The Nutrition Business Show

Charlyn Ooi

Hosted by Charlyn Ooi, The Nutrition Business Show is the ultimate podcast destination for dietitians, nutritionists, and wellness practitioners. Get valuable insights, actionable strategies, and inspirational conversations with nutrition CEOs to fuel your online business. My mission is to help you break free from traditional private practice constraints, stop trading time for money, and build a scalable business for more freedom and impact. Tune in for tips on growing an online nutrition business, social media marketing, sales, funnels, and creating online programs.

  1. 16h ago

    EP 113: The “Get Fully Booked” Advice I Completely Disagree With

    What if “getting fully booked” is actually the thing holding your nutrition business back? In this episode, I’m challenging the advice that you need to fill your 1:1 diary before you’re ready to create something more scalable, and sharing what I’d do differently if I were starting my private practice again today.  In this episode, we unpack: ✨ What Why “get fully booked ” can become a trap ✨ Why a newer business doesn’t mean you’re a beginner clinician ✨ How to know if you already have enough experience to build a signature program ✨ Why waiting until you’re maxed out can make scaling harder ✨ How to grow without simply adding more 1:1 appointments . 🔗 LINKS MENTIONED The Six-Figure Signature Program Bootcamp (22-24 September): A live 3-day implementation workshop designed to help dietitians and nutrition practitioners turn their expertise into a profitable, scalable signature program. Learn more & get your ticket here → https://charlynooi.com/bootcamp . 📲 CONNECT WITH ME Web: www.charlynooi.com Facebook:https://www.facebook.com/charlynooi Instagram: https://www.instagram.com/charlynooi YouTube: https://www.youtube.com/@charlynooi . 👩‍💻 REVIEW & SUBSCRIBE I want to reach more ambitious dietitians and nutritionists just like you and help them build their dream practice. If you’ve enjoyed The Nutrition Business Show, I’d be incredibly grateful if you could leave me a quick review on Apple Podcasts. It helps more practitioners discover the show so we can grow together and elevate our profession. And don’t forget to hit subscribe so you never miss an episode.

  2. Sep 6

    EP 112: Scared to Specialise? (Plus Q&A on Posting, Ghosting & Building On the Side)

    What if the reason you're getting ghosted on price, posting to crickets, or drowning in work has nothing to do with your skill as a dietitian, and everything to do with trying to be safe? In this episode, we’re addressing 6 of the biggest questions sitting in my inbox right now, starting with the fear of picking the "wrong" niche and why choosing a focus won't ruin your business. In this episode, we unpack: ✨ What actually happens when you decide to pivot your niche, and the 30-day experiment to test an offer without feeling trapped. ✨ The missing parts of your sales funnel that explains why your Instagram posts aren't converting into client enquiries. ✨ What to say when someone asks "How much is it?" in the DMs to stop getting ghosted. ✨ Why building a website before signing your first few clients is a waste of time, and what to do instead. ✨ The real reason clients still pay top dollar for nutrition support when AI gives away information for free. ✨ How to find time to build a program on the side when your calendar is already packed. . 🔗 LINKS MENTIONED The Six-Figure Signature Program Bootcamp (22-24 September): A 3-day live hands-on workshop experience designed to help dietitians and nutrition practitioners build a profitable, scalable signature program.  Learn more & get your early bird ticket → https://charlynooi.com/bootcamp  —- 77 Profitable Nutrition Program Ideas: Get instant access here → https://charlynooi.com/77-profitable-ideas  . 📲 CONNECT WITH ME Web: www.charlynooi.com Facebook:https://www.facebook.com/charlynooi Instagram: https://www.instagram.com/charlynooi YouTube: https://www.youtube.com/@charlynooi . 👩‍💻 REVIEW & SUBSCRIBE I want to reach more ambitious dietitians and nutritionists just like you and help them build their dream practice. If you’ve enjoyed The Nutrition Business Show, I’d be incredibly grateful if you could leave me a quick review on Apple Podcasts. It helps more practitioners discover the show so we can grow together and elevate our profession. And don’t forget to hit subscribe so you never miss an episode.

  3. Aug 30

    EP 111: How to Add $20K to Your Nutrition Business Before Christmas (Your 4-Month Plan)

