The Online Education Podcast

AVA Digital

Welcome to Online Education podcast, where we interview leading creators, educators & e-learning brands to uncover the story behind their success. We cover everything from launching online courses across different niches, community management, marketing for leads and enrolments, and much more! Whether you're just starting or scaling your online course business, our practical interviews have you covered. Tune in and take your online courses to the next level!

Episodes

  1. 12/16/2024

    Briana MacWilliam : Art Therapy & Coaching

    Join us for an insightful conversation with Briana  as she shares her transformative journey from art therapy to becoming a relationship coach. Briana opens up about her personal challenges, professional growth, and the evolution of her business into the online space. She dives into her focus on attachment styles, the impact of COVID on her offerings, and her strategies for organic growth through content creation. Briana also gives us a preview of her upcoming book, Hungry Love, which explores attachment from a spiritual perspective and emphasizes the importance of soul-centered security in relationships. Timestamps 00:00 Briana's Journey to Becoming a Therapist 03:21 Navigating Personal Challenges and Professional Growth 10:55 Transitioning to Online Education and Courses 15:17 Current Offerings and Focus on Attachment 20:35 Adapting to Changes Post-COVID 26:16 Organic Growth Strategies and Content Creation 36:10 Future Projects and the Concept of Soul-Centered Security More Briana https://www.instagram.com/brianamacwilliam/ https://brianamacwilliam.com/ https://www.facebook.com/BrianaMacWilliam.Inc https://www.youtube.com/c/BrianaMacWilliam_Attachment_Romantic_Relationships Tools and Resources 💡 100 Ad Q&A (Detailed Overview):  https://avadigitalmarketing.com/advertising-online-education-qa/ 📎 14 Proven Ad Hooks (Free Download): https://avadigitalmarketing.com/14-ad-hooks-optin/ 📌 Boost Online Course Sales (Full Growth Guide): https://avadigitalmarketing.com/14-ad-hooks-optin/

    39 min
  2. 12/16/2024

    Tammy Schamuhn- Psychology, Pets and Online Education

    Join us in this inspiring conversation with Tammy Schamuhn as she shares her journey into psychology, detailing her transition from aspiring veterinarian to educator and ultimately to a child psychologist. She discusses her passion for animal-assisted therapy and how it benefits children's mental health. Tammy also reflects on her shift from private practice to online education, emphasizing the importance of adapting to changing market trends, especially post-COVID. She highlights the significance of collaboration in business and shares insights on plans, including a new book and a focus on YouTube content. Timestamps (00:00)- From Veterinary Aspirations to Psychology (02:35)- The Journey into Child Psychology (05:45)- The Role of Animal-Assisted Therapy (08:41)- Transitioning to Teaching and Online Education (11:23)- Adapting to Post-COVID Business Models (14:24)- Navigating Market Trends and Consumer Behavior (17:10)- Creating Value Through Digital Products (20:18)- Effective Marketing Strategies for Education Businesses (28:08)- Balancing Sales and Value in Email Marketing (29:51)- Customizing Funnels for Targeted Audiences (30:50)- Navigating Changes in Advertising Platforms (31:52)- Leveraging YouTube for Global Reach (34:45)- The Importance of Hiring Experts (36:49)- Adapting Marketing Strategies to Audience (38:24)- Collaborating for Content Creation (41:26)- The Challenges of Being a Creator (47:13)- Promoting Resources and Building Community More on Tammy Schamuhn https://www.instagram.com/instituteofchildpsych/ https://instituteofchildpsychology.com/ https://www.linkedin.com/in/tammy-schamuhn-a7347a43/?originalSubdomain=ca https://web.facebook.com/instituteofchildpsychology/?_rdc=1&_rdr Tools and Resources 💡 100 Ad Q&A (Detailed Overview): https://avadigitalmarketing.com/advertising-online-education-qa/ 📎 14 Proven Ad Hooks (Free Download): https://avadigitalmarketing.com/14-ad-hooks-optin/ 📌 Boost Online Course Sales (Full Growth Guide): https://avadigitalmarketing.com/online-education-growth/

