The Business Owner's Journey

Nick Berry
  • 5.0 (42)
  • ENTREPRENEURSHIP
  • UPDATED WEEKLY

We shorten the learning curve of business ownership by bringing on entrepreneurs, leaders, and innovators to share their stories, challenges, leadership practices, and winning strategies.  Welcome to ‘The Business Owner’s Journey', the podcast that’s here to help you navigate your way in the world of business ownership.  Hosted by 20+ year entrepreneur Nick Berry. Nick interviews entrepreneurs, leaders, and innovators to share their personal stories, challenges, leadership, and strategies from their own business owner’s journey. Guests like: Anne McGinty, Nick Nanton, Chase Murdock, Jessica Rhodes, Matt Diggity, John DiJulius, John Jantsch, Roland Gurney, Brett Bartholomew, Kiri Masters, Matt Goebel, Austin Mullins, Dr. Haley Perlus, Kelly Berry, Dana Farber, Steve McFarland, Sara Nay, Scott Fay, Daniel Wakefield, Jessica Yarmey, Shireen Hilal, Vivien Hudson, Anthony Milia, Romi Wallach and Nicole Mastrangelo. It’s crowdsourced business mentorship in highly concentrated doses. We’ll cover: - Strategy - Leadership - Ideas & Opportunities - Best practices - Tools and resources - All of the Lessons and experience from our guests  This podcast for the business owners who are driven to grow and improve,  + Who want realistic and actionable insights.+ Who understand the immeasurable value in lessons learned from others.+ And that they’re just one lightbulb moment away from a big breakthrough.    The goal is to shorten your learning curve so you can get out in front of challenges and be prepared for opportunities.   The journey for a business owner is hard. It’s complex, it’s stressful, and can be lonely.   But it can also be exciting, rewarding, and fulfilling, and you don’t have to do it alone.   Take advantage of insights and experiences of other business owners and how they’re navigating their own Business Owner’s Journeys, so you don't have to figure it all out on your own.  Learn from businesses like Diggity Marketing, Duct Tape Marketing, Bobsled Marketing Agency, Treacle Marketing Agency, Moonstone Marketing, Vistage, EOS, John Maxwell Team, Life Intended, Top Tier Headshots, Milia Marketing, The Daily Drip  #SmallBusiness #Entrepreneur #BusinessGrowth #SmallBiz #Startup #BusinessTips #BusinessLessons #BusinessOwner #OnlineBusiness #SmallBusinessOwner #BusinessMentor #BusinessCoach # BusinessMastermind #GrowthHacking #BusinessSuccess #BusinessLeadership #BusinessStrategy #MarketingStrategy

  1. Debbie Oster: Messaging Strategy, Marketing Leadership, and Agency

    5D AGO

    Debbie Oster: Messaging Strategy, Marketing Leadership, and Agency

    Full Episode Page: Debbie Oster: Messaging Strategy, Marketing Leadership, and Agency Debbie Oster is a messaging and marketing strategist who helps growth-stage B2B and service firms clarify audience and positioning. Host Nick Berry and Debbie Oster unpack why many owners treat marketing like an execution problem instead of a leadership one. They explore how executive decision-making shapes messaging strategy, why a focused ideal client profile accelerates B2B marketing strategy, and how brand messaging and positioning strategy align teams. You will hear how to decide who you serve and who you do not, avoid fear-based growth-stage marketing, build consistency that compounds, and why she runs a senior-led consultancy rather than a scale-first agency. You'll hear -How executive choices shape messaging and results -Why ideal client profiles focus spend and speed sales -What to put in a brand messaging playbook that sticks -How to align leadership, marketing, and sales weekly -When to say no to channels that dilute positioning -Best way to reduce guesswork with clear, shared metrics -Whether fear or strategy drives growth-stage planning -How a senior-led model sharpens strategy and delivery Links -Debbie Oster’s website -Debbie on LinkedIn Chapters 00:00 Messaging Strategy Mindset Shift 03:21 Executive Decision-Making and Marketing Strategy 08:07 Building a B2B Marketing Strategy Framework 13:14 Symptoms of Weak Marketing Alignment 18:08 Debbie’s Business and Leadership Shift 23:01 Agency, Intentionality, and Marketing Leadership 24:37 Messaging Strategy Resources and Next Steps Busy but not clear on what actually matters next? Get a free 90-Day Business Growth Roadmap to pinpoint your stage, identify the one priority that unlocks progress, and focus your next 90 days with confidence. Get it here: https://www.nickberry.info/roadmap New here? Meet Nick Berry: https://www.nickberry.info/about The Business Owner's Journey podcast is where entrepreneurs, leaders, and innovators join entrepreneur Nick Berry to share stories, challenges, and strategies from their journeys as business owners. Nick Berry is an entrepreneur and business advisor, known for creating the Business Alignment System™ and 5 Stages of the Business Owner’s Journey. He offers a (free) personalized 90-Day Business Growth Roadmap telling you exactly where you are today and what specific steps to take next. 🟢 Official: NickBerry.info. tBOJ is hosted by Nick Berry, produced by Nick Berry, Kelly Berry & FCG. 🟢 Sponsors: Redesigned.Business, FR, Entrepreneur's Edge

