The PharmaBrands Podcast

PharmaBrands
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The healthcare marketing industry is full of personal, impactful, and fascinating stories.  The PharmaBrands Podcast is proud to celebrate these stories from people, brands, organizations and businesses who are making a difference. For more PharmaBrands content and experiences visit PharmaBrands.ca

  1. JAN 28

    Michael Farmer, Author and Chairman and CEO of Farmer & Company, on the Past, Present and Future of the Agency Model

    Even a passing glance at the industry news will reveal that agencies are under siege. Downward pressure on rates, a rush to “in house” work and the threat of AI as the next AOR has both independents and networks alike trying to figure out what comes next. In this episode Neil talks to Michael Farmer, author of Madison Avenue Manslaughter and Madison Avenue Makeover, on the math, metrics and machinations of the agency world. The PharmaBrands podcast is hosted by Neil Follett and Produced by Chess Originals.

    48 min

  2. JAN 14

    Suzanne Jacobs, Group President, Medical Communication, Real Chemistry on Concierge Service at Scale, what ‘Future Ready’ Looks Like, and the Power of a Plan

    Perspective is everything in Pharma right now, and few have the perspective that Suzanne Jacobs brings to her leadership role at Real Chemistry. From Brand Manger, to Founder, through to agency executive post-acquisition, Suzanne shares her journey and insights with us in this episode of the podcast. Committed to growth, service, team and client Suzanne is leading a global organization navigating great change. There is something for everyone in this episode, no matter where you are on your career journey! The PharmaBrands podcast is hosted by Neil Follett and Produced by Chess Originals.

    38 min

  3. 12/10/2025

    Emily Seal, Executive Director Clio Health on Creativity as a Competitive Advantage, Human Connection, and the Power of Craft.

    “To submit or not to submit (your work to awards, of course)” is the age-old question that every creative agency must ask. It is a question that leaves the industry quite divided, and in this episode Emily Seal helps answer that question and so many more. In a time when creativity seems both under siege, and more important than ever, Emily shares her view on the impact of highly differentiated work and the effect that the democratization of the tools used to create that very work might have on creatives in the health vertical. The PharmaBrands podcast is hosted by Neil Follett and Produced by Chess Originals.

    41 min

  4. 11/26/2025

    Rob McEwan and Michael Service from ChangeMakers on the Power of Perspective When Navigating Change.

    On this episode of The PharmaBrands Podcast, we welcome not one, but two guests to the show: Rob McEwan, EVP of Health, and Michael Service, SVP of Healthcare Strategy at Changemakers. In a world where the lines between marketing, PR and reputation management are more blurred than ever, Michael and Rob share their views on the value of a multidisciplinary approach. Changemakers partnered with PharmaBrands to help bring this season of the podcast to life, we deeply appreciate their support and hope you enjoy our conversation with Rob and Michael as much as we enjoyed recording it.  Learn more at: thechangemakers.com. The PharmaBrands podcast is hosted by Neil Follett and Produced by Chess Originals.

    41 min

  5. 11/11/2025

    Frank Fascinato, President & Founder, Treviso Consulting, on Confidence, Context and Adding Value in Today’s Pharma Market.

    After more than 20 years with a variety of manufacturers in pharma, Frank Fascinato recently made the leap and started his own consultancy. In this episode Frank shares insights he gained through his various roles — from combating imposter syndrome to adding value for HCPs — and brings us along on his entrepreneurial journey. Frank’s energy, enthusiasm and experience shine through in our conversation and we know this episode will leave you with some new thoughts in your heard and a big smile on your face. This episode was made possible through the support of Changemakers, find out more at: thechangemakers.com. The PharmaBrands podcast is hosted by Neil Follett and Produced by Chess Originals.

    39 min

  6. 10/29/2025

    Dr. Chika Oriuwa on Everything from Slam Poetry to Neuroscience.

    On this episode of The PharmaBrands Podcast, Neil sits down with a Doctor, an author, a keynote speaker, a former competitive slam poet, a mother of two with her third on the way, a TIME magazine nominee for next generation leaders, a MacLean's Power 50, and the inspiration for Matel's Role Model Barbie. No, this isn't a multi-guest episode, this is all the fascinating world of Dr. Chika Oriuwa.  For more on Dr, Oriuwa's book, Unlike the Rest: A Doctors Story, click here.  This episode was made possible through the support of Changemakers, find out more at: thechangemakers.com.  The PharmaBrands podcast is hosted by Neil Follett and Produced by Chess Originals.

    39 min

  7. 10/15/2025

    Pavel Goldvasser, National Sales Manager at Celltrion Healthcare, on Delivering Value to Customers, Partnering with Internal Stakeholders and the Role of the Rep in Today’s Market.

    Pavel Goldvasser has been a researcher, a marketer, a rep and is currently a National Sales Manager. In this episode Pavel brings all those perspectives to bear on the role of the rep, the impact of Omni, the power of partnerships and so much more. Pavel speaks with passion and purpose in this broad reaching conversation and you can hear his energy come through in the conversation. This is a must listen for anyone whose role is focused on delivering the most value possible to customers.    This episode was made possible through the support of Changemakers, find out more at: thechangemakers.com.  The PharmaBrands podcast is hosted by Neil Follett and Produced by Chess Originals.

    48 min

  8. 10/01/2025

    Daniel Smedley, VP Innovation, Business Excellence and IT at AstraZeneca on Managing Change, Making the Right Bets and Unlocking the Power of Data.

    In our first episode after a late-summer break, our guest Daniel Smedley looks back on key lessons learned through his career and looks forward to where he sees innovation making the biggest impact. Thoughtful and candid, Daniel shares his journey from CFO of AZ to leading a multidisciplinary team tackling some of the biggest challenges the industry has ever faced. Daniel’s perspective and vantage point make him a terrific guest as we discuss AI, new platforms, change management and so much more.    This episode was made possible through the support of Changemakers, find out more at thechangemakers.com The PharmaBrands podcast is hosted by Neil Follett and Produced by Chess Originals.

    36 min
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About

The healthcare marketing industry is full of personal, impactful, and fascinating stories.  The PharmaBrands Podcast is proud to celebrate these stories from people, brands, organizations and businesses who are making a difference. For more PharmaBrands content and experiences visit PharmaBrands.ca

Information

  • Creator
    PharmaBrands
  • Years Active
    2024 - 2026
  • Episodes
    32
  • Rating
    Clean
  • Copyright
    © 2026 The PharmaBrands Podcast
  • Show Website
    The PharmaBrands Podcast

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