Unstuck your Business

Edith Duran; Inez Nazario-Vega

You went into business with a passion to explore your skills and talents and show the world what you can do to contribute to our society and to our economic ecosystem. But a couple of years into the business your drive and motivation have dwindled and now you feel stuck! When you find yourself at this crossroads of thoughts and emotions, how do you deal with it? We are your hosts Inez Nazario-Vega from Business Essentials Virtual Assistant and Edith Duran from Riza Marketing.

  1. Jul 14

    UYB Episode #114: Systems Create Freedom

    Guest: Jenn Dickel, Seasonal Navigation Organizing You started your business for freedom. Freedom to choose your schedule.Freedom to spend more time with family.Freedom to build something meaningful. So why does it sometimes feel like you can't step away for a single day without everything coming to a halt? In this episode of Unstuck Your Business, we're joined once again by returning guest Jenn Dickel, founder of Seasonal Navigation Organizing, to explore why so many entrepreneurs unintentionally become the biggest bottleneck in their own businesses—and how simple systems can change everything. Jenn explains why documenting processes isn't about creating rigid corporate manuals. It's about creating consistency, reducing decision fatigue, and giving yourself the freedom to focus on growing your business instead of constantly running it. The warning signs that you've become the bottleneck in your businessWhy systems actually create more creativity—not lessThe first process every overwhelmed business owner should documentHow to automate without sacrificing the personal experience your clients loveThe "Vacation Test" every business should be able to passThe mindset shift that allows founders to move from operator to CEOIf you've ever felt like your business can't function without you... This episode is your reminder that the goal isn't to become more indispensable. It's to build a business that continues to thrive—even when you step away. In this episode, you'll learn:

    UYB Episode #114: Systems Create Freedom
  2. Jul 8

    UYB 113 - Showing Authenticity to Connect When AI Blocks the Connection

    Guest: Karen Kurta Artificial intelligence can write your emails, generate your social posts, create your headshots, and even build your marketing campaigns. So where does authenticity fit in? As AI-generated content becomes more common, standing out isn't about looking more polished—it's about becoming more human. In this episode of Unstuck Your Business, we're joined once again by returning guest and brand photographer Karen Kurta, whose original conversation made our Lessons Learned from 100 Conversations playlist because of the lasting impact it had on our audience. Karen shares why authentic branding is becoming one of the greatest competitive advantages small business owners have, how AI can unintentionally dilute your unique voice, and why clarity is the foundation for creating marketing that truly connects. Why audiences are becoming increasingly skeptical of AI-generated contentHow authenticity builds trust in an increasingly artificial worldWhy brand clarity should come before creating contentWhere AI can strengthen your marketing—and where human judgment still mattersHow to avoid sounding like everyone else using the same AI toolsWhat successful brands will do differently over the next five yearsWhether you're using AI every day or just beginning to experiment with it, this conversation will help you use technology strategically while protecting the one thing AI can never replicate—you. Because in a world where anyone can create content... Authenticity becomes your competitive advantage. In this episode, you'll learn:

    UYB 113 - Showing Authenticity to Connect When AI Blocks the Connection
  3. Jun 30

    Episode 112: What Your Subconscious Knows That Your Business Doesn't with Holly Miller

    What if the biggest obstacle in your business isn't your marketing, your sales strategy, or your workload? What if it's the subconscious programming you've carried for years? In this powerful episode of Unstuck Your Business, Edith and Inez sit down with Holly Miller, an Inner Freedom Guide certified in neuroscience and quantum physics, whose extraordinary life story has inspired thousands. At just 14 years old, Holly survived a horrific kidnapping and assault that not only changed her life forever, but also helped change the legal system for future victims. Rather than allowing that trauma to define her, Holly dedicated her life to understanding how unresolved experiences shape our thoughts, emotions, decisions, and ultimately our success. Today she helps individuals recognize the subconscious patterns that create procrastination, overwhelm, fear, and self-sabotage—and teaches practical ways to clear that mental clutter. In this episode, you'll discover: Why unprocessed trauma doesn't always look like traumaHow subconscious programming influences everyday business decisionsThe hidden connection between procrastination and emotional triggersHow to recognize the physical signals your body gives before your mind catches upDaily practices that help create more clarity, peace, and intentional decision-makingWhy healing isn't about becoming someone new—it's about removing what's been getting in the wayWhether you've experienced significant trauma or simply find yourself repeating the same frustrating patterns, this conversation offers a thoughtful perspective on creating freedom from the inside out. Connect with Holly Miller To learn more about Holly's work and her approach to helping people clear subconscious clutter, connect with her and explore her resources. https://www.linkedin.com/in/holly-miller-amboh/ Listen now and discover why lasting business growth often begins with inner clarity.

