Outside the Box with Asendia USA: The International e-Commerce Podcast

Asendia USA
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Discover new opportunities and navigate the challenges of expanding your global footprint with Outside the Box with Asendia USA: The International e-Commerce Podcast. Debuted in January 2024, "Outside the Box with Asendia USA", is designed to educate U.S.-based brands, marketplaces, and e-tailers on cutting-edge global shipping strategies. With a strong emphasis on education, the podcast serves as a resource to guide e-tailers through the complexities of international logistics and evolving shopper expectations. Hosted by Asendia USA's Nick Agnetti, Director, Enterprise Sales, and Jason Rowland, Risk and Compliance Officer – North America, our podcast provides listeners and viewers with topics addressing today's industry concerns and solutions to overcome obstacles with a panel of esteemed, industry-recognized subject matter experts. Nick Agnetti has over a decade of e-commerce industry experience helping top-tier online retailers, marketplace sellers, and subscription box companies convert their international traffic into actual sales and repeat customers. His background in sales, business development, and logistics establishes Nick as a reputable voice in the international e-commerce logistics arena. With over 15 years of federal regulatory experience in the aviation and e-commerce parcel shipping industries, Jason Rowland is a seasoned expert in compliance and risk management. He currently leads the execution of Group Compliance and Risk Programs for Asendia in North America. Jason began his career in transportation security with the U.S. government, joining the Transportation Security Administration (TSA) immediately after college. Over the course of 11 years with the agency, he advanced to the role of Lead Transportation Security Inspector at John F. Kennedy International Airport (JFK). In this capacity, he was responsible for ensuring that air carriers, the airport itself, and the Port Authority of New York and New Jersey adhered to all applicable federal regulations governing airport operations and security. Nick and Jason combine their global expertise and dive into a range of topics: shipping opportunities and challenges to Canada, Mexico, Europe, UK, and Australia, the importance of how AI technology impacts HS Codes, the effects of work stoppages, subscription box shipping, international returns, e-commerce growth strategies, compliance, customs clearance, duties and taxes, and more. "Outside the Box with Asendia USA" provides the growth-enabling information needed to be successful in today's competitive e-commerce arena. About Asendia USA Asendia USA is an international and domestic parcel and mail company specializing in the preparation and distribution of parcels, direct mail, publications, and invoices worldwide. In addition, we cover over 300,000 square feet of operational space strategically located in New York, Buffalo, Philadelphia, Miami, Chicago (automated), Salt Lake City, Los Angeles, Laredo, as well as Canada and Mexico. We are local to your business! Subscribe to our podcast newsletter: https://shipping.asendiausa.com/asendia-usa-podcast/ Request a consultation: https://shipping.asendiausa.com/scale-your-business/ Podcast snapshot: https://outsidethebox.asendiausa.com/sponsor-kit https://www.asendiausa.com

