The High-Level Entrepreneur

Joella Skoogh
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  • Entrepreneurship
  • Updated Weekly

This is a podcast for consultants, coaches, and other service-based business owners who crave higher-level conversations about entrepreneurship - including conversations about strategy, mindset, and alignment. Your host is business & marketing mentor Joella Skoogh. Each week, Joella will dive deeper into topics related to being a high-achieving entrepreneur. The goals, the challenges, the fears, the successes. If you consider yourself a high-level entrepreneur…you’ll find this podcast relatable and insightful. Subscribe to Joella’s newsletter: https://www.joellaskoogh.com/newsletter

  1. 6d ago

    78. The identity shifts behind scaling to 7 & 8 figures - Shannon Matson | Industry Leader Interviews

    Industry Leader Interviews is a recurring series in The High-Level Entrepreneur podcast, featuring industry leaders. In this interview, I have invited a special guest - Shannon Matson, founder of The Social Bungalow, an 8-figure online marketing business. Shannon has also built a completely different kind of business alongside it - a 2,500 square foot coffee shop in Las Vegas, started from scratch with almost no experience in physical retail. In this episode, we talk about what it actually takes to go from a six-figure business to a seven & eight figure business that scales - and the pattern she sees over and over again that holds entrepreneurs back. Her answer comes down to two things: team and visibility. We dig into why so many entrepreneurs stay stuck as the "doer" in their own business instead of freeing up time to lead, what it actually takes to build real visibility & own your position as an industry leader, the conviction it took to land a major deal as the most expensive option in the room, and what it really costs to change a business model you've built your identity around. Want more from Shannon? Follow her here: instagram.com/thesocialbungalow If this episode has you thinking about your own pricing, positioning or next level - I'm hosting a free live training this October: "How To Become the 1% Industry Leader That Signs $20k Clients." Sign up here: https://joellaskoogh.com/become-the-1-percent-industry-leader

    78. The identity shifts behind scaling to 7 & 8 figures - Shannon Matson | Industry Leader Interviews

  2. Sep 24

    77. What actually makes an offer premium

    In this episode, I talk about one of the biggest myths in premium pricing: that charging more means you have to give more - more calls, more content, more access, more of everything. I share what actually makes an offer premium - and it's not about quantity, it's about quality, packaging and experience. I take you through a recent trip to a castle that completely shifted how I think about premium, and why the truth is the opposite: your most advanced clients don't want more, they want better. If you're ready to sell more premium, raise your prices and grow your business through premium offers - apply to Industry Leader Lounge here: https://joellaskoogh.com/industry-leader-lounge-application

  3. Sep 17

    76. Stop choosing between intuition & strategy

    In this episode, I talk about something I hear constantly from entrepreneurs: feeling torn between following your intuition and being strategic - like the two can't coexist. I share why that disconnect usually isn't a sign that you need to choose one over the other. It's actually a sign that something in your business - your ideal client, your positioning, your offer - has become misaligned. When you're truly connected to what you do, following your intuition and being strategic naturally start to look the same. I also get personal about how my own positioning has evolved as I've grown, why I almost never spoke about mindset and philosophy in my brand for years even though it's always been a huge part of me, and why premium positioning requires you to stop making yourself digestible. If you've ever felt uninspired doing "the strategic thing" and wondered why - this episode is for you.

  4. Sep 3

    75. From 7-figure business to building a manifestation app & gaining 100k followers with Hayley Lloyd

    Industry Leader Interviews is a new series in The High-Level Entrepreneur podcast featuring industry leaders. In this interview, I have invited a special guest - Hayley Lloyd who is the founder of InAwe, an app that teaches breathwork & manifestation. Hayley built a 7-figure coaching business and became a millionaire - and then walked away from it all to start over. She's had an incredible journey: from struggling with alcoholism and debt, to running a successful 7-figure business, to trusting her intuition enough to leave it behind and build InAwe from scratch. In just over a year, Hayley grew InAwe's Instagram account to over 100k followers - something she credits entirely to manifestation and alignment. Because when you follow your true purpose, things just fall into place. Today, we dig into her full story - the rock bottom, the rebuild, and the leap - how breathwork & manifestation have shaped her results, and what it actually looks like to trust your intuition enough to leave something successful behind for something bigger. Want to start using breathwork & manifestation to create real shifts in your own life? Try Hayley’s app InAwe - use code INAWE26 for 20% off: inawemanifestation.com

