Bullish on Business Podcast

Rose Odette
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Bullish on Business Podcast Strap in and get bullish—this podcast is your no-fluff, high-impact guide to building a business that dominates. Hosted by serial entrepreneur and powerhouse CEO Rose Odette, Bullish on Business delivers weekly episodes packed with game-changing insights, bold strategies, and behind-the-scenes truth bombs from the front lines of real growth. Whether you're scaling to your first million or gunning for $100M, Rose gives you the tools, mindset, and momentum to make it happen. No excuses. No playing small. Just relentless growth. 🎙️ Bullish on Business Podcast Disclaimer 🐂 "Welcome to the Bullish on Business podcast. I'm Rose Odette—CEO, entrepreneur, and your guide to bold, relentless growth. But before we dive in, here's the disclaimer: This podcast is for educational and inspirational purposes only. The stories, strategies, and advice shared are based on real experiences and personal opinions—they are not legal, financial, accounting, or business guarantees. Please consult your own professional advisors before making decisions that affect your business or finances."

  1. 2d ago

    From Dirt to Glass: Amanda Danielson on Building Michigan's Food, Wine & Agriculture Future

    What does it take to transform not just a business—but an entire industry? In this episode of the Bullish on Business Podcast, Rose Odette sits down with Amanda Danielson, nationally recognized hospitality leader, entrepreneur, educator, Advanced Sommelier, vineyard owner, and advocate for Michigan agriculture and wine. Amanda's career is an extraordinary example of what happens when entrepreneurship, hospitality, agriculture, education, science, and community come together around a shared vision. As the founder of Velaris Hospitality and owner of the acclaimed Trattoria Stella in Traverse City, Amanda has spent decades helping elevate Northern Michigan's reputation for exceptional food, wine, and hospitality. But her work extends far beyond the restaurant. Amanda founded Intentional Agriculture, a nonprofit created in partnership with Michigan State University to connect Michigan growers with international research and advance economically sustainable viticulture. She is also a co-creator of Dirt to Glass™, the annual conference bringing growers, winemakers, researchers, and global experts together to improve the quality, sustainability, profitability, and international competitiveness of Michigan wine. Amanda owns Tre Sirene Vineyard, which has served as a field laboratory for sustainable growing practices, and she is helping shape The Loamstead Project, a regenerative agriculture and hospitality destination under development in Northern Michigan. IN THIS EPISODE Rose and Amanda explore: • How Amanda's first hospitality job at age 12 helped shape her leadership philosophy • Building Trattoria Stella and helping establish Northern Michigan as a culinary destination • Why developing people can be just as important as developing a business • What becoming an Advanced Sommelier taught Amanda about hospitality and entrepreneurship • What growing grapes taught her that studying and serving wine couldn't • The business case for regenerative and sustainable agriculture • Why Amanda founded Intentional Agriculture • How collaboration between growers, winemakers, researchers, restaurants, and consumers can transform an industry • Why breaking down industry silos matters • Whether Michigan can become recognized as a world-class wine region • The vision behind Dirt to Glass™ • How science, research, and international expertise are helping improve Michigan viticulture • Why Amanda believes Michigan wine "belongs at the table" • The vision behind The Loamstead Project • What CEOs and entrepreneurs can learn from farmers about patience, risk, stewardship, investment, and long-term thinking • Why successful entrepreneurs should think beyond building companies and start thinking about building ecosystems • What Amanda is most bullish about for the future of Michigan food, wine, agriculture, and hospitality DIRT TO GLASS 2026 The conversation is especially timely as Dirt to Glass 2026 takes place August 20–21 in Traverse City, Michigan. Now in its fifth year, Dirt to Glass brings together growers, vineyard managers, winemakers, researchers, and national and international industry experts to help elevate Michigan wine—from the soil all the way to the finished glass. The 2026 conference features 29 speakers, technical presentations, moderated panels, guided wine tastings, vineyard visits, and practical strategies Michigan vineyards and wineries can put to work. ABOUT AMANDA DANIELSON Amanda Danielson is a nationally recognized hospitality leader, entrepreneur, educator, and Advanced Sommelier whose career is helping redefine Michigan's reputation as a destination for world-class food, wine, and regenerative agriculture. She is the founder of Velaris Hospitality, owner of Trattoria Stella, founder of Intentional Agriculture, co-creator of Dirt to Glass™, owner of Tre Sirene Vineyard, and Director of Strategy & Systems for The Loamstead Project. Her career has been built around a powerful philosophy: exceptional hospitality comes from education, intentional work, and a deep respect for place. ABOUT BULLISH ON BUSINESS Bullish on Business is about entrepreneurs, innovators, executives, and leaders who aren't simply participating in the future—they're building it. Hosted by entrepreneur and author Rose Odette, the podcast explores business growth, leadership, execution, innovation, entrepreneurship, emerging industries, and the people creating meaningful change. This episode leaves us with an important business question: Are you simply building a company—or are you building an ecosystem? If this conversation gave you a new perspective on business, agriculture, hospitality, leadership, or Michigan's economic future, subscribe to the channel, like the episode, share it, and join the conversation in the comments. What are YOU most bullish about for the future of Michigan? Wake up. Show up. And charge. #BullishOnBusiness #AmandaDanielson #RoseOdette #DirtToGlass #IntentionalAgriculture #MichiganWine #MichiganAgriculture #RegenerativeAgriculture #SustainableAgriculture #TrattoriaStella #TraverseCity #MichiganBusiness #Entrepreneurship #HospitalityLeadership #WineIndustry #Viticulture #BusinessLeadership #BusinessGrowth #NorthernMichigan #FarmToTable

