Sell Smarter® from SalesFuel

SalesFuel.com

The Sell Smarter® podcast from SalesFuel® is your go-to resource for mastering sales tactics, cutting-edge marketing strategies, and effective leadership skills. Each episode delivers insight-based, expert insights from reading emotions to enhance sales success, using video to boost social selling, and optimizing content marketing - all backed by the latest research studies. We also cover tips on improving executive presence, increasing productivity, and leveraging AI for better customer engagement. Whether you're a sales professional, marketer, or business leader, Sell Smarter equips you with the tools to thrive in today's competitive market. Tune in now, so you can Sell Smarter! #SellSmarter #SalesSuccess #MarketingStrategy #LeadershipSkills #EmotionalIntelligence #VideoMarketing #ContentMarketing #ExecutivePresence #AIinSales

  1. Sep 25

    119: Preventing Burnout; Personal Branding; Psychographics; Cindy Anderson; Sales Acumen

    In this week's show, we're talking all about leveling up your sales and marketing game! First up, if the stress from pitching nonstop is giving you heart palpitations, let’s chat about how to prevent sales burnout before you start daydreaming about moving to Bali. Next, we’ll uncover why your personal brand might secretly be your best sales ally. Marketers, ever wondered what psychographics actually are? We’re breaking it down, B-to-B style. Then, get ready for a rapid-fire recap of key takeaways from our recent interview with the incredible Cindy Anderson on how to support team members when big changes hit. And finally, leaders—let’s tackle the sales acumen assessment and why personality quizzes just don’t cut it. Every week we give you 5 new sales insights and strategies so you can Sell Smarter® Sell Smarter® is brought to you every week by the sales and research experts at ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠SalesFuel.com⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠. Be prepared to be brilliant with SalesFuel!   #SellSmarter #SalesSuccess #MarketingStrategy #LeadershipSkills #EmotionalIntelligence #VideoMarketing #ContentMarketing #ExecutivePresence #AIinSales   Read more insights like this every day at ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠salesfuel.com/blog⁠ Learn more about your ad choices. Visit megaphone.fm/adchoices

  2. Sep 18

    118: Handling Objections; Warm Emails; Customer Acquisition; Stephanie Brown; Behavioral Interviews

    In this week's show, let’s sharpen those sales skills, shall we? First up, I’m tackling the best ways to respond when you get hit with that all-too-familiar sales objection—you know the one. Then, how to infuse a little heart into your sales emails without sounding like a robot. For my marketers out there, I’ve got fresh ideas for driving new customers in a hyper-competitive B-to-B and B-to-C world. We’re also recapping wisdom bombs from a recent interview with Gen Z ageism expert Stephanie Brown—trust me, you’ll want these takeaways. And to wrap up, I’ll break down the top behavioral interview questions that actually help you spot your next superstar. Every week we give you 5 new sales insights and strategies so you can Sell Smarter® Sell Smarter® is brought to you every week by the sales and research experts at ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠SalesFuel.com⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠. Be prepared to be brilliant with SalesFuel!   #SellSmarter #SalesSuccess #MarketingStrategy #LeadershipSkills #EmotionalIntelligence #VideoMarketing #ContentMarketing #ExecutivePresence #AIinSales   Read more insights like this every day at ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠salesfuel.com/blog⁠ Learn more about your ad choices. Visit megaphone.fm/adchoices