  1. Aug 6

    32: A Retailer's Perspective on Logistics: A Conversation with Nathan Goodrich

    How do retailers balance cost, speed, and customer expectations in today's supply chain? Co-hosts Jason Rowland and Nick Agnetti sat down with Nathan Goodrich, Senior Director of Inventory and Logistics at FabFitFun, to discuss subscription box fulfillment, carrier partnerships, inventory planning, and what logistics providers can do to better support retailers. If you're involved in retail, eCommerce, fulfillment, or logistics, this conversation offers valuable insights into the challenges—and opportunities—of building resilient supply chains. Learn more about this topic: Asendia USA: Request a sales quotationHow to Start Shipping Subscription Boxes InternationallyHow to Combat the Top 5 Challenges for Subscription Box CompaniesFabFitFun - Beauty, Fitness, Lifestyle Nathan Goodrich | LinkedIn Nathan Goodrich is Senior Director of Inventory Management and Logistics at FabFitFun, based out of the company's fulfillment center in Chino, California. He holds direct responsibility for a multi-carrier domestic and international logistics network exceeding $70 million in annual freight cost, warehouse operations and inventory control, general management duties over the internal 3pl business operated by FabFitFun. Over the past seven years, his work has centered on the operational and financial engine behind getting product from origin to member doorstep, reliably and at scale. Founded in 2010, FabFitFun pivoted in 2013 from a digital media company into a seasonal subscription box model, shipping full-size products across beauty, wellness, fashion, and fitness to members four times a year. That quarterly cadence creates a distinct logistics challenge: massive, recurring volume spikes rather than steady-state daily demand, which has shaped much of Nathan's approach to carrier strategy and network design. Data-driven decision making runs through all of it. FabFitFun's domestic network runs on 10+ parcel carriers managed through a rate shop engine that competes each package across every carrier to find the most cost-effective option. The engine retains every bid, which gives Nathan's team granular visibility to fine-tune the network region by region rather than applying a one-size-fits-all carrier strategy. That competition-as-strategy approach has driven down cost per package — the company's 2026 cost per package is actually lower than it was back in 2019, a notable outcome given how much shipping costs have risen industry-wide over that same time frame. On the international side, he also oversees parcel shipping along with the customs clearance and duty management that come with moving product across borders, alongside carton and dimensional-weight optimization and the broader trade compliance work that keeps product flowing smoothly. Nathan has applied the same analytical rigor to inventory, building an inventory management system that holds shrink to less than 0.5% across more than $200 million in cost of goods annually.

    32: A Retailer's Perspective on Logistics: A Conversation with Nathan Goodrich

  2. Jul 23

    31: Beyond Checkout: How Localization Drives Global e-Commerce Growth with ESW

    Global growth takes more than shipping internationally. Co-hosts Jason Rowland and Nick Agnetti sit down with Michael Hubacher of ESW to discuss what it takes to create a seamless cross-border customer experience. Key takeaways: • Why localization is essential for global growth. • How an integrated customer journey drives long-term value. • Why strategic insights help brands uncover new international opportunities. Learn more about this topic: Asendia USA: Request a sales quotationAsendia USA: Global Digital E-commerce SolutionsESW | Global Ecommerce Platform for Enterprise Brands Michael Hubacher | LinkedIn Michael Hubacher is an experienced SaaS sales professional with a consistent track record of hitting and exceeding revenue targets. Michael has worked across a number of start-ups and have extensive experience in GTM strategy (development and implementation), pipeline generation, market segmentation, coaching, account management and partnership strategy. He is experienced in working cross functionally to align on company objectives and build sales strategies that deliver results. He enjoys collaborating with people, problem solving and building relationships. And as a previous founder & CEO, Michael brings that entrepreneurial mind-set to his team to help inspire, motivate, challenge and think outside the box.

    31: Beyond Checkout: How Localization Drives Global e-Commerce Growth with ESW

  3. Jul 16

    30: Exploring Veho: Redefining how Technology is Transforming the CX

    The last mile is no longer just about delivery—it's about the customer experience. Co-hosts Jason Rowland and Nick Agnetti sat down with Hank Emerson, Vice President of Business Development, Veho, about how technology is transforming last-mile logistics through greater visibility, delivery flexibility, and customer control. Key takeaways: 📦 Delivery is an extension of your brand. 📱Technology like real-time tracking, photo proof of delivery, and personalized delivery instructions improves the customer experience. 📈 Better delivery experiences can increase customer loyalty, boost repeat purchases, and reduce support costs. 🚀 As consumer expectations continue to rise, innovation in the last mile will be a key competitive differentiator. Learn more about this topic: Asendia USA: Request a sales quotationLast-Mile Delivery and Parcel Shipping | Veho Hank Emerson | LinkedIn Hank Emerson is Vice President of Business Development at Veho, where he leads net new sales growth, commercial partnerships, and the launch of new customer segments and services. Over five years at Veho, Hank has held progressive leadership roles across sales, strategic accounts, and partnerships, building and scaling revenue motion at every stage of the company's growth. With expertise spanning go-to-market strategy, new market launches, and complex enterprise sales, Hank brings a practitioner's perspective on what it takes to drive revenue in both high-growth and early-stage environments. He is based in Birmingham, Alabama.

