Marketing Strategies Uncovered

Rebecca Van Diest
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  • MARKETING
  • UPDATED WEEKLY

This show is your go-to resource for understanding and implementing effective marketing strategies that drive growth. From social media marketing and email campaigns to SEO and content creation, we explore a wide range of topics to help you reach your target audience and achieve your business goals.

Episodes

  1. Supercharge Your Events Using Social Media with Jade Shebelski

    06/13/2024

    Supercharge Your Events Using Social Media with Jade Shebelski

    In this episode of "Marketing Strategies Uncovered," host Rebecca is joined by Jade Chabelski of Maven and Muse Media to explore the powerful impact of social media on event promotion. Jade shares her expertise in social media management and content creation, offering practical tips on how to effectively use platforms like Instagram and Facebook to boost event attendance and engagement. From the importance of early and frequent promotion to leveraging user-generated content and collaborating with local vendors, Jade provides a comprehensive guide to supercharging your events. Tune in to discover strategies for both in-person and online events, and learn how to make a lasting impression on your audience. Whether you're a small business owner or a marketing professional, this episode is packed with valuable insights to help you maximize your event's success.   Connect with Jade: https://www.mavenandmusemedia.com/ https://www.facebook.com/junkn.jadarie

    20 min
  2. How To Start a Business With No Money

    06/06/2024

    How To Start a Business With No Money

    Episode 6: Today we'll dive into starting a new business with virtually no marketing budget. We'll cover key strategies for early success, ensuring you're profitable from day one. Inspired by the book Million Dollar Weekend, we'll explore validating your business idea before spending money and discuss practical, low-cost marketing tactics. Learn from my experience starting a cleaning business and discover valuable tips from successful entrepreneurs like Cody Sanchez. Tune in for actionable advice on building a thriving business on a shoestring budget!

    13 min
  3. 2024 Video Marketing Trends with Joaquín Herrera

    05/30/2024

    2024 Video Marketing Trends with Joaquín Herrera

    In episode 5 of Marketing Strategies Uncovered, your host Rebecca Van Diest sits down with Joaquín Herrera, the creative force behind Blazing Heart Productions. Joaquín shares his journey from a visual artist in the VHS era to a seasoned video production expert. Learn about the evolution of video marketing, the art of storytelling, and the importance of respecting your audience. Joaquín discusses his dual passions for film and martial arts, and how they intersect in his promotional work. He offers insights into creating impactful video content, emphasizing the importance of high-quality sound, brand consistency, and the intelligent use of modern technology. Discover practical tips for making clients comfortable on camera, crafting effective video marketing strategies, and the potential future trends in the industry. Whether you're a seasoned marketer or just starting, Joaquín's experiences and advice will inspire you to elevate your video marketing game. Tune in to explore the power of video in today's digital landscape and how thoughtful, creative approaches can make all the difference in your marketing success.

    26 min
  4. SEO On A Budget: 4 Easy and Affordable Ways to Optimize Your Website

    05/23/2024

    SEO On A Budget: 4 Easy and Affordable Ways to Optimize Your Website

    Welcome to episode 4 of Marketing Strategies Uncovered where we dive into the essentials of optimizing your website for search engines without breaking the bank. Perfect for small business owners and entrepreneurs working with limited funds. Rebecca shares four easy SEO steps you can follow every month. You can choose to implement them yourself or outsource as you can afford to. Learn how to perform effective topic research using ChatGPT, create compelling content, apply on-page SEO techniques, and get valuable backlinks. By the end of this episode, you'll have a clear, actionable plan to improve your website's visibility and drive organic traffic. Tune in and discover how to make SEO work for you, no matter your budget!

    16 min
  5. List Building Strategies with Rebecca Cousins

    05/09/2024

    List Building Strategies with Rebecca Cousins

    In this episode, Rebecca Cousins shares her journey from corporate America to successful entrepreneur, revealing how she turned a devastating layoff into an opportunity to build her dream business while staying home with her newborn. With over 20 years of experience in marketing and entrepreneurship, Rebecca Cousins specializes in helping online entrepreneurs generate leads and sales using evergreen strategies, funnels, and automations.   Listen in as we discuss the power of email list building, the importance of owning your audience, and the evolution of lead magnets in marketing. Discover how the Secret Podcast, a unique blend of podcasting and webinars, can revolutionize your lead generation and sales process, allowing you to nurture prospects and convert them into paying clients seamlessly.   Whether you're a seasoned online entrepreneur or just starting your journey, this episode is packed with valuable insights and actionable tips to take your business to the next level. Don't miss out on this enlightening conversation with Rebecca Cousins and uncover the strategies that can transform your business. To learn more about Rebecca Cousins and her transformative programs, visit: SimpleBusinessStartup.com/secret-podcast.   Get ready to unlock the secrets of successful online marketing and take your business to new heights.

    34 min
  6. Prioritize Your Marketing to Grow Your Business

    05/02/2024

    Prioritize Your Marketing to Grow Your Business

    In this episode, we dive into the journey of a business owner who faced challenges but ultimately found success through effective marketing strategies. We explore the importance of prioritizing marketing efforts, regardless of budget or business stage. The host shares personal experiences and tips on building a strong online presence, including SEO, website creation, social media, and email marketing. The episode emphasizes the need for consistency, goal-setting, and using tools like Google Calendar or Asana to stay organized and focused. Listeners are encouraged to assess their marketing needs, set achievable goals, and commit to consistent action to grow their businesses. Join us on Marketing Secrets Uncovered for more insights and strategies to boost your business success. Don't forget to sign up for our exclusive secret podcast where you can learn how to turn your website into a lead generating machine using SEO: https://clickers-2-clients.ck.page/6e9b5ac784

    14 min
  • 6 Episodes

About

This show is your go-to resource for understanding and implementing effective marketing strategies that drive growth. From social media marketing and email campaigns to SEO and content creation, we explore a wide range of topics to help you reach your target audience and achieve your business goals.

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