Mindset to Market: Holistic Business Tools for Solopreneurs with Deborah C. Smith

Deborah C. Smith
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Welcome to Mindset to Market, your go-to podcast for practical tools and solutions for the everyday challenges of being a creative and spiritual entrepreneur living in a material world.  If you’re a mission-driven, creative solopreneur, and you're ready to jump into messy action to grow your online business... you’re in the right place. Your host, Deborah C. Smith, is a holistic business coach, online marketing consultant and former owner of the multi 6-figure citywide juice bar and holistic nutrition company. The goal is to inspire and support your entrepreneurial journey with creative problem-solving, mindset shifts, daily practices and motivation to help you take imperfect action so you too can find balance while building your dream business.  Don't wait to start building your profitable online business, one that is soulful and aligned with your big life dreams! Join the Mindset to Market course and weekly group mastermind and immediately shift into growth and abundance mode for your small business. Learn how to set daily routines that align you for clarity in your business offers, expand your capacity to receive, clarify your brand and offer suite and hit that 6 figure mark through clear messaging and streamlined tech!

  1. 4D AGO

    #109 - Women Aren't Burnt Out - They're Underpaid

    Women aren’t burnt out — they’re underpaid. In this episode I'm sharing a powerful reframe on burnout, income inconsistency, and why so many women feel exhausted inside their businesses. You’ll learn the difference between true burnout and structural exhaustion, the four levels of a sustainable marketing system, and how to build revenue infrastructure that actually supports you. If your business only moves when you’re pushing it, this episode is for you. 💥 Join me Tuesday, Feb 24th at 7pm ET for a new Masterclass - Build the Systems That Pay You Back - REGISTER Mindset to Market is a Luminous Creative Production. If you'd like to learn more about our business coaching program and group coaching container, please visit us online at DeborahcSmith.com. Email Marketing: Start FREE with KITJoin the Creator Network on KIT and create life-long fans and customers!20% Off Sakara Plant-Based Meal ProgramUse code DEBSAKARA at checkout for 20% OFF your first order with Sakara Life. Disclaimer: This post contains affiliate links. If you make a purchase, I may receive a commission at no extra cost to you.Mindset to Market is produced by Deborah C. Smith and designed to inspire and support big-hearted creatives in finding their own unique path, building a sustainable business, and creating financial, spiritual, mental wellness and abundance. 🎉 Work with Deborah Learn More 💕 Visit Deborah online at DeborahCSmith.com 💕 Follow on the 'Gram. @deborah_smith_coaching

    19 min

  2. FEB 13

    #108 - Soft Power Pt. 2: How Miki Agrawal Creates Global Impact by Solving Unsexy Problems

    How do you throw a funeral for a tree, host a butt-themed convention, and still outsmart legacy brands with zero budget? In Part 2 of our conversation, Miki Agrawal takes us deeper into the creative campaigns, fungi-powered inventions, and consciousness-first capitalism that have made her one of the boldest innovators in business today. From unbleached baby diapers that biodegrade in 12 months to DIY anal bead invites (yes, really), Miki shares how shock value with soul can move the needle and the masses. We explore: 🪦 Her legendary “Funeral for a Tree” activation🍑 How “Butt-Con” built buzz for free🍄 The fungi-powered diaper designed to eat plastic🌍 What she learned from indigenous tribes in the Amazon✨ Why “Soft Power” is the future of business and leadership📉 The hidden environmental cost of everyday convenience💡 Her Friday Thinking Days (and how YOU can spark better ideas)This is a masterclass in creative rebellion, world-changing entrepreneurship, and building conscious companies that actually care. 🍼 Learn more about her latest innovation at HIROdiapers.com 🚽 Explore bidet brilliance at hellotushy.com Follow all things Miki at MikiAgrawal.com Mindset to Market is a Luminous Creative Production. If you'd like to learn more about our business coaching program and group coaching container, please visit us online at DeborahcSmith.com. 20% Off Sakara Plant-Based Meal ProgramUse code DEBSAKARA at checkout for 20% OFF your first order with Sakara Life. Email Marketing: Start FREE with KITJoin the Creator Network on KIT and create life-long fans and customers!Disclaimer: This post contains affiliate links. If you make a purchase, I may receive a commission at no extra cost to you.Mindset to Market is produced by Deborah C. Smith and designed to inspire and support big-hearted creatives in finding their own unique path, building a sustainable business, and creating financial, spiritual, mental wellness and abundance. 🎉 Work with Deborah Learn More 💕 Visit Deborah online at DeborahCSmith.com 💕 Follow on the 'Gram. @deborah_smith_coaching

