportunities as aggressively as they should, accountability had slipped, and the company's hiring process and culture had gradually allowed the overall strength of the sales team to decline. In this episode, we cover: ✅ Why adding more salespeople doesn't automatically create more profit ✅ How revenue can increase while profitability actually decreases ✅ The danger of giving sales reps an abundance of leads without accountability ✅ Why salespeople can become dependent on easy inbound opportunities ✅ How weak hiring decisions compound over time ✅ The connection between your hiring process and sales culture ✅ Why more leads won't fix a broken sales process ✅ Identifying whether you have a lead problem, sales problem, or people problem ✅ Finding the REAL constraint before throwing more money or people at it ✅ How we approached fixing the problem One of the biggest lessons from this case study is simple: growth can hide problems. When revenue is increasing, it's easy to assume the business is healthy. But if your cost of acquiring and servicing that revenue is growing faster than the revenue itself, you're not necessarily scaling—you're just getting bigger. That's exactly why looking beyond top-line revenue matters. At Amplified Equity, we work with business owners to identify the constraint actually preventing their company from reaching the next level—whether that's sales, staffing, leadership, operations, technology, margins, marketing, or something else entirely. And if the constraint turns out to be marketing and lead generation, Speak Loud Group helps businesses build the brand awareness, advertising, content, and lead-generation systems needed to create consistent opportunities for their sales teams. More people isn't always the answer. More leads isn't always the answer. Find the constraint. Fix the constraint. Then scale.

  6. Jul 29

    Working with your spouse in a business - Episode 44

    The Good, The Hard & What We've Learned Working with your spouse sounds like a dream... until you're making business decisions together every single day. In this episode, I'm joined by my wife, Laura, for her very first appearance on the Speak Loud Podcast. As the COO and Creative Director of Speak Loud Group, Laura shares her journey from leaving a successful corporate career to stepping into the fast-paced world of entrepreneurship. We have an honest conversation about what that transition was really like—the excitement, the uncertainty, and the lessons we've learned while building a business together. In this episode we discuss: ✅ Why Laura decided to leave corporate America ✅ The fears and concerns we both had before making the leap ✅ What it's really like working with your spouse every day ✅ The pressure of wanting to learn everything immediately ✅ Why giving yourself grace is one of the most important parts of growth ✅ Learning through experience instead of expecting perfection ✅ Building trust, improving communication, and defining roles ✅ How we've learned to separate business conversations from personal life ✅ The biggest lessons we've learned as husband-and-wife business owners One of the biggest takeaways from this conversation is that success doesn't come from knowing everything on day one. It comes from being willing to learn, ask questions, make mistakes, communicate openly, and improve a little every day. Whether you're thinking about bringing your spouse into your business, already work together, or are simply building a company with a close partner, we hope our story encourages you to embrace the process and give yourself permission to grow. Every successful business is built by people who were once beginners. If you're looking for a marketing and advertising agency that becomes a true growth partner, Speak Loud Group helps businesses generate more leads, build stronger brands, and scale through proven marketing strategies. And if you're ready to level up your leadership, operations, profitability, staffing, or overall business strategy, our coaching and consulting program, Amplified Equity, helps business owners remove growth constraints and build companies that scale with confidence. Don't just grow your business—build one that lasts. #Entrepreneur #BusinessOwner #SmallBusiness #FamilyBusiness #WorkingWithYourSpouse #BusinessPodcast #Entrepreneurship #Leadership #BusinessGrowth #BusinessCoaching #BusinessConsulting #Communication #MarriageAndBusiness #COO #CreativeDirector #ScalingBusiness #SpeakLoudGroup #AmplifiedEquity #MarketingAgency #BusinessStrategy #GrowthMindset #WomenInBusiness #StartupJourney #LeadershipDevelopment #BusinessSuccess

