Unstuck your Business

Edith Duran; Inez Nazario-Vega
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  • Entrepreneurship
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You went into business with a passion to explore your skills and talents and show the world what you can do to contribute to our society and to our economic ecosystem. But a couple of years into the business your drive and motivation have dwindled and now you feel stuck! When you find yourself at this crossroads of thoughts and emotions, how do you deal with it? We are your hosts Inez Nazario-Vega from Business Essentials Virtual Assistant and Edith Duran from Riza Marketing.

  1. Episode 112: What Your Subconscious Knows That Your Business Doesn't with Holly Miller

    21h ago

    Episode 112: What Your Subconscious Knows That Your Business Doesn't with Holly Miller

    What if the biggest obstacle in your business isn't your marketing, your sales strategy, or your workload? What if it's the subconscious programming you've carried for years? In this powerful episode of Unstuck Your Business, Edith and Inez sit down with Holly Miller, an Inner Freedom Guide certified in neuroscience and quantum physics, whose extraordinary life story has inspired thousands. At just 14 years old, Holly survived a horrific kidnapping and assault that not only changed her life forever, but also helped change the legal system for future victims. Rather than allowing that trauma to define her, Holly dedicated her life to understanding how unresolved experiences shape our thoughts, emotions, decisions, and ultimately our success. Today she helps individuals recognize the subconscious patterns that create procrastination, overwhelm, fear, and self-sabotage—and teaches practical ways to clear that mental clutter. In this episode, you'll discover: Why unprocessed trauma doesn't always look like traumaHow subconscious programming influences everyday business decisionsThe hidden connection between procrastination and emotional triggersHow to recognize the physical signals your body gives before your mind catches upDaily practices that help create more clarity, peace, and intentional decision-makingWhy healing isn't about becoming someone new—it's about removing what's been getting in the wayWhether you've experienced significant trauma or simply find yourself repeating the same frustrating patterns, this conversation offers a thoughtful perspective on creating freedom from the inside out. Connect with Holly Miller To learn more about Holly's work and her approach to helping people clear subconscious clutter, connect with her and explore her resources. https://www.linkedin.com/in/holly-miller-amboh/ Listen now and discover why lasting business growth often begins with inner clarity.

    41 min
  2. UYB 111: The Valuation Gap – What Buyers See That Sellers Miss

    Jun 23

    UYB 111: The Valuation Gap – What Buyers See That Sellers Miss

    Featuring Muriel Touati Many business owners spend years focused on growing revenue, increasing profits, and serving customers well. But what happens when it's finally time to sell? The truth is that profitability alone doesn't determine the value of your business. In this episode of Unstuck Your Business, Edith Duran and Inez Nazario-Vega sit down with Muriel Touati, founder of Exit 3D Studio and author of The Valuation Gap, to discuss the hidden factors that can dramatically impact what a buyer is willing to pay for your business. Drawing from her experience evaluating nearly 100 acquisition opportunities, Muriel shares the common issues that create a gap between what owners believe their businesses are worth and what buyers actually see. From founder dependency and customer concentration to unpredictable revenue and lack of documented systems, many businesses carry hidden risks that reduce their value—even when they appear successful on the surface. In this episode, you'll learn: • What the valuation gap is and why it matters• The biggest risks buyers identify during due diligence• Why founder dependency can significantly lower business value• How customer concentration impacts valuation• The role systems, SOPs, and automation play in creating transferable businesses• Why recurring and predictable revenue streams increase business value• Practical steps business owners can take today to become exit-ready The value of your business isn't determined by what you've invested into it emotionally. It's determined by how confidently a buyer believes the business can succeed without you. Whether you're planning to sell next year or twenty years from now, this conversation will help you build a stronger, more valuable business. Listen now and discover what buyers see that sellers often miss. Key Takeaway The value of your business isn't determined by what you've invested into it emotionally. It's determined by how confidently a buyer believes the business can succeed without you. Whether you're planning to sell next year or twenty years from now, this conversation will help you build a stronger, more valuable business. Listen now and discover what buyers see that sellers often miss.

    38 min
  3. UYB 110 Why it's important to build your personal balance sheet along with your business.

    Jun 19

    UYB 110 Why it's important to build your personal balance sheet along with your business.