  5. Aug 27

    74. Stop doubting & start acting like your future self

    In this episode, I talk about why so many six-figure entrepreneurs struggle to move to the next level - not because they don't know what to do, but because they struggle to trust themselves, stay the course and make decisions aligned with the entrepreneur they want to become. I also speak about self-trust, identity, long-term thinking & growth, and what actually changes when you stop making decisions from your current identity and start acting like the future version of you - especially when growth requires you to do things that feel uncomfortable, invest, raise your standards or go bigger than you've gone before. Are you ready to lead like the Industry Leader you know you're capable of becoming?  Send me a message on Instagram & we'll talk there: https://www.instagram.com/joellaskoogh or apply directly: https://joellaskoogh.com/industry-leader-lounge-application

  6. Aug 20

    73. Is Industry Leader Lounge for you?

    Industry Leader Lounge is now open - and if you've been wondering "is this for me?", this episode is for you. I break down exactly who this space is for, who it's not for, and what it really takes to become a true industry leader. If this resonates, book your free 1:1 strategy call with me here: https://joellaskoogh.com/booking-page PS. I only have a few openings left in my calendar, and a limited number of spots in Industry Leader Lounge - so if you're interested, book your call now.

  7. Aug 13

    72. Build Industry Leadership through media & PR (Swedish) - Jennie Zetterström | Industry Leader Interviews

    Industry Leader Interviews is a new series in The High-Level Entrepreneur podcast featuring industry leaders. This summer, you'll have a new interview every Thursday - and after the summer, the series will continue sporadically with a new guest. This interview is conducted in Swedish, and features Jennie Zetterström - a PR & crisis communication expert and true industry leader in her field. Jennie has broken every expectation of what's possible as a PR consultant - going from selling hourly rates to building a personal brand that made her the obvious choice in her industry, publishing a book, attracting premium clients and 2x her revenue without working more. In this episode, Jenny shares how she built her industry leadership through media visibility & personal branding - and why the shift from selling her time to selling premium packages changed everything. We also talk about how to become a more compelling speaker, how to get featured in media even without a big following, and how the right visibility can give you a level of credibility that accelerates your industry leadership. Want more from Jennie? Connect with her here: https://www.linkedin.com/in/jennie-zetterstr%C3%B6m/  You'll also get to hear more from Jennie in my upcoming free training on August 13th & 17th - where she shares more about the mindset and positioning shifts behind her transformation from consultant to industry leader. Sign up here: https://joellaskoogh.com/how-to-become-the-1-percent-industry-leader

    72. Build Industry Leadership through media & PR (Swedish) - Jennie Zetterström | Industry Leader Interviews

  8. Aug 6

    71. The leadership shifts behind building a $1M+ business - Marianne Lehikoinen | Industry Leader Interviews

    Industry Leader Interviews is a new series in The High-Level Entrepreneur podcast featuring industry leaders. This summer, you'll have a new interview every Thursday - and after the summer, the series will continue sporadically with a new guest. This interview features Marianne Lehikoinen - a seven-figure entrepreneur, founder & business strategist who helps experts build scalable, system-led companies that can grow beyond the founder. In this episode, Marianne shares her nearly 10-year entrepreneurial journey - from starting her first business at just 20 years old, taking bold risks long before success was guaranteed, and building a $1M+ business, to navigating the leadership challenges that came with fast growth. We talk about why the business model that got her to her first $1M wasn't the one that took her further, how she transformed a founder-dependent business into a scalable company, and why sustainable growth requires becoming the leader your business needs at every new level. Inspired by Marianne's journey? Connect with her here: https://www.instagram.com/mariannelehikoinen/  If you're ready to move from being just another expert to becoming the recognised Industry Leader in your niche, join my upcoming free training. I'll show you the mindset, positioning and leadership shifts that help entrepreneurs attract premium clients and confidently sign $20K+ clients. Sign up here: https://joellaskoogh.com/how-to-become-the-1-percent-industry-leader

    71. The leadership shifts behind building a $1M+ business - Marianne Lehikoinen | Industry Leader Interviews
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About

This is a podcast for consultants, coaches, and other service-based business owners who crave higher-level conversations about entrepreneurship - including conversations about strategy, mindset, and alignment. Your host is business & marketing mentor Joella Skoogh. Each week, Joella will dive deeper into topics related to being a high-achieving entrepreneur. The goals, the challenges, the fears, the successes. If you consider yourself a high-level entrepreneur…you’ll find this podcast relatable and insightful. Subscribe to Joella’s newsletter: https://www.joellaskoogh.com/newsletter

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