    36 min
  2. Josh Fertel: Revenue Cycle Management That Drives Private Practice Growth

    FEB 24

    Josh Fertel: Revenue Cycle Management That Drives Private Practice Growth

    Full Episode Page: Josh Fertel: Revenue Cycle Management That Drives Private Practice Growth Josh Fertel is a healthcare revenue cycle management expert known for helping private practices grow. In this conversation, Josh joins host Nick Berry to reveal how revenue cycle management is the engine of medical practice profitability. He breaks down common cash flow blind spots, practical billing fixes, and training that increases patient responsibility collections. Josh shares how AI with EHR can surface billable care opportunities and previews Forward EHR, positioned as a free, growth-focused tool.  You’ll Hear -How RCM choices drive or stall private practice growth -What reports reveal real receivables vs assumptions -Best ways to train front desk to collect patient dues -When AI plus EHR can flag billable care in real time -How simple dashboards focus teams on cash flow -Why trust-first partners reduce churn and raise profit Links -J3 Revenue Cycle Management -Josh Fertel on LinkedIn Chapters 00:00 From Career Reinvention to Revenue Cycle Management 03:00 Identifying Private Practice Growth Opportunities 05:39 Medical Billing Optimization and Cash Flow Realities 08:17 AI in Healthcare and Electronic Health Records EHR Innovation 10:54 Revenue Cycle Management Business Model Explained 13:04 Increasing Medical Practice Profitability 15:24 Communication in Healthcare Billing Services 17:49 Trust, Partnerships, and Patient Responsibility Collections 20:33 Lessons on Practice Management for Physicians Busy but not clear on what actually matters next? Get a free 90-Day Business Growth Roadmap to pinpoint your stage, identify the one priority that unlocks progress, and focus your next 90 days with confidence. Get it here: https://www.nickberry.info/roadmap New here? Meet Nick Berry: https://www.nickberry.info/about The Business Owner's Journey podcast is where entrepreneurs, leaders, and innovators join entrepreneur Nick Berry to share stories, challenges, and strategies from their journeys as business owners. Nick Berry is an entrepreneur and business advisor, known for creating the Business Alignment System™ and 5 Stages of the Business Owner’s Journey. He offers a (free) personalized 90-Day Business Growth Roadmap telling you exactly where you are today and what specific steps to take next. 🟢 Official: NickBerry.info. tBOJ is hosted by Nick Berry, produced by Nick Berry, Kelly Berry & FCG. 🟢 Sponsors: Redesigned.Business, FR, Entrepreneur's Edge

    28 min
  3. Paul Austin-Menear: Building Customer Feedback Systems That Fuel Innovation