  2. Jul 30

    Rachel Zemanek from the Folded Leaf on the Bullish on Business Podcast with Rose Odette

    Building Community, One Book at a Time with Rachel Zemanek What does it take to leave one career behind and build a business centered on community, creativity, and connection? In this episode of Bullish on Business, Rose Odette sits down with Rachel Zemanek, owner of The Folded Leaf in Traverse City, Michigan. After returning home to Northern Michigan, Rachel transformed her vision into an independent bookstore that has become much more than a place to buy books—it's a welcoming space where readers, artists, and the community come together. Rachel shares the realities of opening a brick-and-mortar business, the financial decisions every entrepreneur faces, how she supports local artists, and what it takes to build a company that reflects your values while remaining financially sustainable. She also discusses how the resilience, empathy, and leadership skills she developed in her previous career continue to shape her approach to entrepreneurship. In this episode you'll discover: • How Rachel turned a lifelong dream into a successful business • The financial realities of owning an independent bookstore • Why community can become your greatest competitive advantage • How to build a business that reflects your values • Leadership lessons from making a bold career transition Every entrepreneur's journey is different, but one thing remains the same: great businesses aren't built by ideas alone—they're built through disciplined execution. That's why I created the Bullish on Business Executive Information System (BOBEIS). Whether you're launching your first company or scaling an established business, BOBEIS provides AI-powered guidance, proven business frameworks, strategic planning tools, and operating systems to help you Build It. Grow It. Run It. If Rachel's story inspired you to take the next step in your own business, start your FREE 30-Day Trial of BOBEIS today. 👉 https://bullishonbusiness.com If you enjoyed this episode, please subscribe, leave a review, and share it with another entrepreneur who is building something remarkable. Stay Bullish!

  3. Jun 23

    Tex Criqui of The North Coast Jobs Factory joins Rose Odette on the Bullish on Business Podcast

