Hire Truckers Podcast

Aaron Craddock

Explore the world of driver recruiting with the Hire Truckers Podcast! Join us as we talk to recruiting experts, offering industry insights, marketing trends, and motivation to enhance your recruiting skills. Whether you're a seasoned recruiter or just starting, our podcast is here to help you level up your game in the trucking industry.

  1. 2d ago

    Why Hiring the Wrong Driver Costs More Than an Empty Truck

    In this episode, Ginger Craddock sits down with Tim Kordula, Senior Risk Advisor at Acrisure, to discuss how driver hiring decisions affect fleet safety, risk management, and long-term performance. --- An empty truck costs money, but hiring the wrong driver can cost far more. Tim explains why carriers need to look beyond basic qualifications and driving records to identify behavioral patterns, assess coachability, and determine whether a driver is truly prepared for the demands of a specific fleet. The conversation explores the difference between a qualified, insurable, and fleet-ready driver, along with the risks of rushing hiring decisions or compromising safety standards. Tim also shares how better collaboration between recruiting, safety, and operations can improve hiring outcomes and why strong training, mentorship, and driver finishing programs are essential for developing safer, more capable drivers. From identifying hidden hiring risks to building a stronger safety culture, this episode offers practical insights for fleet leaders looking to make better hiring decisions without sacrificing long-term performance. About This Week's Guest: Tim Kordula Tim Kordula is a Senior Risk Advisor at Acrisure with more than three decades of experience in trucking. His background includes professional driving, CDL instruction, driver training, safety management, and risk consulting. He works with carriers to strengthen safety practices, improve driver development, and reduce operational risk. CONNECT WITH TIM KORDULA LinkedIn: https://www.linkedin.com/in/tim-kordula-43b07bb0/ CONNECT WITH HIRE TRUCKERS Ginger Craddock on LinkedIn: https://www.linkedin.com/in/ginger-craddock/ Hire Truckers: https://hiretruckers.com/

    Why Hiring the Wrong Driver Costs More Than an Empty Truck
  2. Oct 26

    How Better Communication Leads to Stronger Driver Retention

    In this episode, Ginger Craddock sits down with Robert Sitarski of Hansen & Adkins to discuss why strong driver relationships are essential to recruiting success and long-term retention. --- Hiring the right driver is only the beginning. Rob shares why compensation and benefits alone aren't enough to keep drivers and how trust, honest communication, and a supportive company culture influence whether drivers stay or leave. The conversation explores the importance of setting realistic expectations during recruiting, supporting drivers through their first 90 days, and creating opportunities for meaningful feedback. Rob also explains how Hansen & Adkins uses its driver council to connect drivers with leadership, encourage mentorship, and turn driver feedback into meaningful improvements. From improving the driver experience to breaking down communication barriers between departments, this episode offers practical insights for fleets looking to strengthen retention and build a workplace where drivers feel valued, heard, and supported. About This Week's Guest: Robert Sitarski Robert Sitarski works in driver recruiting and driver relations at Hansen & Adkins, a division of Proficient Auto Logistics. With years of experience as a professional driver and in recruiting, he brings a driver-first perspective to building stronger relationships, improving retention, and connecting drivers with company leadership. CONNECT WITH ROBERT SITARSKI LinkedIn: https://www.linkedin.com/in/robert-sitarski-8116b2232/ CONNECT WITH HIRE TRUCKERS Ginger Craddock on LinkedIn: https://www.linkedin.com/in/ginger-craddock/ Hire Truckers: https://hiretruckers.com/

    How Better Communication Leads to Stronger Driver Retention
  3. Oct 19

    AI Will Dramatically Change What Recruiters Can Do

    In this episode, Ginger Craddock sits down with Daniel Kelly to explore how AI is changing driver recruiting and helping fleets create better experiences for both recruiters and drivers. --- AI is creating new opportunities to automate repetitive recruiting tasks without removing the human connection that makes recruiting effective. Daniel explains how AI-powered phone assistants, conversational applications, and automated follow-ups can help fleets engage drivers faster, answer questions after hours, and collect important information before a recruiter steps in. The conversation also explores how AI can uncover valuable insights from driver conversations, improve advertising creative, and connect recruiting data across different systems. Ginger and Daniel discuss why accurate information, transparency, and human judgment remain essential as fleets adopt new technology. About This Week's Guest: Daniel Kelly Daniel Kelly is a member of the Hire Truckers team, working across technology development and recruiting solutions. With a background in web development and graphic design, he brings a practical perspective on AI automation, conversational technology, and creating more efficient recruiting experiences. CONNECT WITH DANIEL KELLY LinkedIn: https://www.linkedin.com/in/danielkellyio/ CONNECT WITH HIRE TRUCKERS Ginger Craddock on LinkedIn: https://www.linkedin.com/in/ginger-craddock/ Hire Truckers: https://hiretruckers.com/

