GeauxGetter™️

Erica Smith

When Erica Smith quit her corporate job in 2019, she couldn't imagine that just two weeks later, she would be looking at $20K in sales. It was at that moment she realized, selling online was no longer her issue, but managing, scaling and growing her business was the next obstacle she had to overcome. Looking back, had she had a mentor or someone who could guide her through the process, life would have been so much easier. Through her hustle, mistakes, struggles and losses: Geaux Getter was born. Now, she's on a mission to help other first generation entrepreneurs, geaux get it.

  1. Oct 19

    #014: You're Putting in the Work, So *WHY* Isn't Your Business Making More Money?

    You’re posting. You’re getting likes. You might even be getting DMs. But no one’s booking, buying, or taking the next step. 🤔 You might not have a content problem. You might have a path problem. Welcome to the GeauxGetter Podcast, your Monday Morning Meeting for business owners who are ready to get focused, get resourceful, and get to work. We’ve talked about resetting your mindset (Ep. 12) and fixing your messaging (Ep. 13). Now it’s time to talk about what happens after someone notices you, and how to build a simple path from “I saw your post” to “I’m ready to work with you.” IN THIS EPISODE, WE’RE TALKING ABOUT: → Why attention doesn’t automatically turn into sales → The 4 stops of a simple lead path: Attract, Capture, Nurture, Invite → Why you shouldn’t build your business only on platforms you don’t own → 3 common leaks that cost you leads (and how to spot them) → Why the next 10 weeks matter for leads that buy now and in January → Your GeauxGetter Assignment for the week YOUR GEAUXGETTER ASSIGNMENT Write out your 4 stops, find your biggest leak, and fix just one thing this week. WORK WITH GEAUXGETTER MARKETING Not sure where your leak is? Book a Business Strategy Session and we’ll look at your marketing, sales process, and systems to find where you’re leaving growth on the table. Get $100 OFF your Strategy Session through the end of October with code FALL. 👉 HeyEricaSmith.com/strategy New episodes of the GeauxGetter Podcast drop every Monday at 5 AM CT. If this episode gave you something to think about, give it a thumbs up, subscribe, and send it to another business owner who needs this conversation. I’m Erica Smith. Until next time, GeauxGetters, let’s geaux get it! 💛 #GeauxGetterPodcast #MarketingStrategy #LeadGeneration #SmallBusinessMarketing #BusinessGrowth

  2. Oct 19

    #013: Your Marketing Is Attracting the *WRONG* People. Here's Why.

    Are you showing up consistently on social media, creating content, and promoting your offers, but still struggling to attract the RIGHT clients? You might not have a visibility problem. You might have a messaging problem. Welcome to the GeauxGetter Podcast, your Monday meeting for business, marketing, sales, and building a business that actually works for your life! In this episode, I break down why your marketing might be attracting the wrong audience, why engagement doesn't always translate into sales, and how unclear messaging could be keeping potential customers from understanding the value of your business. As we continue our conversation about resetting your business before the end of the year, it's time to take a closer look at who you're attracting, what your content is communicating, and whether your marketing is actually supporting your sales goals. Because more content isn't always the answer. Sometimes, you need a clearer strategy. IN THIS EPISODE, WE'RE TALKING ABOUT: Why your marketing might be attracting the wrong people The difference between visibility, engagement, and buying intent How unclear messaging can make it harder to attract paying clients Why your content should speak to your ideal customer's real problems How to connect your content strategy to your sales process Four steps to reset your marketing before the end of the year YOUR Q4 MARKETING RESET This week, take time to: Revisit your ideal customer and the problems you solve. Review your messaging across your website and social media. Evaluate your recent content to see whether it builds trust and communicates value. Make sure your audience knows exactly how to take the next step with your business. You don't have to do more of everything to grow your business. You need to be intentional about the things that actually move it forward. READY TO GET YOUR MARKETING ON TRACK? At GeauxGetter Marketing, we help businesses strengthen their marketing strategy, clarify their messaging, and build a more intentional path toward attracting leads and generating sales. We're offering $100 off strategy sessions throughout October! Book your strategy session here: 👉 https://HeyEricaSmith.com/strategy LET'S CONNECT Learn more about Erica Smith and her brands: 🌐 Website: https://HeyEricaSmith.com If this episode gave you something to think about, give it a thumbs up, subscribe to the channel, and share it with another business owner who needs this conversation. New episodes of the GeauxGetter Podcast drop every Monday at 5 AM CST. I'm Erica Smith, and until next time, GeauxGetters—let's geaux get it! #GeauxGetterPodcast #MarketingStrategy #LeadGeneration #SmallBusinessMarketing #BusinessGrowth

