Who Cares About My Story?

Reme Mancera

Welcome to 'Who Cares About My Story?'. A podcast by Reme Mancera on the impact of sharing your Personal Brand Story on your business.Conversations about the benefits and also the behind-the scenes challenges you face in deciding which parts to highlight, without oversharing or pretending to be someone else. Reme Mancera is a Personal Brand Story Strategist and the creator of the 10 Story Connectors framework, a strategic storytelling tool to choose which personal stories to share so they build trust, create genuine connection, and lead to clients. A Story Connector is a meaningful moment from your journey that illustrates a benefit or key factor of what you offer. If you’ve ever felt overwhelmed by not having an “epic” story, or by having too many stories to choose from, Reme can help you to know exactly which story to share, when and why.  Bringing clarity, confidence, … and clients. Remember, your story is relevant and worth telling! More details at rememancera.com/podcastSubscribe now!

  1. 027 | Laura Vegh: Sharing your real story despite the fear of losing clients

    07/23/2025

    027 | Laura Vegh: Sharing your real story despite the fear of losing clients

    Have you ever downplayed your real story because it didn’t “fit” your career path? Today’s guest is Laura Vegh, a freelance writer and strategist with a fascinating path from a PhD in cybersecurity to the rare combination of creative storytelling with technical expertise. She works with B2B SaaS companies and health & wellness brands, blending deep technical know-how with heartfelt, human-centered writing. Laura shares how growing up in post-communist Romania shaped her early career, steering her in the direction of academia. But writing was always her first love, and eventually, it led her out of university halls, into the world of freelance writing. She opens up about the self-doubt she faced while navigating this career pivot, the moment she decided to share more openly about being neurodivergent, and how her story, that was once hidden, has now become a powerful part of her brand. We also talk about humor as a storytelling tool, the fear of oversharing, and why some people assume her rates are sky-high. Laura’s path is a reminder that your story doesn’t have to be polished or linear to be worth sharing. If you’ve ever questioned whether your background really “works” for your personal brand story, this episode is for you. Links/resources for this episode: Kim Marsh’s community for writers: https://www.openbookco.com/community    Laura’s links: Website: https://lauravegh.com  Substack: https://lauravegh.substack.com/  LinkedIn: https://www.linkedin.com/in/laura-vegh-7693125/    My links: Website: https://www.rememancera.com/ Instagram: https://www.instagram.com/rememancera/ LinkedIn: https://www.linkedin.com/in/reme-mancera-postigo/ Youtube: https://www.youtube.com/@rememancera   Ready to gain clarity and confidence in storytelling? Let's explore your 10 Story Connectors: https://www.rememancera.com/story-connectors/ ______________________________________________   CREDITS Host: Reme Mancera Guest: Laura Vegh Podcast Manager: Rianne Sonneveld Music: Funny Upbeat Pop Funk, by LightBeats Contact information: https://www.rememancera.com/podcast/  ______________________________________________   👄 Who Cares About My Story? - Conversations on Personal Brand Story Interviews with amazing guests about how sharing their stories has impacted their businesses. We cover the benefits and the behind-the-scenes challenges you face in deciding what to share, without oversharing or pretending to be someone else. Subscribe now and don't miss an episode! https://www.rememancera.com/podcast/

    31 min
  2. 026 | Michelle Martinez: Supporting others by sharing your chronic illness journey

    06/18/2025

    026 | Michelle Martinez: Supporting others by sharing your chronic illness journey

