Casa-Cast

Steve Schwab

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MANAGEMENT
UPDATED WEEKLY

Casago’s private podcast helping our patners with educational information that can help everyone find success.

11/25/2024

Outperforming Five Star Reviews

Mastering Five-Star Guest Experiences with Casa Cast: The North County San Diego Casago Office In this episode of Casa Cast, host Steve Schwab sits down with Bert King, Eric Trojan, and David Carter, the owners of the North County San Diego Casago office, to discuss their success in the vacation rental management industry. They explore their two-and-a-half-year journey with Casago, emphasizing their Orange Credo philosophy of exceptional guest care and owner-centric services. The team shares their hybrid model inspired by renowned brands like Nordstrom and Costco and luxury hotels such as Four Seasons and Ritz Carlton. The conversation delves into their 11-step process designed to ensure a five-star experience for every guest, highlighting proactive communication, immediate issue resolution, and personal touches that make guests feel valued and seen. The episode also discusses the importance of nurturing relationships with guests, owners, and vendors for long-term success. 00:00 Introduction to Casa Cast00:17 Meet the Team: North County San Diego Office00:55 Philosophy and Approach to Guest Services01:44 Setting Industry Standards02:58 Building Relationships with Guests04:09 The Importance of Customer Service04:52 Creating a Luxury Experience09:04 The 11-Step Process for Guest Satisfaction20:11 The Importance of Timely Responses20:46 Managing Guest Anxiety21:10 Setting Expectations with Appointments21:59 Immediate Response and Technical Expertise22:46 Mid-Stay Check-Ins23:46 Service Recovery and Guest Relations25:55 Pre-Checkout Text Message27:19 The IKEA Effect and Guest Participation29:25 Checkout Call and Final Impressions31:32 Prompting for Guest Reviews32:49 Responding to Reviews34:23 Reflecting on the Credo38:12 Final Thoughts and Gratitude

40 min
11/06/2024

Casago and Adaptive AI: Revolutionizing Hospitality, with Ashish Vij

Innovating Guest Experiences and Tech Partnerships with Casago: Insights from Ash and Nash In this engaging episode of Casa-Cast, host Steve Schwab leads insightful conversations with Ash from Adaptive and Nash, focusing on technological advancements in the vacation rental industry. Ash shares his background from Google, elucidating how Adaptive's AI platform enhances guest experiences for Casago users through data-driven personalization. Key topics include the platform’s impact on conversion rates, integration processes, and performance indicators. Nash adds to the conversation by emphasizing Casago’s forward-thinking mindset, their adoption of new technologies, and the importance of accountability in partnerships. Both guests highlight the promising potential for growth and improved bookings, concluding with a shared enthusiasm for the innovative journey ahead. 00:00 Introduction to Casa-Cast00:14 Meet Ash from Adaptive00:20 Ash's Background and Journey00:55 What is Adaptive?01:30 How Adaptive Enhances Guest Experience01:40 Data Strategy and Learning02:09 Personalized Guest Experience02:56 Impact on Conversion Rates03:29 Cross-Channel Interaction04:16 Reporting and Insights05:15 Revenue Metrics and Proof of Concept05:51 Implementing Adaptive on Partner Websites06:05 Data Assessment and Integration06:40 Technical Aspects and Guest Experience06:53 Adaptive's Low Lift Implementation07:27 Casago Partnership and Forward Thinking08:24 Conclusion and Future Prospects

9 min
10/29/2024

Designing Demand with Felipe Caldera

Unlocking Rental Success: Unique Design, Strategic Marketing, and Hero Features with Felipe Caldera In this episode of CasaCast, host Steve Schwab interviews Felipe Caldera from Port Boulevard to explore the transformative impact of unique property design and strategic marketing on rental revenue. The discussion emphasizes differentiating properties with standout amenities such as hot tubs, game rooms, saunas, and cold plunges and creating eye-catching 'hero photos.' They delve into understanding the target market, effective property staging, and using actors in photos to enhance perceived experiences. Key points include leveraging platforms like Airbnb and VRBO, the importance of direct bookings and email marketing, and the role of RankBreeze in improving property rankings. Felipe underscores the shift towards providing unique experiences and thoughtful upgrades to succeed in a competitive market. 00:00 Introduction to CasaCast00:15 Meet Felipe Caldera00:53 Felipe's Journey into Short-Term Rentals02:41 The Importance of Differentiation05:56 Design and Functionality in Vacation Rentals09:29 Understanding Your Target Market10:36 The Power of Storytelling in Property Marketing12:05 Essential Amenities and Upgrades15:53 The Impact of Marketing Strategies16:49 Creating Instagram-Worthy Features17:54 Final Thoughts and Farewell

19 min
10/22/2024

The Roadmap to Vacay Success: In Conversation with Mike Mears

Revolutionizing OTAs: Insights with Mike Mears In this episode of Casa-Cast, host Steve Schwab interviews Mike Mears, co-founder of the innovative OTA, Vacay My Way. Mike shares his journey from VRBO and HomeAway to creating a new platform aimed at balancing benefits for property managers, hosts, and travelers. They discuss the evolution of the OTA market, strategies for sustainable growth, and the importance of transparent and competitive pricing models. Emphasizing trust and direct communication, Mike introduces VacayMyWay's tools and resources designed for success. This insightful conversation also touches on Mike's background in the Austin music scene and his memorable win in the John Lennon songwriting contest. 00:00 Introduction to Casa-Cast00:17 Meet Mike Mears from Vacay My Way01:03 Mike's Journey in the Vacation Industry03:12 From Music to VRBO04:47 The Birth of Vacay My Way07:39 Challenges in the OTA Industry08:18 Marketing Strategies and Lessons Learned09:47 Future-Proofing with Rewards10:35 Commitment and Value Proposition10:56 Mindset Change in Merchandising11:48 Transparent Fee Structure13:14 Marketing Strategies for Growth14:30 Building Industry Confidence16:26 Reflections and Takeaways from Casa Con18:10 Final Thoughts and Contact Information

