The Bliss Business Podcast

Zero Company
  • 5.0 (2)
  • Entrepreneurship
  • Updated Weekly

The Bliss Business Podcast. B.L.I.S.S. stands for Build Love Into Scalable Systems. The Bliss Business Podcast emerges as a sanctuary where the principles of empathy, love, and conscious awareness in business are not just discussed — they are celebrated and sought after. "The Bliss Business Podcast’s mission is to spread empathy, connection and consciousness in business.”

  1. 21h ago

    Building Community for Fresh Starts with Genevieve Dreizen

    Starting over is one of the most human experiences we share. Whether someone is navigating divorce, grief, a move, a career shift, coming out, or another major life transition, they often need more than advice. They need practical support, emotional permission, and a community that knows how to show up. In this episode of The Bliss Business Podcast, we welcome Genevieve “Jenny” Dreizen, Co-Founder and COO of Fresh Starts Registry, the first platform dedicated to supporting people through major life transitions with expert guidance and curated registries. Fresh Starts Registry was founded by sisters Olivia Dreizen Howell and Genevieve Dreizen after both experienced major relationship transitions and saw the need for better infrastructure around starting again. Fresh Starts Registry began as a first-of-its-kind divorce registry and has grown into a broader support ecosystem with registry tools, expert guides, educational resources, podcasts, and community support for people rebuilding their lives after brave and difficult changes. In Building Community for Fresh Starts, we explore: • Why major life transitions need community, not silence • How Fresh Starts Registry is changing the way people support loved ones • Why practical help can be a powerful form of emotional care • How business can balance revenue with social responsibility • What it means to build systems for moments of vulnerability • How starting over can become a shared experience instead of an isolating one 🎙️ Hosted by Stephen Sakach and Tullio Siragusa 🎧 Produced by Martha Huerta Community is not only built in joyful milestones. Sometimes it is built in the brave moments when someone says, “I am beginning again,” and others choose to show up.

  2. 2d ago

    Marketing With Purpose Kit: Bringing Purpose and Empathy into Marketing

    Purpose isn’t a buzzword. It’s how you choose to show up. The best marketing doesn’t just sound good. It understands people, tells stories that matter, and connects the right message with the right person at the right time. In this week’s Marketing With Purpose Kit from The Bliss Business Podcast, we’re joined by Shannon Clarke, Founder & CEO of The Clarke Collective, for a conversation about bringing purpose and empathy into marketing. After 16 years in corporate marketing, Shannon left behind the jargon and politics to build a different kind of marketing practice. Through The Clarke Collective, she works with small business owners, service businesses, professional practices, and entrepreneurs to make marketing strategy clearer, more practical, and more human. Her experience includes growing a nonprofit brand, doubling a fundraising campaign goal through emotionally resonant storytelling, and generating a 515% ROI on event marketing by focusing on what customers actually cared about. 🎙️ Hosted by Tullio Siragusa 🎧 Produced by Martha Huerta 🧭 In this episode, we explore: What it really means to bring purpose into your marketing Why empathy can create stronger connections with customers How storytelling can move people to care and take action Why effective marketing starts with understanding what people actually value If you’re tired of marketing that feels disconnected from the people you’re trying to reach, this conversation offers a more human way forward.

  3. 2d ago

    Growth with Discipline and Heart with Heather Harris

    Franchise growth is exciting, but sustainable growth requires more than speed. It requires discipline, trust, strong teams, clear systems, and a deep understanding of the people behind every brand, founder, franchisee, and community. In this episode of The Bliss Business Podcast, we welcome Heather Harris, CEO of Franchise FastLane, a franchise development company that works with established brands to drive accelerated growth with structure and clarity. Franchise FastLane’s approach centers on a disciplined discovery process, thoughtful franchise growth strategy, and aligning brands with owners positioned for long-term success. Heather brings nearly three decades of leadership experience across franchising, retail, and consumer brands, including leadership roles with CycleBar, Intelligent Office, and Uni K Wax. As CEO, she is focused on helping franchise brands scale with the right strategy, people, systems, and discipline behind them. In Growth with Discipline and Heart, we explore: • How franchise brands can scale without losing trust or culture • What founders should understand before accelerating growth • How strong teams are built through preparation, accountability, and trust • Why disciplined systems can help brands grow with more care and clarity 🎙️ Hosted by Stephen Sakach and Tullio Siragusa🎧 Produced by Martha Huerta Growth does not become sustainable by doing more of everything. It becomes sustainable when leaders know what matters most — and build the people, systems, and culture to execute it well.