    In this episode of the Bullish on Business Podcast, Rose Odette sits down with Francis "Tex" Criqui, one of Northern Michigan's most experienced startup mentors, innovation strategists, and champions of economic development. With a remarkable career spanning more than 40 years at General Motors, leadership roles in innovation consulting, startup commercialization, and entrepreneurship education, Tex has helped nearly 400 startups navigate the challenging journey from concept to execution. Phone - 517.518.1446 email - flcriqui@gmail.com Tex shares lessons learned from decades of working with entrepreneurs, inventors, and innovators, discussing why many startups struggle to move beyond the excitement of launching and into sustainable growth. He explains his powerful Discover, Define, Develop, Deploy framework and reveals how founders can answer one of the most important questions in business: "What do we do next?" The conversation also explores the future of entrepreneurship in Northern Michigan, the opportunities emerging from the region's growing freshwater innovation and blue economy sectors, and the vision behind Tex's newest initiative, The North Coast Jobs Factory, which is focused on helping startups create jobs, scale responsibly, and build businesses that endure. Whether you're a startup founder, business owner, investor, economic development leader, or aspiring entrepreneur, this episode delivers practical insights and real-world wisdom from someone who has spent decades helping companies succeed. In This Episode: • What separates successful startups from those that stall out • Why founders often struggle with disciplined execution • The Discover, Define, Develop, Deploy framework explained • Lessons from General Motors that still apply to startups today • The dangers of scaling too quickly • Emerging opportunities in Northern Michigan's entrepreneurial ecosystem • The future of the blue economy and freshwater innovation • The vision and mission behind The North Coast Jobs Factory • How startup founders can move from inspiration to sustainable growth About Tex Criqui Francis "Tex" Criqui is a startup mentor, innovation strategist, former mayor, and entrepreneur advocate. Following a distinguished 40-year career with General Motors, Tex became a leader in startup mentoring, commercialization strategy, and innovation ecosystem development. He has coached more than 100 companies into early-stage operations and worked with nearly 400 startups through programs including Lawrence Technological University's I-Corps initiative, TC SCORE, and 20Fathoms. Today, he is leading The North Coast Jobs Factory, a new venture dedicated to helping entrepreneurs build sustainable companies that create jobs and long-term economic impact. Key Takeaway "Ideas are exciting. Execution creates jobs, growth, and lasting businesses." — Tex Criqui Connect with Bullish on Business Subscribe for more conversations with entrepreneurs, innovators, executives, investors, and leaders who are shaping the future of business. Bullish on Business Podcast: https://youtube.com/playlist?list=PLArqnhD6mjUatxYtD81uHVrqK-UfMtEfN&si=YXqprr8KHHu2tBvL Hosted by Rose Odette, entrepreneur, author, founder, and business growth strategist.

  4. Jun 16

    What Every CEO Needs to Know about Scaling

    Start Your 30-Day Free Trial to Bullish on Business Executive Information System: https://www.bullishonbusiness.com Book a Free Live Demo Call: https://link.bullishonbusiness.com/widget/booking/spUI5lRAPSlH3RVG13nC If you're new to my channel, I'm Rose Odette. I help entrepreneurs, executives, and experts turn their knowledge, experience, and ideas into scalable businesses, books, courses, and lasting wealth. Our results include: Software Sales: $100M+ in sales Users: 200,000+ Most business owners don't fail because they lack tools. They fail because they lack a proven system for execution. Bullish on Business EIS combines software, AI, education, coaching, community, and accountability into one complete platform designed to help entrepreneurs grow faster, execute better, and win bigger