  7. Jul 29

    Consulting Client Case Study - Marketing and Advertising Episode 43

    Every business has a constraint. Sometimes it's staffing. Sometimes it's operations. And sometimes... it's marketing. In this episode, we share a real client case study from our Amplified Equity coaching and consulting program. While working alongside one of our clients, we discovered that the biggest obstacle preventing their next stage of growth wasn't their team, operations, or service delivery—it was the lack of a consistent marketing and advertising strategy. They had a great business, delivered exceptional work, and had strong customer retention. But their lead flow was inconsistent, making growth unpredictable and limiting their ability to scale with confidence. In this episode we cover: ✅ How we identified the true growth constraint in their business ✅ Why inconsistent lead generation creates instability ✅ The difference between referrals and a predictable marketing system ✅ Building brand awareness that compounds over time ✅ Creating a marketing strategy that consistently fills the pipeline ✅ The role of paid advertising, organic content, and follow-up systems ✅ Measuring the right KPIs to optimize marketing performance ✅ How predictable lead generation creates predictable revenue One of the biggest mistakes business owners make is assuming they have a sales problem when they actually have a marketing problem. Without a consistent flow of qualified leads, even the best sales team will struggle to produce consistent results. At Amplified Equity, we don't just look at one department—we evaluate the entire business. Our coaching process identifies the biggest constraint limiting growth and helps business owners implement practical strategies that create measurable results. Sometimes that means improving operations. Sometimes it's leadership. And sometimes, like in this case, it starts with building a marketing engine that consistently generates opportunities. Ready to Grow? If your business needs more qualified leads, stronger brand awareness, and a marketing strategy that consistently produces results, Speak Loud Group specializes in Meta Ads, Google Ads, content creation, video marketing, SEO, and lead generation systems designed to grow your business. And if you're ready to solve the bigger challenges that come with scaling—staffing, leadership, operations, technology, profitability, systems, and sustainable growth—Amplified Equity provides executive coaching and strategic business consulting to help you build a business that scales with confidence. Stop guessing. Start growing with a strategy.

  8. Jul 27

    When the business is growing but the money isn't! Speak Loud Podcast Episode 42

    Growing revenue should mean growing profits... right? Not always. In this episode, we walk through a real coaching engagement with a business that was doing everything most owners dream of. Revenue was climbing, the team was expanding, and the company looked like a success from the outside. But behind the scenes, the financials told a completely different story. As their business coach, we dug deep into their operations, financials, staffing, pricing, processes, and reporting to uncover why more sales weren't translating into more profit. What we found is a challenge that countless businesses face—and one that can quietly destroy a growing company if left unchecked. In this episode we discuss: ✅ Why revenue growth doesn't always equal profit growth ✅ The hidden costs that silently erode your margins ✅ How staffing decisions can impact profitability more than you realize ✅ The importance of tracking the right KPIs—not just sales ✅ Pricing, operational efficiency, and gross margin mistakes ✅ How to identify bottlenecks that are limiting profitability ✅ The framework we used to diagnose the problem and implement a solution ✅ Practical strategies you can use in your own business today If your business is growing but your bank account isn't reflecting that success, this episode could save you months—or even years—of frustration. Sometimes the biggest problem isn't generating more business... it's making sure your business is actually keeping the money it earns. Ready to Grow? If you're looking for a marketing and advertising agency that focuses on measurable business growth—not just impressions and clicks—Speak Loud Group can help. From Meta Ads and Google Ads to content creation, lead generation, and growth strategy, we partner with businesses that are serious about results. And if your marketing is working but your business still isn't reaching the next level, that's where Amplified Equity comes in. Through business coaching and strategic consulting, we help owners improve staffing, operations, technology, systems, profitability, leadership, and scalability so your business grows the right way. If you're ready to build a more profitable, scalable business, we'd love to start that conversation.

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About

The Speak Loud Podcast features in-depth interviews with business owners who share their journeys from startup to growth and scaling. Each episode explores their wins and challenges, providing valuable insights into the entrepreneurial experience. With a strong focus on advertising and marketing, listeners can expect professional tips and tricks that can help them scale their own businesses. Join us for inspiring stories and practical advice to navigate the complexities of building and expanding a successful enterprise. Brought to you by Speak Loud Group. 

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