    30: Exploring Veho: Redefining how Technology is Transforming the CX

  4. Jul 9

    29: Maximizing Warehouse Efficiency with AI and Automation | Featuring Maggie Barnett

    Featuring Maggie Barnett, COO of ShipHero, in this episode with co-hosts Jason Rowland and Nick Agnetti the discussion evolves around: 📦 How AI is improving warehouse efficiency and order fulfillment 🤖 Practical, cost-effective AI solutions for SMBs and 3PLs 🚀 Real-world applications like AI picking and intelligent routing 📈 Lessons from scaling innovation across warehouse operations 🔮 What logistics leaders should expect as fulfillment continues to evolve Listen now for actionable insights on using AI to drive smarter, more efficient warehouse operations or at your convenience. Leave a question or comment for our panel. Learn more about this topic: Asendia USA: Request a sales quotationAsendia - ShipHeroWarehouse Management System | ShipHero Maggie Barnett | LinkedIn Maggie M. Barnett, Esq., is the COO of ShipHero. She is responsible for planning and executing the overall operational, legal, managerial and administrative procedures, reporting structures, and operational controls of the organization. Barnett’s greatest strengths are leadership, risk mitigation, change management and a passion for business transformation. She is known for her expertise in delivering operational excellence and her ability to provide guidance and mitigating risk. Her leadership of ShipHero is grounded in a servant mentality, always doing the right thing for our stakeholders. Her passion for ShipHero comes from the ability to drive operational excellence throughout the organization impacting the lives of our employees, customers and partners.

    29: Maximizing Warehouse Efficiency with AI and Automation | Featuring Maggie Barnett

  5. Jun 30

    28: Shipping Beyond the Mainland: Logistics Insights with Chas Gorham

    Shipping beyond the continental U.S. doesn't have to be complicated. Jason Rowland and Nick Agnetti and special guest Chas Gorham, VP of Sales at International Bridge, discuss the unique logistics challenges of serving non-continental U.S. markets and why outdated assumptions are costing businesses opportunities. From air service at ground rates to the growing e-commerce demand in Puerto Rico, the conversation highlights how innovative logistics solutions and strong partnerships are helping businesses deliver faster, reduce costs, and reach underserved markets. Leave a comment or question for our panel. Learn more about this topic: Asendia USA: Request a sales quotationInternational Bridge and Asendia USA Collaborate to Expand Non-Continental U.S. Delivery CapabilitiesInternational Bridge: Non-Continental Shipping to Hawaii, Alaska, Puerto Rico Chas Gorham | LinkedIn Chas Gorham is the Vice President of Sales at International Bridge, where he leads strategic business development and customer acquisition initiatives across the company’s global logistics network. With a deep background in e-commerce, international parcel delivery, and supply chain optimization, Chas plays a pivotal role in helping retailers and logistics partners expand their cross-border reach through innovative and cost-effective shipping solutions. Over his career, Chas has earned a reputation for building strong, collaborative partnerships that drive measurable growth and operational excellence. His leadership combines analytical insight with a customer-first approach, aligning International Bridge’s capabilities with the evolving needs of online retailers, marketplace sellers, and fulfillment providers. In his role, Chas oversees enterprise sales strategy, market expansion efforts, and the development of tailored logistics programs that simplify international delivery for U.S.-based merchants. His ability to translate complex logistics challenges into practical, results-driven solutions has made him a trusted advisor to some of the most recognizable brands in global e-commerce.

