Moneywise

Hampton

This is Moneywise, a podcast where host Daniel Berk is joined by high-net-worth guests to explore exclusive insights into personal finance and lifestyle tailored for other high-net-worth people, or those on their way. They'll get radically transparent about the numbers, revealing things like their burn rates, portfolios, and spending habits. This podcast was made for the Hampton community, a private, highly-vetted, peer membership community for founders and CEOs of fast-growing, tech-enabled startups. Check it out at https://joinhampton.com/.

  1. 1d ago

    Worth $10M at 57: “I Won’t Trade My Time”

    He's worth $10M, has lived in the same house for 23 years, and says he'd trade zeros before he'd trade time. We're still surprised people did this but... 50+ founders worth $10M to $4B reveal their personal finances. Here it is: https://joinhampton.com/mw-wr Why do we do this? Because if you're an aspirational person or someone who runs a business and is making money, it's incredibly challenging to figure out what to do. Information is impossible to find — and that's what we put together: the net worth reveal and why we do this podcast, Moneywise. Shane Cultra, known online as Domain Shane, is a former floor trader who spent 30 years at his family's plant nursery in Illinois and built a $10M net worth without a liquidity event. The year he left trading, everyone in his old group made $1 million. He made $18,000. Today he's 57, has no W-2 and no pension, brings in about $300K a year from domain names, and just finished a 100-mile race. This episode gets into why Shane never chased $100M, and what it costs to own a third of a family business you can't sell. He explains why he sold all 10 of his Bitcoin and moved the money into AI stocks, the deal he made with his wife when he left the nursery, and why he thinks most wealthy people are stuck at $5–10M wondering if it's enough. We also go deep on raising a kid by example and why the worst failures make the best stories. Also, this podcast is made by Hampton, which is a community for founders doing on average $25 million a year in revenue. We saw a lot of these money conversations happening privately behind closed doors and we thought, "What the heck, let's make it public." If you are a founder, apply here: http://joinhampton.com/mw Timestamps:00:00 — Cold open: "I'm willing to trade some zeros or some money. I'm not willing to trade time."00:30 — Who Shane is: 57, a 100-mile race, 23 years in the same house, and what this episode covers01:59 — Daniel pushes on the claim that Shane barely spends money: no house payment, a car every 10 years, a kid on scholarship03:42 — Running 100 miles at 57: "Run seven minutes, walk three minutes," and why the same rule applies to building a business06:47 — From runner on the trading floor to nursery owner, and being "born with no envy"08:42 — Why he chose freedom over more zeros from day one10:18 — "The privilege that I grew up with is not the money side of it. It's the ability to go ahead and fail."11:20 — Risk vs. uncertainty, why traders want volatility, and losing half a million dollars on the day of recording13:19 — Net worth: about $10M, and why Illinois estate taxes pushed him to rebuild his trust14:55 — He sold all 10 of his Bitcoin ($1.2M) and put it into AI stocks: "I looked like a genius"16:33 — The family nursery: "the most illiquid asset that any human could ever have"18:01 — Owning a third with no buy-sell agreement: "I traded equity for 30 years of hard work"20:09 — Why most wealthy people are in the $5–10M range and scared to look closely at their money21:53 — No W-2, no pension, and his wife's rule: bring home the same paycheck until 6224:00 — What his week looks like: Friday breakfast with his mom and AI agents running his inbox26:10 — The year his old trading group each made $1M and he made $18,00029:10 — "Do you want to be happy or do you want to be wealthy or do you want to be both?"30:11 — The threshold number: why he never stopped chasing, and money as a way to keep score33:17 — Uncomfortable.com and the speech he bombed because he wasn't nervous35:47 — Legacy, nepo babies, and "You don't have to say a word to raise a good kid"41:50 — When does he slow down? "My hobby is creating revenue"45:59 — Regrets, and collapsing at mile 25 of the Boston Marathon: "It's my best story"48:48 — Advice if you're under $1M: don't touch it, and let time double it51:53 — Advice if you have hundreds of millions: stop letting money buy every experience Sponsors:- Silvia, your personal AI CFO. Bring your investments, cash, property, and debt into one view and get answers built around your finances, your family, and creating generational wealth. https://www.cfosilvia.com/moneywise- QSBS Rollover, the only full-service QSBS advisory in the country. For help navigating liquidity and to keep more of your next exit or secondary sale, get in touch with the founders by visiting https://www.qsbsrollover.com/moneywise Subscribe to Moneywise: https://www.youtube.com/@themoneywisepodcastFollow Daniel on X: https://x.com/danielcberkListen on Spotify / Apple Podcasts: [search "Moneywise Hampton"]