  3. Oct 5

    #012: It’s a New Season. Now What? | Your Q4 Business Reset

    Welcome to a brand-new season of GeauxGetter! And this season, we're doing things a little differently. Every Monday morning at 5 AM CST, the GeauxGetter Podcast is becoming your Monday Morning Meeting—a space to pause, reset, get your mind right, and get intentional about what you're doing in your business that week. Because sometimes you don't need another 47 things added to your to-do list. You need to step back, look at the bigger picture, and figure out what actually needs to happen next. And that's exactly what we're talking about in this episode. We're entering a new season—and we're also entering Q4. The digital landscape is changing. Social media is changing. The creator economy is changing. Consumer behavior is changing. And if you're a business owner, you may be feeling some of that pressure. But here's the thing: Change doesn't mean opportunity is gone. It means we may have to change how we're approaching the opportunity. In this episode, we're talking about what it looks like to reset your business, get resourceful, and stop letting everything happening around you dictate how you move forward. We're also talking about the mindset required for this next season and why you can't continue making decisions from a place of overwhelm and expect to build a business that feels sustainable. And then we're getting practical. We're breaking down the four areas I want you thinking about as we move through Q4: → Sales: Do you actually have a plan for hitting your revenue goals? → Content: Is your content actually supporting the growth of your business? → Lead Generation: How are you consistently getting in front of new people? → Systems: Is your business structured to support the growth you're asking for? This season, we're going to talk about all of it. So grab your coffee, open your notebook, and let's get to work. This is our Monday Morning Meeting. Before you move on with your week, take a few minutes to: 1. Set your October revenue goal.What are you trying to generate, and what are you actually selling to reach that number? 2. Evaluate your marketing.Are your current marketing efforts attracting, nurturing, and converting the right people? 3. Identify one thing that needs to change.Not ten things. Just one. What's one decision, system, offer, habit, or strategy you know needs to be different this season? You don't have to have the entire business figured out. You just have to be willing to make more intentional decisions. If you've been listening to this episode thinking, "Okay, I know something needs to change in my business, but I don't even know where to start," this is for you. Our Business Strategy Sessions are designed to help you step outside of the day-to-day and look at your business objectively. We'll look at your current systems, sales and marketing efforts, performance, opportunities, gaps, and where your business may be losing time, money, or potential customers. We'll also look at where you want to take your business next and what needs to happen to get you there. For the entire month of October, get $100 off your Business Strategy Session. Visit HeyEricaSmith.com/strategy and use code FALL when booking. If this episode gave you something to think about, send it to another business owner who needs this conversation. And make sure you're subscribed because I'll meet you right back here next Monday at 5 AM CST for our next Monday Morning Meeting. We're building, we're adjusting, we're getting resourceful—and we're getting to work.

Ratings & Reviews

5
out of 5
5 Ratings

About

When Erica Smith quit her corporate job in 2019, she couldn't imagine that just two weeks later, she would be looking at $20K in sales. It was at that moment she realized, selling online was no longer her issue, but managing, scaling and growing her business was the next obstacle she had to overcome. Looking back, had she had a mentor or someone who could guide her through the process, life would have been so much easier. Through her hustle, mistakes, struggles and losses: Geaux Getter was born. Now, she's on a mission to help other first generation entrepreneurs, geaux get it.