Indie Writers Club

James Blatch & Cara Clare

Cara Clare and James Blatch host a weekly light-hearted chat about all things self publishing. Join the Word Count Club to be a part of the accountability partnership. We'll support each other in getting the words done :)Send in your questions, comments and talking points to our discord channel.

  1. 434 - The New Cohost is Revealed!

    4D AGO

    434 - The New Cohost is Revealed!

    The Self-Publishing Show enters a new era as James Blatch officially introduces his new co-host, romance author Cecilia “Cissy” Mecca. In this wide-ranging conversation, they explore Cissy’s indie journey, from mediaeval romance to paranormal and contemporary pivots, her decision to consolidate pen names, and the realities of building a sustainable author career. The episode also dives into the latest AI controversy in the romance world, discussing reader backlash, industry adaptation, and why platform-building may matter more than ever in an AI-powered marketplace. Show notes:  Official introduction of Cecilia “Cissy” Mecca as the new co-host and what she brings from the romance genre perspective. Cissy’s indie origin story: discovering self-publishing through conference connections and following the Learn Self Publishing LaunchPad roadmap to leave her teaching career. The pros and cons of genre pivoting, combining pen names, and choosing creative fulfilment over strict niche strategy. The New York Times article about Coral Heart and AI-written romance books and the strong reaction from romance readers and authors. Why adapting to AI, strengthening reader connection, and building direct platforms (mailing lists, community, in-person events) will be critical for authors moving forward. Links & Resources Mentioned: ProWritingAid (sponsor & discount code IWC15): https://prowritingaid.com NotebookLM by Google (research & synthesis tool discussed): https://notebooklm.google.com Learn Self Publishing - Launchpad course https://www.learnselfpublishing.com The New York Times article with Coral Heart https://www.nytimes.com/2026/02/08/bu...  From learnselfpublishing.com

    54 min
  2. Ep 433 - The Self Publishing Show

    FEB 6

    Ep 433 - The Self Publishing Show

    James Blatch returns after an 18-month hiatus to relaunch the Self-Publishing Show and outline its new direction. In this solo episode, he reflects on why the show paused, what changed during that time with the Indie Writers Club, and how the podcast will evolve going forward with a new co-host. James also shares his clear, pragmatic stance on AI in publishing, discusses AI translations for authors, and previews upcoming projects, courses, and live events for the indie publishing community. Key Talking Points: Why the Self-Publishing Show went on hiatus and what’s changing to make it more sustainable and community-focused going forward. Lessons learned from the Indie Writers Club podcast, including community-building, industry discussion, and practical craft conversations. James’ position on AI in publishing: embracing AI as a tool while calling out unethical practices and adapting to industry change. A deep look at AI translations for authors, including why first-pass AI translations aren’t enough and how a multi-pass workflow improves quality. What’s coming next: a new co-host reveal, future guests, Self-Publishing Show Live updates, and expanded community offerings. Links & Resources Mentioned • ProWritingAid (sponsor & discount code IWC15): https://prowritingaid.com • Indie Writers Club (podcast archive): https://indiewritersclub.com • ProWritingAid Novel Beginnings competition: https://prowritingaid.com/novel-beginnings • AI Translations for Authors waitlist: https://learnselfpublishing.com/aitranslations • Self-Publishing Show Live (London conference): https://learnselfpublishing.com/spslive From learnselfpublishing.com

    40 min
  3. 074 - Cara's Exit Interview

    JAN 30

    074 - Cara's Exit Interview

    In this heartfelt exit interview, Cara Clare reflects on her journey as a co-host of the Indie Writers Club alongside James Blatch. They discuss the significance of the podcast in their personal and professional growth, the exciting announcement of the Novel Beginnings contest aimed at supporting new writers, and the transition to the Self-Publishing Show. The conversation also delves into the nuances of writing spice, the complexity of emotions in storytelling, and the challenges of exploring different genres. As they wrap up, both express gratitude for their time together and the friendships formed through the podcast. USEFUL LINKS: PWA Novel Beginnings: https://prowritingaid.com/novel-beginnings Get 15% of annual plans at our sponsor ProWritingAid by using code IWC15 https://www.prowritingaid.com  Join our Patreon for exclusive access including Live Q&As with James & Cara and your chance to discuss your writing career. https://www.indiewritersclub.com/support Takeaways The Indie Writers Club has reached its final episode after 73 episodes. Novel Beginnings contest offers significant funding for new writers. AI struggles with writing spice, leaving room for human creativity. Emotions in writing should reflect complexity, not just surface feelings. Navigating genre challenges can be daunting for writers. The podcast has been a journey of personal growth for Cara. Writing requires balancing showing and telling emotions effectively. Friendships formed through the podcast have been invaluable. Transitioning to the Self-Publishing Show marks a new chapter. The importance of investing in craft alongside business in writing. Chapters 00:00 Introduction and Exit Interview Context 02:59 Novel Beginnings Contest Announcement 05:39 Transition to Self-Publishing Show 08:41 Writing Spice and Emotional Depth 11:33 Show vs. Tell in Writing 17:25 Balancing Emotion and Plot 17:41 The Nature of Writing Questions 18:40 Exploring Genre Preferences 19:55 Challenges in Writing Crime Thrillers 21:22 Creating Your Own Rules in Fiction 22:57 The Role of AI in Writing 24:11 Reflections on Personal Growth and Writing 26:14 The Impact of Podcasting on Confidence 28:11 Feedback and Future Directions 29:26 Closing Thoughts and Farewell

    35 min
  4. 069 - Navigating Christmas as an Indie Author

    12/24/2025

    069 - Navigating Christmas as an Indie Author

    In this festive episode of the Indie Writers Club, James Blatch and Cara Clare discuss the challenges of taking downtime during the holiday season while managing their writing businesses. They reflect on sales trends during Christmas, share personal experiences with marketing strategies, and delve into the impact of TikTok's algorithm changes on book promotion. The conversation also highlights success stories in indie publishing, the implications of AI in translations, and innovative book launch strategies. Finally, they share their favourite Christmas movies, emphasising the nostalgia and comfort these films bring during the holiday season. Takeaways Taking downtime during the holidays can be challenging for business owners. Sales trends often dip during the holiday season, particularly for eBooks. Marketing strategies need to adapt to changing platforms like TikTok. Success in indie publishing often comes from direct engagement with readers. AI can be a useful tool for translations, but it requires careful management. Book launch strategies are evolving, with influencer marketing gaining traction. Nostalgia plays a significant role in holiday movie preferences. The pace of change in the publishing industry is accelerating. Personal experiences can inform marketing decisions and strategies. Finding a balance between work and downtime is essential for creativity. Get 15% of annual plans at our sponsor ProWritingAid by using code IWC15 https://www.prowritingaid.com  Join our Patreon for exclusive access including Live Q&As with James & Cara and your chance to discuss your writing career. https://www.indiewritersclub.com/support Chapters 00:00 Christmas Reflections and Business Challenges 03:03 Marketing Strategies During the Holiday Season 05:48 Navigating TikTok's Algorithm Changes 08:47 Celebrating Success: Sasha Black's Journey 11:34 The Future of AI in Translations 14:35 Book Launch Strategies and Influencer Marketing 21:06 Christmas Movie Nostalgia 26:46 The Comfort of Familiar Films 31:06 Jane Austen and Holiday Humor

    33 min

Trailers

4.6
out of 5
13 Ratings

About

Cara Clare and James Blatch host a weekly light-hearted chat about all things self publishing. Join the Word Count Club to be a part of the accountability partnership. We'll support each other in getting the words done :)Send in your questions, comments and talking points to our discord channel.

You Might Also Like