  2. Nov 3

    The Biltmore: The Vanderbilt Fortune & America's Largest Mansion

    We’re still surprised people did this but... 50+ founders worth $10M to $4B reveal their personal finances. Here it is: https://joinhampton.com/mw-wr Why do we do this? Because if you’re an aspirational person or someone who runs a business and is making money, it’s incredibly challenging to figure out what to do. Information is impossible to find — and that’s what we put together: the net worth reveal and why we do this podcast, Moneywise. The youngest Vanderbilt got the smallest inheritance, built the biggest house in America, and died with $11,000 in stocks. George Vanderbilt was the youngest of eight kids in the richest family in America. His brothers inherited about $65 million each. He got $10 million, then spent somewhere between a third and half of it building the Biltmore: 250 rooms, 125,000 acres, 80 servants, electricity before almost anyone had it, and a forestry program that outspent the U.S. Department of Agriculture. He outspent his income every year, dipped into principal to cover it, and when he died at 51 his personal estate came to about $900,000. His widow sold 86,000 acres to the government for $5 an acre to keep the house standing. This episode is the full financial autopsy of the Biltmore. What it cost to build (and why inflation math gets it wrong), what it cost to run, how the family sold off piece after piece just to hold onto the house, and how a grandson who quit banking turned a money pit into a business that now pulls in 1.4 million visitors a year. Along the way, Moneywise guests like Hank and Neil Patel show up with their own versions of the Biltmore problem. It ends with three numbers to run before you buy any house. Also, this podcast is made by Hampton, which is a community for founders doing on average $20 million a year in revenue. We saw a lot of these money conversations happening privately behind closed doors and we thought, “What the heck, let’s make it public.” If you are a founder, apply here: http://joinhampton.com/mw Timestamps:00:00 — The richest man in America dies; his youngest son gets the smallest check and builds the biggest house01:14 — What this episode is about, and why the Biltmore problem is still alive in Hampton today01:55 — Cornelius Vanderbilt, “which is a sick name,” and a $200 million fortune (roughly $6–7 billion today)02:37 — George the bookworm secretly buys 700 parcels, 50 farms, five cemeteries, and an entire town03:29 — The architect of the family and the designer of Central Park draw up a French castle in the Blue Ridge04:12 — No roads, so he builds a private railroad, a brick kiln, and a woodworking factory from scratch04:56 — Electricity, an Otis elevator, a 70,000-gallon pool, and a bowling alley: “like a spaceship” in 189505:41 — 250 rooms, 33 years old, single06:02 — What it actually cost, and why “$200 million today” is the wrong number (try $9 billion)07:16 — His brothers spent the same on summer houses they used a few weeks a year07:53 — Why building the house was the cheapest part: 80 servants and outspending a federal department09:01 — The estate was supposed to pay for itself; it never did09:16 — Hank’s 24,000 sq ft house: “we looked at each other like, what did we just do?”10:00 — Marriage, a canceled Titanic ticket, and death at 51 with $11,000 in stocks and bonds10:59 — Edith sells 86,000 acres for $5 an acre; 125,000 acres shrinks to 8,00011:36 — The question nobody in George’s life asked him12:12 — The Depression forces the doors open at $2 a ticket; WWII hides the National Gallery inside12:39 — A grandson quits banking in 1960 and runs the house like a business: 64,000 visitors to 1.4 million13:30 — Still private, still family-owned, assessed at $157 million13:54 — Was George an idiot? Shirtsleeves to shirtsleeves and the Vanderbilt reunion with zero millionaires14:53 — “The house isn’t the mistake. The house that only costs money is the mistake.”15:09 — Three numbers to run tonight before you buy or build a house16:06 — Hank and Neil Patel both downsized, and both see their kids more Sponsors:Silvia, your personal AI CFO. Bring your investments, cash, property, and debt into one view and get answers built around your finances, your family, and creating generational wealth. https://www.cfosilvia.com/moneywise Subscribe to Moneywise: / @themoneywisepodcast  Follow Daniel on X: https://x.com/danielcberkListen on Spotify / Apple Podcasts: [search “Moneywise Hampton”]

