The BIG Strategy Podcast

Jeff Eyet
  • 5.0 (17)
  • MANAGEMENT
  • UPDATED WEEKLY

This is your go-to spot for Real Talk with the masterminds of business strategy. Each week, join top entrepreneurs and leaders as they share stories, insights, and lessons learned to help you unlock BIG Growth in your business's strategic plan.

  1. Special Episode: The Untold Adventures of Leigh Hunt: Gold, Newspapers, and the Birth of Las Vegas

    12/23/2025

    Special Episode: The Untold Adventures of Leigh Hunt: Gold, Newspapers, and the Birth of Las Vegas

    Writer and educator Larry Rand, alongside his son Chris Rand, brings to life the untold story of their ancestor Leigh Hunt, an overlooked but extraordinary adventurer and entrepreneur from the late 19th and early 20th centuries. Tune in to this candid conversation uncover Hunt’s globe-trotting exploits, strategic genius, and the impact of legacy on family and business. In this episode, we explore: (00:00) The inspiration behind writing about Leigh Hunt (09:14) Leigh Hunt’s global journey (14:39) Life of a global pioneer (23:42) Creating synergies for shared success (29:27) Resilience amid tragedy and struggle (39:31) Daring mine confrontation (46:56) Japan vs. Russia: Roosevelt’s dinner debate (49:17) Hunt’s timeless, informed analysis (57:47) Exploring Sudan’s plantation history (01:02:09) Diverse pursuits and innovation (01:10:20) Mercurial decision-making and downfall (01:13:42) Roosevelt, Hunt, and Brazil adventures (01:18:44) Visionary resilience in Las Vegas (01:23:44) Hoover connection and land project Theodore Roosevelt and the Rise of America to World Power by Howard K. Beale High Stakes: The Life and Times of Leigh S.J. Hunt by Larry Rand Connect with Jeff Eyet on LinkedIn Follow The Berkeley Innovation Group Download The BIG Strategy Playbook for FREE Subscribe to The Berkeley Innovation Group Youtube Channel Find out more about The Berkeley Innovation Group: www.biginnovates.com

    1h 31m
  2. E072: GTM Strategy & Storytelling – Why Stories Matter

    10/21/2025

    E072: GTM Strategy & Storytelling – Why Stories Matter

    Jennifer Caleshu is a leadership communications expert, executive coach, and faculty director at the Berkeley Executive Coaching Institute, with deep ties to the Haas School of Business. In this episode, Jennifer joins Jeff Eyet to dive into the power of storytelling in business, how leaders build trust, and practical strategies for authentic, memorable communication – whether pitching, presenting, or leading teams. In this episode, we explore: (05:55) Leading authentically through story (09:34) Tuning your message to the audience (12:10) Knowing and inspiring your audience (16:26) The hidden power of nonverbal cues (18:57) Simple strategies for better communication (23:08) Owning your expertise with confidence (24:03) How to know your audience and share with ease (28:21) Final insights on storytelling and connection Connect with Jennifer Caleshu on LinkedIn Connect with Jeff Eyet on LinkedIn  Follow The Berkeley Innovation Group  Download The BIG Strategy Playbook for FREE Subscribe to The Berkeley Innovation Group Youtube Channel  Find out more about The Berkeley Innovation Group: www.biginnovates.com

    30 min
  3. E71: Problem Framing & Opportunity Sizing – Unlocking Big Growth with Design Principles

    10/14/2025

    E71: Problem Framing & Opportunity Sizing – Unlocking Big Growth with Design Principles

    Dave Rochlin is a leading expert in design thinking, corporate innovation and entrepreneurship, blending practical experience with academic insight from teaching at HAAS. In this episode, Dave joins host Jeff Eyet to break down how to determine if an idea is worth pursuing, validate its potential, navigate pivots and avoid common innovation pitfalls – sharing hard-won strategies for real-world business growth. In this episode, we explore: (05:43) Customer-centric value creation (07:01) Navigating pivoting and sunk costs (10:07) Innovation strategy funnel (13:49) Beyond data, observing real behaviors (18:50) Focused discovery and validation process (20:16) Market sizing and validation steps (25:14) Creating effective problem-solving hypotheses (27:43) Embracing trial and error (29:16) Creative data-driven decision making (37:41) Startup pivot dynamics (39:08) Strategic pivoting explained Connect with Dave Rochlin on LinkedIn Connect with Jeff Eyet on LinkedIn  Follow The Berkeley Innovation Group  Download The BIG Strategy Playbook for FREE Subscribe to The Berkeley Innovation Group Youtube Channel  Find out more about The Berkeley Innovation Group: www.biginnovates.com