  4. Sep 17

    Culture, Color, and Connection with Allison Steimel

    Hair salons have always been about more than hair. They are places where people express identity, build confidence, connect with stylists, and feel seen in a personal way. That makes culture especially important in a brand like Bishops Cuts/Color, where creativity, service, and community all meet. In this episode of The Bliss Business Podcast, we welcome Allison Steimel, Brand President of Bishops Cuts/Color, part of the Head to Toe Brands family of beauty and wellness franchise concepts. Bishops brings a bold, culture-driven approach to hair care, supported by the broader Head to Toe Brands platform. Allison joined Bishops as Brand President in July 2024 after 15 years in beauty franchising with Massage Envy. Her leadership is rooted in operations, systems, profit, and point-of-sale technology — giving her a strong foundation for helping salon brands grow with discipline, creativity, and connection. In Culture, Color, and Connection, we explore: • How salon culture creates community and trust • Why operations and systems matter in creative service businesses • How leaders can balance profit, process, and people• What Bishops brings to the Head to Toe Brands family • Why inclusive, expressive spaces matter in beauty and wellness • How brand presidents help culture come alive at the local level 🎙️ Hosted by Stephen Sakach and Tullio Siragusa🎧 Produced by Martha Huerta Community is not built by branding alone. It is built through the everyday experience people have when they walk in, sit down, feel heard, and leave more confident than they arrived.

  5. Sep 16

    Marketing With Purpose Kit: Turning Marketing Into a Revenue Engine

    Marketing shouldn’t just create attention. It should create revenue. For growing brands, the real opportunity is turning marketing into a system that attracts the right customers, creates demand, and produces measurable business results. In this week’s Marketing With Purpose Kit from The Bliss Business Podcast, we’re joined by Conrad O’Connell, Founder of BuildUp Bookings. Conrad has been a thought leader in vacation and short-term rental marketing for more than a decade. Since founding BuildUp Bookings in 2016, he and his team of 20+ marketers have worked with more than 300 vacation rental brands and clients, providing industry-specific marketing solutions for hosts, owners, and property managers. He is also co-host of the Heads in Beds Show podcast and author of Mastering Vacation Rental Marketing. 🎙️ Hosted by Tullio Siragusa 🎧 Produced by Martha Huerta 🧭 In this episode, we explore: • Turning marketing into a true revenue engine • Creating marketing strategies that attract the right customers • Connecting marketing activity to measurable business results • Lessons from scaling marketing across hundreds of vacation rental brands 🎧 If you’re ready to move beyond marketing as a cost center and make it a true driver of revenue, this conversation offers practical insight into building marketing strategies that deliver results.

