Digital Marketing Stories

Jim Banks
Digital Marketing Stories

Want to know the characteristic ALL digital marketers share? They have ALL made bad decisions at some point in their digital marketing career. In every podcast episode you'll hear from digital marketing experts who have made bad decisions and the lessons they learned in the process. Digital marketers, entrepreneurs, business owners or people who just like to listen to cringeworthy stories, prepare to be entertained and educated. Candid discussions, guaranteed with the odd bit of profanity here and there. New episodes drop every Wednesday.

  1. How To Thrive After Starting A Business At Completely The Worst Time

    1 DAY AGO

    How To Thrive After Starting A Business At Completely The Worst Time

    Welcome to another episode of Digital Marketing Stories. Today we're diving into a fascinating journey with Drew Donaldson, the founder of GroHaus, an innovative marketing agency. Despite launching his business just three months before the onset of COVID-19, Drew navigated the challenging landscape to build a successful agency that defies conventional marketing pitfalls. In this episode, Drew shares his incredible story of resilience and strategic thinking. We chat about the complexities of setting up a business right before a global pandemic, the nuances of client-agency relationships, and the critical importance of setting realistic expectations. Drew also provides insights into the advertising shifts from platforms like TikTok to the more stable grounds of Meta and Twitter (X), and he explains why agencies need to put a laser focus on their ideal client profile. If you've ever wondered how to navigate the highs and lows of the marketing world or want to hear about the strategies that can keep a startup afloat during unprecedented times, this episode is a must-listen. Let's dive into the conversation with Drew Donaldson on Digital Marketing Stories. Coaches & Consultants Workshop I have one small favour to ask, as you listen to the episode would you please follow the show on whichever platform you prefer to listen to podcasts on. If you consume video podcasts then subscribe to the podcast over on YouTube Music is your best choice and you can subscribe to receive notifications of future episodes. For audio, find and follow the podcast on Apple, Spotify, Amazon Music and wherever else you listen, just search for Bad Decisions with Jim Banks.

    57 min
  2. Lessons from Digital Marketing Career Missteps

    11/20/2024

    Lessons from Digital Marketing Career Missteps

    Today, we're breaking new ground with not one, but three incredible guests - Taryn Stoddard, Kali Ashford, and Sara Malo. All trailblazers in their own right, they share their unique experiences and insights from navigating the challenging waters of male-dominated industries. This episode explores the spectrum of their professional journeys. We'll touch on the importance of boundaries, the evolving dynamics of gender roles in the workplace, and how collective support has helped these women carve out spaces of their own. Plus, we'll discuss innovative initiatives like LinkUnite, a community that aims to elevate female representation in the performance marketing industry. Join host Jim Banks as he reflects on his own career challenges, while engaging with our guests about the lessons they've learned from their past, the technical hurdles they’ve overcome, and their visions for a more inclusive future. Whether you're curious about the nuances of urban networking, keen on understanding the balance between chivalry and modern professional conduct, or looking for inspiration on supporting young talent, this episode is packed with valuable takeaways. So, let’s get into it. Kaija GroupAdMediaCardsLinkUnite.live – A movement aimed at uniting communities and the greatest minds in marketing and wider industries. I have one small favour to ask, would you please visit this link and follow the show on whichever platform you prefer to listen to podcasts on. If you prefer video podcasts then subscribe to the podcast over on YouTube and subscribe to receive notifications for future episodes.

    1 hr
  3. AI, Google's Impact, and the Future of SEO Conferences

    11/13/2024

    AI, Google's Impact, and the Future of SEO Conferences

    In this episode, Jim sits down with none other than Brett Tabke, the founder and CEO of Pubcon, a legendary figure in the world of SEO and digital marketing. We take a trip down memory lane, revisiting how Jim and Brett first met at Pubcon London in 2001, and the pivotal moments at the Citie of York pub that helped shape their enduring friendship. Brett shares his journey from the early days of informal gatherings discussing search engines to organizing Pubcon, a premier conference that's stayed true to delivering quality content over networking fluff. We'll talk about the evolution of search engine conferences, dealing with industry challenges, and the often harsh impact of Google updates on businesses. Plus, we'll explore the future of AI in advertising, the authenticity of AI-generated content, and the dynamic transformations in digital communications and event management. But it's not all tech talk. Brett opens up about the personal and financial challenges he faced during the pandemic, the resilience required to keep Pubcon alive, and the significant transformation of the conference landscape. We'll hear insights on the importance of community engagement, the need for reliable information, and the ever-changing trends in content consumption. Get ready for a candid and insightful episode filled with industry anecdotes, professional reflections, and a hearty dose of wisdom from one of the best in the business. Grab your headphones and settle in for another episode of "Bad Decisions with Jim Banks" SynthesiaSearch Engine World – By SEOs for SEOsPubcon I have one small favour to ask, as you listen to the episode would you please follow or subscribe to the show on whichever platform you prefer to listen to podcasts on. If you consume video podcasts then subscribe to the podcast over on YouTube Music and you can receive notifications of future episodes. For audio, find and follow the podcast on Apple, Spotify, Amazon Music and wherever else you listen, just search for "Bad Decisions with Jim Banks"

    42 min

About

Want to know the characteristic ALL digital marketers share? They have ALL made bad decisions at some point in their digital marketing career. In every podcast episode you'll hear from digital marketing experts who have made bad decisions and the lessons they learned in the process. Digital marketers, entrepreneurs, business owners or people who just like to listen to cringeworthy stories, prepare to be entertained and educated. Candid discussions, guaranteed with the odd bit of profanity here and there. New episodes drop every Wednesday.

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