  5. Jun 9

    Scott Perry with 2Bays DJs join Rose Odette with the Bullish on Business Podcast

    Bullish on Business Podcast Episode Title: Building a Trusted Event Brand: How Scott Perry Grew 2 Bays DJs into a Regional Success Story Episode Description What does it take to build a business that people trust with some of the most important moments of their lives? In this episode of the Bullish on Business Podcast, Rose Odette sits down with Scott Perry, founder of 2 Bays DJs, to discuss the journey of building a successful event entertainment company from the ground up. Scott shares how he entered the DJ industry, the challenges of growing a service-based business, and the systems and mindset required to consistently deliver memorable experiences for clients. Whether you're an entrepreneur, event professional, or business owner looking to build a stronger brand, this conversation is packed with practical insights on customer service, trust-building, leadership, branding, and business growth. In This Episode, You'll Learn: How Scott got started in the DJ and events industry The early challenges of building 2 Bays DJs What separates exceptional service providers from average competitors How trust becomes a competitive advantage in the events business The biggest obstacles Scott faced while scaling his company The importance of preparation and process management Handling high-pressure situations when things don't go according to plan The role of social media and branding in business growth Advice for aspiring entrepreneurs entering the events industry What's next for 2 Bays DJs and future expansion plans Key Takeaways Success in the events industry isn't just about music—it's about creating experiences, building relationships, and consistently delivering on promises. Scott's story demonstrates that long-term business growth comes from: Professionalism Reliability Customer trust Strong systems and processes Continuous improvement A commitment to excellence About Scott Perry Scott Perry is the driving force behind 2 Bays DJs, a company known for bringing energy, professionalism, and unforgettable experiences to weddings, parties, corporate events, and special occasions throughout the region. Through a commitment to customer service and quality execution, Scott has built a trusted brand that clients rely on for life's most important celebrations. Connect with 2 Bays DJs Website: https://2baysdjs.com Facebook: https://www.facebook.com/2BaysDJs About the Host Rose Odette is an entrepreneur, author, speaker, and founder of Awake Technologies Corporation. She hosts the Bullish on Business Podcast, featuring entrepreneurs, innovators, and business leaders who are building companies, creating jobs, and making an impact in their communities. Resources from Rose Odette Charge Like a Bull: 7 Strategies for Relentless Business Growth https://a.co/d/hF64gYh Charge Like a Bull – Your Game Plan for Relentless Business Growth https://a.co/d/6Os9qwS Bullish on Execution: Turning Big Goals Into Bigger Wins https://a.co/d/gSa9NrM Lead Like a Lioness: 7 Archetypes. 100 Challenges. One Lioness Legacy. https://a.co/d/hwEIYnk Bullish on Immigration: How EB-5 Builds Wealth, Mobility & Multigenerational Security https://a.co/d/8EfrZAK Best Quest – From Records to Results: How Agentic AI Orchestrates the Future of Healthcare https://a.co/d/6Vci69k Book an appointment with Rose: https://link.bullishonexecution.com/widget/booking/spUI5lRAPSlH3RVG13nC Subscribe If you enjoyed this episode, subscribe to the Bullish on Business Podcast and leave a review. Your support helps us bring more stories, strategies, and insights from business leaders who are making a difference. Bullish on Business — Where entrepreneurs share what it really takes to build, scale, and succeed.

  6. Apr 25

    Lauren Kroells of Colliver Technology Group joins Rose Odette on the Bullish on Business Podcast

    The Human Element of Scaling: Why Trust Wins in an AI-Driven World Episode Summary In a world flooded with automation, AI tools, and templated messaging, one truth is becoming more valuable than ever: Trust is the ultimate competitive advantage. In this episode of Bullish on Business, Rose Odette sits down with Lauren Kroells, Operations Manager and Marketing Strategist at Colliver Technology Group, to unpack what it really takes to scale a business without losing the human connection that drives revenue. Lauren brings a powerful perspective from inside B2B tech and operations—where she helps companies simplify complexity, standardize workflows, and create systems that actually support growth instead of slowing it down. Together, they break down why most AI strategies fail, how operational discipline fuels authenticity, and what businesses must do right now to stay relevant in 2026 and beyond. What You'll Learn in This Episode Why "people buy from people" is more important now than ever The hidden risk of over-automation in your business Why you can't scale a messy operation How standardization creates freedom—not restriction The real reason AI-generated content feels generic (and how to fix it) How to maintain a personal, high-touch experience as you grow Simple workflows that save time and improve customer trust Key Takeaway If your internal systems are broken, no amount of AI will save you. The companies that win this decade will be the ones that use technology to enhance human connection—not replace it. About Lauren Kroells Lauren Kroells is an Operations Manager and Marketing Strategist at Colliver Technology Group, where she specializes in streamlining internal operations to drive external growth. She is known for bringing structure to fast-moving teams, improving efficiency, and helping companies execute with clarity and precision. With experience across B2B tech, demand generation, and marketing strategy, Lauren helps organizations simplify complexity and build systems that scale. Connect with Lauren & Colliver Technology Group LinkedIn (Lauren Kroells): https://www.linkedin.com/in/laurenkroells CTG Website (Custom Lead Magnets): https://www.colliver.io/custom-lead-magnets/ CTG ICYMI Newsletter (Stay Updated): https://www.linkedin.com/newsletters/ctg-s-icymi-newsletter-7423091946346291200 CTG YouTube Channel (Automation Tutorials): https://www.youtube.com/@collivertechnologygroup5621 Sponsor / Partner Mention Whether you need an extension of your current team or a custom lead magnet to build trust with your audience, Colliver Technology Group provides the operational and marketing support to keep your business moving forward. Call to Action If this episode challenged the way you think about scaling, share it with a colleague or team member who needs to hear it. And if you're serious about building a business that actually scales—with the right systems, strategy, and execution—stay connected. About the Host – Rose Odette Rose Odette is a founder, CEO, and business strategist who built a $100M company from the ground up. She is the author of Charge Like a Bull and the voice behind Bullish on Business, where she teaches entrepreneurs and executives how to scale with precision, discipline, and relentless execution.