    AI Will Dramatically Change What Recruiters Can Do
  4. Sep 28

    What Drivers Need to Know Before Becoming an Owner-Operator

    Ginger Craddock and David Withers discuss what professional drivers need to understand before making the leap from driving a truck to owning and operating a trucking business. --- Truck ownership can still create opportunity, but owning the equipment is only the beginning. David breaks down the financial discipline behind successful ownership, including understanding cost per mile, operating expenses, cash flow, maintenance reserves, and the difference between revenue and profit. They also discuss how drivers can evaluate ownership opportunities, why the right support system matters, and what changes when an owner grows from one truck into a fleet. David shares why successful owners approach trucking as a business from day one and consistently do the fundamentals that keep that business profitable. About This Week's Guest: David Withers David Withers is a transportation leader at Expediter Services with decades of experience across recruiting, driver relations, safety, and operations. He works with professional drivers and independent contractors as they navigate truck ownership, business growth, and opportunities within the trucking industry. CONNECT WITH DAVID WITHERS LinkedIn: https://www.linkedin.com/in/david-withers-b658978/ Expediter Services: https://essuccessintrucking.com/ CONNECT WITH HIRE TRUCKERS Ginger Craddock on LinkedIn: https://www.linkedin.com/in/ginger-craddock/ Hire Truckers: https://hiretruckers.com/

    What Drivers Need to Know Before Becoming an Owner-Operator
  5. Sep 21

    What 3 Decades in Trucking Teaches You About Leadership

    Aaron Craddock and Mark Roesler discuss what strong leadership looks like when the trucking industry is anything but predictable. Drawing on more than three decades at Acme Truck Line, Mark shares how his experience from owner-operator to executive shaped the way he leads drivers and teams. He explains why strong leaders don't need to rely on titles, why they should surround themselves with people willing to challenge their thinking, and why listening is one of the most important leadership skills. They also discuss leading through difficult freight cycles, creating stability without overreacting, and adapting the business while staying true to its core. Mark shares his perspective on the aging driver workforce, the need to bring younger people into trucking, and the legacy he hopes to leave as a leader: making people feel respected, heard, and valued. About This Week's Guest: Mark Roesler Mark Roesler is a longtime transportation leader at Acme Truck Line with more than three decades of experience in the trucking industry. Beginning his career as an owner-operator, Mark has grown into executive leadership while also serving the broader industry through the Texas Trucking Association. CONNECT WITH MARK ROESLER LinkedIn: https://www.linkedin.com/in/mark-roesler-ba5ab977/ ACME Truck Line: https://www.acmetruck.com/ CONNECT WITH HIRE TRUCKERS Aaron Craddock on LinkedIn: https://www.linkedin.com/in/aaron-craddock/ Hire Truckers: https://hiretruckers.com/

    What 3 Decades in Trucking Teaches You About Leadership
  6. Sep 14

    How a Driver-First Culture Improves Recruiting and Retention

    Ginger Craddock and Marina Ivanov discuss what fleets have to do to prove they truly value their drivers and why culture can become a competitive advantage in recruiting and retention. --- Marina shares how Apex Transit Solutions built a driver-focused culture around respect, communication, quality equipment, sustainable pay, home time, and understanding drivers as individuals. She explains why taking care of drivers requires more than slogans and how the everyday decisions a fleet makes ultimately determine whether great drivers choose to stay. They also discuss recruiting for the right fit, scaling without losing the personal connection, creating second-chance opportunities, and using AI without replacing the human relationships drivers value. Marina shares why fleets should examine the entire driver experience, from the first recruiting interaction forward and make sure what they promise matches what drivers actually experience. About This Week's Guest: Marina Ivanov Marina Ivanov is a leader at Apex Transit Solutions, where she has helped build a driver-focused fleet culture centered on respect, safety, communication, and long-term relationships. With deep personal and professional roots in trucking, Marina brings firsthand perspective on driver recruiting, retention, fleet operations, and creating a workplace where professional drivers feel valued. CONNECT WITH MARINA IVANOV LinkedIn: https://www.linkedin.com/in/marina-ivanov-4a9144194/   Apex Transit Solutions: https://apextransitllc.com/ CONNECT WITH HIRE TRUCKERS Aaron Craddock on LinkedIn: https://www.linkedin.com/in/aaron-craddock/ Hire Truckers: https://hiretruckers.com/

    How a Driver-First Culture Improves Recruiting and Retention

Ratings & Reviews

5
out of 5
3 Ratings

About

Explore the world of driver recruiting with the Hire Truckers Podcast! Join us as we talk to recruiting experts, offering industry insights, marketing trends, and motivation to enhance your recruiting skills. Whether you're a seasoned recruiter or just starting, our podcast is here to help you level up your game in the trucking industry.