    FEB 17

    Paul Austin-Menear: Building Customer Feedback Systems That Fuel Innovation

    Full Episode Page: Paul Austin-Menear: Building Customer Feedback Systems That Fuel Innovation Paul Austin-Menear is a business strategist and founder known for building customer feedback and innovation systems for purpose-driven entrepreneurs. In this episode of The Business Owner’s Journey, host Nick Berry and Paul Austin-Menear explore how founder-led companies lose customer signal as they scale and how to build feedback systems that sustain growth. Paul introduces the Innovation Heartbeat approach to operationalizing customer listening through structured habits, rituals, and scalable feedback loops.  You'll hear -Why feedback breaks as growth accelerates -How to embed listening in culture and ops -Best 30-60-90 path to launch a feedback loop -What turns raw notes into repeatable insight -When to systematize from PMF to early scale Links -Six Catalysts -Innovation Heartbeat resources -The Journey newsletter -Paul on LinkedIn Chapters 00:00 Why Customer Feedback Systems Break Down 02:42 Founder-Led Business Growth Starts With Listening 05:25 Hiring for Customer Listening Skills 08:14 Building Feedback Loops Into Company Culture 11:03 The Innovation Heartbeat Customer Feedback System 13:59 Turning Feedback Into Business Innovation Systems 16:47 Scaling Without Losing Customers 19:08 Innovation as a Business Supply Chain 21:58 Why Companies Are Getting Worse at Listening 24:07 The Innovation Heartbeat Tool and Resources 28:48 Making Customer Feedback a Repeatable Habit Busy but not clear on what actually matters next? Get a free 90-Day Business Growth Roadmap to pinpoint your stage, identify the one priority that unlocks progress, and focus your next 90 days with confidence. Get it here: https://www.nickberry.info/roadmap New here? Meet Nick Berry: https://www.nickberry.info/about The Business Owner's Journey podcast is where entrepreneurs, leaders, and innovators join entrepreneur Nick Berry to share stories, challenges, and strategies from their journeys as business owners. Nick Berry is an entrepreneur and business advisor, known for creating the Business Alignment System™ and 5 Stages of the Business Owner’s Journey. He offers a (free) personalized 90-Day Business Growth Roadmap telling you exactly where you are today and what specific steps to take next. 🟢 Official: NickBerry.info. tBOJ is hosted by Nick Berry, produced by Nick Berry, Kelly Berry & FCG. 🟢 Sponsors: Redesigned.Business, FR, Entrepreneur's Edge

    34 min
  4. Natasha Walstra: Personal Branding and LinkedIn Strategies Designed for Trust

    FEB 10

    Natasha Walstra: Personal Branding and LinkedIn Strategies Designed for Trust

    Full Episode Page: Natasha Walstra: Personal Branding and LinkedIn Strategies Designed for Trust Natasha Walstra is a LinkedIn Strategist and Business Coach who empowers entrepreneurs and executives to turn genuine visibility into steady revenue. Host Nick Berry talks with Natasha Walstra about LinkedIn strategy for business owners, covering personal branding, profile optimization, and social selling built on trust. Natasha explains how to simplify content, highlight real credibility, avoid cold DMs, and use relationship-based selling and real stories to turn visibility into revenue. You'll hear -How to simplify a sustainable LinkedIn routine -Why clarity and credibility build instant trust -How to turn comments and DMs into conversations -When to post stories instead of rigid calendars -How profile upgrades lift quality leads Links Get Natasha's newsletter Natasha's custom "LinkedIn Profile Glow Up" GPT NearPoint Strategies Natasha on LinkedIn What’s Working on LinkedIn Today workshop Chapters 00:00 Why LinkedIn strategy feels harder than it should 04:35 From coaching to agency work and real LinkedIn execution   08:19 Content creation barriers and simplifying LinkedIn content 11:50 Building authentic connections on LinkedIn   15:58 Social selling on LinkedIn without pitching or awkward DMs   20:37 Long-term relationship-based selling   30:24 Imposter syndrome, visibility, and personal branding  39:46 Reframing LinkedIn for authentic engagement and revenue Busy but not clear on what actually matters next? Get a free 90-Day Business Growth Roadmap to pinpoint your stage, identify the one priority that unlocks progress, and focus your next 90 days with confidence. Get it here: https://www.nickberry.info/roadmap New here? Meet Nick Berry: https://www.nickberry.info/about The Business Owner's Journey podcast is where entrepreneurs, leaders, and innovators join entrepreneur Nick Berry to share stories, challenges, and strategies from their journeys as business owners. Nick Berry is an entrepreneur and business advisor, known for creating the Business Alignment System™ and 5 Stages of the Business Owner’s Journey. He offers a (free) personalized 90-Day Business Growth Roadmap telling you exactly where you are today and what specific steps to take next. 🟢 Official: NickBerry.info. tBOJ is hosted by Nick Berry, produced by Nick Berry, Kelly Berry & FCG. 🟢 Sponsors: Redesigned.Business, FR, Entrepreneur's Edge