    28: Shipping Beyond the Mainland: Logistics Insights with Chas Gorham

  6. Jun 18

    27: ERP Success: Logistics & CX with Industry Expert Omar Akilah

    How can ERP systems improve cross-border logistics and customer experience? In this episode, “ERP Success: Logistics & CX” with Industry Expert Omar Akilah, SVP Product Strategy from Infios, and our co-hosts Jason Rowland and Nick Agnetti discuss the importance of ✅ Visibility ✅ Optimization, and ✅ Orchestration in aligning technology with global trade operations, improving logistics execution, and delivering better customer outcomes. Learn more about this topic: Asendia USA: Request a sales quotationInfios - Relentlessly making supply chains better. Omar Akilah | LinkedIn Omar Akilah is a proven transformational leader with a deep understanding of how to bridge the complexities of the supply chain with the demands of modern commerce. With extensive experience driving end-to-end innovation - from inventory visibility and buy-online/pick-up-in-store models to ship-from-store, last mile delivery, and operational execution to promise - he ensures every commerce touchpoint is seamlessly connected and optimized. Omar brings a unique ability to translate tactical challenges into strategic advantages, using supply chain interconnectivity as a lever for go-to-market success. He is known for identifying re-engineering opportunities, aligning cross-functional teams, and building scalable capabilities that deliver real customer value. A strategic and conceptual thinker, Omar consistently leads with purpose - pushing boundaries to introduce new ideas and spark meaningful change. His areas of expertise span Product Management, eCommerce, Direct-to-Consumer innovation, Last Mile strategy, global logistics, omnichannel fulfillment, and 3PL integration. He also has deep experience in ERP, WMS, and TMS implementations, helping organizations optimize transportation, warehousing, and distribution across global networks. With a collaborative leadership style and strong execution focus, Omar continues to drive measurable transformation across retail, logistics, and the broader supply chain ecosystem.

    27: ERP Success: Logistics & CX with Industry Expert Omar Akilah

  7. Jun 11 ·  Bonus

    26 part 2: The Role of AI in Modern Logistics: Insights from Industry Expert Lori Boyer

    What makes AI truly valuable in logistics? Data. In Part 2 of this episode, The Role of AI in Modern Logistics, Lori Boyer, Head of Content Marketing at EasyPost continues the conversation with Jason Rowland and Nick Agnetti about how billions of shipment records are helping companies make smarter shipping decisions, optimize carrier selection, and unlock insights that weren't possible before. Key takeaways: ✅ AI is only as good as the data behind it ✅ Multi-carrier visibility creates better shipping outcomes ✅ Industry expertise is just as important as the technology itself ✅ Start small—implement one AI-driven improvement at a time One of Lori's best pieces of advice: Don't try to change everything at once. Pick one thing, apply it, and build from there. Learn more about this topic: Asendia USA: Request a sales quotationAsendia USA - EasyPostUnboxing Logistics Podcast - EasyPostThe Simple Shipping API - EasyPost Lori Boyer | LinkedIn Lori Boyer spends her days nerding out over shipping, storytelling, and the occasional SEO rabbit hole. As Head of Content Marketing at EasyPost, she leads the charge on all things content—from webinars and ebooks to case studies and the Unboxing Logistics podcast, where she chats with industry leaders about what’s next in logistics. She's a regular speaker on shipping trends, customer experience, and why logistics is way cooler than it gets credit for. Outside the office, Lori’s happiest on a crisp fall morning, wandering through historical sites, or mortifying one of her seven kids just for fun.