    42 min
  4. E070: DT Mindset & Process – Unlocking Big Growth with Design Principles

    10/07/2025

    E070: DT Mindset & Process – Unlocking Big Growth with Design Principles

    Clark Kellogg is a renowned design thinker, architect, and co-founder of Berkeley Innovation Group. With decades of experience in architecture, teaching and business strategy, Clark has pioneered bringing design thinking mindsets and processes to organizations and business schools. In this conversation, Clark unpacks the evolution of design thinking, what makes it so powerful and how leaders can apply it to drive meaningful innovation. In this episode, we explore: (00:00) Design thinking over technical skills (05:23) Beyond buildings: the birth of design thinking (11:41) Embracing vulnerability and empathy (18:03) Human ingenuity vs AI creativity (22:50) Are we asking the right question (27:23) Importance of user feedback (33:43) Research beyond people to materials (43:07) Reframing questions for better solutions (46:25) Ideation without self-censorship (52:17) Iterative prototyping for market readiness (54:59) Prototyping fuels design and feedback (01:01:54) Uncovering bias in storytelling (01:08:58) Enduring importance of design thinking Connect with Clark Kellogg on LinkedIn Connect with Jeff Eyet on LinkedIn  Follow The Berkeley Innovation Group  Download The BIG Strategy Playbook for FREE Subscribe to The Berkeley Innovation Group Youtube Channel  Find out more about The Berkeley Innovation Group: www.biginnovates.com

    1h 10m
  5. E069: Systems Thinking – What Space Research Teaches Us About Innovation

    09/30/2025

    E069: Systems Thinking – What Space Research Teaches Us About Innovation

    Miki Sode is a scientist and educator at Stanford’s d.school. She brings a unique mix of physics, aerospace and bioengineering expertise, including groundbreaking research on bone loss aboard the International Space Station. In this episode, Miki explores how systems thinking, innovation, and human-centred design intersect to tackle complex challenges, both in space and here on Earth. We explore: (05:36) Space research for drug discovery (08:04) Integrative thinking in design (11:30) Bone health, vitamins and athlete impact (13:50) Space-based research opportunities (18:19) Unexpected research on the ISS (21:54) Innovative strategies for growth (26:13) Space station plant research (27:27) Risks of returning space capsules (31:32) Shooting for the moon workshop (35:54) Plant changes in microgravity (37:42) System adaptation in space (41:19) Human-centered design education Connect with Mike Sode on LinkedIn Connect with Jeff Eyet on LinkedIn  Follow The Berkeley Innovation Group  Download The BIG Strategy Playbook for FREE Subscribe to The Berkeley Innovation Group Youtube Channel  Find out more about The Berkeley Innovation Group: www.biginnovates.com

    43 min
  6. E068: Wicked Problems – Design Thinking, Expertise and the Human Element in Modern Strategy

    09/23/2025

    E068: Wicked Problems – Design Thinking, Expertise and the Human Element in Modern Strategy