    49 min
  3. 11/19/2024

    Andrea Nakayama - Functional Medicine

    Join us for an inspiring conversation with Andrea Nakayama as she shares her transformative journey into functional nutrition. Sparked by her husband's illness, Andrea delves into the gaps in the medical system, the need for individualized patient care, and the core principles of functional medicine. Timestamps (00:00)- The Catalyst for Change: A Personal Journey (02:54)- Understanding Functional Nutrition and Systems Biology (06:00)- The Individualized Approach to Patient Care (08:51)- From Passion to Practice: Building a Career in Nutrition (12:05)- The Evolution of Functional Nutrition Alliance (15:01)- Marketing Strategies for Growth and Engagement (18:03)- Navigating Business Transitions and Exits (20:54)- Reflections on Personal Branding and Business Building (29:34)- Reflecting on Business Growth and Challenges (33:22)- Balancing Clinical Work and Education (36:41)- The Evolution of Personal Branding (38:34)- Understanding Narrative Medicine (43:43)- Empowering Educators in Functional Nutrition (49:09)- The Reward of Teaching and Impacting Lives More Andrea https://www.andreanakayama.com/ ⁠⁠https://www.instagram.com/andreanakayama/ ⁠⁠https://x.com/AndreaNakayama Tools and Resources 💡 100 Ad Q&A (Detailed Overview): https://avadigitalmarketing.com/advertising-online-education-qa/ 📎 14 Proven Ad Hooks (Free Download) : https://avadigitalmarketing.com/14-ad-hooks-optin/ 📌 Boost Online Course Sales (Full Growth Guide): https://avadigitalmarketing.com/online-education-growth/

    53 min
  4. 03/27/2024

    Reis Paluso - Our Breath Collective

    Reis Paluso, co-founder of Our Breath Collective, shares his journey into breathwork and the creation of a breathwork community. He discusses the benefits of breathwork, highlighting its versatility and how it can be integrated into various professional fields. Reis goes into explaining the importance of safe and effective facilitation in the breathwork space and the need for comprehensive training programs. Finally, he emphasizes how simplicity, listening to the community, and continuous evolution are key factors in the success of an online education business. Timestamps: (00:00) - Reis's Background (10:06) - What Got Reis Hooked on Breathwork (14:10) - The Connection between Meditation & Breathwork (15:30) - Misunderstandings about Breathwork (19:09) - Is Breathwork the New Yoga? (23:54) - Who Can Teach Breathwork? (31:23) - Our Breath Collective (37:23) - Building the Best Experience for His Community (42:37) - What Helped Reis Grow His Business (46:49) - What You Should Consider Before a Teacher Training? (52:25) - Advice on Getting into Online Education (53:44) - Learn More about Our Breath Collective More Reis: https://ourbreathcollective.com/ https://www.instagram.com/ourbreathcollective Tools and Resources 💡 100 Ad Q&A (Detailed Overview): https://avadigitalmarketing.com/advertising-online-education-qa/ 📎 14 Proven Ad Hooks (Free Download): ⁠https://avadigitalmarketing.com/14-ad-hooks-optin/⁠ 📌 Boost Online Course Sales (Full Growth Guide): ⁠https://avadigitalmarketing.com/online-education-growth/⁠

    55 min
  5. 03/27/2024

    Thalita Milan - HubSpot and Marketing Automation Consultant

    In this episode, Thalita Milan, a HubSpot and Marketing Automation Consultant, discusses her transition from working as a marketer to becoming an online course creator. She helps us understand the key differences between hosting courses on marketplaces like Udemy and self-hosting, highlighting the pros and cons of each approach based on her unique experience. Thalita also shares her strategies for building an audience on YouTube and LinkedIn, creating a community for students, and exploring community building platforms. Timestamps: (00:00) - Thalita's Career Timeline (02:12) - Specializing in Hubspot (06:00) - Who Signs Up to Hubspot (07:40) - Who Signs Up for Thalita's Courses (09:29) - Going Freelance (13:54) - Thalita's First Course (15:09) - Self-hosting vs Marketplace (22:51) - Building Her Community (26:24) - How Thalita Sets Her Students Up for Success (29:06) - Hubspot Skills for Her Online Education Business (31:00) - What Thalita Loves Most about Teaching Online (36:09) - Advice for Getting into Online Education (39:08) - Learn More about Thalita More Thalita: https://www.thalitamilan.com/ https://pt.linkedin.com/in/thalita-milan https://www.youtube.com/@thalita_milan/videos Tools and Resources 💡 100 Ad Q&A (Detailed Overview): https://avadigitalmarketing.com/advertising-online-education-qa/ 📎 14 Proven Ad Hooks (Free Download): ⁠https://avadigitalmarketing.com/14-ad-hooks-optin/⁠ 📌 Boost Online Course Sales (Full Growth Guide): ⁠https://avadigitalmarketing.com/online-education-growth/⁠

    40 min

About

Welcome to Online Education podcast, where we interview leading creators, educators & e-learning brands to uncover the story behind their success. We cover everything from launching online courses across different niches, community management, marketing for leads and enrolments, and much more! Whether you're just starting or scaling your online course business, our practical interviews have you covered. Tune in and take your online courses to the next level!