    Featuring Returning Guest Nancy Benet, CPA Most entrepreneurs spend years focused on growing their business revenue, increasing profits, and building company assets. But what happens when the business is thriving while your personal financial foundation is standing still? In this episode of Unstuck Your Business, returning guest Nancy Benet, CPA, joins Edith Duran and Inez Nazario-Vega to discuss a topic that often gets overlooked: your personal balance sheet. Nancy challenges the idea that success is measured solely by business growth and explains why your personal assets—including your knowledge, health, relationships, financial literacy, and emotional well-being—are just as important as what's listed on your company's financial statements. Together, they explore how personal growth, financial preparedness, and intentional living create long-term stability and freedom, both inside and outside of business. What a personal balance sheet really isHow personal assets and liabilities impact your long-term successWhy entrepreneurs often neglect personal wealth while building businessesThe connection between financial preparedness and passive income opportunitiesHow living below your means can create more freedom and optionsWhy health, relationships, and self-awareness belong on your balance sheetPractical ways to evaluate and strengthen your personal equityYour business may generate income, but your personal balance sheet determines the life that income ultimately creates. Listen now and start building wealth that extends beyond your business. In This Episode, You'll Learn:Key Takeaway:

    34 min
  4. UYB 109 - Protecting what you build: Lessons from an Entrepreneur's Legal Battle

    Jun 10

    UYB 109 - Protecting what you build: Lessons from an Entrepreneur's Legal Battle

    Most entrepreneurs worry about finding customers, growing revenue, and building their businesses. Few stop to ask: What happens if someone takes what you've built? In this episode of Unstuck Your Business, Edith Duran and Inez Nazario-Vega sit down with entrepreneur, inventor, and patent holder Amanda Sima to discuss the realities of protecting intellectual property, safeguarding business ideas, and navigating the legal challenges that can arise when innovation meets corporate power. Amanda shares her entrepreneurial journey—from building successful businesses in fundraising and collegiate apparel to developing a patented consumer product that sparked a years-long legal battle. While ongoing litigation limits some of the details she can discuss, Amanda offers valuable lessons every entrepreneur should understand about patents, NDAs, information security, and founder protection. In this episode, you'll learn: • Why patents alone may not fully protect your ideas• The role NDAs can play in protecting early-stage concepts• How controlling access to information can reduce risk• The differences between design patents, utility patents, and provisional patents• Why building brand equity can be one of your strongest defenses• The legal and financial challenges small businesses face when confronting larger organizations• Practical steps entrepreneurs can take today to better protect what they're building Whether you're launching a product, developing intellectual property, or simply want to be more intentional about protecting your business assets, this conversation offers important insights from someone who has experienced these challenges firsthand. Listen now and join the conversation. Find Amanda at: https://brainonloan.com #UnstuckYourBusiness #Entrepreneurship #BusinessGrowth #IntellectualProperty #Patents #FounderJourney #SmallBusiness

    44 min
  5. Why We Get Stuck (And How to Move Forward)

    Jun 3

    Why We Get Stuck (And How to Move Forward)

    Why do so many business owners feel stuck—even when they're working hard, showing up consistently, and doing all the "right" things? After more than 100 conversations with entrepreneurs, we've noticed a pattern. Most people assume they're stuck because of marketing, sales, time, or the economy. But more often than not, the real issue is a lack of clarity. In this episode, Edith and Inez explore the common reasons business owners feel stuck, the patterns they've observed across industries and stages of business, and why many entrepreneurs misdiagnose the problem. You'll learn: • What feeling stuck actually looks like in business• The difference between being strategically stuck and emotionally stuck• Why lack of clarity creates confusion, inconsistency, and frustration• How unclear messaging impacts marketing and growth• What changes when you gain clarity in your business• One simple step you can take today to start moving forward You'll also get an introduction to the Unstuck Framework—a simple tool designed to help business owners identify where they're stuck and what to do next. If you've ever felt like you're working harder but not making the progress you expected, this episode is for you. Download the free Unstuck Framework Guide and start finding clarity today. https://unstuckyourbusinesspodcast.com/framework

