Born To Be Brilliant

Lucy Shrimpton

Real conversations about the psychology of entrepreneurship, what it takes to perform at your best across every area of life, and why the most important work you'll ever do is on yourself. Hosted by Lucy Shrimpton.

  1. 4d ago

    067: Why Brilliant People Hide (And What It's Costing You) with Danielle Garber

    There's a version of hiding that doesn't look like hiding at all. It looks like branding. It looks like getting your website right before you show up properly. It looks like waiting until the content calendar is full before you say the thing you actually want to say. In this episode, Lucy is joined by Danielle Garber of Be More You, a brand strategist who's spent her career helping brilliant, purpose led business owners stop disappearing behind polish. Danielle and Lucy talk about why the most capable people are often the least visible, why "I need to sort my branding first" is usually a permission structure for staying hidden, and what it actually costs you to keep waiting until you feel ready. Lucy also shares her own confession: that for a stretch of time, her content has been strategic, scheduled and polished, while the raw, unfiltered version of her stayed off camera. What you'll learn in this episode: Why people who are genuinely brilliant at what they do are often the hardest to find The relationship between branding and hiding, and how "I'm not ready yet" becomes a permanent state What staying hidden actually costs you, not just in revenue but in impact and identity How Danielle helps purpose led entrepreneurs translate who they are into how they show up Why the realness always outperforms the polish, every single time If you're ready to stop hiding behind the branding excuse and start building properly, eSCHOOL is built for you! Check it out here: lucyshrimpton.com/membership. Connect with Danielle Garber: bemoreyouonline.com / @bemoreyouonline Loved this episode? Subscribe to Born To Be Brilliant and share it with someone who's been waiting until they feel ready.

    51 min
  2. Jun 30

    066: The Simple Fix That Cuts Your Business Overheads and Your Overwhelm in One Go

    How many tools are you currently paying for to run your business? If the answer is somewhere between quite a few and I would rather not add them up, this episode is going to be genuinely useful. Most entrepreneurs do not end up with a fragmented, expensive tech stack by design. It happens gradually: one tool at a time, each decision entirely reasonable in isolation, until the patchwork itself becomes the problem. The real cost is not just the subscriptions. It is the cognitive overhead of managing multiple platforms, the time lost switching between systems, and the mental bandwidth draining away every single day just keeping everything running. In this episode I cover why the fragmented tech stack happens and how to know when it is costing you more than it is worth, what technological and AI leverage actually looks like when it is working properly, GLO, the all-in-one business platform inside e-School that replaces multiple subscriptions in one move, how the AI Business Accelerator inside e-School turns AI from a curiosity into a genuine time-saving capability, and why sorting your systems is ultimately about getting your life back, not just your efficiency. This episode goes out on the week e-School goes live. Founding member access is now open. Links mentioned in this episode: Read the full article: https://www.lucyshrimpton.com/podblog Join e-School as a founding member: https://www.lucyshrimpton.com/membership Follow Lucy on Instagram: https://www.instagram.com/iamlucyshrimpton Get the free AI Cheat Sheet: https://www.lucyshrimpton.com/ai-cheat-sheet

    18 min
  3. Jun 9

    063: The Proposal That Changed How I Think About My Business

    This episode is more personal than most. A few weeks ago I submitted a book proposal to the Hay House Writer's Workshop competition for a book called "Born To Be Brilliant: Stop Being The Reason The World Can't Hear You." Today I want to talk honestly about what that process taught me, not just about the book, but about my entire business. Writing a book proposal, the kind that forces you to articulate with precision who you are, who you serve, what you are saying, and why you are the right person to say it, turns out to be one of the most clarifying exercises an entrepreneur can put themselves through. Whether or not they ever intend to write a book. In this episode we cover why I am writing this book and what I want it to do in the world, what the Hay House proposal process actually involves and why it matters, the five questions the proposal forced me to answer about my business that changed everything, the courage it took to press submit, and what this experience has to do with the work you are doing in your business right now. This is the episode for anyone who has something to say and keeps finding reasons not to say it. Links mentioned in this episode: Read the full article including the five clarifying questions: https://www.lucyshrimpton.com/podblog Find out more about e-School: https://www.lucyshrimpton.com/membership Follow Lucy on Instagram: https://www.instagram.com/iamlucyshrimpton Get the free AI Cheat Sheet: https://www.lucyshrimpton.com/ai-cheat-sheet

    15 min
  4. Jun 2

    062: What Whole Performance Actually Means (And Why Your Business Depends On It)

    If you've ever done everything right, the strategy, the systems, the coaching, the investment, and still found yourself bumping up against a ceiling you couldn't explain, this episode is going to reframe something important for you.   Most of us were taught to think about business performance in one dimension: results. When those results stall, we look outward at the market, the marketing, the offer. What almost nobody is talking about is the dimension that actually determines all of those things: the inner operating system of the person running the business.   This episode introduces Whole Performance™, a framework developed across nearly three decades of lived entrepreneurial experience that looks at every dimension of what it takes to build a business that works. Not just financially, but sustainably, joyfully, and in full alignment with who you actually are and the life you actually want.   We cover what Whole Performance™ actually is and why it matters more than any strategy, the seven dimensions of performance that most business education ignores, why your outer results are always a reflection of your inner operating system, and why this conversation is especially important right now.   If you've been searching for the missing piece, this might be it.   Links mentioned in this episode: Read the full article: https://www.lucyshrimpton.com/podblog Find out more about e-School: https://www.lucyshrimpton.com/membership Follow Lucy on Instagram: https://www.instagram.com/iamlucyshrimpton Get the free AI Cheat Sheet: https://www.lucyshrimpton.com/ai-cheat-sheet

    24 min

About

Real conversations about the psychology of entrepreneurship, what it takes to perform at your best across every area of life, and why the most important work you'll ever do is on yourself. Hosted by Lucy Shrimpton.