  3. Oct 20

    How This Wealth Advisor Spends $1M/Year ($300K on Vacations)

    We’re still surprised people did this but... 50+ founders worth $10M to $4B reveal their personal finances. Here it is: https://joinhampton.com/mw-wr Why do we do this? Because if you’re an aspirational person or someone who runs a business and is making money, it’s incredibly challenging to figure out what to do. Information is impossible to find — and that’s what we put together: the net worth reveal and why we do this podcast, Moneywise. His dad died with $133,000. Now he’s worth $35 million, and his life is optimized for moments of financial generosity. Adam Katz is a wealth advisor to venture-backed founders who’s as rich as the people he advises. His dad was a guidance counselor in the Bronx who made $48,000 after 31 years and died with $133,000. Adam didn’t board a plane until he was 16. He cold-called his way into Merrill Lynch, left to start a multifamily office, sold it to one of the largest non-bank wealth managers in the world, and now sits on a net worth somewhere between $25M and $50M. He asked his kids to guess the number. One said $8M. The other said $75M. This episode gets into exactly where that money sits (75% illiquid, 30 K-1s, 20% in cash on purpose), the mortgage move he and most of his clients use to deduct every dollar of interest, and a full walkthrough of his $1M annual spend: $300K on vacations, $150K in donations, $100K at restaurants with $35K of it in tips. He explains his tipping system, why he tipped $2,000 on a $3,000 bill, the $33K mattress, the $200K watch, and the “three-digit rule” that reshaped how I think about giving. Also, this podcast is made by Hampton, which is a community for founders doing on average $25 million a year in revenue. We saw a lot of these money conversations happening privately behind closed doors and we thought, “What the heck, let’s make it public.” If you are a founder, apply here: http://joinhampton.com/mw Timestamps:00:00 — Cold open: a dad who died with $133K, a son worth $35M, and two kids who guessed $8M and $75M01:16 — What Adam does and why a wealth advisor is as wealthy as his clients02:31 — Growing up in the Bronx: “I used to think luxury for an automobile was a headrest in the back”04:43 — First plane at 16, first time his feet touched sand at 2405:17 — Cold-calling the white pages into Merrill Lynch: a $50K job vs. his dad’s $48K after 31 years08:37 — Leaving Merrill, building a multifamily office, and selling it09:53 — “Raising kids in a Zillow world”: the $125K safari and the net worth guessing game11:40 — The balance sheet: 75% illiquid, 60–65% equities, 10% private credit, 30 K-1s14:16 — Why he’s sitting on 20% cash and spends all $1M of his after-tax income every year16:33 — The mortgage move: buy with cash, take the loan after, deduct 100% of the interest19:28 — “You’re either going to get paid on time or over time”: how he picks private credit22:23 — Vacations as a line item, and why you have to explain your why24:00 — The whole family flies first class, and the three-digit rule26:30 — 6 to 8 trips a year, $250–300K: South Africa, Iceland, Galapagos, Thailand29:00 — He reads the last page of his book: the scarcity seesaw31:37 — $100K at restaurants this year, $35K of it in tips33:24 — The tipping system: $25 breakfast, $50 lunch, $100 dinner, only 20s and 100s in his pocket35:27 — The $33K mattress and $100 to each delivery guy: “If I don’t know what I have in my pocket, I don’t have the right to keep it there”37:00 — A $2,000 tip on a $3,000 bill38:06 — $400–500K donated, renovating the synagogue, and 1,000 people asked to stand40:20 — The $37K all-inclusive and the $250-a-day tip epiphany42:00 — 13 years on an Apple Watch, the Rolex his wife chased for nine months, the $200K “house watch”47:23 — The full annual spend: mortgages, taxes, vacations, food, donations, shopping, $45K liability insurance50:43 — The Alpina green BMW and the bell curve of consumption52:13 — Die with $600M or $800M? “I don’t meet anyone that actually cares”53:06 — The legacy plan, the roach apartment, and being “supportive, not overly enabling”54:35 — Threshold number: $20–25M throwing off $1M a year57:28 — Daniel’s takeaway: the three-digit rule works at $20 too Sponsors:Silvia, your personal AI CFO. Bring your investments, cash, property, and debt into one view and get answers built around your finances, your family, and creating generational wealth. https://www.cfosilvia.com/moneywiseDaily Body Coach - achieve your dream body with https://moneywise.dailybodycoach.com Subscribe to Moneywise: https://www.youtube.com/@themoneywisepodcastFollow Daniel on X: https://x.com/danielcberkListen on Spotify / Apple Podcasts: [search “Moneywise Hampton”]