    With four months left in the year, you might be looking at the goals you set back in January and realising you're not quite where you thought you'd be. The instinct is to post more, sell more, and squeeze more consults into an already full week. But that's how a lot of us reach December exhausted, with not much extra to show for it. In this episode, I share a simple roadmap to add $20,000 to your business before the year ends, without burning yourself out. Here's what you'll learn: ✨ How to pull fast levers in your business that generate quick revenue ✨ The exact reactivation campaign script to turn quiet leads into active clients ✨ A Black Friday strategy to boost sales without cheapening your rates or breaching advertising rules . 🔗 LINKS MENTIONED The Six-Figure Signature Program Bootcamp (22-24 September): A 3-day live hands-on workshop experience designed to help dietitians and nutrition practitioners build a profitable, scalable signature program.  Learn more & get your early bird ticket → https://charlynooi.com/bootcamp  . 📲 CONNECT WITH ME Web: www.charlynooi.com Facebook:https://www.facebook.com/charlynooi Instagram: https://www.instagram.com/charlynooi YouTube: https://www.youtube.com/@charlynooi . 👩‍💻 REVIEW & SUBSCRIBE I want to reach more ambitious dietitians and nutritionists just like you and help them build their dream practice. If you’ve enjoyed The Nutrition Business Show, I’d be incredibly grateful if you could leave me a quick review on Apple Podcasts. It helps more practitioners discover the show so we can grow together and elevate our profession. And don’t forget to hit subscribe so you never miss an episode.

  4. Aug 23

    EP 110: Can Dietitians and Nutritionists Use Client Testimonials? (What the Rules Actually Say)

    There's a lot of confusion about what dietitians and nutritionists can and can't share when it comes to client results. In this episode, I go through what the guidelines actually say across Australia, Canada, the United States, and the UK, and what you can use instead to build trust and stand out. Here's what you'll learn: ✨ The Google review mistake almost every practitioner makes without realising ✨ Where before and after photos stand, and why it depends on where you're registered ✨ 3 ways to prove you're good at what you do without relying on testimonials If you've been holding back on your marketing because you weren't sure what was allowed, this episode will free you up to show up with confidence. Note: This episode is general marketing guidance, not legal or regulatory advice. Always check your own professional body's current advertising guidelines. . 🔗 LINKS MENTIONED SOCIAL CONTENT MACHINE Stop staring at a blank screen wondering what to post. Get a full week of content planned in under 20 minutes, tailored to your niche and written in your voice, so your posts attract the right people and bring you consistent enquiries. Get instant access here → https://charlynooi.mykajabi.com/offers/T2SgCDmo/checkout MOMENTUM CLUB My high-touch 6-month coaching program for dietitians and nutritionists building a 6-figure business beyond 1:1 consults. We build the whole engine with you: your signature program, your funnels, your content, email marketing and paid ads. Send me a DM on Instagram @charlynooi and let's chat about where you're at. . 📲 CONNECT WITH ME Web: www.charlynooi.com Facebook: https://www.facebook.com/charlynooi Instagram: https://www.instagram.com/charlynooi YouTube: https://www.youtube.com/@charlynooi . 👩‍💻 REVIEW & SUBSCRIBE I want to reach more ambitious dietitians and nutritionists just like you and help them build their dream practice. If you’ve enjoyed The Nutrition Business Show, I’d be incredibly grateful if you could leave me a quick review on Apple Podcasts. It helps more practitioners discover the show so we can grow together and elevate our profession. And don’t forget to hit subscribe so you never miss an episode.

  5. Aug 16

    EP 109: How to Turn a One-Off Consult Into a $2000 Program Client

    You're not undercharging because you lack confidence. You're undercharging because you're only getting paid for the time you spent with your client. In this episode, I share the exact shift that took me from $130 consults to a $2500 gut health program, and what to say so clients opt for the program instead of a single session. Here’s what you’ll learn in this episode: ✨ What your clients are really telling you when they stop rebooking ✨ The 4 pricing steps I moved through to transition from consults to programs ✨ The 3 key moments where the program conversation should happen so it feels ethical and supportive instead of salesy You don't need a bigger audience to grow your business. You need a different offer. . 🔗 LINKS MENTIONED Program Ideas Guide for Dietitians and Nutritionists: Stop trying to invent your program from scratch. Get 77 ideas across a range of nutrition niches and find the one that fits the work you're already doing. Get instant access here → https://charlynooi.com/77-profitable-ideas  . 📲 CONNECT WITH ME Web: https://charlynooi.com/ Facebook: https://www.facebook.com/charlynooi Instagram: https://www.instagram.com/charlynooi YouTube: https://www.youtube.com/@charlynooi . 👩‍💻 REVIEW & SUBSCRIBE I want to reach more ambitious dietitians and nutritionists just like you and help them build their dream practice. If you’ve enjoyed The Nutrition Business Show, I’d be incredibly grateful if you could leave me a quick review on Apple Podcasts. It helps more practitioners discover the show so we can grow together and elevate our profession. And don’t forget to hit subscribe so you never miss an episode.

