Nourish Your Brand

Nuggets of branding wisdom to help you attract and connect with your dream clients
  • 3.7 (3)
  • MARKETING
  • UPDATED WEEKLY

Serving up everything your business craves so that it can turn into a brand that you're super confident and proud of. We're talking strategies, insights, and golden nuggets of wisdom to help you attract and connect with your dream clients and customers. studiocoya.substack.com

  1. 65: Get Out of Freeze Mode and Start Selling with Rachel Emma Waring

    FEB 13

    65: Get Out of Freeze Mode and Start Selling with Rachel Emma Waring

    In this episode, Rachel shares what it actually takes to keep your energy up when you’re selling, how to snap yourself out of tunnel vision, and what rebuilding confidence can look like after a pivot. You’ll also hear why simplifying your message is often the smartest strategy, and how “scrappy launch energy” can help you show up consistently without getting stuck in perfectionism. What we cover: * How to shift your energy when it dips (without forcing it) * What pivots can do to your confidence and how to rebuild it * Why creativity and “scrappy” action often beats perfection * The biggest launch mistake Rachel sees Connect with Rachel: Instagram @rachelemmawaring Website: rachelemmawaring.com Luminous Launching: rachelemmawaring.com/luminous-launching ====================== 💌 Want this podcast, more design nuggets as well as a nosey at what's cooking behind the scene delivered straight to your inbox? studiocoya.com/newsletter 📱 Let's be friends on Instagram: instagram.com/studiocoya This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit studiocoya.substack.com

    48 min
  2. Ep 64 Why naming your offer isn't enough

    FEB 9

    Ep 64 Why naming your offer isn't enough

    In this episode, I share why naming your offer isn’t enough, what’s actually missing, and how to tell if your offer is still sitting there as shapeless dough when it should be something people can actually picture and buy. In this episode, you’ll learn: * The naming trap: why a name alone keeps you stuck in explanation mode * What “the speech” is costing you (time, energy, and money) * The 3 pieces of a full offer identity (positioning, visual anchor, consistency) * The 4 signs your offer is still dough instead of a fully-formed croissant * How I transformed my own offers by building identity around the name Ready to un-vague your offer? If your offer is sitting there feeling vague and you’re tired of doing “the speech” on repeat, DM me “UN-VAGUE” on Instagram and let’s have a look at what’s missing. ====================== 💌 Want this podcast, more design nuggets as well as a nosey at what's cooking behind the scene delivered straight to your inbox? studiocoya.com/newsletter 📱 Let's be friends on Instagram: instagram.com/studiocoya This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit studiocoya.substack.com

    15 min
  3. Ep 63: The Cost of Guesswork

    12/17/2025

    Ep 63: The Cost of Guesswork

    In this episode, I’m talking about what actually changes when guesswork disappears from your brand. Not in a dramatic, burn-it-all-down way, but in the quiet, everyday moments where things suddenly feel lighter. We chat about: * Why your brand feeling “off” usually isn’t aneffort problem * How guesswork sneaks into your visuals and slowly drains your energy * What it feels like when your colours, fonts and direction are already decided * Why being bored of your own branding can actually be a really good sign I also share a personal story about copywriting, how that mirrors what I see with design clients all the time, and why clarity tends to show up as calm, not excitement. ====================== 💌 Want this podcast, more design nuggets as well as a nosey at what's cooking behind the scene delivered straight to your inbox? studiocoya.com/newsletter 📱 Let's be friends on Instagram: instagram.com/studiocoya This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit studiocoya.substack.com

    10 min
  4. Ep 62: Does Your Brand Need Better Ingredients?

    11/27/2025

    Ep 62: Does Your Brand Need Better Ingredients?

    In this episode, we run your brand through a gentle taste test… looking at the real signs something’s off, why that happens, and what it actually means to “fix” your brand without burning it all down and starting again. I walk you through: * The subtle signs your visuals are holding you back * Why DIY isn’t the problem (but guesswork is) * How shaky foundations show up in your day-to-day content * What changes once your colours, fonts and vibe are chosen with intention If you’ve been stuck in the loop of tweaking, second-guessing, and avoiding showing up because your brand doesn’t feel like you, this episode will help you see what’s really going on, and what to do next. The Brand Kit Advent Calendar drops December 1st! 12 one-of-a-kind Brand Foundation Kits, to help you get those ingredients right. 👉 Want first pick of the one-of-a-kind Brand Foundation Kits in the Brand Kit Advent? Join the waitlist for early access: https://studiocoya.myflodesk.com/advent ====================== 💌 Want this podcast, more design nuggets as well as a nosey at what's cooking behind the scene delivered straight to your inbox? studiocoya.com/newsletter 📱 Let's be friends on Instagram: instagram.com/studiocoya This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit studiocoya.substack.com