  4. Oct 13

    250 CEOs Confessed Their Pay. Half Earn Less Than Employees (Research Backed)

    Nearly half of 250 founders pay someone on their team more than they pay themselves. We're still surprised people did this but... 50+ founders worth $10M to $4B reveal their personal finances. Here it is: https://joinhampton.com/mw-wr Why do we do this? Because if you're an aspirational person or someone who runs a business and is making money, it's incredibly challenging to figure out what to do. Information is impossible to find — and that's what we put together: the net worth reveal and why we do this podcast, Moneywise. In late August 2026, Hampton anonymously surveyed 250 founders and CEOs about what they actually take home. Founder salaries turn out to look pretty normal even when the companies don't: about $150K below $10M in revenue and about $400K at $30–50M. Fifteen founders reported a $0 salary, and six of those took at least $500K on top of it. Daniel walks through the split between bootstrapped and venture-backed founders, where 39% of bootstrapped founders took $500K+ in additional compensation and not one venture-backed founder reported more than $300K. He covers the IRS rules that make the "tiny salary, big distributions" advice risky, the compensation that never shows up on payroll (credit card points, vehicles, real estate), and what senior teams get paid. The episode closes on why being personally broke changes the decisions you make for your company, plus a three-question exercise to check your own pay. Also, this podcast is made by Hampton, which is a community for founders doing on average $20 million a year in revenue. We saw a lot of these money conversations happening privately behind closed doors and we thought, "What the heck, let's make it public." If you are a founder, apply here: http://joinhampton.com/mw Timestamps:00:00 — Founders know their revenue cold and go quiet about take-home, so Hampton asked 250 of them anonymously00:42 — How to read the data: 296 records, 250 complete, answers in ranges, and who qualifies for Hampton02:03 — Founder salaries stay "normal": about $150K under $10M in revenue, about $400K at $30–50M02:25 — About 47% pay at least one functional leader more than their own base salary03:12 — The "founder discount" research, and Josh Payne's climb from $0 to $250K before selling StackCommerce for about $80M04:12 — 15 founders report a $0 salary, and six of them take $500K+ in additional compensation04:50 — Bootstrapped vs. venture-backed: 39% of bootstrapped founders at $500K+, zero VC-backed founders above $300K05:47 — What VC-backed CEOs earn by stage: "the paycheck is really only half the bet"06:40 — Why "tiny salary, big distributions" is bad advice, and the accountant who paid himself $24K and lost to the IRS07:55 — How a low salary caps your retirement contributions: "boring is really good when the alternative is explaining your creativity to the IRS"08:52 — The comp nobody counts: a third of founders mention credit card points, plus vehicles and real estate10:15 — Senior team pay: sales leaders earn the most, HR the least10:43 — Company-wide bonuses: 5% of companies under $1M in revenue, 44% above it11:08 — "Equity isn't a coupon code for underpaying someone," and what happens when employees see coworkers' salaries12:35 — What are you optimizing for? "I own a lot of equity" is not the same as "I am financially secure"13:38 — The sugarcane farmer study on money stress, and Andrew Wilkinson's case for paying yourself well early14:43 — The exercise: add up everything you took last year, then ask three questions Sponsors: - Silvia, your personal AI CFO. Bring your investments, cash, property, and debt into one view and get answers built around your finances, your family, and creating generational wealth. https://www.cfosilvia.com/moneywise- Daily Body Coach - achieve your dream body with https://moneywise.dailybodycoach.com Subscribe to Moneywise: https://www.youtube.com/@themoneywisepodcastFollow Daniel on X: https://x.com/danielcberkListen on Spotify / Apple Podcasts: [search "Moneywise Hampton"]

