Let's Bring It In: Discussions with In-House Creative Leaders

Greg Christensen
  • 4.8 (12)
  • MARKETING

Conversations with brand leaders who are doing great creative in-house. A production of Barnes Creative Bank. barnescreativebank.com

  1. 034-Bryan Haupt of Molson Coors / Volt

    JAN 24

    034-Bryan Haupt of Molson Coors / Volt

    Bryan Haupt is the Creative Director at Volt, the in-house agency for Molson Coors, and in this episode of Let’s Bring It In, he joins host Greg Christensen to break down what modern in-house creativity really looks like from the inside. Bryan shares how Volt operates as a full-service creative partner across iconic brands like Miller Lite and Blue Moon, why close collaboration and speed matter more than ever, and how social-first thinking has reshaped creative leadership. The conversation explores the trust that comes from being embedded with the brand, the evolving role of external agencies, and what it means to be accountable not just for ideas, but for outcomes.

    47 min
  2. 033-Case Lawrence of Sky Zone

    JAN 10

    033-Case Lawrence of Sky Zone

    Case Lawrence, entrepreneur and founder of Sky Zone, talks about his new book, Off the Ground. He talks about creating novelty, being proactive in a crisis , and the difference between "scary" and "dangerous."

    56 min
  3. 032-Emma Baines of Tony's Chocolonely

    JAN 3

    032-Emma Baines of Tony's Chocolonely

    Emma Baines, Global Head of Creative at Tony’s Chocolonely, joins Let’s Bring It In to talk creative leadership, purpose-driven branding, and building impact from the inside.

    53 min
  4. 031-Richie Gleason of Bluemercury

    10/21/2025

    031-Richie Gleason of Bluemercury

    In this conversation, Richie Gleason, the Executive Creative Director at Bluemercury, shares insights into the luxury beauty marketplace, his journey through the creative industry, and the challenges of remote work. He discusses the importance of building a strong creative culture, the decision-making process behind in-house versus agency work, and the complexities of rebranding a marketplace that features multiple luxury brands.

    48 min
  5. 030-Andy Andersen of DUDE Wipes

    09/09/2025

    030-Andy Andersen of DUDE Wipes

    From film school to flushable fame, Andy Andersen’s career path is anything but ordinary. Now VP of Creative at DUDE Wipes, Andy joins Let’s Bring It In to talk about how humor, speed, and scrappy creative instincts have helped turn a start-up into a household name. We dive into the brand’s bold voice, the role of social and influencer marketing, and what it takes to build an in-house creative team that can move fast. And funny.

    44 min
  6. 029-Jim Bosiljevac's Concepting Course on Domestika

    08/30/2025 · BONUS

    029-Jim Bosiljevac's Concepting Course on Domestika

    Jim Bosiljevac, former ECD of Yahoo! and now Associate Professor at the University of Texas, has just launched a new course on Domestika called Developing Advertising Campaigns from Pitch to Brief. He shares the process of taking ideas from the spark of inspiration all the way to a fully formed campaign. Check out the course here: www.domestika.org/courses/5274/bosiljevac

    59 min
  7. 028-Jamie Reilly of Atlassian + Vans

    08/23/2025

    028-Jamie Reilly of Atlassian + Vans

    In this episode Jamie Reilly, Group Creative Director at Atlassian and former VP of Global Creative at Vans, talks about what it takes to build and sustain brand love, how to lead creative teams through major shifts, and why the lessons from sports and lifestyle brands translate surprisingly well into the world of software. It’s a conversation about culture, leadership, and finding creativity in unexpected places.

    48 min
  8. 027-Bill Girouard of Copper Giants

    08/11/2025

    027-Bill Girouard of Copper Giants

    Bill Girouard leads Copper Giants, the in-house agency behind Liberty Mutual’s wildly recognizable campaigns — from “Liberty Biberty” to the wax-statue super saver. In this episode, we talk about how his team built that kind of cultural impact, why Copper Giants is rewriting the playbook for in-house agencies, and what it takes to earn trust, drive great work, and stay creatively sharp inside a Fortune 100 brand.

    52 min
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4.8
out of 5
12 Ratings

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Conversations with brand leaders who are doing great creative in-house. A production of Barnes Creative Bank. barnescreativebank.com

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