    32 min

  3. FEB 6

    #107 - Soft Power: Miki Agrawal’s Unapologetic Mission to Create Global Impact by Solving Unsexy Problems

    What do period-proof underwear, bidet attachments, and "mycodigestible" diapers have in common? They’re all industry-shaking, taboo-busting innovations brought to life by creator, founder and global change-maker Miki Agrawal — and they’re solving very real, very “unsexy” problems, that also just happen to help heal the planet. In the first installment of our two-part conversation, Miki shares how 9/11 shaped her career pivot from investment banking and pro soccer to becoming a creative force behind brands like THINX, TUSHY, WILD, and HIRO Diapers. We unpack her bold creative process, her pragmatic approach to disruption, and how she's built impact into the DNA of every company she launches. We also dive into: How to use humor, art, and shock value in marketingThe story behind the now-iconic THINX subway campaignWhat it really takes to challenge legacy industriesWhy bold collaboration beats solo hustleHow solopreneurs can build mission-driven business models — with or without physical productsWhether you're scaling your dream or just getting started, this episode is a masterclass in turning purpose into action — even in the messiest, most uncomfortable corners of entrepreneurship. 🔔 Don’t miss Part 2 — dropping soon! WHERE TO FIND MIKI: Miki Agrawal's website TUSHY (suprise someone you love with a bidet!) HIRO Diapers  Mindset to Market is a Luminous Creative Production. If you'd like to learn more about our business coaching program and group coaching container, please visit us online at DeborahcSmith.com. Mindset to Market is produced by Deborah C. Smith and designed to inspire and support big-hearted creatives in finding their own unique path, building a sustainable business, and creating financial, spiritual, mental wellness and abundance. 🎉 Work with Deborah Learn More 💕 Visit Deborah online at DeborahCSmith.com 💕 Follow on the 'Gram. @deborah_smith_coaching

    38 min

  4. JAN 27

    #106 - Build Now. Elevate Later. What Amy Porterfield’s Pivot Teaches Us About Putting in the Reps

    What if the thing standing between you and your first six-figure year isn’t strategy, talent, or timing - but rather your willingness to show up before it feels perfect and put in the reps? In this episode, I’m unpacking what Amy Porterfield’s recent decision to close Digital Course Academy and pivot into a new coaching model really means for those of us who are still in the building phase of our businesses. I’m sharing: How Amy personally encouraged me to start this podcast and what that moment taught me about showing up consistentlyWhy “putting in the reps” is the unglamorous but essential path to sustainable incomeThe 5 core reps every pre–six-figure entrepreneur needs to be practicing consistentlyHow to build quietly, test what works, and create a repeatable system you can scaleThis episode is one part pep talk, one part real-world strategy, and one part reminder that success doesn’t happen overnight, it’s built through consistency, clarity, and courage. If you’re not at $100K or $150K yet, but you want to be and you’re willing to do the work, here are a few ways I can support you:  Grab a 1:1 Strategy Session and Tech Consultation HERE (you'll be amazed how much we get done in one hour.) Join FOUNDATIONS Group Coaching Program HERE - This is a 6-month program with a robust course, weekly coaching and an amazing community of likeminded entrepreneurs building scalable systems. Start today for $347! Apply for 1:1 Coaching and Funnel Build HERE (we'll meet first for a discovery call to find out how I can support your project) Mindset to Market is a Luminous Creative Production. If you'd like to learn more about our business coaching program and group coaching container, please visit us online at DeborahcSmith.com. Email Marketing: Start FREE with KITJoin the Creator Network on KIT and create life-long fans and customers!20% Off Sakara Plant-Based Meal ProgramUse code DEBSAKARA at checkout for 20% OFF your first order with Sakara Life. Disclaimer: This post contains affiliate links. If you make a purchase, I may receive a commission at no extra cost to you.Mindset to Market is produced by Deborah C. Smith and designed to inspire and support big-hearted creatives in finding their own unique path, building a sustainable business, and creating financial, spiritual, mental wellness and abundance. 🎉 Work with Deborah Learn More 💕 Visit Deborah online at DeborahCSmith.com 💕 Follow on the 'Gram. @deborah_smith_coaching