  3. Sep 11

    117: AI Prompts; Year-End Renewals; In-App Ads; Kathi Enderes; Hiring Criteria

    In this week’s show — get ready to give your sales toolkit a serious upgrade. First, I’ll share AI prompts that are actually helpful in B-to-B (and honestly, way more fun than spreadsheets). Then, we’ll get ahead of the stress and talk about what you can do now to prep for those year-end renewals, because who doesn’t love being proactive? For my marketers and anyone eyeing in-app advertising, we’re breaking down how it works and whether it’s worth your budget. Plus, I’ll recap the smartest HR gems from a chat with Kathi Enderes. And finally, for team leads and execs: let’s settle the debate — should you hire for the perfect skillset, or is manager fit the real win? Let’s dive in! Every week we give you 5 new sales insights and strategies so you can Sell Smarter® Sell Smarter® is brought to you every week by the sales and research experts at ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠SalesFuel.com⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠. Be prepared to be brilliant with SalesFuel!   #SellSmarter #SalesSuccess #MarketingStrategy #LeadershipSkills #EmotionalIntelligence #VideoMarketing #ContentMarketing #ExecutivePresence #AIinSales   Read more insights like this every day at ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠salesfuel.com/blog⁠ Learn more about your ad choices. Visit megaphone.fm/adchoices

  4. Sep 4

    116: AI Sales Tools; Sales Narratives; Holiday Campaigns; James Scouller; Hiring Resilience

    In this week's show, we're diving headfirst into smarter selling and strategic marketing just for you. Ready to level up? I'll be breaking down how AI in B-to-B sales isn't just a buzzword—it's actually changing the way pros like you close deals. Selling got you stumped? We'll look at sales narratives that really move the needle. Marketers, I’ve got you too: holiday campaign tips to make sure your season shines even brighter. Plus, I’m recapping the juiciest insights from leadership expert James Scouller about what makes a real team tick. And for the bosses: let's talk sales hiring and why resilience should top your wish list. Grab your coffee and let's go! Every week we give you 5 new sales insights and strategies so you can Sell Smarter® Sell Smarter® is brought to you every week by the sales and research experts at ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠SalesFuel.com⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠. Be prepared to be brilliant with SalesFuel!   #SellSmarter #SalesSuccess #MarketingStrategy #LeadershipSkills #EmotionalIntelligence #VideoMarketing #ContentMarketing #ExecutivePresence #AIinSales   Read more insights like this every day at ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠salesfuel.com/blog⁠ Learn more about your ad choices. Visit megaphone.fm/adchoices

  5. Aug 28

    115: Winning Proposals; Presentation Checklists; PPC Advertising; Urs Koenig; Manager Development

    In this week's show, we're kicking things off by talking about the art of writing a truly winning sales proposal—because who doesn't want their pitch to be irresistible? Then, we’ll dive into why a sales presentation checklist can turn your prep game from frantic to fabulous. Marketers, stick around! We're breaking down the real benefits of PPC advertising, so you can finally figure out if it’s worth the investment for your B-to-B or B-to-C goals. Plus, you won’t want to miss the highlights from a chat with Urs Koenig on radical humility in leadership. And for all you team leaders and sales managers, I’ll walk through key areas of development to boost both your own performance—and your team’s. Every week we give you 5 new sales insights and strategies so you can Sell Smarter® Sell Smarter® is brought to you every week by the sales and research experts at ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠SalesFuel.com⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠. Be prepared to be brilliant with SalesFuel!   #SellSmarter #SalesSuccess #MarketingStrategy #LeadershipSkills #EmotionalIntelligence #VideoMarketing #ContentMarketing #ExecutivePresence #AIinSales   Read more insights like this every day at ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠salesfuel.com/blog⁠ Learn more about your ad choices. Visit megaphone.fm/adchoices

  6. Aug 21

    114: Discount Requests; Managing Feedback; B2B Influencers; Frank Somma; Engagement Metrics

