Easy Peasy Books

Gillian Whitney
  • 5.0 (3)
  • Business
  • Weekly

This podcast is hosted by Gillian Whitney — Business Book Coach, Author Visibility Strategist, and 6x published author. – For more information visit:  EasyPeasyBooks.com – Connect with her at:  linkedin.com/in/gillianwhitney Easy Peasy Books: From Author to Authority is the inspiring and practical podcast for business professionals looking to transform their expertise into published works. This show features weekly conversations with successful writers who've navigated the journey from expertise to influence. Gillian also interviews industry experts in writing, publishing, and marketing to provide valuable insights. The podcast explores three key pillars: crafting your manuscript, navigating self-publishing in the digital age, and implementing marketing strategies to attract your target audience. Whether you're penning your first draft or seeking to leverage your published book, Easy Peasy Books offers simple strategies to turn your literary work into your ultimate business card — opening doors to new opportunities, speaking engagements, and more clients.

  1. 9h ago

    114: Stories That Heal: What Can Hold Us Back From Writing Our Book with Debs Penrice

    Do you want to write a book, but something keeps holding you back? In this episode, I chat with Debs Penrice, a solution-focused therapist and founder of Story Healing in Bristol, England. Debs shares three things that can hold us back as writers... fear, shame, and pain. We talk about why healing comes before sharing, why you should get the whole story on the page first and decide what to share later, and how hypnotherapy calms the brain so the words can flow. Debs also takes us behind the scenes of Untold and Retold, a collaborative book that started with a simple LinkedIn post and brought together therapists, coaches, and well-being practitioners to turn real stories into fiction. Plus, she shares easy ways to get unstuck today, from a walk outside to why birdsong tells your brain it’s safe. Chapters: 0:42 – Welcome and Meet Debs Penrice 1:54 – Fear, Shame, and Pain: Why Writers Get Stuck 4:43 – How Much of Your Story Should You Share? 10:58 – Stepping Out of Your Story Like an Author 12:43 – What Hypnotherapy Really Is 14:27 – The Story Behind Untold and Retold 22:06 – What’s Next: Book Two in the Series 23:52 – Simple Ways to Get Unstuck 26:14 – Automatic Writing and Why Birdsong Calms Us 28:16 – Where to Find Debs Debs Penrice: linkedin.com/in/debspenrice27 Gillian Whitney: linkedin.com/in/gillianwhitneyFor more information checkout EasyPeasyBooks.com

    114: Stories That Heal: What Can Hold Us Back From Writing Our Book with Debs Penrice

  2. Oct 27

    113: Your Book Is Full of Posts: A Simple System for Sharing Quotes with Gillian Whitney

    Do you ever sit down to promote your book and think, "I've already said everything"? Or worry that one more mention will sound like bragging? You're not alone. So many authors overthink this... and meanwhile, there's a whole book full of posts sitting right there on the desk. In this solo episode, I talk about why quotes from your own book are one of the easiest ways to keep the conversation going, and the three reasons most authors never use them. Then I walk you through my easy peasy four-word system for turning your book into social posts. You'll learn where to look for your most quotable lines, how to tell if a quote is a keeper, and why you have full permission to edit your own words. I also share a simple caption pattern, plus how one quote can turn into a whole week of content. Grab your book and a highlighter, because there's a little homework at the end. Chapters: 0:42 – Why Your Book Is Full of Posts 1:49 – The One Line People Remembered 3:20 – Three Reasons Authors Overthink This 5:57 – The Four-Word System and Step 1: Highlight 9:40 – Step 2: Trim (You Can Edit Your Own Words) 12:06 – Step 3: Share With a Simple Caption Pattern 14:13 – One Quote, a Whole Week of Posts 15:47 – Step 4: Repeat and Keep a Simple List 17:34 – Bonus Tip: Listen for Your Quotes 18:34 – Wrap-Up and Your Homework Gillian Whitney: linkedin.com/in/gillianwhitneyFor more information checkout EasyPeasyBooks.com