    29 min

  5. JAN 14

    #105 - No Magic Pill: 3 Skills That Beat Shortcuts for Selling Online

    Feeling FOMO from all the flashy “funnel in a day” and AI bot shortcuts flooding your feed? Same, girl. I'm calling BS on the quick-fix marketing myths and walking you through what really builds a sustainable, sellable digital product: skills. If you're planning to launch something new in 2026: a course, workshop, template, or scalable offer - then please listen to this first.  I'm sharing three essential skills that lead to real conversions:  ✔️ Market research that actually reflects your audience  ✔️ Design that builds desire and trust  ✔️ Messaging that makes people say “I need this NOW” Plus, I share details about my upcoming 4-Week Digital Product Coaching Program starting February 9 - designed to help you launch a high-converting digital product in 30 days or less. RESOURCES:  My links page: http://www.deborahcsmith.com/links 🎁 Grab the Quick Launch Checklist 📦 Get the Digital Product Toolkit  💬 DM or email me to join the Feb coaching program! Mindset to Market is a Luminous Creative Production. If you'd like to learn more about our business coaching program and group coaching container, please visit us online at DeborahcSmith.com. Email Marketing: Start FREE with KITJoin the Creator Network on KIT and create life-long fans and customers!20% Off Sakara Plant-Based Meal ProgramUse code DEBSAKARA at checkout for 20% OFF your first order with Sakara Life. Disclaimer: This post contains affiliate links. If you make a purchase, I may receive a commission at no extra cost to you.Mindset to Market is produced by Deborah C. Smith and designed to inspire and support big-hearted creatives in finding their own unique path, building a sustainable business, and creating financial, spiritual, mental wellness and abundance. 🎉 Work with Deborah Learn More 💕 Visit Deborah online at DeborahCSmith.com 💕 Follow on the 'Gram. @deborah_smith_coaching

    28 min

  6. JAN 6

    #104 - Become the CEO of Your Mind; Rewiring Subconscious Beliefs for Business Growth with Cary Ouellette

    What if your subconscious beliefs—not your strategy—are what’s fueling or  blocking your business growth? If we could grab the reigns on all those runaway thoughts, maybe business would feel a whole lot lighter! In this episode, I sit down with intuitive emotional wellness practitioner Cary Ouellette to explore how our inner programming shapes our outer success. We talk anxiety, mindset tools, subconscious rewiring, and the path to becoming the CEO of your mind. Whether you're feeling overwhelmed, stuck at a plateau, or just craving a more intuitive way of leading your business, this conversation may shift something in you. Follow Cary online here:  Align with Cary on Instagram Visit Cary’s website: caryouellette.com Mindset to Market is a Luminous Creative Production. If you'd like to learn more about our business coaching program and group coaching container, please visit us online at DeborahcSmith.com. 20% Off Sakara Plant-Based Meal ProgramUse code DEBSAKARA at checkout for 20% OFF your first order with Sakara Life. Email Marketing: Start FREE with KITJoin the Creator Network on KIT and create life-long fans and customers!Disclaimer: This post contains affiliate links. If you make a purchase, I may receive a commission at no extra cost to you.Mindset to Market is produced by Deborah C. Smith and designed to inspire and support big-hearted creatives in finding their own unique path, building a sustainable business, and creating financial, spiritual, mental wellness and abundance. 🎉 Work with Deborah Learn More 💕 Visit Deborah online at DeborahCSmith.com 💕 Follow on the 'Gram. @deborah_smith_coaching

    58 min

  7. 12/30/2025

    #103 - 5 Moments That Almost Broke Me in 2025 and The Lessons That Made Me a Better Entrepreneur