    45 min
  5. Jason Barnard: Brand Representation in AI for Founders, CEOs, and Entrepreneurs

    FEB 3

    Jason Barnard: Brand Representation in AI for Founders, CEOs, and Entrepreneurs

    Full Episode Page: Jason Barnard: Brand Representation in AI for Founders, CEOs, and Entrepreneurs Jason Barnard is an award-winning entrepreneur, author, innovator, and CEO and founder at Kalicube. Host Nick Berry explains how brand representation in AI impacts digital due diligence, trust, and deal flow. Jason covers entity strategy, why inconsistent facts hurt referrals, and how digital brand intelligence trains Google and AI on your narrative. Learn to build an entity home, disambiguate namesakes, and turn offline credibility into algorithmic trust. He also shares Kalicube’s data-driven prioritization to focus on what drives impact. You'll hear -How brand representation in AI shapes trust before the first call -Why digital brand intelligence changes Google and AI due diligence -How inconsistent AI search representation kills deal flow -How precision brand intelligence builds authority in Google and AI Watch on Youtube Links -Jason Barnard: Personal Website -Kalicube: Premium Digital Branding Consultancy -Jason on LinkedIn -Jason on YouTube Chapters 00:00 Brand Representation in AI and Due Diligence 02:11 The Cost of Inaction in AI Search Representation 04:16 Personal Brand Authority in Google and AI 06:56 Teaching AI Your Brand Narrative 09:38 Precision Brand Intelligence Explained 21:52 Proactive vs Reactive Brand Credibility 25:46 Claiming Your Digital Brand Real Estate 28:30 Building Niche Authority for AI Trust 33:23 Consistency and Algorithmic Brand Trust 36:16 Turning Offline Credibility into AI Signals Busy but not clear on what actually matters next? Get a free 90-Day Business Growth Roadmap to pinpoint your stage, identify the one priority that unlocks progress, and focus your next 90 days with confidence. Get it here: https://www.nickberry.info/roadmap New here? Meet Nick Berry: https://www.nickberry.info/about The Business Owner's Journey podcast is where entrepreneurs, leaders, and innovators join entrepreneur Nick Berry to share stories, challenges, and strategies from their journeys as business owners. Nick Berry is an entrepreneur and business advisor, known for creating the Business Alignment System™ and 5 Stages of the Business Owner’s Journey. He offers a (free) personalized 90-Day Business Growth Roadmap telling you exactly where you are today and what specific steps to take next. 🟢 Official: NickBerry.info. tBOJ is hosted by Nick Berry, produced by Nick Berry, Kelly Berry & FCG. 🟢 Sponsors: Redesigned.Business, FR, Entrepreneur's Edge

    43 min
  6. Jason Feifer: Building Adaptability in Business, Intentions Over Goals

    JAN 27

    Jason Feifer: Building Adaptability in Business, Intentions Over Goals

    Full Episode Page: Jason Feifer: Building Adaptability in Business, Intentions Over Goals  Jason Feifer is editor in chief of Entrepreneur magazine and best-selling author of Build for Tomorrow. Jason Feifer joins host Nick Berry to explain how business owners can build adaptability through intentions instead of rigid goals. They explore leadership flexibility, defining identity beyond job titles, transferable skills, and how to use the right kind of fear to drive growth. Jason also shares his yearly theme framework and strategies for building a personal brand that scales with your career.  What You’ll Learn How yearly themes drive clarity without rigid goalsWhy control beats outcome fixation in strategyDefine identity by transferable value, not titleUse core skills to pivot across roles and industriesAdopt the right fear to move fast on new opportunitiesBuild a personal brand that evolves as you growLinks Jason Feifer's Personal WebsiteBuild for Tomorrow (Book)One Thing Better NewsletterJason Feifer on LinkedInJason Feifer on Instagram Chapters 00:00 Intentional Leadership and Setting Themes for Adaptability in Business 04:08 Identity and Leadership Beyond Job Titles 07:19 Why Adaptability in Business Is the Most Important Skill 15:20 Personal Brand Strategy and Transferable Skills in Business 23:20 Growth Mindset, Fear, and Future Opportunities Busy but not clear on what actually matters next? Get a free 90-Day Business Growth Roadmap to pinpoint your stage, identify the one priority that unlocks progress, and focus your next 90 days with confidence. Get it here: https://www.nickberry.info/roadmap New here? Meet Nick Berry: https://www.nickberry.info/about The Business Owner's Journey podcast is where entrepreneurs, leaders, and innovators join entrepreneur Nick Berry to share stories, challenges, and strategies from their journeys as business owners. Nick Berry is an entrepreneur and business advisor, known for creating the Business Alignment System™ and 5 Stages of the Business Owner’s Journey. He offers a (free) personalized 90-Day Business Growth Roadmap telling you exactly where you are today and what specific steps to take next. 🟢 Official: NickBerry.info. tBOJ is hosted by Nick Berry, produced by Nick Berry, Kelly Berry & FCG. 🟢 Sponsors: Redesigned.Business, FR, Entrepreneur's Edge