    113: Your Book Is Full of Posts: A Simple System for Sharing Quotes with Gillian Whitney

  3. Oct 20

    112: You Don't Need More Time, You Need a Better System with Kris Ward

    Kris Ward is the founder of Win the Hour Win the Day, where she helps overworked founders who have hired before, and taken the work right back, finally fix the setup underneath their business. She rebuilds how the work moves and then trains the person who steps into it, so the business can finally run without her clients being in the room for every decision. Kris is also the author of the book Win the Hour Win the Day, and in this conversation, we talk about why "I don't have time to write a book" is a myth worth busting. We dig into why "someday" doesn't actually exist on anyone's calendar, how working backwards from a deadline can turn an overwhelming project into five manageable pages a day, and why batching your work by energy type, not just task type, changes everything. Kris also shares the real story behind her own book, including a season of life that forced her to put her systems to the ultimate test. If you've been telling yourself you'll write your book "someday," this episode is the nudge you need to put it on the calendar today. Chapters: 0:42 – Welcome and introducing Kris Ward 2:01 – Gillian's confession: finally leaving a book review, years later 3:49 – Kris's origin story: the real "house on fire" moment 5:20 – A life-changing pivot: her husband's cancer diagnosis 9:16 – Why "someday" doesn't exist, and busting the "no time to write" myth 12:13 – The calendar mistake that's costing you hours 12:51 – Do your hardest work first and work backwards from your deadline 24:04 – What batching really means, and the Super Toolkits that replaced SOPs 25:40 – Christine's story: from burnout to working two weeks a month 29:30 – Where to find Kris and wrap-up Kris Ward: linkedin.com/in/kriswardscalewithvirtualassistants Gillian Whitney: linkedin.com/in/gillianwhitneyFor more information checkout EasyPeasyBooks.com

    112: You Don't Need More Time, You Need a Better System with Kris Ward

  4. Oct 13

    111: Flattery Will Get You Everywhere… Almost! with Gillian Whitney

    An email lands in your inbox. Someone loves your book. They want to share it with thousands of readers. And for a moment... you feel seen. In this solo episode, Gillian shares how she almost fell for an author scam. Twice. One email was full of gushing, personal praise about her book. The other was vague and generic, and seemed to come from a well-known media company. Two very different approaches, and both nearly worked. Gillian walks through the red flags she spotted once she put her detective hat on, and explains why these emails work so well on authors who are proud of their books and hoping someone will notice. You'll hear seven warning signs to watch for, what to do (and not do) when one of these emails shows up, and three websites worth bookmarking so you can check before you reply. If it sounds too good to be true, it probably is. Chapters: 0:42 – My Confession: I Almost Fell for a Scam 3:47 – Red Flags Hiding in the Goodreads Email 6:47 – The People Inc. Emails (Two Editors-in-Chief?) 10:25 – The "Do You Have a Literary Agent?" Trap 11:56 – Why Flattery Works So Well on Authors 13:41 – What These Scam Emails Look Like 15:16 – Seven Red Flags to Watch For 18:06 – What to Do (and Not Do) When One Lands in Your Inbox 19:46 – Three Websites Worth Bookmarking 20:56 – Wrap-Up: If It Sounds Too Good to Be True... Gillian Whitney: linkedin.com/in/gillianwhitneyFor more information checkout EasyPeasyBooks.com

    111: Flattery Will Get You Everywhere… Almost! with Gillian Whitney

  5. Oct 6

    110: Got an AI Automation Pitch in Your LinkedIn Inbox? Hold Your Horses! with Kevin D. Turner

