DangerMouth: The Innovation Station

Mike Conroy

The podcast that takes you on the long and dangerous journey from the siloed foothills of inventing things to the yawning abyss of reinventing society. Each week we take a subject related to innovation and set off on a verbal stroll to see what wonders unfold.

  1. Apr 8

    S3E15: Story Weaving: Why There Are No Shortcuts to Insight w. Olly Hawes

    A delicious appetiser not to be missed!  This episode of Danger Mouth centres on a conversation with Olly Hawes, a portfolio artist, actor and writer whose work probes the limits of human connection and the points where society strains. It moves easily between the physical and the reflective, from Ollie’s account of being accidentally stabbed on stage during a production of Julius Caesar to a broader examination of craft, activism and the place of AI in artistic practice. At the core is a simple rule he lives by and teaches his children: look after yourself and look after other people. From that starting point the discussion opens out. Ollie describes the turning point that followed a near fatal incident in Edinburgh, an event that reshaped his life, led to marriage and fixed his commitment to storytelling. The group explores his instinct for working across opposites, arguing that tension rather than coherence often produces the most interesting art and the most effective solutions in business. They also examine the encroachment of AI into creative work. Ollie reflects on using a large language model to help secure Arts Council funding, while questioning what may be lost if technology begins to erode the presence and immediacy that give live performance its force. Running through it all is the practical reality of making a life in the arts. Money is uncertain, purpose is not. Ollie speaks plainly about the pressure to remain creatively alive, not just for himself but for the people who come after. It is a conversation that holds together injury and humour, principle and improvisation. At its centre is a working artist who has come close to the edge and decided to keep going, with intent.

    1h 7m
  2. Apr 7

    S3E14: The Value Equation with Per Lindstedt

    This is an episode of the Danger Mouth podcast, hosted by Darrell Mann, Mike Conroy, and Shauna, featuring Swedish guest Per Lindstedt, co-author of The Value Model. The Value Model defines value as a ratio — satisfaction of customer needs divided by use of customer resources. Per breaks this into 6 strategic levers: three to increase satisfaction (solve an undiscovered problem, improve performance, enhance feelings/experience) and three to reduce resource consumption (time, money, effort). The iPhone is used throughout as the prime example of a product with a sky-high ratio — and the App Store as an accidental masterstroke that Jobs initially resisted. The conversation broadens into organisational innovation and S-curves: why companies near the peak of one S-curve become complacent, why very few (perhaps 10% in Europe) survive the jump to the next, and whether it's sometimes healthier to simply let companies die. Nokia's inability to abandon its Symbian OS is the cautionary tale; a Chinese manufacturer pivoting from bread-makers to LEDs in eight weeks is the counter-example. The final third focuses on Per's AI tool (built using Lovable), which takes messy requirement specifications and sorts them into five information domains — customers, needs, functions, solutions, and processes — flagging what's actually a customer need versus a disguised technical solution. This is positioned as a scalable version of the consultancy work Per spent decades doing manually.

    1h 10m
  3. Apr 6

    S3E13: The Transformation Economy with Joe Pine

    This episode features Joe Pine (author of The Transformation Economy) in conversation with Darrell Mann, Mike Conroy, and Sharna Finnegan. The Transformation Economy Pine argues that economic value progresses through five stages, commodity, product, service, experience, and transformation, and that we're now at a tipping point where consumers want more than memorable experiences; they want meaningful and ultimately transformative ones. His new book, 25 years in the making, makes the case that this shift is now unmistakable. Key Concepts Guiding vs. delivering: You can't force transformation, you create the conditions for it. The economic function is to guide transformations, not manufacture them. The Hero's Journey: Pine uses this as a framework for transformation, replacing "ordeal" with crucible, a moment where change hangs in the balance. Encapsulation: Wrapping experiences with preparation, reflection, and integration. Pine considers this the single most accessible entry point for businesses, do this one thing and you'll automatically become more transformative. Human flourishing: The deeper purpose running through everything, health/wellbeing, wealth/prosperity, knowledge/wisdom, and purpose/meaning. Pine argues this, not profit, should be capitalism's raison d'être. Broader Themes "Customer experience" and "digital transformation" are bastardisations of deeper ideas, the former is really just good service; the latter often just means cutting headcount. Pine worries less about AI as Terminator and more about AI as Wall-E, eliminating struggle and therefore purpose. Meaning may be the defining consumer sensibility of the transformation economy, just as authenticity was for the experience economy. The conversation closes with strong alignment between Pine's framework and the themes in Darrell and Sharna's own book The 1%ers, particularly around human flourishing as a north star for doing new things.

    1h 8m

About

The podcast that takes you on the long and dangerous journey from the siloed foothills of inventing things to the yawning abyss of reinventing society. Each week we take a subject related to innovation and set off on a verbal stroll to see what wonders unfold.