  7. Apr 24

    Ramon Williams of FlmLnk on the Bullish on Business Podcast

    From Side Hustles to AI Platforms: How Ramon Williams Builds Real Businesses  In this episode of Bullish on Business, Rose Odette sits down with Ramon Williams, entrepreneur, AI builder, and founder working across multiple ventures, including Faire Rideshare, The AI Standard, and FlmLnk. Ramon shares his journey from early side hustles to building AI-driven platforms and how he turns ideas into real, usable products. This is a conversation about execution, adaptability, and building in today's fast-moving technology landscape. What You'll Learn How Ramon started as an entrepreneur with early side hustles The transition from traditional work to building his own businesses What Faire Rideshare is and how it challenges the current gig economy model How The AI Standard helps founders turn ideas into real products What FlmLnk is and how it is changing film marketing and distribution How AI is accelerating entrepreneurship Why most people stay stuck at the idea stage The mindset required to build and execute consistently Building Across Multiple Ventures Ramon is not focused on just one business. He is building across multiple platforms: Faire Rideshare A rideshare platform focused on choice, transparency, and trust for both drivers and riders The AI Standard A system that helps non-technical founders turn ideas into real products using AI and no-code tools FlmLnk An AI-powered platform that helps filmmakers turn content into marketing assets, track engagement, and build audiences This reflects a core theme of the episode: Execution is not about one idea. It is about building systems that bring ideas to life. Key Takeaways Ideas are easy. Execution is rare AI is a tool, not a strategy Speed matters, but direction matters more You don't need to be technical to build today The winners are the ones who take action consistently The Real Problem Most people don't fail because they lack ideas. They fail because they: never move past planning don't build systems don't execute consistently They stay stuck. Your Next Step You don't need another idea. You need a system that forces execution. Join the Bullish on Business SaaS system at https://bullishonbusiness.com This is where you learn how to: turn ideas into action track what actually drives results build a weekly execution cadence operate like a real business About the Guest Ramon Williams is an entrepreneur and AI-focused builder working across multiple ventures, including Faire Rideshare, The AI Standard, and FlmLnk. He focuses on helping founders turn ideas into real, usable products through execution and technology. About the Host Rose Odette is a business growth strategist and host of Bullish on Business, focused on helping entrepreneurs scale through execution, systems, and relentless action. Call to Action Subscribe to Bullish on Business and share this episode with someone ready to stop thinking and start building.

