Artists, Icons and Entrepreneurs

Lulu Benavidez & Sue Krukonis Hanson

Artists, Icons, and Entrepreneurs is a space where creative professionals, such as elite hairstylists and visual artists, share how they built their careers through consistency, craft, and heart. We dive into their process, mindset, and journey so you can get inspired to grow your own creative career too.

  1. 2d ago

    The Balayage Queen Reveals Her Billion-Dollar Beauty Strategy

    Send us Fan Mail What does it take to grow from a young hairstylist with a pair of scissors into one of the beauty industry’s most respected educators, salon owners, and product innovators? In this inspiring episode of Artists, Icons, and Entrepreneurs, LuLu Benavidez and Sue Krukonis Hanson sit down with Candy Shaw, widely known throughout the industry as The Balayage Queen. Candy shares how she began cutting hair at only 13 years old, developed her entrepreneurial spirit, and built a career centered on education, service, innovation, and helping others succeed. She opens up about working behind the chair in her 50-chair Atlanta salon, creating systems that allow stylists to work more efficiently, developing her French cutting and balayage techniques, and launching Sunlights—the first clay-based balayage lightener brought to market. Learn expert balayage techniques and business strategies from Candy Shaw, the world-renowned hairstylist and educator. Discover how to build a career in the hair industry. Lulu Benavides hosts this conversation with Candy Shaw, often called the balayage queen for her mastery of hair color. This session is designed for aspiring stylists and salon owners looking to elevate their professional practice through proven methods. We discuss the journey from behind the chair to becoming a successful salon owner and innovator in the beauty space. Throughout the interview, you will gain insights into the entrepreneurial mindset required to thrive in a competitive market. Candy Shaw shares her experience as a product innovator and educator, providing actionable hair industry advice for anyone looking to scale their own business. Whether you are mastering new balayage techniques or seeking mentorship, this discussion offers a roadmap for long-term growth. Subscribe for weekly career breakdowns and artist spotlights. Comment below with the biggest challenge you face as a hair professional. 00:00 Growing Up Around Beauty Industry Icons 00:23 Cutting Hair at 13 Years Old 01:10 How Candy Shaw Sees Herself 01:47 The Butterfly Effect and Being a Unicorn 02:25 Building a Salon, Academy, and Product Company 03:25 The Honest Truth About Entrepreneurship 04:02 Why Candy Still Works Behind the Chair 04:20 Systems, Speed, and Quality Service 05:30 Bringing the Salon Chair into the Classroom 06:00 Leading a 50-Chair Salon by Example 06:46 How and Where Candy Teaches 08:19 Balancing Career, Family, and Travel 09:02 The Power of Saying No 10:11 LuLu’s Paul Mitchell Story 11:09 Growing Up Backstage with Industry Legends 12:30 The Original Hairdressing Community 13:01 Candy’s Father, Humility, and Leadership 13:47 Why the Industry Needs More Talent 14:40 Followers Versus True Believers 15:45 The Creation of Sunlights Balayage 16:30 Developing the First Clay Lightener 17:23 Solving a Problem and Building a Brand 18:17 Helping Others and Changing Lives Keywords: #CandyShaw #BalayageQueen #SunlightsBalayage #BeautyIndustry #SalonOwner #HairEducation #BalayageArtist #Hairdresser #BeautyEntrepreneur #SalonSuccess #AIEPodcast www.lulubenavidez.com @lulubenavidez www.evolvehairsolutions.com

  2. Jul 20

    Your Voice Matters More Than Your Doubts

    Send us Fan Mail In this special summer episode of Artists, Icons, and Entrepreneurs, LuLu Benavidez and Sue Hanson revisit their inspiring conversation with Ivette Mayo, an award-winning entrepreneur, international author, speaker, business mentor, and powerful advocate for women. Ivette shares valuable lessons about overcoming fear, building confidence, embracing your unique story, and having the courage to create meaningful change. Her message reminds us that success does not begin with having all the answers—it begins with taking the first step. Whether you are building a business, beginning a new chapter, or rediscovering your purpose, this conversation will encourage you to trust yourself, use your voice, and move forward with confidence. Chapters 00:00 Welcome and Introduction 01:12 Meet Yvette Mayo 03:05 Turning Challenges Into Strength 05:18 Finding Your Voice 07:42 Overcoming Fear and Self-Doubt 10:06 Stop Waiting for Permission 12:24 Building Confidence as a Leader 14:47 The Power of Your Story 17:02 Creating Opportunities for Others 19:16 Yvette’s Advice for Moving Forward 20:42 Final Thoughts and Closing key words Ivette Mayo, Latina leadership, women in business, women entrepreneurs, female empowerment, confidence building, personal growth, overcoming fear, finding your voice, leadership mindset, business motivation, inspirational women, Latina entrepreneur, women leaders, success mindset, courage and confidence, personal power, motivational interview, entrepreneur story, career inspiration, women empowerment, leadership advice, Artists Icons and Entrepreneurs podcast, summer podcast episode www.lulubenavidez.com @lulubenavidez www.evolvehairsolutions.com

  3. Jun 15

    Your Dreams Don't Have an Expiration Date

    Send us Fan Mail In this episode, we sit down with Mya James for a thoughtful and inspiring conversation about beauty, aging, self-care, and the importance of staying consistent in the way we care for ourselves. This conversation offers a candid look at what it means to grow both personally and professionally while navigating the demands of building a business. Mya reminds us that success is not only about hard work and ambition, but also about balance, self-awareness, and making time to care for yourself along the way. In this episode, we sit down with Mya James for a thoughtful and inspiring conversation about beauty, aging, self-care, and the importance of staying consistent in the way we care for ourselves. This conversation offers a candid look at what it means to grow both personally and professionally while navigating the demands of building a business. Mya reminds us that success is not only about hard work and ambition, but also about balance, self-awareness, and making time to care for yourself along the way. #skincare #skincareroutine #skincareproducts  Chapter 1: Creating a Hub Chapter 2: Expanding Horizons Chapter 3: Enbracing Inclusivity In Beauty Chapter 4: Empathy in Beauty Development  Chapter 5: The Importance of Self-care Chapter 6: Prioritizing in Self-care and Wellness Chapter 1: Creating a Hub Chapter 2: Expanding Horizons Chapter 3: Enbracing Inclusivity In Beauty Chapter 4: Empathy in Beauty Development  Chapter 5: The Importance of Self-care Chapter 6: Prioritizing in Self-care and Wellness www.lulubenavidez.com @lulubenavidez www.evolvehairsolutions.com

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Artists, Icons, and Entrepreneurs is a space where creative professionals, such as elite hairstylists and visual artists, share how they built their careers through consistency, craft, and heart. We dive into their process, mindset, and journey so you can get inspired to grow your own creative career too.