19 min
10/16/2024

Alfredo Arcos: VRBO's Director of Partner Success for the Americas

A Harmony of Hospitality and Market Strategies In this episode of Casa Cast, host Steve Schwab is joined by Alfredo Arcos, VRBO's Director of Partner Success for the Americas. Alfredo shares his musical family background and discusses his professional journey from the hotel industry to the vacation rental space with Casago. He emphasizes the importance of professional photography, competitive pricing, and optimized properties for attracting travelers. Alfredo also highlights the role of technology in both industries and the significance of an owner-centric approach. The episode concludes with anticipation for a friendly competition involving spicy chicken wings. 00:00 Introduction to Casa Cast00:16 Meet Alfredo Arcos00:28 Alfredo's Musical Background01:52 Transition to Hospitality Industry04:04 Optimizing Vacation Rentals06:50 The Importance of Market Knowledge09:15 Reflections on CosaCon10:26 Owner Centric Philosophy11:08 Closing Remarks and Fun Challenge

12 min
10/05/2024

Standing Out in Short-Term Rentals: The Flower Field Concept

Standing Out in Short-Term Rentals: The Flower Field Concept In this episode of CasaCast, host Steve Schwab discusses a mastermind session focused on enhancing short-term rental listings with Stacy Wesson, Jackie Norde, Carlos Corzo, and David Mejorado. The concept of 'flowered fields' is introduced, comparing unique and eye-catching properties to colorful flower fields among monotonous brownfields. The discussion emphasizes the importance of making a rental stand out through unique amenities and creative staging without requiring extensive expenses to increase rental appeal and profitability. Several strategies are explored, including storytelling and minimal adjustments that can notably differentiate properties in a competitive market, inspiring property managers and homeowners to rethink their approach to design and marketing. 00:00 Introduction to the Mastermind Event00:13 The Flowered Fields Concept01:00 Applying the Flowered Fields Concept to Listings01:42 Defining Unique Property Features03:29 Maximizing Property Appeal with Minimal Effort05:59 Tailoring Properties to Specific Audiences09:40 Encouraging Homeowners to Enhance Their Properties15:43 Creating Memorable Guest Experiences17:06 Conclusion and Final Thoughts

17 min
09/26/2024

Get to know Scott Klein

Unveiling Success: An Interview with Scott Klein In this episode of Casa Cast, host Steve Schwab sits down with Scott Klein, a Partner Success Manager at Casago. They discuss Scott's background, his journey from Nebraska to his current role, and his passion for metaphysical studies. Scott shares his experiences in the business world, including his mentorship in Tampa and his role in helping student loan borrowers. They explore Scott's time at Streamline, his transition to Casago, and his insights into efficiency and relationship-building. The episode offers valuable wisdom on the importance of being present, forgiving oneself, and the significance of guiding others towards excellence. 00:00 Introduction to Casa Cast00:15 Meet Scott Klein: Partner Success Manager00:54 Scott's Background and Early Life03:06 Journey into Business and Mentorship06:13 Streamline and Career Growth08:58 Joining Casago and Future Goals10:40 Reflections and Final Thoughts14:10 Closing Remarks and Outro

15 min
09/19/2024

2024 Streamline Summit Review

Insights from the 2024 Streamline Summit In this episode of the Casa-Cast by CasaGo, the team discusses their key takeaways from the 2024 Streamline Summit. Featuring insights from Shannon, Catrina, Brennan, Wendy, Jeremy, Scott, and Stacy. The conversation covers advancements in AI, team development strategies, new Streamline features, branding insights, and efficient processes for property management. They highlight sessions on AI-driven tools like Leo, best practices in team building using the Tuckman method, and the non-sales-focused nature of the summit. The team also shares their personal experiences and plans to implement new knowledge in their respective roles. 00:00 Introduction to Casa-Cast00:16 Meet the Team00:23 Brennan's Takeaways on AI and Self-Improvement01:28 Wendy's Insights on Streamline Features02:27 Jeremy's Focus on Team Development04:30 Scott's Highlights on Airbnb and Processes06:01 Catrina's Experience with Tools and Branding08:13 Shannon's First Streamline Conference09:52 Stacey's Reflections and Homework11:26 Final Thoughts and Takeaways14:36 Closing Remarks and Outro

15 min

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Casago’s private podcast helping our patners with educational information that can help everyone find success.

Creator

Steve Schwab
Years Active

2K
Episodes

37
Rating

Clean
Show Website

Casa-Cast

Casa-Cast

Episodes

Outperforming Five Star Reviews

Casago and Adaptive AI: Revolutionizing Hospitality, with Ashish Vij

Designing Demand with Felipe Caldera

The Roadmap to Vacay Success: In Conversation with Mike Mears

Alfredo Arcos: VRBO's Director of Partner Success for the Americas

Standing Out in Short-Term Rentals: The Flower Field Concept

Get to know Scott Klein

2024 Streamline Summit Review

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