    Have you ever felt like life forced you to stop, only to guide you toward something more meaningful? Today’s guest is Michelle Martinez, a Life Systems Strategist who helps overwhelmed women simplify their lives with humor, heart, and zero BS. Her work is rooted in real-life experience, and in this conversation, she shares the deeply personal journey that inspired her mission. Michelle opens up about caring for her father during his final months, leaving a toxic job, and navigating a multiple sclerosis diagnosis, all within a short time. These moments didn’t break her. Instead, they became the foundation for a new way of living and working. We talk about the origins of her “LIFE” framework, the power of asking for help (even when it feels impossible), and how to build routines that support your real, messy, beautiful life. Michelle also shares how storytelling has connected her with others navigating chronic illness, caregiving, or just plain burnout. If you’ve ever wondered how to balance your needs with all the demands of life, or if you’re craving more ease and joy in your day, don’t miss this episode. Links/resources for this episode: Get Michelle’s Quick-Start Guide to Simplify Your Day: https://www.mmvirtualresources.com/product-page/your-first-life-system-a-quick-start-guide-to-simplify-your-day  Connect with Michelle: Website: www.mmvirtualresources.com Instagram: https://www.instagram.com/lifesystems_michelle Michelle’s podcast Simplifying Life’s Beautiful Bitchiness: https://feeds.captivate.fm/simplifying-lifes-beau/  Swell: https://www.swellcast.com/lifesystems_mm Connect with me: Website: https://www.rememancera.com/ Instagram: https://www.instagram.com/rememancera/ LinkedIn: https://www.linkedin.com/in/reme-mancera-postigo/ Youtube: https://www.youtube.com/@rememancera Ready to gain clarity and confidence in storytelling? Let's explore your 10 Story Connectors: https://www.rememancera.com/story-connectors/ ______________________________________________ CREDITS Host: Reme Mancera Guest: Michelle Martinez Podcast Manager: Rianne Sonneveld Music: Funny Upbeat Pop Funk, by LightBeats Contact information: https://www.rememancera.com/podcast/  ______________________________________________ 👄 Who Cares About My Story? - Conversations on Personal Brand Story Interviews with amazing guests about how sharing their stories has impacted their businesses. We cover the benefits and the behind-the-scenes challenges you face in deciding what to share, without oversharing or pretending to be someone else. Subscribe now and don't miss an episode! https://www.rememancera.com/podcast/

    53 min
  3. 025 | Sarika Sake: Sharing Your Story as a Multipassionate with Multiple Businesses

    05/14/2025

    025 | Sarika Sake: Sharing Your Story as a Multipassionate with Multiple Businesses

    Have you ever felt torn between your different passions and unsure how to bring them all together under one story? Today’s guest is Sarika Sake, a former UN official turned award-winning entrepreneur with a mission to spread joy and preserve the 2000-year-old craft of Japanese Sake. She’s the founder of Sarika International and the Sake Beauty Balm, a natural cosmetics brand infused with sake and recognized by the 2024 European Natural Beauty Awards. In this episode, Sarika opens up about navigating life as a multipassionate entrepreneur, running several businesses while anchoring them under one personal brand. From her surprising first encounter with “real” sake, to launching a face yoga practice by accident, to creating a community for global women leaders, Sarika shares how everything she does ties back to joy, sustainability, and women’s empowerment. We also explore how she’s learned to share her story in a way that honors both her values and her privacy, and why owning all her “babies” (aka business ventures) helped her define a brand that feels true to who she is. If you’ve ever wondered how to merge your many interests into one clear message, don’t miss this inspiring conversation. Links/resources for this episode: Sarika’s Sake brand: https://www.thesarika.com/sake  Sake Face Yoga: https://www.thesarika.com/faceyoga  Sake Beauty Balm: https://www.thesarika.com/sakebalm  Zen & Sip Salon: https://www.thesarika.com/society    Sarika’s links: Website: https://www.thesarika.com/ Instagram: http://www.instagram.com/sarika.sake    My links: Website: https://www.rememancera.com/ Instagram: https://www.instagram.com/rememancera/ LinkedIn: https://www.linkedin.com/in/reme-mancera-postigo/ Youtube: https://www.youtube.com/@rememancera   Ready to gain clarity and confidence in storytelling? Let's explore your 10 Story Connectors: https://www.rememancera.com/story-connectors/   ______________________________________________ CREDITS Host: Reme Mancera Guest: Sarika Sake Podcast Manager: Rianne Sonneveld Music: Funny Upbeat Pop Funk, by LightBeats Contact information: https://www.rememancera.com/podcast/  ______________________________________________   👄 Who Cares About My Story? - Conversations on Personal Brand Story Interviews with amazing guests about how sharing their stories has impacted their businesses. We cover the benefits and the behind-the-scenes challenges you face in deciding what to share, without oversharing or pretending to be someone else. Subscribe now and don't miss an episode! https://www.rememancera.com/podcast/

    59 min
  4. 024 | Tracy Irwin: Starting over and creating a business around time freedom