  5. Oct 6

    He's Worth $50M and Spends $110K a Month on a Zoo That Makes $0

    We're still surprised people did this but... 50+ founders worth $10M to $4B reveal their personal finances. Here it is: https://joinhampton.com/mw-wr Why do we do this? Because if you're an aspirational person or someone who runs a business and is making money, it's incredibly challenging to figure out what to do. Information is impossible to find — and that's what we put together: the net worth reveal and why we do this podcast, Moneywise. He took a company public at 23, lost a $65M poker business in one day, and now spends $110K a month on a private zoo. Dan Fleyshman started selling baseball cards at an LA swap meet at four years old while his parents sold Levi's out of a van. At 17 he snuck into a Vegas trade show with $5 vending-machine business cards and wrote $1M in orders. At 23 he took his energy drink company public. Then the government shut down online poker in 2011 and his $65M poker site was gone in a day. Today he runs Elevator Studio, has raised $56M for 18 companies through a 2,214-person syndicate, holds 43 angel investments, and puts his net worth north of $50M. This episode gets into how Dan actually makes money: the 20% carry, trading agency services for equity, and why only 3 of his 18 syndicate deals have failed. He walks through the $6.6M ranch with a lake, a wedding venue that has never hosted a wedding, and 208 rescue animals. He explains why he rents both of his homes, flies Southwest while spending over $1M a year on travel, and refuses to slow down as a new dad. He closes with the list of 39 names in his phone that explains all of it. Also, this podcast is made by Hampton, which is a community for founders doing on average $20 million a year in revenue. We saw a lot of these money conversations happening privately behind closed doors and we thought, "What the heck, let's make it public." If you are a founder, apply here: http://joinhampton.com/mw Timestamps:00:00 — Selling baseball cards at four years old at an LA swap meet while his parents sold Levi's out of a van01:58 — A family of four on $24K a year, sleeping on a couch, and turning his mom's $13 into $30 of candy sales04:00 — Three jobs at 15, $43K saved for college, and spending all of it on a clothing brand instead04:40 — Sneaking into the MAGIC convention at 17 with $5 business cards and writing $1M in orders next to Sean John and FUBU06:47 — Going public at 23: two years, $2M, and "you literally hire an auditor to audit your auditor"10:31 — Daniel asks for the net worth number and Dan starts working it out live11:00 — $56M raised across 18 companies, a 20% carry, and only three failures12:25 — How Elevator Studio works: 3,500 influencers and trading services for equity14:01 — Personal checks of $25K to $250K, and why he charges his 2,214 syndicate investors no management fee16:37 — The $6.6M ranch, the $1.5M lake, 208 animals, and $110,250 a month in overhead: "I've never done a wedding"18:43 — Why he rents both of his homes, plus the $500K Everbowl check that went from 13 locations to 10420:08 — Joyride candy, Cards and Coffee with Gary Vee and Steve Aoki, and $28M in small business loans22:50 — The day online poker shut down and his $65M company disappeared: "diversify with investments, not with attention"24:47 — "If you were under oath": Dan puts a floor on his net worth28:15 — High-stakes cash games, charity tournaments, and why he still plays29:35 — Cards and Coffee revenue drops from $12M+ to $6M, and the $250K-a-year security guard31:17 — 250 travel days a year, private 20 to 30% of the time, Southwest the rest33:02 — Charging for a private jet in his speaking fee, then flying JetBlue and keeping the difference36:04 — His daughter joined a mastermind call on her first day alive, and why he won't pretend he's slowing down38:48 — The 39 people he's lost and the list he keeps in his phone Sponsors: - Silvia, your personal AI CFO. Bring your investments, cash, property, and debt into one view and get answers built around your finances, your family, and creating generational wealth. https://www.cfosilvia.com/moneywise- Daily Body Coach - achieve your dream body with https://moneywise.dailybodycoach.com Subscribe to Moneywise: https://www.youtube.com/@themoneywisepodcastFollow Daniel on X: https://x.com/danielcberkListen on Spotify / Apple Podcasts: [search "Moneywise Hampton"]