    34 min
  6. UYB 107 - Ages and Stages of Life in Business

    May 19

    UYB 107 - Ages and Stages of Life in Business

    Ages and Stages of Life & BusinessGuest: Pete Heyman Is there an “ideal” age to build a successful business? In your 20s, you have energy.In your 30s, responsibility hits.In your 40s and 50s, everything evolves.And in your 60s and beyond… most people expect you to slow down. But what if every stage actually holds a different kind of advantage? In this episode of Unstuck Your Business, we sit down with life and business coach Pete Heyman to explore how entrepreneurship shifts as you move through life—and how to stop fighting your stage and start using it. We break down: Why your 30s can feel like both your peak and your pressure pointHow to adapt (without losing confidence) in your 40s and 50sThe truth about starting fresh later in life—and why it’s not too lateHow life experiences shape your decision-making and resilienceWhen it’s time to stop doing everything and start leading differentlyAnd how to think about legacy, purpose, and your “next chapter”One of the biggest takeaways? You don’t lose yourself over time—you slowly abandon alignment if you’re not paying attention. This conversation is a powerful reminder that growth isn’t about age.It’s about awareness. Listen now, follow the podcast, and share this episode with someone navigating their next stage in business or life.

    32 min
  7. UYB 106 - The Limits of Limited Liability in Business

    May 12

    UYB 106 - The Limits of Limited Liability in Business

    The Limits of Limited Liability in Business (When can a member of an LLC be personally liable for judgements against the LLC)Guest: Justin Munizzi, Munizzi Law Firm You’ve heard it before:“Just start an LLC—you’ll be protected.” But what if that protection isn’t as bulletproof as you think? In this episode of Unstuck Your Business, we sit down with business attorney Justin Munizzi to unpack one of the most misunderstood concepts in entrepreneurship: limited liability. Because here’s the truth—An LLC is not a magic shield. And when it’s set up or managed incorrectly, that “protection” can disappear faster than you expect. We discuss: What the corporate veil really is (and how it gets pierced)The risks of commingling personal and business financesThe “alter ego” trap that puts owners personally at riskWhy ignoring basic business formalities can cost you everythingHow personal guarantees override your LLC protectionAnd the real-world scenarios where courts decide liability has limitsThis episode is your wake-up call—and your guide—to building a business that’s not just growing, but properly protected. If you’ve ever said “I have an LLC, so I’m good”… this conversation is for you. Listen now, follow the podcast, and share this episode with a business owner who needs to hear it.

    33 min
  8. UYB 105 - The 5 Marketing Numbers Every Business Owner Should Know

    May 4

    UYB 105 - The 5 Marketing Numbers Every Business Owner Should Know

    You know your revenue.You know your expenses.You’ve reviewed your Profit & Loss. But do you know what your marketing is actually producing? In this episode of Unstuck Your Business, we’re breaking down the 5 marketing numbers every business owner should know—without the overwhelm, jargon, or complicated dashboards. Because the truth is: Most business owners aren’t lacking effort when it comes to marketing…They’re lacking clarity. And when you don’t know your numbers, it’s easy to: Make decisions based on feeling instead of dataInvest in the wrong strategiesOr stop too soon before things start workingIn this conversation, we walk through the numbers that actually matter: ✔️ Traffic – Are people finding you?✔️ Conversion Rate – Are they taking action?✔️ Cost Per Lead – What is it costing you?✔️ Lead-to-Customer Rate – Are you closing?✔️ Customer Value – What is each client worth? These aren’t vanity metrics.They’re decision-making tools. When you understand them, you stop guessing—and start leading your marketing like a CEO. If you want a simple way to start tracking these numbers in your own business, I created a free guide to walk you through it step by step: Download: The 5 Marketing Numbers Every Business Owner Should Know https://go.rizamarketing.com/marketing-numbers If this episode gave you clarity, make sure to:✔️ Follow Unstuck Your Business✔️ Share this episode with another business owner✔️ Leave a review—it helps more people find us Your marketing doesn’t have to feel like a guessing game. When you understand your numbers, you start to see patterns…You make better decisions…And you grow with intention.

    37 min
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About

You went into business with a passion to explore your skills and talents and show the world what you can do to contribute to our society and to our economic ecosystem. But a couple of years into the business your drive and motivation have dwindled and now you feel stuck! When you find yourself at this crossroads of thoughts and emotions, how do you deal with it? We are your hosts Inez Nazario-Vega from Business Essentials Virtual Assistant and Edith Duran from Riza Marketing.

Information

  • Creator
    Edith Duran; Inez Nazario-Vega
  • Years Active
    2024 - 2026
  • Episodes
    112
  • Rating
    Clean
  • Copyright
    © Edith Duran; Inez Nazario-Vega
  • Show Website
    Unstuck your Business

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