    04/30/2025

    024 | Tracy Irwin: Starting over and creating a business around time freedom

    Have you ever looked “successful” on the outside, but felt stuck inside? What if the story you’re afraid to tell is the one that could set you (and your business) free? Today’s guest is Tracy Irwin, a bestselling author, business mentor, and the founder of an award-winning accounting practice in the UK, which she now leads from the Spanish mountainside.  With a lot of openness and honesty, Tracy talks about what it really means to design your business around the life you want, not the other way around. In this conversation, Tracy shares how a personal turning point led her to walk away from what looked like a “perfect” life, with two suitcases and a strong desire for something more. She tells us about her experience of writing her book, struggling with imposter syndrome, and how finally publishing it in 2023 transformed her business, her confidence, and her visibility. Of course we also go into storytelling, and how it has become a powerful tool for Tracy, whether she’s coaching clients, sending emails, or speaking on stages. Tracy reminds us that sharing our mistakes, not just our wins, is what truly connects us. If you've ever wondered whether your story is worth telling, this episode is for you. Tracy shows us that it's not about being loud or having a dramatic backstory. It's about being real. Don’t miss this encouraging conversation. Links/resources for this episode: Tracy’s links: - Website: www.tracyirwin.co.uk - Resources: https://tracyirwin.co.uk/links/ - Linkedin: https://www.linkedin.com/in/tracyalaineirwin/ - Facebook: https://www.facebook.com/tracyirwintfa/ - Instagram: https://www.instagram.com/tracyalaineirwin My links: - Website: https://www.rememancera.com/ - Instagram: https://www.instagram.com/rememancera/ - LinkedIn: https://www.linkedin.com/in/reme-mancera-postigo/ - Youtube: https://www.youtube.com/@rememancera Ready to gain clarity and confidence in storytelling? Let's explore your 10 Story Connectors: https://www.rememancera.com/story-connectors/ ______________________________________________ CREDITS Host: Reme Mancera Guest: Tracy Irwin Podcast Manager: Rianne Sonneveld Music: Funny Upbeat Pop Funk, by LightBeats Contact information: https://www.rememancera.com/podcast/  ______________________________________________ 👄 Who Cares About My Story? - Conversations on Personal Brand Story Interviews with amazing guests about how sharing their stories has impacted their businesses. We cover the benefits and the behind-the-scenes challenges you face in deciding what to share, without oversharing or pretending to be someone else. Subscribe now and don't miss an episode! https://www.rememancera.com/podcast/

    35 min
  5. 023 | Gina Onativia: Moving into the spotlight with purpose and intention

    04/16/2025

    023 | Gina Onativia: Moving into the spotlight with purpose and intention

    Today’s guest is Gina Onativia, founder and CEO of the Course Creation Boutique. Gina helps experts, speakers, and entrepreneurs get their online courses and programs done and out to the world, and she has built programs and content for Tony Robbins, Amy Porterfield, Bo Eason, IBM, and Special Olympics. Gina shares how she went from working behind-the-scenes to becoming the face of her own business, that she runs with her husband, Alex. In this episode, we talk about: Gina’s transition from supporting big name clients, and using their stories as social proof, to embracing her own narrative and sharing her own personal stories in her business.Gina explains how sharing your story can build trust and connect you with your audience, particularly in the online course space where personal brands dominate.We also talk about Gina’s experience around sharing health issues with her audience, like what do you share when you go into surgery? And how do you keep boundaries around this?Whether you’re a course creator yourself, or a service provider who tends to stay in the shadow of your clients, tune in for Gina’s insights on storytelling and how it has helped her build relationships with her audience. Links/resources for this episode: Gina’s podcast: https://coursecreationboutique.com/podcasts/  The podcast on YouTube: https://www.youtube.com/channel/UCmueJi9AkM1HZ9R8ZcmZsSw Gina’s website: https://coursecreationboutique.com/  Gina’s LinkedIn: https://www.linkedin.com/in/ginaonativia Gina’s Instagram: https://www.instagram.com/coursecreationboutique/   Game plan for building your online course:  https://coursecreationboutique.com/gameplan   Thanks to our mutual friend, Becky McCleery for introducing us! You can find Becky here: https://www.beckylytermccleery.com/    My links: Website: https://www.rememancera.com/ Instagram: https://www.instagram.com/rememancera/ LinkedIn: https://www.linkedin.com/in/reme-mancera-postigo/ Youtube: https://www.youtube.com/@rememancera   Ready to gain clarity and confidence in storytelling? Let's explore your 10 Story Connectors: https://www.rememancera.com/story-connectors/   ______________________________________________ CREDITS Host: Reme Mancera Guest: Gina Onativia Podcast Manager: Rianne Sonneveld Music: Funny Upbeat Pop Funk, by LightBeats Contact information: https://www.rememancera.com/podcast/  ______________________________________________   👄 Who Cares About My Story? - Conversations on Personal Brand Story Interviews with amazing guests about how sharing their stories has impacted their businesses. We cover the benefits and the behind-the-scenes challenges you face in deciding what to share, without oversharing or pretending to be someone else. Subscribe now and don't miss an episode! https://www.rememancera.com/podcast/

