Podcasts Done For You Show

Anthony Perl

You've got expertise worth sharing. The question is: how do you turn it into a podcast that actually works for your business? Podcasts Done For You Show is for business owners, executives, and experts who want a professional podcast without the overwhelm. Whether you're thinking about starting a show, struggling to stay consistent, or wondering why your podcast isn't growing the way you hoped — this show gives you the answers. Hosted by Anthony Perl — multi-award winning engagement specialist with 30+ years in media and marketing (2UE, 2GB, Channel Ten). Named APAC Insider's Most Empowering Podcast Leader 2025 and recognised in the GPMG Global 100 for 2026. Anthony hosts multiple shows across business, professional services, and education — including Dare to Be More — so every recommendation comes from someone actively building podcasts, not just talking about them. No tech comparisons. No jargon. Just honest guidance from someone who knows what actually works. Ready to make your podcast happen? Visit podcastsdoneforyou.com.au

  1. Podcast Graphics & Cover Art: Why Professional Design Wins (And What Most Podcasters Get Wrong)

    MAR 8

    Podcast Graphics & Cover Art: Why Professional Design Wins (And What Most Podcasters Get Wrong)

    Your podcast thumbnail is your first impression — and in a crowded feed, it can be the difference between a new listener clicking play or scrolling straight past you. In this episode, Anthony Perl shares everything you need to know about podcast graphics, from why professional photography matters to how to manage your brand across multiple platforms. In this episode you'll learn: Why you should never underestimate the value of a professional graphic designer — especially when setting up your initial templatesThe three brands every podcaster needs to think about: your personal brand, your business brand, and your podcast brandHow to approach photography for your podcast graphics, including tips on outfit variations and capturing dynamic hand gesturesWhether you actually need photographs in your graphics at all — and what to do if you'd rather go a different routeHow to handle guest photography so your brand stays front and centre even when featuring othersThe key differences between designing for YouTube versus Spotify, Apple Podcasts, and Amazon MusicWhy episode numbers on graphics are a waste of valuable real estateHow much text to put on a graphic — and why less is almost always moreWhen and why to refresh your existing episode graphics to attract new attention on YouTubeThe role of AI tools and platforms like Canva in your design workflow — and their limitations 🎁 Free Download: Grab the Podcast Thumbnail & Cover Art Guide in the show notes — packed with sizing specs, platform requirements, and real-world examples from top podcasts. 👉 Download here: podcastsdoneforyou.com.au Ready to hand over the whole thing? At Podcasts Done For You, Anthony co-hosts and produces podcasts for business owners and experts — from strategy and recording right through to publishing, graphics, and social media. Book a strategy session at podcastsdoneforyou.com.au/booking Listen and subscribe to the channel for more game-changing tips! Connect with me on LinkedIn: https://www.linkedin.com/in/adperl/ https://www.commtogether.com.au/ Learn more about Podcasts Done for You - The Show: https://www.commtogether.com.au/podcasts-done-for-you/ Let us talk! https://www.commtogether.com.au/booking/ #PodcastGraphics #PodcastTips #PodcastCoverArt #PodcastMarketing #PersonalBranding #BusinessPodcast #PodcastsForBusiness

    20 min
  2. From Pirate Radio to Talkback Legend: What 50 Years in Broadcasting Teaches You About Conversation

    FEB 25

    From Pirate Radio to Talkback Legend: What 50 Years in Broadcasting Teaches You About Conversation