  6. Sep 29

    This Guy Built a $90M Company on YouTube in 2006

    We're still surprised people did this but... 50+ founders worth $10M to $4B reveal their personal finances. Here it is: https://joinhampton.com/mw-wr Why do we do this? Because if you're an aspirational person or someone who runs a business and is making money, it's incredibly challenging to figure out what to do. Information is impossible to find — and that's what we put together: the net worth reveal and why we do this podcast, Moneywise. He took a second mortgage to keep WatchMojo alive. Today he's worth over $100M and is trying to buy a baseball team. Ashkan Karbasfrooshan is the founder and CEO of WatchMojo, one of the largest media companies ever built on YouTube. He started it in 2006 with a $282,500 check from the AskMen sale, racked up roughly $1M in losses by 2011, sold his retirement savings, took a second mortgage, and paid himself $32,000 a year for the first five years. Then the top-10 format hit, revenue went from $1M to $10M+ in a few years with EBITDA margins as high as 80%, and he turned down offers at $75M, $80M, and $90M valuations. In 2020 he sold 25% to Star Mountain Capital at a $90M CAD valuation. He still owns most of the company, and puts his net worth between $100M and $250M. This episode gets into what it's like to sign a second mortgage at a notary with no idea if you'll end up homeless, why he moved payroll to twice a month just to have two fewer panic attacks a year, the real reason he walked away from an $80M offer (it wasn't greed), and how saying yes to everything cut his EBITDA in half. We also go deep on how he actually invests now — $5M across 15 startups, two-thirds of his stock portfolio self-managed — why he still takes the $40-cheaper flight, and his current mission to bring the Montreal Expos back to MLB. Also, this podcast is made by Hampton, which is a community for founders doing on average $20 million a year in revenue. We saw a lot of these money conversations happening privately behind closed doors and we thought, "What the heck, let's make it public." If you are a founder, apply here: http://joinhampton.com/mw Timestamps:00:00 — Ash's background: born in Iran, raised in Montreal, and why "the self-made man is a myth"02:50 — 31 jobs and the reluctant entrepreneur: "Wall Street is not rolling out the carpet for anybody named Ashkan"07:03 — The AskMen exit: a $282,500 check at 27, plus ~$150K when News Corp bought IGN09:18 — Why he bet on YouTube in 2006: "You don't go to war with the army you want, you go to war with the army you have"14:23 — The dark years: $1M in losses, selling his RRSPs, and the second mortgage16:14 — "I made payroll twice a month instead of every two weeks because I wanted 24 anxiety incidences, not 26"18:24 — Being early vs. being too early (and the Quibi problem)20:37 — The hockey stick: $1M → $3M → $5M → $10M revenue, 67-80% EBITDA margins23:25 — Paying himself $32K a year for the first five years24:59 — The 2012 offer he almost took ($3.5M + earn-out) and why he was relieved it fell through28:32 — Turning down $75M, $80M, and $90M valuations in 201730:36 — "I was like a drunk sailor at a bar saying yes to everything" — EBITDA falls by half31:39 — Why walking away wasn't greed: the call-option trap he saw coming32:58 — The 2020 deal: selling 25% to Star Mountain Capital at $90M CAD37:54 — Net worth reveal: "anywhere from 100 to 250 million"39:03 — Monthly spend, paying off the house, and $5M into 15 startups43:37 — Was the deal life-changing? "More mindset changing than life changing"44:34 — What he never shares about money45:34 — The Montreal Expos comeback plan: "It's not impossible, it's improbable" Sponsors: Daily Body Coach - achieve your dream body with https://moneywise.dailybodycoach.com Subscribe to Moneywise: https://www.youtube.com/@themoneywisepodcastFollow Daniel on X: https://x.com/danielcberkListen on Spotify / Apple Podcasts: [search "Moneywise Hampton"]

  7. Sep 22

    He Said $35M Was Enough, Then Moved His Family to a 150-Acre Farm (Ryan Levesque)