    28 min
  6. 022 | Andrea Stenberg: Owning your weird to share your story on video confidently

    04/02/2025

    022 | Andrea Stenberg: Owning your weird to share your story on video confidently

    Have you ever been afraid to show up as your true self on camera? What if embracing your 'weird' could be the key to attracting your perfect audience?  Today’s guest is Andrea Stenberg, a video marketing strategist who helps coaches and other heart-centered entrepreneurs explode their visibility, show off their expertise and get new clients using video. Andrea started her business before online marketing was a thing, so she went from traditional offline marketing to embracing video marketing despite her initial fears and challenges.  In this episode, Andrea shares how it took her a while from deciding to get into video marketing, to actually doing it, and then there was also the challenge of showing up as her own ‘weird’ self. In this episode, we talk about: The fears around showing up on camera, and how Andrea eventually managed to overcome them. The importance of authenticity in telling your story, and how sharing her struggles allowed Andrea to make genuine connections with her audience, which helped them to face their own video fears.Andrea’s concept of ‘owning your weird’ and being unapologetically yourself to attract your right people. Not everyone will connect with your story, but the people who do, are the ones you want to work with.Join us for this conversation to get inspired to ‘own your weird’ and use it to grow strong connections with your audience! Links/resources for this episode: Andrea’s links: Andrea’s free report with 7 videos for explosive growth: https://my.thebabyboomerentrepreneur.com/7videos  Andrea’s website: https://www.thebabyboomerentrepreneur.com/ Andrea’s LinkedIn: https://www.linkedin.com/in/andreastenberg/ Andrea’s Instagram: https://www.instagram.com/andreastenberg/ Andrea’s Facebook community: https://www.facebook.com/groups/2062374727318967  My links: Website: https://www.rememancera.com/ Instagram: https://www.instagram.com/rememancera/ LinkedIn: https://www.linkedin.com/in/reme-mancera-postigo/ Youtube: https://www.youtube.com/@rememancera Ready to gain clarity and confidence in storytelling? Let's explore your 10 Story Connectors: https://www.rememancera.com/story-connectors/ ______________________________________________   CREDITS Host: Reme Mancera Guest: Andrea Stenberg Podcast Manager: Rianne Sonneveld Music: Funny Upbeat Pop Funk, by LightBeats Contact information: https://www.rememancera.com/podcast/    ______________________________________________ 👄 Who Cares About My Story? - Conversations on Personal Brand Story Interviews with amazing guests about how sharing their stories has impacted their businesses. We cover the benefits and the behind-the-scenes challenges you face in deciding what to share, without oversharing or pretending to be someone else. Subscribe now and don't miss an episode! https://www.rememancera.com/podcast/

    39 min
  7. 021 | Krystal Proffitt: Using everyday storytelling as a podcasting pro

    03/26/2025

    021 | Krystal Proffitt: Using everyday storytelling as a podcasting pro

    Today’s guest is Krystal Proffitt, a Podcast Coach, Content Strategist, and host of the award-winning show The Proffitt Podcast. She specializes in helping content creators create with confidence, and she recently hit the milestone of publishing the 500th episode of her own podcast! In this episode, we cover how sharing your own story can help your business progress in unexpected ways. Krystal shares how her journey from stay-at-home mom to podcasting expert highlights the importance of relatable stories. Krystal emphasizes that storytelling doesn’t need a big, audacious life event, because simple, everyday moments can create meaningful connections with your audience. We talk about: The relatability of storytelling and how little pieces of your life can help your audience feel more connected to you.How getting practice with storytelling can make it second nature and help you share your journey in a way that feels authentic rather than flustered.Krystal's approach to creating valuable, understandable content and why you don’t need to talk about every technical detail.Join us for this episode as Krystal encourages you to find the fun in storytelling and shows you how even the simplest stories matter if they're meaningful, providing you with new ways to connect authentically with your audience. Links/resources for this episode: Krystal’s links: Krystal’s website: https://krystalproffitt.com/  Krystal’s podcast: https://krystalproffitt.com/podcast/  Krystal’s YouTube channel: https://www.youtube.com/@KrystalProffitt/ Krystal’s Instagram: https://www.instagram.com/krystalproffitttx/   Also mentioned in this episode: Podcasters connect community: https://krystalproffitt.com/join   Heather Sager (Krystal’s friend who is a speaking coach): https://heathersager.com/    My links: Website: https://www.rememancera.com/ Instagram: https://www.instagram.com/rememancera/ LinkedIn: https://www.linkedin.com/in/reme-mancera-postigo/ Youtube: https://www.youtube.com/@rememancera   Ready to gain clarity and confidence in storytelling? Let's explore your 10 Story Connectors: https://www.rememancera.com/story-connectors/ ______________________________________________ CREDITS Host: Reme Mancera Guest: Krystal Proffitt Podcast Manager: Rianne Sonneveld Music: Funny Upbeat Pop Funk, by LightBeats Contact information: https://www.rememancera.com/podcast/  ______________________________________________   👄 Who Cares About My Story? - Conversations on Personal Brand Story Interviews with amazing guests about how sharing their stories has impacted their businesses. We cover the benefits and the behind-the-scenes challenges you face in deciding what to share, without oversharing or pretending to be someone else. Subscribe now and don't miss an episode! https://www.rememancera.com/podcast/

