Sustainable Growth

Scope3
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Welcome to Sustainable Growth, the podcast about building a higher-performing advertising industry that is better for advertisers, publishers, consumers, and the planet. In each episode, we talk to advertising visionaries about the innovations powering that future.

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  1. AI, Efficiency, and the Future of Sell-Side Programmatic with Index Exchange

    EPISODE 1

    AI, Efficiency, and the Future of Sell-Side Programmatic with Index Exchange

    Lori Goode, CMO of Index Exchange, sits down with Scope3’s Anne Coghlan to discuss how Index is embedding sustainability in every layer of its operations, from data centers to decisioning. Together they explore the power of sell-side optimization, the potential of agentic media to reduce waste, and why Index is betting big on AI as both a business driver and training priority.

    8 min

  2. EPISODE 1

    Kroger Precision Marketing: Elevating Retail Media Through Sustainable Strategy

    Christine Foster, SVP of Commercial Strategy and Operations at Kroger, joins Scope3 to discuss how Kroger Precision Marketing (KPM) is tackling performance through sustainability, cutting carbon with precision buying and leading a shift toward audience-first planning in retail media.

    10 min

  3. EPISODE 2

    Sustainability as Strategy: How AXA Aligns Risk, Media, and Impact

    AXA’s Marine Gissy (Global Media Lead) and Martin Powell (Group Sustainability Director) join Scope3’s Anne Coghlan to explore how sustainability has become a strategic pillar for one of the world’s largest insurers. Touching on how advertisers can reduce waste and pioneer responsible media practices, our conversation charts how AXA is connecting climate leadership to real-world marketing performance.

    33 min

  4. EPISODE 3

    How Butler/Till Is Using Agentic AI to Advance Values-Driven Media

    In this episode, Gina Whelehan of Butler/Till shares how their agency is aligning innovation with its core values by using Scope3’s Brand Standards to power safer, smarter campaigns. Listen in to discover how they’re applying agentic AI to reduce manual lift, increase transparency, and deliver cleaner media across healthcare and local clients.

    14 min

  5. EPISODE 4

    TikTok’s Sustainability Strategy: From Brainprint to Business Growth

    In this episode of Sustainable Growth, Ian Gill, Global Head of Sustainability at TikTok, joins Scope3’s Anne Coghlan to explore how TikTok is using its operational footprint and cultural influence — what they call their “brainprint” — to drive measurable climate action. From ambitious data center decisions to the new Scope3 emissions measurement partnership, Ian shares how TikTok is aligning decarbonization, transparency, and innovation to power sustainable growth.

    17 min
  6. Redefining Publisher Value with BuzzFeed’s Ken Blom

    EPISODE 7

    Redefining Publisher Value with BuzzFeed’s Ken Blom

    BuzzFeed’s Chief Business Officer Ken Blom joins Scope3’s Anne Coghlan to talk about the future of publishing. From improving efficiency with AI to redefining what brand safety looks like in a rapidly evolving landscape, the conversation explores how BuzzFeed is using technology and transparency to better connect with consumers and advertisers alike.

    11 min
See All Season 3 (6)

About

Welcome to Sustainable Growth, the podcast about building a higher-performing advertising industry that is better for advertisers, publishers, consumers, and the planet. In each episode, we talk to advertising visionaries about the innovations powering that future.

Information

  • Creator
    Scope3
  • Episodes
    18
  • Seasons
    3
  • Rating
    Clean
  • Copyright
    © Copyright 2024 All rights reserved.
  • Show Website
    Sustainable Growth