  6. Aug 9

    EP 108: Pretty Content Is Costing You Clients (Do This Instead)

    You can present to a room full of people without an issue. So why does talking to your own phone camera feel impossible?  In this episode, I break down what's actually working on Instagram right now, and the simple 3-part formula behind content that signs clients.  Here’s what you’ll learn in this episode: ✨ Why over-produced content is dying (and what's converting instead) ✨ The simple 3-part formula for creating high-converting content ✨ Where to find endless content ideas you already have ✨ How to use AI to show up consistently without sounding robotic or losing your whole week If you're done pouring hours into content that doesn't convert, this episode will show you exactly what to do instead.  . 🔗 LINKS MENTIONED Social Content Machine: Stop staring at a blank screen wondering what to post. Get a full week of high-converting content planned in just 20 minutes, tailored to your niche and written in your authentic voice, so you can spend less time creating content and more time working with clients. Get the Social Content Machine Here: https://charlynooi.mykajabi.com/offers/T2SgCDmo/checkout . 📲 CONNECT WITH ME Web: https://www.charlynooi.com Facebook: https://www.facebook.com/charlynooi Instagram: https://www.instagram.com/charlynooi YouTube: https://www.youtube.com/@charlynooi . 👩‍💻 REVIEW & SUBSCRIBE I want to reach more ambitious dietitians and nutritionists just like you and help them build their dream practice. If you’ve enjoyed The Nutrition Business Show, I’d be incredibly grateful if you could leave me a quick review on Apple Podcasts. It helps more practitioners discover the show so we can grow together and elevate our profession. And don’t forget to hit subscribe so you never miss an episode.

  7. Aug 2

    EP 107: How This Dietitian Makes $10K Months in Under 20 Hours a Week

    You've got the experience, the qualifications, and a track record of getting clients results. So why does growing your business and selling online still feel so out of your depth? In this episode, I share how one client holds steady at $10K months working under 20 hours a week, without being on camera all day or living on social media. Here’s what you’ll learn in this episode: ✨ The surprising reason skilled practitioners hold themselves back ✨ The first thing you should sell online (and why it isn't a self-paced course) ✨ How to write marketing that stops the right people scrolling, using words you already have If you know you're capable of more but can't seem to make the leap online, this episode will show you what's really standing in your way. . 🔗 LINKS MENTIONED Momentum is the complete business engine for nutrition experts ready to hit the $100k+ mark without burning out.  We provide the exact roadmap to move you from the 1:1 hourly grind to a scalable, high-ticket signature program. From your offer and funnel to your paid ads strategy, we build the systems with you. 🚀 Apply for the Momentum Club: https://charlynooi.com/momentum-club-live . 📲 CONNECT WITH ME Web: https://www.charlynooi.com Facebook: https://www.facebook.com/charlynooi Instagram: https://www.instagram.com/charlynooi YouTube: https://www.youtube.com/@charlynooi . 👩‍💻 REVIEW & SUBSCRIBE I want to reach more ambitious dietitians and nutritionists just like you and help them build their dream practice. If you’ve enjoyed The Nutrition Business Show, I’d be incredibly grateful if you could leave me a quick review on Apple Podcasts. It helps more practitioners discover the show so we can grow together and elevate our profession. And don’t forget to hit subscribe so you never miss an episode.

  8. Jul 26

    EP 106: Consults, Courses or Programs: Which One Should You Build Next?

    There's a point where getting more clients stops feeling like a win and starts feeling like a trap.  The calendar's full, the income's plateaued, and the only lever left is to work more hours you don't have.  So you start eyeing a course, a membership, some digital product that promises freedom. But build the wrong one first, and all you've done is swap a full calendar for a launch nobody buys. So what should you actually build next? Here’s what you’ll learn in this episode: ✨ The number that tells you you've outgrown 1:1 work (and why it isn't "fully booked"). ✨ Why most courses and memberships flop for practitioners, and the maths nobody runs before they build one. ✨ Consults, courses or programs: how to tell which one you're actually ready for right now. ✨ The one question that tells you you're ready to build a premium program (your audience size has nothing to do with it). ✨ How to start building your scalable offer now, even with zero subscribers and no online following. If you are ready to stop trading your time for money and want to know exactly how to structure your business for growth, tune in to the episode now.  . 📲 CONNECT WITH ME Web: https://www.charlynooi.com Facebook: https://www.facebook.com/charlynooi Instagram: https://www.instagram.com/charlynooi YouTube: https://www.youtube.com/@charlynooi . 👩‍💻 REVIEW & SUBSCRIBE I want to reach more ambitious dietitians and nutritionists just like you and help them build their dream practice. If you’ve enjoyed The Nutrition Business Show, I’d be incredibly grateful if you could leave me a quick review on Apple Podcasts. It helps more practitioners discover the show so we can grow together and elevate our profession. And don’t forget to hit subscribe so you never miss an episode.

Ratings & Reviews

5
out of 5
8 Ratings

About

Hosted by Charlyn Ooi, The Nutrition Business Show is the ultimate podcast destination for dietitians, nutritionists, and wellness practitioners. Get valuable insights, actionable strategies, and inspirational conversations with nutrition CEOs to fuel your online business. My mission is to help you break free from traditional private practice constraints, stop trading time for money, and build a scalable business for more freedom and impact. Tune in for tips on growing an online nutrition business, social media marketing, sales, funnels, and creating online programs.

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