    As we wrap up 2025, I knew I needed to share the real, raw lessons that shaped me the most this year — not just the shiny wins, but the moments that almost broke me. In this vulnerable solo episode, I’m pulling back the curtain and sharing 5 mindset shifts that came from deeply uncomfortable, even humiliating, moments in my business and personal life this year. If you’ve been through your own fire lately, I hope this helps you feel seen and supported. We’re talking:  ✨ What to do when people judge you  ✨ How to protect your energy on social  ✨ Setting boundaries with clients + collaborators  ✨ Showing up as your next-level self  ✨ Why belief is the real strategy 💻 Mentioned in the episode: Grab the Digital Product Toolkit – my step-by-step starter system for building a low-ticket offer in under 30 days. Includes AI prompts, templates, and sales scripts. 🎧 Listen in and then DM me @deborah_smith_coaching — which of the 5 lessons hit home for you? Mindset to Market is a Luminous Creative Production. If you'd like to learn more about our business coaching program and group coaching container, please visit us online at DeborahcSmith.com. Mindset to Market is produced by Deborah C. Smith and designed to inspire and support big-hearted creatives in finding their own unique path, building a sustainable business, and creating financial, spiritual, mental wellness and abundance. 🎉 Work with Deborah Learn More 💕 Visit Deborah online at DeborahCSmith.com 💕 Follow on the 'Gram. @deborah_smith_coaching

    28 min

  8. 12/23/2025

    #102 - 5 Tiny Tweaks With Big Impact: How to End the Year Grounded & Aligned

    Feeling pulled between holiday rest and year-end business pressure?  This episode is a must-listen for creative, mission-driven solopreneurs who want to end the year with intention and NOT by burning out. I'm sharing five simple shifts or tiny tweaks you can implement in under 30 minutes. From a morning mindset reset to a mini offer audit and a digital detox, these actions are designed to preserve your peace and gently move the needle forward. Whether you're battling comparison, struggling with visibility, or just feeling the end-of-year tension, this episode will leave you feeling grounded, clear, and aligned for the new year. Perfect for: Women solopreneurs & creativesCoaches and service providersEntrepreneurs balancing business & holidaysAnd if you're finding yourself craving some feedback or a brainstorming sessions over the holidays, I've got a few spots open for Clarity Calls! These are 15-20 minute mini-audit and creative conversations to help you have a breakthrough where you may be feeling stuck. Grab a spot here: 15-Minute Clarity Call  Mindset to Market is a Luminous Creative Production. If you'd like to learn more about our business coaching program and group coaching container, please visit us online at DeborahcSmith.com. 20% Off Sakara Plant-Based Meal ProgramUse code DEBSAKARA at checkout for 20% OFF your first order with Sakara Life. Email Marketing: Start FREE with KITJoin the Creator Network on KIT and create life-long fans and customers!Disclaimer: This post contains affiliate links. If you make a purchase, I may receive a commission at no extra cost to you.Mindset to Market is produced by Deborah C. Smith and designed to inspire and support big-hearted creatives in finding their own unique path, building a sustainable business, and creating financial, spiritual, mental wellness and abundance. 🎉 Work with Deborah Learn More 💕 Visit Deborah online at DeborahCSmith.com 💕 Follow on the 'Gram. @deborah_smith_coaching

    24 min
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5
out of 5
10 Ratings

About

Welcome to Mindset to Market, your go-to podcast for practical tools and solutions for the everyday challenges of being a creative and spiritual entrepreneur living in a material world.  If you’re a mission-driven, creative solopreneur, and you're ready to jump into messy action to grow your online business... you’re in the right place. Your host, Deborah C. Smith, is a holistic business coach, online marketing consultant and former owner of the multi 6-figure citywide juice bar and holistic nutrition company. The goal is to inspire and support your entrepreneurial journey with creative problem-solving, mindset shifts, daily practices and motivation to help you take imperfect action so you too can find balance while building your dream business.  Don't wait to start building your profitable online business, one that is soulful and aligned with your big life dreams! Join the Mindset to Market course and weekly group mastermind and immediately shift into growth and abundance mode for your small business. Learn how to set daily routines that align you for clarity in your business offers, expand your capacity to receive, clarify your brand and offer suite and hit that 6 figure mark through clear messaging and streamlined tech!

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