    Jess Roberts, affiliate faculty at the University of Minnesota School of Public Health and the Minnesota Design Center, is a master at navigating complexity. With a background spanning design thinking, public health and systems change, Jess dives into the world of “wicked problems” – the messy, stubborn challenges that resist quick fixes. In this episode, he explores why traditional approaches fall short, and reveals how design-based thinking can unlock fresh solutions in business, health and even AI. In this episode, we explore: (00:58) Differences between wicked and traditional problems (04:47) Unlocking creativity through childlike curiosity (08:20) Framing problem-solving approaches (14:33) Navigating expertise and experience (16:41) Targeting Gen Z with agile strategies (20:49) How AI disrupts career progression (23:04) Reframing AI for better outcomes (27:45) Human-centered design in systems (30:12) Balancing professional and personal health (34:19) Design thinking: desirability vs viability (36:29) Map vs territory in design (40:40) Designing communication for togetherness (45:09) Rethinking problem-solving strategies Connect with Jess Roberts on LinkedIn By Design Website Doug Dietz Ted Talk Connect with Jeff Eyet on LinkedIn  Follow The Berkeley Innovation Group  Download The BIG Strategy Playbook for FREE Subscribe to The Berkeley Innovation Group Youtube Channel  Find out more about The Berkeley Innovation Group: www.biginnovates.com

    47 min
  7. E067: AI Strategy That Actually Delivers with Chinar Movsisyan

    09/16/2025

    E067: AI Strategy That Actually Delivers with Chinar Movsisyan

    Chinar Movsisyan, founder of Feedback Intelligence, joins host Jeff Eyet to unpack the real-world impact of AI for business. Based in San Francisco, Chinar specializes in large language models and conversational AI, helping companies turn AI insights into solutions that truly meet user needs. She shows how AI isn't a threat – the real impact comes when we focus on solving real human problems, not just adding AI for the sake of it. In this episode, we explore: Why AI’s strategic value matters for business successHow to define and measure efficiency when implementing AIThe risks of overfitting models to benchmarks instead of real-world needsDomain-specific AI: building smaller, focused and accessible modelsMoving from point-and-click to natural language interactionsHow to measure and improve AI-powered user experiencesThe future of AI-human collaboration and designing for adoption Connect with Chinar Movsisyan on LinkedIn Connect with Jeff Eyet on LinkedIn  Follow The Berkeley Innovation Group  Download The BIG Strategy Playbook for FREE Subscribe to The Berkeley Innovation Group Youtube Channel  Find out more about The Berkeley Innovation Group: www.biginnovates.com

    36 min
  8. E066: The AI Healthcare Transformation with Artem Trotsyuk, Mike Snyder, and Ankur Samanta

    09/09/2025

    E066: The AI Healthcare Transformation with Artem Trotsyuk, Mike Snyder, and Ankur Samanta

    Today we’re joined by three leading researchers in AI and digital health—Michael Snyder and Artem Trotsyuk from Stanford University, and Ankur Samanta from Columbia University to tackle one of the biggest questions of our time: How will AI change the way we live, age, and heal? From Stanford to Columbia, they’re already running the experiments. You’ll hear how wearable devices are uncovering hidden signals in our bodies, why AI could become your most trusted health coach, and the surprising role psychology plays in whether these breakthroughs actually change lives. In this episode, we explore: Personalizing health insights with genomic and wearable dataThe rise of AI-powered health assistantsTrust, privacy, and AI-driven diagnosticsAI’s promise and pitfalls in medical decisionsPsychology and behavior: the toughest barriers Connect with Michael Snyder on LinkedIn Connect with Artem Trotsyuk on LinkedIn Connect with Ankur Samanta on LinkedIn Deep Medicine – Book The Advanced Drug Delivery and Regenerative Biomaterials (ADDReB) Laboratory Laboratory for Intelligent Imaging and Neural Computing Connect with Jeff Eyet on LinkedIn  Follow The Berkeley Innovation Group  Download The BIG Strategy Playbook for FREE Subscribe to The Berkeley Innovation Group Youtube Channel  Find out more about The Berkeley Innovation Group: www.biginnovates.com

    50 min
See All (73)

5
out of 5
17 Ratings

About

This is your go-to spot for Real Talk with the masterminds of business strategy. Each week, join top entrepreneurs and leaders as they share stories, insights, and lessons learned to help you unlock BIG Growth in your business's strategic plan.

Information

  • Creator
    Jeff Eyet
  • Years Active
    2024 - 2025
  • Episodes
    73
  • Rating
    Clean
  • Copyright
    © 2024 Jeff Eyet. All rights reserved.
  • Show Website
    The BIG Strategy Podcast