Networking and Marketing Made Simple

Scott Aaron

This LinkedIn-focused podcast is dedicated to giving entrepreneurs, business coaches, those with high-ticket offerings, and online business owners quick, easy, and effective tips on how to grow their business, brand, and bank accounts using LinkedIn. If Facebook, Instagram, and TikTok are getting you engagement but not sales for your business, it's time to consider leveraging the top social media platform for converted sales and organic engagement: LinkedIn!

  1. The Most Influential Voice In Consumer Insights

    FEB 12

    The Most Influential Voice In Consumer Insights

    Devora is one of the most influential voices in consumer insights today, shaping how brands — from Netflix to Pepsico, TikTok, and Waymo — understand and influence shopper behavior. As Chief Strategy Officer at Alter Agents, Devora designs research studies to solve the toughest brand challenges — leading 3X brand growth — and is part of an exciting revolution in research called agile neuroscience testing that uses biometrics and AI to reveal subconscious consumer reactions in real time. Shopper insights and strategy have been Devora’s passion for 15 years, during which time she has worked with top brands like Snapchat, Activision, Nespresso, Bose, and Schwab. She’s also the brains behind the methodology used by Google for their groundbreaking ZMOT research. Whether it's decoding consumer choice, the rise of "shopper promiscuity," or how brands can future-proof their strategies — Devora goes beyond surface-level data to tap into how people buy, why they switch brands, and what companies must do to stay ahead. She has co-authored retail and shopping insights books like Fire in the Zoo and Influencing Shopper Decisions, and her TEDx on the Future of Shopping and Retail has nearly 300K views. Connect with Devora here: https://www.linkedin.com/in/devorarogers/ https://www.facebook.com/AlterAgents/mentions/?_rdr https://www.instagram.com/alter_agents/?hl=en https://alteragents.com/ Download our FREE Optimize Your LinkedIn Profile Guide here: https://www.thetimetogrow.com/ecsoptimizeyourprofile

    33 min
  2. FEB 9

    Why You Only Need 30-Minutes Per Day To Succeed On LinkedIn

    If you only had 30 minutes a day to spend on LinkedIn, would you actually know what to do? Most people don’t. They either scroll, overthink, or assume LinkedIn requires hours a day to work. It doesn’t. That is exactly why we put this training together. The premise is simple.....Everyone has 30 minutes. Not hours. Not a perfectly blocked schedule. Just 30 intentional minutes. In this episode, we break down how to use that time to actually move your visibility, presence, and opportunities forward on LinkedIn. Not by doing more. By doing the right things. We walk through how to: Grow your network intentionally without getting connect happy or risking your account - Engage in a way that builds real relationships instead of empty activity - Show up with content that positions you as an expert without posting every day - Avoid the spammy, salesy tactics that give LinkedIn a bad reputation And just as important, we address the one thing most people overlook. Your LinkedIn profile. Your profile is no longer a resume. It is a searchable, SEO driven asset just like a website. If it is not optimized, you are leaving visibility, engagement, and money on the table, no matter how good your content is. LinkedIn works when you treat it like relationship building, not a volume game. Thirty minutes a day is enough if you know where to focus. Small, consistent actions done the right way compound fast. Download our FREE LinkedIn Optimization Guide Here: https://www.thetimetogrow.com/ecsoptimizeyourprofile

    16 min

About

This LinkedIn-focused podcast is dedicated to giving entrepreneurs, business coaches, those with high-ticket offerings, and online business owners quick, easy, and effective tips on how to grow their business, brand, and bank accounts using LinkedIn. If Facebook, Instagram, and TikTok are getting you engagement but not sales for your business, it's time to consider leveraging the top social media platform for converted sales and organic engagement: LinkedIn!