    Episode 112: What Your Subconscious Knows That Your Business Doesn't with Holly Miller
  4. Jun 23

    UYB 111: The Valuation Gap – What Buyers See That Sellers Miss

    Featuring Muriel Touati Many business owners spend years focused on growing revenue, increasing profits, and serving customers well. But what happens when it's finally time to sell? The truth is that profitability alone doesn't determine the value of your business. In this episode of Unstuck Your Business, Edith Duran and Inez Nazario-Vega sit down with Muriel Touati, founder of Exit 3D Studio and author of The Valuation Gap, to discuss the hidden factors that can dramatically impact what a buyer is willing to pay for your business. Drawing from her experience evaluating nearly 100 acquisition opportunities, Muriel shares the common issues that create a gap between what owners believe their businesses are worth and what buyers actually see. From founder dependency and customer concentration to unpredictable revenue and lack of documented systems, many businesses carry hidden risks that reduce their value—even when they appear successful on the surface. In this episode, you'll learn: • What the valuation gap is and why it matters• The biggest risks buyers identify during due diligence• Why founder dependency can significantly lower business value• How customer concentration impacts valuation• The role systems, SOPs, and automation play in creating transferable businesses• Why recurring and predictable revenue streams increase business value• Practical steps business owners can take today to become exit-ready The value of your business isn't determined by what you've invested into it emotionally. It's determined by how confidently a buyer believes the business can succeed without you. Whether you're planning to sell next year or twenty years from now, this conversation will help you build a stronger, more valuable business. Listen now and discover what buyers see that sellers often miss. Key Takeaway The value of your business isn't determined by what you've invested into it emotionally. It's determined by how confidently a buyer believes the business can succeed without you. Whether you're planning to sell next year or twenty years from now, this conversation will help you build a stronger, more valuable business. Listen now and discover what buyers see that sellers often miss.

    UYB 111: The Valuation Gap – What Buyers See That Sellers Miss
  5. Jun 19

    UYB 110 Why it's important to build your personal balance sheet along with your business.

    Featuring Returning Guest Nancy Benet, CPA Most entrepreneurs spend years focused on growing their business revenue, increasing profits, and building company assets. But what happens when the business is thriving while your personal financial foundation is standing still? In this episode of Unstuck Your Business, returning guest Nancy Benet, CPA, joins Edith Duran and Inez Nazario-Vega to discuss a topic that often gets overlooked: your personal balance sheet. Nancy challenges the idea that success is measured solely by business growth and explains why your personal assets—including your knowledge, health, relationships, financial literacy, and emotional well-being—are just as important as what's listed on your company's financial statements. Together, they explore how personal growth, financial preparedness, and intentional living create long-term stability and freedom, both inside and outside of business. What a personal balance sheet really isHow personal assets and liabilities impact your long-term successWhy entrepreneurs often neglect personal wealth while building businessesThe connection between financial preparedness and passive income opportunitiesHow living below your means can create more freedom and optionsWhy health, relationships, and self-awareness belong on your balance sheetPractical ways to evaluate and strengthen your personal equityYour business may generate income, but your personal balance sheet determines the life that income ultimately creates. Listen now and start building wealth that extends beyond your business. In This Episode, You'll Learn:Key Takeaway:

    UYB 110 Why it's important to build your personal balance sheet along with your business.
  6. Jun 10

    UYB 109 - Protecting what you build: Lessons from an Entrepreneur's Legal Battle

    Most entrepreneurs worry about finding customers, growing revenue, and building their businesses. Few stop to ask: What happens if someone takes what you've built? In this episode of Unstuck Your Business, Edith Duran and Inez Nazario-Vega sit down with entrepreneur, inventor, and patent holder Amanda Sima to discuss the realities of protecting intellectual property, safeguarding business ideas, and navigating the legal challenges that can arise when innovation meets corporate power. Amanda shares her entrepreneurial journey—from building successful businesses in fundraising and collegiate apparel to developing a patented consumer product that sparked a years-long legal battle. While ongoing litigation limits some of the details she can discuss, Amanda offers valuable lessons every entrepreneur should understand about patents, NDAs, information security, and founder protection. In this episode, you'll learn: • Why patents alone may not fully protect your ideas• The role NDAs can play in protecting early-stage concepts• How controlling access to information can reduce risk• The differences between design patents, utility patents, and provisional patents• Why building brand equity can be one of your strongest defenses• The legal and financial challenges small businesses face when confronting larger organizations• Practical steps entrepreneurs can take today to better protect what they're building Whether you're launching a product, developing intellectual property, or simply want to be more intentional about protecting your business assets, this conversation offers important insights from someone who has experienced these challenges firsthand. Listen now and join the conversation. Find Amanda at: https://brainonloan.com #UnstuckYourBusiness #Entrepreneurship #BusinessGrowth #IntellectualProperty #Patents #FounderJourney #SmallBusiness

    UYB 109 - Protecting what you build: Lessons from an Entrepreneur's Legal Battle

About

You went into business with a passion to explore your skills and talents and show the world what you can do to contribute to our society and to our economic ecosystem. But a couple of years into the business your drive and motivation have dwindled and now you feel stuck! When you find yourself at this crossroads of thoughts and emotions, how do you deal with it? We are your hosts Inez Nazario-Vega from Business Essentials Virtual Assistant and Edith Duran from Riza Marketing.