  8. Apr 24

    Sue Booth with Zinzino on the Bullish on Business Podcast with Rose Odette

    Connect with Sue Booth +44 7786 868782 (WhatsApp) key4health1@gmail.com Email www.key4health.com Website linktr.ee/sueboothdiscover (Product information) cal.com/SueBooth to arrange a Zoom meeting From Heart Attack to Freedom: How Sue Booth Rebuilt Her Health, Energy, and Income What happens when your body forces you to stop… and rethink everything? In this episode, Rose Odette sits down with her friend Sue Booth—former multi-salon owner turned heart-health biohacker and wellness entrepreneur—for a powerful conversation about reinvention, resilience, and reclaiming control of your life. After suffering a heart attack in 2017, Sue made a bold decision: she wasn't going to settle for "managing" her health—she was going to transform it. What followed was a journey into personalized, test-based nutrition, a complete shift in how she approached energy and wellness, and the creation of a business that now helps others do the same. Today, Sue partners with Zinzino to help burnt-out professionals—especially women over 40—restore their health, regain their confidence, and build flexible income streams that support a life they actually want. This episode connects the dots between health, energy, and financial independence—and why you can't scale your life or your business if your body is running on empty. What You'll Learn in This Episode * The real wake-up call behind Sue's 2017 heart attack—and what she did next * Why "test, don't guess" is changing the way people approach their health * The hidden health challenges facing women over 40—and how to reverse them * How improving your health directly impacts your income, leadership, and performance * What it actually takes to build a flexible, freedom-based income stream * How to approach network marketing in a way that is ethical, professional, and sustainable * The first step to take if you feel burned out, stuck, or exhausted right now About Sue Booth Sue Booth is a former multi-salon beauty business owner, heart-health biohacker, and wellness entrepreneur dedicated to helping people take back control of their health and their lives. After experiencing a heart attack in 2017, Sue committed to finding real solutions—not temporary fixes. Through personalized, test-based nutrition and lifestyle changes, she was able to rebalance her health, restore her energy, and step into a new chapter of purpose and impact. Today, Sue works with Zinzino to help individuals—especially women over 40—optimize their health, increase their energy, and create flexible income streams that support freedom, confidence, and long-term well-being. She also mentors salon owners, health professionals, and entrepreneurs on how to integrate wellness solutions into their businesses to improve client outcomes and grow revenue. Key Takeaways * Your body will force change if you don't choose it yourself * Health is not separate from business—it fuels it * Data-driven wellness creates faster, more reliable results * Reinvention is available at any stage of life * Freedom comes from both energy and income—not one or the other --- ### **Connect with Rose Odette** Book a call: [https://link.bullishonexecution.com/widget/booking/spUI5lRAPSlH3RVG13nC](https://link.bullishonexecution.com/widget/booking/spUI5lRAPSlH3RVG13nC) Explore the books: * Charge Like a Bull: [https://a.co/d/hF64gYh](https://a.co/d/hF64gYh) * Charge Like a Bull – Your Game Plan: [https://a.co/d/6Os9qwS](https://a.co/d/6Os9qwS) * Bullish on Execution: [https://a.co/d/gSa9NrM](https://a.co/d/gSa9NrM) * Lead Like a Lioness: [https://a.co/d/hwEIYnk](https://a.co/d/hwEIYnk) * Bullish on Immigration: [https://a.co/d/8EfrZAK](https://a.co/d/8EfrZAK) Podcast Playlist: [https://youtube.com/playlist?list=PLArqnhD6mjUatxYtD81uHVrqK-UfMtEfN&si=YXqprr8KHHu2tBvL](https://youtube.com/playlist?list=PLArqnhD6mjUatxYtD81uHVrqK-UfMtEfN&si=YXqprr8KHHu2tBvL)

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About

Bullish on Business Podcast Strap in and get bullish—this podcast is your no-fluff, high-impact guide to building a business that dominates. Hosted by serial entrepreneur and powerhouse CEO Rose Odette, Bullish on Business delivers weekly episodes packed with game-changing insights, bold strategies, and behind-the-scenes truth bombs from the front lines of real growth. Whether you're scaling to your first million or gunning for $100M, Rose gives you the tools, mindset, and momentum to make it happen. No excuses. No playing small. Just relentless growth. 🎙️ Bullish on Business Podcast Disclaimer 🐂 "Welcome to the Bullish on Business podcast. I'm Rose Odette—CEO, entrepreneur, and your guide to bold, relentless growth. But before we dive in, here's the disclaimer: This podcast is for educational and inspirational purposes only. The stories, strategies, and advice shared are based on real experiences and personal opinions—they are not legal, financial, accounting, or business guarantees. Please consult your own professional advisors before making decisions that affect your business or finances."

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