    50 min
  8. 020 | Rebeca Hazelnut: Shifting from Arctic guide to wild brand expert

    03/19/2025

    020 | Rebeca Hazelnut: Shifting from Arctic guide to wild brand expert

    Today’s guest is Rebeca Hazelnut, a personal brand guide and business mentor, specialized in brand identity and strategy. She has a really unique background as an Arctic guide, so we talked about the transition into personal branding work, and how she eventually started using the power of storytelling to make her business stand out. Rebeca, like me, is a Spanish speaker, but we recorded this conversation in English. Aside from Spanish and English, Rebeca also speaks French, Russian and Norwegian. She has learned new languages as a way to connect with fascinating cultures and people. This was useful in her life as an Arctic guide and now as a brand strategist working with people globally. In this episode, we cover: How Rebeca's career shift became the cornerstone of her personal brand, proving that every story has value, even the ones that seem unrelated to your current path.Rebeca lets us in on her initial hesitations to share about her background because she was worried that it had nothing to do with her current work. But embracing her full story ultimately strengthened her brand.We also talk about the power of transparency in business, from sharing financial realities to building a brand that's both authentic and memorable.Rebeca's journey is an inspiration to anyone looking to weave their own story into their brand narrative. Tune in to explore how storytelling can impact your business and resonate deeply with your audience. Links/resources for this episode: Rebeca’s website: www.rebecahazelnutstudio.com Rebeca’s Instagram: https://www.instagram.com/rebeca.hazelnut/ Sign up for Rebeca’s newsletter (La Cara Norte) on her website. COTAS ALTAS is Rebeca’s business-branding-and-sales mastermind to take your business to the top of the peak: https://rebecahazelnutstudio.com/bienvenida-salvaje/    Note that Rebeca’s content is in Spanish, but you can contact her in English as she works with clients globally in English as well.   - Another episode mentioned: https://www.emancopyco.com/podcast/mai-kee-tsang  - My links: Website: https://www.rememancera.com/ Instagram: https://www.instagram.com/rememancera/ LinkedIn: https://www.linkedin.com/in/reme-mancera-postigo/ Youtube: https://www.youtube.com/@rememancera   Ready to gain clarity and confidence in storytelling? Let's explore your 10 Story Connectors: https://www.rememancera.com/story-connectors/   ______________________________________________ CREDITS Host: Reme Mancera Guest: Rebeca Hazelnut Podcast Manager: Rianne Sonneveld Music: Funny Upbeat Pop Funk, by LightBeats Contact information: https://www.rememancera.com/podcast/  ______________________________________________ 👄 Who Cares About My Story? - Conversations on Personal Brand Story Interviews with amazing guests about how sharing their stories has impacted their businesses. We cover the benefits and the behind-the-scenes challenges you face in deciding what to share, without oversharing or pretending to be someone else. Subscribe now and don't miss an episode! https://www.rememancera.com/podcast/

    37 min

About

Welcome to 'Who Cares About My Story?'. A podcast by Reme Mancera on the impact of sharing your Personal Brand Story on your business.Conversations about the benefits and also the behind-the scenes challenges you face in deciding which parts to highlight, without oversharing or pretending to be someone else. Reme Mancera is a Personal Brand Story Strategist and the creator of the 10 Story Connectors framework, a strategic storytelling tool to choose which personal stories to share so they build trust, create genuine connection, and lead to clients. A Story Connector is a meaningful moment from your journey that illustrates a benefit or key factor of what you offer. If you’ve ever felt overwhelmed by not having an “epic” story, or by having too many stories to choose from, Reme can help you to know exactly which story to share, when and why.  Bringing clarity, confidence, … and clients. Remember, your story is relevant and worth telling! More details at rememancera.com/podcastSubscribe now!