    We're still surprised people did this but... 50+ founders worth $10M to $4B reveal their personal finances. Here it is: https://joinhampton.com/mw-wr Why do we do this? Because if you're an aspirational person or someone who runs a business and is making money, it's incredibly challenging to figure out what to do. Information is impossible to find — and that's what we put together: the net worth reveal and why we do this podcast, Moneywise. He turned down $42M, lost a $70M deal to a war, and sold his company over WhatsApp instead. Ryan Levesque is the author of the #1 national bestseller Ask and the founder of the Ask Method Company, a seven-time Inc. 5000 business that did over $100M in revenue. He grew up blue collar, quit AIG in China the morning the Wall Street Journal said the company was going bankrupt, and built his first business selling Scrabble tile jewelry tutorials on Etsy. Then he tried to sell his company twice. The first buyer flipped a $42.5M deal to $17M at the eleventh hour. The second, a $70M offer, evaporated the week Russia invaded Ukraine. Today he sits on $30–35M in liquid net worth and runs a 150-acre farm in Vermont with his wife and two boys, where 80% of what his family eats comes off their own land. This is the longest Moneywise episode we've ever cut, and I barely interrupted. We go deep on the two failed exits, the life insurance rejection letter at age 30 that turned out to be organ failure, the photo of his sons that made him stop chasing the number, and what it actually costs to run a 150-acre farm (spoiler: free food runs about half a million a year). Ryan also breaks down the money curriculum he built for his kids, why $35M didn't feel like enough until he decided it was, and the honeybee epiphany that led to selling his company to his biggest competitor. Also, this podcast is made by Hampton, which is a community for founders doing on average $20 million a year in revenue. We saw a lot of these money conversations happening privately behind closed doors and we thought, "What the heck, let's make it public." If you are a founder, apply here: http://joinhampton.com/mw Timestamps:0:00 — "Mr. Levesque, you should be in a coma right now." Cold open and episode roadmap5:30 — The WSJ headline reads "AIG to file for bankruptcy." He resigns the same day with ~$100K in the bank9:56 — Reverse-engineering an Etsy seller's income and building a Scrabble tile jewelry tutorial business: "emulate before you innovate"12:32 — The crash of the Scrabble tile jewelry market. Lesson: pick evergreen markets14:29 — Dead orchids in Shanghai become a $500K/year business. Then 23 businesses at once17:19 — A nine-figure sale to NBC (Golf Pass) and a $168M sale to PayPal. His cut: "less than seven figures"19:00 — Ask becomes the #1 bestselling book in America and births a $100M+ company21:00 — The $42.5M deal gets flipped to $17M at the eleventh hour. "We basically gave them the middle finger"25:13 — Interviewing 12 investment banks, going back to market, and landing a $70M offer28:30 — Russia invades Ukraine. The deal, and the entire M&A market, evaporates33:23 — The life insurance rejection letter. Kidney failure. Ten days in ICU. Undiagnosed type 1 diabetic40:16 — "My kid can't grow up without a dad." Shutting down 23 businesses41:42 — Two photos of his boys, seven years apart. "It was like a heartbeat"43:00 — Texting his wife from a tent in Vermont. Full-price cash offer on the Austin house the same night49:13 — Reading Peter Lynch at age 10 and turning $5K into $100K+ by 1851:57 — What he looked for in land: top of watershed, no PFAS, good schools. 12 months of Airbnbs56:41 — 48 beehives, 1,000 maple taps, 500 fruit trees, seven freezers. 100% of their own protein58:40 — The farm numbers: just under $5M for the land, $2M mortgage at 6.5%, $220K/year before a single animal1:03:59 — $260K in year one, $175K/year after. "Free food costs a lot of money"1:06:28 — The kids' money curriculum: Rich Dad Poor Dad read-alouds, Greenlight accounts, a real estate syndication paying them $300–400/month1:11:20 — His net worth when he decided it was enough: $30–35M liquid1:12:47 — "I've never been less money motivated in my life." $1M webinars and the Mexican fisherman1:15:08 — Goldenrod, purple aster, and the WhatsApp voice memo to Daniel Priestley. Company sold three months later1:20:20 — Legacy, $120K/year in tuition, and how much to hand to your kids: "the brownies are not fully baked"1:25:39 — Seven weeks in Europe, giving back, and why all altruism is selfish1:31:36 — Daniel's takeaway: figure out what you're optimizing for and start living it now Sponsors: Daily Body Coach - achieve your dream body with https://moneywise.dailybodycoach.com Subscribe to Moneywise: https://www.youtube.com/@themoneywisepodcastFollow Daniel on X: https://x.com/danielcberkListen on Spotify / Apple Podcasts: [search "Moneywise Hampton"]

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656 Ratings

About

This is Moneywise, a podcast where host Daniel Berk is joined by high-net-worth guests to explore exclusive insights into personal finance and lifestyle tailored for other high-net-worth people, or those on their way. They'll get radically transparent about the numbers, revealing things like their burn rates, portfolios, and spending habits. This podcast was made for the Hampton community, a private, highly-vetted, peer membership community for founders and CEOs of fast-growing, tech-enabled startups. Check it out at https://joinhampton.com/.

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