    Have you been getting messages in your LinkedIn inbox from someone you've never met, offering a brand-new AI tool that promises to save you time and grow your network? They're coming fast and furious. And a lot of authors are wondering… what's the harm? In this episode, I sit down with brand strategist and longtime LinkedIn expert Kevin D. Turner to talk about what these automation tools are really doing behind the scenes, and what saying yes could cost you. This conversation was originally recorded as an hour-long LinkedIn Live, and I've edited it down to the best 30 minutes for you. Kevin breaks down the three levels of risk, explains why "LinkedIn approved" doesn't always mean what you think it means, and shares the one list you should check before you say yes to anything. I also share what happened when one persistent pitch turned into something that really got under my skin, and I ask Kevin what I should do about it. Plus, you'll hear how to use your own LinkedIn data to get many of the same benefits for free. Because your LinkedIn network is where people find you… and your book. Resources Mentioned in This Episode LinkedIn Marketing Partner Directory business.linkedin.com/advertise/partners/find-a-partner Before you say yes to any automation tool, check this directory. If it's not on the list, you must resist. LinkedIn Terms of Service: User Agreement linkedin.com/legal/user-agreement When was the last time you actually read these? They've changed over the years, so it's worth a fresh look, especially at what they say about automation. LinkedIn Help: Download Your Data linkedin.com/help/linkedin/answer/a1339364 Your data belongs to you. Here's how to download it so you can back it up and put it to work, no paid tool required. Chapters: 0:42 – Those AI Pitches Flooding Your LinkedIn Inbox 2:18 – Meet Kevin D. Turner 4:13 – Why "Harmless" Tools Could Cost You Everything 10:28 – The Three Levels of Risk 16:30 – What "Scraping" Really Means 19:22 – When a Pest Put Me in His Demo 22:06 – Why You Should Download Your Own LinkedIn Data 27:20 – Report and Block 29:50 – If It's Not on the List, You Must Resist 32:02 – Red Flags and Final Takeaways Kevin D. Turner: linkedin.com/in/president Gillian Whitney: linkedin.com/in/gillianwhitneyFor more information checkout EasyPeasyBooks.com

    110: Got an AI Automation Pitch in Your LinkedIn Inbox? Hold Your Horses! with Kevin D. Turner

  6. Sep 29

    109: Accountability Without the Angst: No More Buts, Just Write the Book with Jen Laffin

    Some conversations start over coffee and just keep going. That is exactly what happened when I sat down, virtually, with Jen Laffin, an accountability coach for women business owners. We started comparing notes on what we were each seeing in our businesses, and a week later we turned that conversation into a Substack live. This episode is that conversation, brought straight to your podcast feed. Jen and I talk about writing a book like driving a car with four wheels. Two of those wheels are mindset, the self-doubt, the mind drama, the fear that shows up right when things start working. The other two are the actual road map, the writing and the publishing logistics. Get one flat and you are not going anywhere. In this episode, we get into the difference between being a writer and being an author, why self-publishing does not make you less credible, and why "I don't have time" is often hiding something else entirely. Oh, and there's a phrase in here about what needs to happen next that we think you will love. Time to get off your buts. Not sure yet if you're ready to write your book? Take the free assessment: bit.ly/EPB-AreYouReady Chapters: 0:42 – Meet Jen Laffin and How This Episode Came Together 3:27 – Why a Business Book Is a PR Tool in Disguise 5:21 – Monkey Mind, the Primal Brain, and Your Comfort Cave 10:02 – The Four Wheels: Mindset Meets the Road Map 14:56 – Too Many Ideas? Getting Unstuck From the Options Trap 20:48 – Writer or Author, and Accountability Without the Angst 28:18 – Self-Publishing Credibility, Where to Find Them, and Getting Off Your Buts Jen Laffin: linkedin.com/in/jen-laffin Gillian Whitney: linkedin.com/in/gillianwhitneyFor more information checkout EasyPeasyBooks.com

    109: Accountability Without the Angst: No More Buts, Just Write the Book with Jen Laffin

  7. Sep 22

    108: Safe Problems: Why Your Book Is Still Not Written and What to Do About It with Gillian Whitney