  6. Sep 15

    Stories That Serve a Bigger Good with Kristi Eaton

    Some stories do more than build visibility. They build awareness, empathy, trust, and momentum for causes that deserve to be seen. In this episode of The Bliss Business Podcast, we welcome Kristi Eaton, Founder and CEO of ke comms, a mission-driven public relations and storytelling agency based in Tulsa and working globally. ke comms works with purposeful brands, organizations, and causes to amplify impactful stories through media relations, social media, writing, and creative communications. Kristi brings 20 years of journalism experience before transitioning into public relations, with reporting and writing that has appeared in outlets including The New York Times, The Washington Post, Los Angeles Times, The Associated Press, Reuters, The Guardian, Ms. Magazine, and more. Her work has taken her across the world to cover issues including menstruation and child marriage in India, women’s experiences with fistula in Zambia, intimate partner violence in a refugee camp along the Ethiopia-Somalia border, and women’s rights in Iceland. In Stories That Serve a Bigger Good, we explore: • How storytelling can support social good without becoming extractive • Why mission-driven organizations need both visibility and integrity • How ethical communications can balance impact, strategy, and responsibility • What journalism taught Kristi about listening, dignity, and trust • Why community-centered stories can move people to care and act • How purposeful brands can grow without losing sight of the people they serve 🎙️ Hosted by Stephen Sakach and Tullio Siragusa 🎧 Produced by Martha Huerta The most powerful stories are not just well told. They are responsibly told — with care for the people behind them and a clear purpose for why they need to be shared.

  7. Sep 10

    Empathy at the Heart of Beauty Leadership with Kayla Bramlet

    Beauty and wellness leadership is deeply human. Behind every appointment is a guest who wants to feel cared for, a team member who wants to feel supported, and a local owner working to create a place where people feel welcome, healthy, and confident. In this episode of The Bliss Business Podcast, we welcome Kayla Bramlet, Brand President of Frenchies Modern Nail Care, part of the Head to Toe Brands family of beauty and wellness franchise concepts. Frenchies is known for its clean, modern approach to nail care, with studios designed around guest care, inviting spaces, clean-air ventilation, and strict sanitizing protocols. Kayla brings a rare perspective as both a brand leader and franchisee. She began her journey  at just 15 years old in the nail care industry as a salon professional, later became a multi-unit Frenchies franchisee, served as Director of Training and Operations, and now leads Frenchies as Brand President while continuing to own two studios in Minnesota. In Empathy at the Heart of Beauty Leadership, we explore: • Why empathy matters in beauty and wellness leadership • How mindfulness shapes the guest and team experience • What Kayla has learned from being both franchisee and brand president • How Frenchies builds trust through clean, people-first nail care • Why healthy workplace culture begins with listening • How Head to Toe Brands is developing leaders across beauty and wellness 🎙️ Hosted by Tullio Siragusa 🎧 Produced by Martha Huerta Empathy in leadership is not just about being kind. It is about understanding what people need in order to feel safe, supported, confident, and cared for.

  8. Sep 9

    Marketing With Purpose Kit: Aligning Marketing with Business Growth

    Marketing and business growth should never operate on separate tracks. When they’re aligned, marketing becomes a powerful engine for franchise expansion. For franchise brands, that means connecting marketing strategy with franchise development, growth goals, and the realities of building a scalable system. In this week’s Marketing With Purpose Kit from The Bliss Business Podcast, we’re joined by Marci Kleinsasser, CFE, Founder of Kleinsasser Growth Advisors and VP of Franchise Development Marketing at HOTWORX. Marci brings more than 30 years of franchise marketing experience to her role at HOTWORX, where she leads franchise development marketing. She also founded Kleinsasser Growth Advisors to advise franchise brands on marketing strategy and growth. Her experience includes leadership roles at Home Franchise Concepts, Handyman Connection, PuroClean, Domino’s Pizza, and Benihana, giving her deep expertise in building marketing strategies that support franchise growth. 🎙️ Hosted by Tullio Siragusa 🎧 Produced by Martha Huerta 🧭 In this episode, we explore: • Aligning marketing strategy with business growth • Connecting marketing with franchise development goals • Building scalable strategies that support franchise expansion • Using marketing to create measurable growth across a franchise system 🎧 If you’re looking to better connect your marketing strategy with franchise growth, this conversation offers practical insight into building marketing programs that support the entire business.

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The Bliss Business Podcast. B.L.I.S.S. stands for Build Love Into Scalable Systems. The Bliss Business Podcast emerges as a sanctuary where the principles of empathy, love, and conscious awareness in business are not just discussed — they are celebrated and sought after. "The Bliss Business Podcast’s mission is to spread empathy, connection and consciousness in business.”

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