    What does it take to build a loyal audience from scratch, hold their attention night after night, and conduct interviews so good that your guests thank you on air? In this very special episode, Anthony Perl is reunited with his former colleague and long-time friend, veteran broadcaster John Kerr — and the result is exactly the kind of warm, candid, story-rich conversation that both men have spent their careers championing. In this episode you'll discover: How Anthony and John transformed a struggling midnight-to-dawn talkback program into a #1 show broadcast across 52 Australian radio stationsWhy the difference between an "interview" and a "conversation" is the most important distinction in broadcasting — and podcastingJohn's extraordinary career journey: from his first job at age 16 at 2PK in Parkes, to pirate radio in the Irish Sea in the 1960s, to nearly two decades on overnight radio at 2UEThe inside story of pirate Radio Scotland — broadcasting rock and roll to millions of listeners from a ship in international waters, until the British government shut it all down on 14 August 1967How John built a global network of contacts that brought guests like Tim Webster, Steve Lemon, and Richard Park (owner of the UK's third-largest radio network) to an Australian overnight showThe night John was live on air when the Twin Towers fell on 9/11 — and what it taught him about broadcasting under pressureJohn's most memorable interviews: John Wayne at the Academy Awards, Sean Connery, Louis Armstrong, Nancy Sinatra, and Larry Adler (who told John it was the best interview he'd ever given)The golden rule of preparation — and the one time John wasn't prepared (an ambush interview with Angela Lansbury that he says was the worst of his career)Why being authentic, kind, and genuinely curious is the real secret to building and keeping an audienceThe advice John Laws gave John Kerr early in his career: stop projecting, just have a conversationWhy knowing your audience outside the studio — lunches, events, personal connection — is what separates good broadcasters from great onesThe story of John Laws doing two overnight shifts so John could attend a friend's wedding Connect with John Kerr: Find John on Facebook and LinkedIn — search for John Kerr and connect with him directly. Ready to start your own podcast? At Podcasts Done For You, Anthony co-hosts and produces podcasts for business owners and experts — from strategy and recording right through to publishing, graphics, and social media. Book a strategy session at podcastsdoneforyou.com.au/booking #PodcastingTips #RadioBroadcasting #ConversationSkills #PodcastInterview #AustralianRadio #BusinessPodcast #PodcastsForBusiness

    53 min
  3. How to Name Your Podcast: The Strategy Behind Successful Show Names (Plus the Mistakes to Avoid)

    FEB 11

    How to Name Your Podcast: The Strategy Behind Successful Show Names (Plus the Mistakes to Avoid)

    In this episode of 'Podcast Done for You,' Anthony focuses on naming your podcast effectively, detailing strategies to develop a successful show name and common pitfalls to avoid. Key points include aligning the podcast name with your business image and target audience, not using your own name unless you are a celebrity, and adopting a strategy-first approach to name selection. Let us learn existing brand equity, taglines, and business values in naming, as well as the importance of emotional appeal, brevity, and memorability in a podcast name. Practical tips include involving a graphic designer for visual appeal and avoiding seeking opinions from family and friends who are not the target audience. The episode emphasises having a robust plan for regular and consistent show production. A downloadable guide is available for further reference. Listen and subscribe to the channel for more game-changing tips! Podcasts Done For You: Equipment Recommendations https://commtogether.eb-sites.com/5927911126466560 Free Guide: Define Your Podcast Audience (download at podcastsdoneforyou.com.au )Book a Strategy Session: podcastsdoneforyou.com.au/booking Connect with me on LinkedIn: https://www.linkedin.com/in/adperl/ https://www.commtogether.com.au/ Learn more about Podcasts Done for You - The Show: https://www.commtogether.com.au/podcasts-done-for-you/ Let us talk! https://www.commtogether.com.au/booking/ #podcasting #podcasts #podcastshow #howtostartapodcast #podcasttips #podcaststrategy

    20 min

About

You've got expertise worth sharing. The question is: how do you turn it into a podcast that actually works for your business? Podcasts Done For You Show is for business owners, executives, and experts who want a professional podcast without the overwhelm. Whether you're thinking about starting a show, struggling to stay consistent, or wondering why your podcast isn't growing the way you hoped — this show gives you the answers. Hosted by Anthony Perl — multi-award winning engagement specialist with 30+ years in media and marketing (2UE, 2GB, Channel Ten). Named APAC Insider's Most Empowering Podcast Leader 2025 and recognised in the GPMG Global 100 for 2026. Anthony hosts multiple shows across business, professional services, and education — including Dare to Be More — so every recommendation comes from someone actively building podcasts, not just talking about them. No tech comparisons. No jargon. Just honest guidance from someone who knows what actually works. Ready to make your podcast happen? Visit podcastsdoneforyou.com.au