    28 min
  7. Dr. Benjamin Hardy: The Science of Scaling and Why 10x Changes Leadership

    JAN 20

    Dr. Benjamin Hardy: The Science of Scaling and Why 10x Changes Leadership

    Full Episode Page: Dr. Benjamin Hardy: The Science of Scaling and Why 10x Changes Leadership Dr. Benjamin Hardy is an organizational psychologist who leads business scaling programs for entrepreneurs, executives, and high-performing teams. In this conversation, Dr. Hardy joins host Nick Berry to unpack the science of scaling and the 10x growth mindset. They explore how scale reframes strategy, exposes the founder bottleneck, and requires raising the floor through hard tradeoffs. Hardy explains why leaders must simplify their roles, build A-player teams, and use goals and time as filters.   What You’ll Learn How 10x reframes strategy beyond linear growthWhy founders become bottlenecksWhen raising the floor creates leverageHow impossible goals attract A playersHow goals and time filter decisionsLinks Official Website (Personal) Scaling.com Dr. Benjamin Hardy on LinkedIn Dr. Benjamin Hardy on FB The Science of Scaling™ (Free audiobook) Chapters 00:00 Science of Scaling overview 04:37 Founder bottleneck and self-deception 07:18 10x growth mindset explained 09:22 Scale vs growth in business strategy 14:50 Identity shifts for scaling a business 20:18 Building elite teams for leverage 22:49 Raising the floor and letting go 26:55 Simplifying leadership roles 28:22 Scaling without sacrificing family 32:11 Hiring A-players and leadership leverage 36:58 Scaling.com Busy but not clear on what actually matters next? Get a free 90-Day Business Growth Roadmap to pinpoint your stage, identify the one priority that unlocks progress, and focus your next 90 days with confidence. Get it here: https://www.nickberry.info/roadmap New here? Meet Nick Berry: https://www.nickberry.info/about The Business Owner's Journey podcast is where entrepreneurs, leaders, and innovators join entrepreneur Nick Berry to share stories, challenges, and strategies from their journeys as business owners. Nick Berry is an entrepreneur and business advisor, known for creating the Business Alignment System™ and 5 Stages of the Business Owner’s Journey. He offers a (free) personalized 90-Day Business Growth Roadmap telling you exactly where you are today and what specific steps to take next. 🟢 Official: NickBerry.info. tBOJ is hosted by Nick Berry, produced by Nick Berry, Kelly Berry & FCG. 🟢 Sponsors: Redesigned.Business, FR, Entrepreneur's Edge