    26 part 2: The Role of AI in Modern Logistics: Insights from Industry Expert Lori Boyer

  8. Jun 4

    26 part 1: The Role of AI in Modern Logistics: Insights from Industry Expert Lori Boyer

    AI is transforming logistics—but where is it delivering real value? The Role of AI in Modern Logistics - Episode 26 - In the first of this 2-part episode, co-hosts Jason Rowland and Nick Agnetti we sit down with special guest Lori Boyer, Head of Content Marketing at EasyPost, to discuss how AI and Large Language Models (LLMs) are reshaping supply chain operations. Key takeaways: ✅ Start with the problem, not the AI tool ✅ Logistics is primed for AI because of its vast data ecosystem ✅ AI is already improving route optimization, customer support, and decision-making ✅ Security and data privacy must remain top priorities Plus, Lori Boyer shares her practical "ROCKS" framework for writing better AI prompts and getting more useful results. Learn more about this topic: Asendia USA: Request a sales quotationAsendia USA - EasyPostUnboxing Logistics Podcast - EasyPostThe Simple Shipping API - EasyPost Lori Boyer | LinkedIn Lori Boyer spends her days nerding out over shipping, storytelling, and the occasional SEO rabbit hole. As Head of Content Marketing at EasyPost, she leads the charge on all things content—from webinars and ebooks to case studies and the Unboxing Logistics podcast, where she chats with industry leaders about what’s next in logistics. She's a regular speaker on shipping trends, customer experience, and why logistics is way cooler than it gets credit for. Outside the office, Lori’s happiest on a crisp fall morning, wandering through historical sites, or mortifying one of her seven kids just for fun.

    26 part 1: The Role of AI in Modern Logistics: Insights from Industry Expert Lori Boyer
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Discover new opportunities and navigate the challenges of expanding your global footprint with Outside the Box with Asendia USA: The International e-Commerce Podcast. Debuted in January 2024, "Outside the Box with Asendia USA", is designed to educate U.S.-based brands, marketplaces, and e-tailers on cutting-edge global shipping strategies. With a strong emphasis on education, the podcast serves as a resource to guide e-tailers through the complexities of international logistics and evolving shopper expectations. Hosted by Asendia USA's Nick Agnetti, Director, Enterprise Sales, and Jason Rowland, Risk and Compliance Officer – North America, our podcast provides listeners and viewers with topics addressing today's industry concerns and solutions to overcome obstacles with a panel of esteemed, industry-recognized subject matter experts. Nick Agnetti has over a decade of e-commerce industry experience helping top-tier online retailers, marketplace sellers, and subscription box companies convert their international traffic into actual sales and repeat customers. His background in sales, business development, and logistics establishes Nick as a reputable voice in the international e-commerce logistics arena. With over 15 years of federal regulatory experience in the aviation and e-commerce parcel shipping industries, Jason Rowland is a seasoned expert in compliance and risk management. He currently leads the execution of Group Compliance and Risk Programs for Asendia in North America. Jason began his career in transportation security with the U.S. government, joining the Transportation Security Administration (TSA) immediately after college. Over the course of 11 years with the agency, he advanced to the role of Lead Transportation Security Inspector at John F. Kennedy International Airport (JFK). In this capacity, he was responsible for ensuring that air carriers, the airport itself, and the Port Authority of New York and New Jersey adhered to all applicable federal regulations governing airport operations and security. Nick and Jason combine their global expertise and dive into a range of topics: shipping opportunities and challenges to Canada, Mexico, Europe, UK, and Australia, the importance of how AI technology impacts HS Codes, the effects of work stoppages, subscription box shipping, international returns, e-commerce growth strategies, compliance, customs clearance, duties and taxes, and more. "Outside the Box with Asendia USA" provides the growth-enabling information needed to be successful in today's competitive e-commerce arena. About Asendia USA Asendia USA is an international and domestic parcel and mail company specializing in the preparation and distribution of parcels, direct mail, publications, and invoices worldwide. In addition, we cover over 300,000 square feet of operational space strategically located in New York, Buffalo, Philadelphia, Miami, Chicago (automated), Salt Lake City, Los Angeles, Laredo, as well as Canada and Mexico. We are local to your business! Subscribe to our podcast newsletter: https://shipping.asendiausa.com/asendia-usa-podcast/ Request a consultation: https://shipping.asendiausa.com/scale-your-business/ Podcast snapshot: https://outsidethebox.asendiausa.com/sponsor-kit https://www.asendiausa.com

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