    In this week's show, we're diving into the wild world of discount requests—I'll walk you through exactly how to handle them like a pro. Then, it's time to master the art of managing feedback, so you can actually make those critiques work for you (instead of ruining your day). For all my marketers and top-of-funnel friends, we're uncovering why B-to-B marketing influencers are more important than ever—trust me, you'll want this edge! Plus, we'll recap highlights from a chat with Frank Somma, all about why B-to-B is actually people-to-people. Finally, team leaders and sales bosses, I’ve got the inside scoop on using employee engagement metrics to keep your rockstars around. Every week we give you 5 new sales insights and strategies so you can Sell Smarter® Sell Smarter® is brought to you every week by the sales and research experts at ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠SalesFuel.com⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠. Be prepared to be brilliant with SalesFuel!   #SellSmarter #SalesSuccess #MarketingStrategy #LeadershipSkills #EmotionalIntelligence #VideoMarketing #ContentMarketing #ExecutivePresence #AIinSales   Read more insights like this every day at ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠salesfuel.com/blog⁠ Learn more about your ad choices. Visit megaphone.fm/adchoices

  7. Aug 14

    113: Email Etiquette; Sales Fears; Teen Ad Trends; Ryan Ruud; Predicting Turnover

    In this week's show, we're diving into the digital dos and don'ts with the best email etiquette tips for modern sales pros—because nobody likes a reply-all rebel. Then, let’s chat about conquering those big, sweaty-palmed fears in sales; we've all been there, and I promise it gets easier. For my top-of-funnel friends, I’m breaking down the most memorable ads teens are loving, from must-have hoodies to glowy cosmetics—you’ll want to take notes. Plus, I’m recapping the top gems from a chat with Ryan Ruud on how not to go full robot with your AI. Finally, leaders and managers, can you really spot employee turnover before it strikes? Let’s find out—together. Every week we give you 5 new sales insights and strategies so you can Sell Smarter® Sell Smarter® is brought to you every week by the sales and research experts at ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠SalesFuel.com⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠. Be prepared to be brilliant with SalesFuel!   #SellSmarter #SalesSuccess #MarketingStrategy #LeadershipSkills #EmotionalIntelligence #VideoMarketing #ContentMarketing #ExecutivePresence #AIinSales   Read more insights like this every day at ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠salesfuel.com/blog⁠ Learn more about your ad choices. Visit megaphone.fm/adchoices

  8. Aug 7

    112: Underrated Sales Traits; Hitting Quota; YouTube Marketing; Elizabeth Rosenberg; SMB Hiring

    In this week’s show, we’re kicking things off by digging into the most underrated sales traits—yep, the quirks and skills you actually want in your toolkit. Then, it’s all about boosting those sales numbers with hands-on tips for meeting your quota (because we both know that number isn’t going to hit itself!). Marketers, I’m coming for you next: we’ll talk YouTube marketing strategies to help you grab more views, subscribers, and yes, actual sales. Then, we’re recapping the best insights from my chat with Elizabeth Rosenberg on building your personal brand—trust me, you don’t want to miss this. And to wrap things up, let’s get into how to improve small business hiring outcomes. Every week we give you 5 new sales insights and strategies so you can Sell Smarter® Sell Smarter® is brought to you every week by the sales and research experts at ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠SalesFuel.com⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠. Be prepared to be brilliant with SalesFuel!   #SellSmarter #SalesSuccess #MarketingStrategy #LeadershipSkills #EmotionalIntelligence #VideoMarketing #ContentMarketing #ExecutivePresence #AIinSales   Read more insights like this every day at ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠salesfuel.com/blog⁠ Learn more about your ad choices. Visit megaphone.fm/adchoices

About

The Sell Smarter® podcast from SalesFuel® is your go-to resource for mastering sales tactics, cutting-edge marketing strategies, and effective leadership skills. Each episode delivers insight-based, expert insights from reading emotions to enhance sales success, using video to boost social selling, and optimizing content marketing - all backed by the latest research studies. We also cover tips on improving executive presence, increasing productivity, and leveraging AI for better customer engagement. Whether you're a sales professional, marketer, or business leader, Sell Smarter equips you with the tools to thrive in today's competitive market. Tune in now, so you can Sell Smarter! #SellSmarter #SalesSuccess #MarketingStrategy #LeadershipSkills #EmotionalIntelligence #VideoMarketing #ContentMarketing #ExecutivePresence #AIinSales