    43 min
  8. Anthony Trucks: Identity Shift, Dark Work, and Leadership Growth

    JAN 13

    Anthony Trucks: Identity Shift, Dark Work, and Leadership Growth

    Full Episode Page: Anthony Trucks: Identity Shift, Dark Work, and Leadership Growth Anthony Trucks is a former NFL athlete and entrepreneur known for his work on identity shift and personal transformation. In this episode, Anthony joins host Nick Berry to explore why identity sets the ceiling on your goals. They break down why motivation fades, why mindset alone does not create lasting change, and how leadership identity determines which habits actually stick. Anthony explains how Dark Work creates proof through action and how to recognize when it is time for an identity shift in business and life. You’ll hear: - How identity limits or expands your goals - Whether mindset or identity drives long term change - Why leadership identity makes habits stick - How action builds belief over time - When it is time to make an identity shift Links: - Dark Work - Dark Work Identity Type Assessment - Anthony Trucks website - Anthony on LinkedIn - Anthony on Instagram - Anthony on FB Chapters 00:00 Identity sets the ceiling on your goals 04:30 Why most people never become the person their goals require 08:04 Mindset, identity, and building belief through action 11:09 The four identity types 14:12 Designing Dark Work and committing to a plan 17:46 Rewiring identity through effort and repetition 22:35 Losing identity after success 26:43 The Dark Work Experience 31:32 Knowing when it is time for an identity shift 39:18 Building impact beyond yourself Busy but not clear on what actually matters next? Get a free 90-Day Business Growth Roadmap to pinpoint your stage, identify the one priority that unlocks progress, and focus your next 90 days with confidence. Get it here: https://www.nickberry.info/roadmap New here? Meet Nick Berry: https://www.nickberry.info/about The Business Owner's Journey podcast is where entrepreneurs, leaders, and innovators join entrepreneur Nick Berry to share stories, challenges, and strategies from their journeys as business owners. Nick Berry is an entrepreneur and business advisor, known for creating the Business Alignment System™ and 5 Stages of the Business Owner’s Journey. He offers a (free) personalized 90-Day Business Growth Roadmap telling you exactly where you are today and what specific steps to take next. 🟢 Official: NickBerry.info. tBOJ is hosted by Nick Berry, produced by Nick Berry, Kelly Berry & FCG. 🟢 Sponsors: Redesigned.Business, FR, Entrepreneur's Edge

    43 min
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About

We shorten the learning curve of business ownership by bringing on entrepreneurs, leaders, and innovators to share their stories, challenges, leadership practices, and winning strategies.  Welcome to ‘The Business Owner’s Journey', the podcast that’s here to help you navigate your way in the world of business ownership.  Hosted by 20+ year entrepreneur Nick Berry. Nick interviews entrepreneurs, leaders, and innovators to share their personal stories, challenges, leadership, and strategies from their own business owner’s journey. Guests like: Anne McGinty, Nick Nanton, Chase Murdock, Jessica Rhodes, Matt Diggity, John DiJulius, John Jantsch, Roland Gurney, Brett Bartholomew, Kiri Masters, Matt Goebel, Austin Mullins, Dr. Haley Perlus, Kelly Berry, Dana Farber, Steve McFarland, Sara Nay, Scott Fay, Daniel Wakefield, Jessica Yarmey, Shireen Hilal, Vivien Hudson, Anthony Milia, Romi Wallach and Nicole Mastrangelo. It’s crowdsourced business mentorship in highly concentrated doses. We’ll cover: - Strategy - Leadership - Ideas & Opportunities - Best practices - Tools and resources - All of the Lessons and experience from our guests  This podcast for the business owners who are driven to grow and improve,  + Who want realistic and actionable insights.+ Who understand the immeasurable value in lessons learned from others.+ And that they’re just one lightbulb moment away from a big breakthrough.    The goal is to shorten your learning curve so you can get out in front of challenges and be prepared for opportunities.   The journey for a business owner is hard. It’s complex, it’s stressful, and can be lonely.   But it can also be exciting, rewarding, and fulfilling, and you don’t have to do it alone.   Take advantage of insights and experiences of other business owners and how they’re navigating their own Business Owner’s Journeys, so you don't have to figure it all out on your own.  Learn from businesses like Diggity Marketing, Duct Tape Marketing, Bobsled Marketing Agency, Treacle Marketing Agency, Moonstone Marketing, Vistage, EOS, John Maxwell Team, Life Intended, Top Tier Headshots, Milia Marketing, The Daily Drip  #SmallBusiness #Entrepreneur #BusinessGrowth #SmallBiz #Startup #BusinessTips #BusinessLessons #BusinessOwner #OnlineBusiness #SmallBusinessOwner #BusinessMentor #BusinessCoach # BusinessMastermind #GrowthHacking #BusinessSuccess #BusinessLeadership #BusinessStrategy #MarketingStrategy

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