    9 min
  5. Ep 61: Why your visuals struggle before you even start

    11/20/2025

    Ep 61: Why your visuals struggle before you even start

    In this episode, we’re going underneath the logo, the templates, and the “make it look cute” phase, and talking about why your visuals feel off before you even open Canva. I’m breaking down why most visuals fall apart before you even start designing. It’s not about talent or taste. It’s about the ingredients. I’ll share: * what your “brand pantry” is and why it matters * the real reason your visuals feel chaotic * how my 30-day branding challenge made this painfully obvious * what changes when your visual ingredients are actually chosen to belong together Plus, I share details about the Brand Kit Advent Calendar!! 12 one-of-a-kind Brand Foundation Kits, all dropping December 1st. 👉 Want first pick of the one-of-a-kind Brand Foundation Kits in the Brand Kit Advent? Join the waitlist for early access: https://studiocoya.myflodesk.com/advent ====================== 💌 Want this podcast, more design nuggets as well as a nosey at what's cooking behind the scene delivered straight to your inbox? studiocoya.com/newsletter 📱 Let's be friends on Instagram: instagram.com/studiocoya This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit studiocoya.substack.com

    14 min
  6. Ep 60: From business rut to brand foundations

    11/18/2025

    Ep 60: From business rut to brand foundations

    In today’s episode, I’m sharing the honest story behind the Brand Foundations Advent Calendar! I talk about how a business rut, a 30-day branding challenge, and one conversation with a friend pushed me to break a rule I’ve had for years. If your brand feels “off” no matter how many times you tweak your colours or fonts, this episode will help you understand why. It’s not your taste. It’s your foundations. I talk about: * why DIY isn’t the problem (guesswork is) * how personal projects can pull you out of a rut * why intentional brand foundations matter WAY earlier than people think * and why I’m offering one-of-a-kind Brand Foundation Kits for the first time ever Join the waitlist for early access: https://studiocoya.myflodesk.com/advent ====================== 💌 Want this podcast, more design nuggets as well as a nosey at what's cooking behind the scene delivered straight to your inbox? studiocoya.com/newsletter 📱 Let's be friends on Instagram: instagram.com/studiocoya This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit studiocoya.substack.com

    14 min
  7. Ep 58: Repurposing content the right way with Felly Day from FD Studio

    11/11/2025

    Ep 58: Repurposing content the right way with Felly Day from FD Studio

    In this episode, I’m joined by Felly Day, founder of FD Studio and host of The Unprofessional Entrepreneur podcast, to talk about how to repurpose your content the right way, so it works harder for you without sounding recycled or losing your voice. You’ll learn: * The most common mistakes people make when repurposing content * How to find your core content and build from there * How repurposing isn’t about doing more, it’s about doing it smarter If you’ve been creating non-stop but not seeing results, this one’s your permission slip to stop the content treadmill and rethink your approach. Connect with Felly: * Website: fellyday.com * Private podcast: The CLIP Framework * The Unprofessional Entrepreneur Podcast: fellyday.com/podcast ====================== 💌 Want this podcast, more design nuggets as well as a nosey at what's cooking behind the scene delivered straight to your inbox? studiocoya.com/newsletter 📱 Let's be friends on Instagram: instagram.com/studiocoya This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit studiocoya.substack.com

    35 min
  8. Ep 58: Eggs 🍳 You’re fixing it the wrong way

    10/17/2025

    Ep 58: Eggs 🍳 You’re fixing it the wrong way

    In this episode, I walk through three moments you might have run into: the Ghosted DM, the Offer Spiral and the Content Treadmill and reveal the common thread so you can stop patching symptoms and start making your signature offer instantly recognisable. If that sounds like where you are right now, this is your sign to stop fixing the wrong thing: Stick it in the Offer Oven 🍞 ====================== 💌 Want this podcast, more design nuggets as well as a nosey at what's cooking behind the scene delivered straight to your inbox? studiocoya.com/newsletter 📱 Let's be friends on Instagram: instagram.com/studiocoya This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit studiocoya.substack.com

    14 min
See All (65)

Ratings & Reviews

3.7
out of 5
3 Ratings

About

Serving up everything your business craves so that it can turn into a brand that you're super confident and proud of. We're talking strategies, insights, and golden nuggets of wisdom to help you attract and connect with your dream clients and customers. studiocoya.substack.com

Information

  • Creator
    Nuggets of branding wisdom to help you attract and connect with your dream clients
  • Years Active
    2024 - 2026
  • Episodes
    65
  • Rating
    Explicit
  • Copyright
    © Aiza Cheung
  • Show Website
    Nourish Your Brand