    You have the idea. You have the expertise. You might even have a landing page with a waiting list. But the book? Still not written. In this solo episode, Gillian Whitney gets honest about the real reasons smart, accomplished people stall out on writing their book. Spoiler: it is almost never about being too busy. From fear of judgment to perfectionism at the starting line to the surprisingly common issue of control, she unpacks what is really going on and why she calls them "safe problems." This episode is also for anyone who has been quietly wondering if they have left it too late. Gillian shares why there is no expiration date on writing your book, what Paulo Coelho's experience writing The Alchemist can teach us about just beginning, and two practical things you can do right now to get unstuck and moving forward. Because your book is not going to write itself. And the person waiting to read it is already out there. Chapters: 0:42 – The Colleague With All the Right Reasons 2:40 – Fear of Judgment (and What Paulo Coelho Can Teach Us) 5:59 – Perfectionism at the Starting Line 7:50 – The Control Issue Nobody Talks About 10:03 – Is This Even the Right Book? 13:19 – It's About Permission 15:13 – Two Things You Can Do Right Now Gillian Whitney: linkedin.com/in/gillianwhitneyFor more information checkout EasyPeasyBooks.com

    108: Safe Problems: Why Your Book Is Still Not Written and What to Do About It with Gillian Whitney

  8. Sep 15

    107: Take Off the Author Hat, Put On the Marketing Hat: How Video Sells Books with Annette Richmond

    You wrote the book. But if you're not showing up on camera talking about it, does anyone actually know it exists? In this episode of the Easy Peasy Books Podcast, I'm sharing a conversation I originally recorded live on Substack with my friend Annette Richmond, a video coach who helps consultants and entrepreneurs stop dreading the camera and start showing up on it. Annette and I get into why every author needs to take off the author hat and put on the marketing hat, and why video is still the fastest way for people to get to know, like, and trust you enough to actually buy your book. We cover how to pull off an unboxing video without accidentally showing your home address, why a "why I wrote this book" video belongs in every author's launch plan, and how I used AI generated dachshund videos (yes, really) to promote my last book without ever feeling salesy. We also talk about why it's never too early and never too late to start documenting your book journey on camera, and what to do if the thought of turning on the camera still makes you want to run and hide. Chapters: 0:42 – Why This Conversation Belongs Here (My Intro) 2:57 – Author or Book: Picking One Focus Per Video 5:11 – Unboxing Videos Done Right (and the Address Mistake to Avoid) 6:56 – The "Why I Wrote This Book" Video Every Author Needs 11:18 – AI Video Tools: Dachshunds, Sora, and Having Fun With It 18:36 – Book Launch Lives and the FOMO Factor 22:33 – It's Never Too Early (or Too Late) to Start Filming 27:48 – Getting Over Camera Discomfort and the Wrap-Up Annette Richmond: linkedin.com/in/annetterichmond Gillian Whitney: linkedin.com/in/gillianwhitneyFor more information checkout EasyPeasyBooks.com

    107: Take Off the Author Hat, Put On the Marketing Hat: How Video Sells Books with Annette Richmond
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About

This podcast is hosted by Gillian Whitney — Business Book Coach, Author Visibility Strategist, and 6x published author. – For more information visit:  EasyPeasyBooks.com – Connect with her at:  linkedin.com/in/gillianwhitney Easy Peasy Books: From Author to Authority is the inspiring and practical podcast for business professionals looking to transform their expertise into published works. This show features weekly conversations with successful writers who've navigated the journey from expertise to influence. Gillian also interviews industry experts in writing, publishing, and marketing to provide valuable insights. The podcast explores three key pillars: crafting your manuscript, navigating self-publishing in the digital age, and implementing marketing strategies to attract your target audience. Whether you're penning your first draft or seeking to leverage your published book, Easy Peasy Books offers simple strategies to turn your literary work into your ultimate business card — opening doors to new opportunities, speaking engagements, and more clients.

Information

  • Creator
    Gillian Whitney
  • Years Active
    2024 - 2026
  • Episodes
    114
  • Rating
    Clean
  • Copyright
    © 2026 Easy Peasy Books
  • Show Website
    Easy Peasy Books

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